Sold Right Away w. Maude Leger
Are you juggling too many hats and seeing not enough closings? In this episode of the Sold Right Away Podcast, Maude chats with Kim Wright, a seasoned real estate professional who started her career at just 18. From flipping homes to building custom properties and creating a standout personal brand, Kim opens up about the real-life lessons that helped her thrive in real estate—her way.
You’ll hear the wins, the mistakes, and the mindset shifts that led to her long-term success—plus how she leveraged market timing, financial discipline, and creativity to stand out in a saturated market.
Whether you're new to real estate or ready to refine your approach, this episode is full of practical strategies, motivation, and real talk about building a business that works for YOU.
👇 Timestamps:
00:00 – The struggle of wearing all the hats in real estate 00:51 – Welcome to Sold Right Away with Maude & guest Kim Wright 01:26 – Meet Kim: flipping, building, and selling with purpose 02:12 – Why Kim got her license at 18 & went all-in 03:06 – Partnering with her dad: investing and building together 04:18 – Having the creative eye to spot potential and stage it right 05:17 – Lessons learned from building and evolving with the industry 06:08 – From books and paper listings to digital transformation 07:05 – Market timing over location: the secret to success 08:13 – Hard truth: never buy before you sell 09:00 – Behind her biggest success: building on Lakeshore 10:14 – Flipping new builds and customizing homes from scratch 11:00 – Social media, CRM blasts, and the power of the ASK 12:09 – What didn't work: email overload, flashy gimmicks & no connection 13:29 – The magic of personal branding: “Buy Right. Sell Right. Kim Wright.” 14:44 – Why fancy open houses and martinis don’t convert 15:29 – Best-performing platform? Facebook all the way 16:41 – Tapping into the referral network & staying memorable 17:33 – Leveraging CRM tools and AI for easier marketing 18:20 – Be different, but stay authentic and professional 18:57 – Best advice ever? Don’t buy before you sell 19:28 – Defining real success: balance, energy, and self-care 20:35 – Mental clarity = stronger real estate game 21:40 – Marketing everywhere you go: gym, stores, conversations 22:36 – What she’d tell her younger self starting out 24:01 – Creative giveaway ideas that actually work 25:15 – The one thing she wishes she knew about the market 26:11 – The power of finding your niche & building brand recognition
🎯 Ready to market your business your way? Book a free 15-min discovery call with Maude: 👉 https://calendly.com/soldrightaway/15-minute-discovery-call
🔔 Subscribe for more real-time solutions to today’s biggest real estate marketing challenges.
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Connect with Maude: https://www.soldrightaway.com/
LinkedIn: https://www.linkedin.com/in/soldrightaway/?originalSubdomain=ca
Instagram: https://www.instagram.com/soldrightaway/
Links & Resources: https://linktr.ee/soldrightaway
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