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How It Is
The Compliance Guys
28 episodes
6 days ago
Welcome to the How It Is Podcast, where we tell you how it is! Dive into the realities of building a business, navigating the auto finance industry, and mastering compliance. We share unfiltered conversations about the highs, the lows, and everything in between—offering insights, tips, and stories from the front lines. Whether you're a business owner, a professional in motor finance, or simply curious about the challenges of a highly regulated industry, this podcast gives you the real deal. No fluff, no filters—just how it is.
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Business
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All content for How It Is is the property of The Compliance Guys and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Welcome to the How It Is Podcast, where we tell you how it is! Dive into the realities of building a business, navigating the auto finance industry, and mastering compliance. We share unfiltered conversations about the highs, the lows, and everything in between—offering insights, tips, and stories from the front lines. Whether you're a business owner, a professional in motor finance, or simply curious about the challenges of a highly regulated industry, this podcast gives you the real deal. No fluff, no filters—just how it is.
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Business
Episodes (20/28)
How It Is
From Olympian to Charity CEO: Rachel Clift on BEN, Mental Health & Resilience

Olympian turned charity leader Rachel Clift joins How It Is to unpack how BEN the automotive industry’s House of Wellbeing tackles mental health and workplace wellbeing across the automotive industry. Drawing on her elite hockey career, Rachel Clift explains the Olympian mindset, practical resilience habits, and how BEN supports people facing anxiety, bereavement, and the ongoing post-Covid pressures in the motor trade. We dig into BEN’s strategy shift, a major £40m divestment, and why awareness is the single biggest challenge. If you work in the automotive industry, lead a dealership, or care about mental health at work, this Rachel Clift conversation is a must-watch. Learn how the BEN charity partners with employers, why process beats outcomes, and how gratitude, balance, and recovery drive sustainable performance.What you'll learn:- How Rachel Clift applies an Olympian mindset to leadership and charity work- What BEN’s House of Wellbeing does for the automotive industry- Post-Covid realities: rising demand, anxiety, and financial strain in the motor trade- Practical mental health habits: recovery, gratitude, prioritisation, balance- Why process goals beat outcome chasing for resilience at workYou can support Ben or contact them for support below:https://ben.org.uk/Facebook: https://www.facebook.com/BenSupport4Auto Linkedin: https://www.linkedin.com/company/ben-automotive-industry-charity/Instagram: https://www.instagram.com/BenSupport4Auto/ Youtube: https://www.youtube.com/channel/UCCg3SnIRc1zohZTcUm2xIZwChapters:00:00 – From Olympian to Charity Leader00:57 – Welcome Back: Rachel Clift’s Story01:11 – Rachel’s Olympic Achievements02:00 – “Cobi Walker” and Early Career Highlights03:12 – Balancing Physiotherapy and Sport04:18 – Transitioning into the Automotive Industry05:14 – Joining Ben Automotive Charity05:36 – The Impact of COVID on the Motor Trade06:20 – Post-COVID Mental Health Challenges07:16 – From Athlete to CEO: Career Growth Mindset08:53 – Lessons from Elite Sport10:12 – How Hockey Began for Rachel11:15 – Mentorship and the Power of Education11:57 – Mental Resilience and Mindset13:04 – Managing the Highs and Lows of Sport13:56 – Life After Sport and Purpose14:07 – The Future Vision for Ben Charity15:30 – Women in a Male-Dominated Industry16:03 – Coping with Loss and Emotional Impact16:24 – Managing High-Pressure Leadership17:34 – Staying Grounded: Gratitude and Balance18:00 – The Power of Gratitude and Resilience19:13 – Finding Balance in Life19:33 – Closing Thoughts: Raising Awareness for BenStreaming on all platforms:🎧 Spotify: https://open.spotify.com/show/14YEU0UkAOGpdWbazdZ19W?si=QFJhoDO2Q7CrcYDHiMaMEA🎥 YouTube: https://www.youtube.com/channel/UCx6rha39hiiHtbGoHVFnTGA🍎 Apple Podcasts: https://podcasts.apple.com/us/podcast/how-it-is/id1783785566🎞 Amazon Music: https://music.amazon.co.uk/podcasts/e12b1c97-e5d0-4d11-8fcd-ca31a0ea12a1/how-it-is

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2 weeks ago
20 minutes 41 seconds

How It Is
Ben: The Charity Supporting Mental Health & Wellbeing in the Automotive Industry

In this episode of How It Is, we sit down with Ben automotive industry charity CEO Rachel Clift to unpack automotive mental health and workplace wellbeing across the sector. From rapid post-incident response and a confidential hotline (8am–8pm Mon–Fri with 24/7 support outside hours) to prevention, outreach and measurable ROI (around £7 return for every £1 invested), Rachel explains how Ben automotive industry charity supports employees, dependants and employers with personalised plans, counselling and specialist partners. What you'll learn:- What Ben automotive industry charity actually does for workers, families and employers.- How the hotline & case-managed support work (and when the 24/7 line kicks in)- Why prevention and awareness drive a ~£7:£1 wellbeing ROI- The biggest automotive mental health challenges in dealerships and independents.- How outreach, response teams and industry challenges (e.g., Bangers for Ben) help.- Concrete ways your business can partner with Ben and amplify awarenessIf you work in automotive or lead a dealership this conversation shows there is support available for you and you are not alone. Discover practical ways to partner with Ben automotive industry charity and spread the word so more people get help sooner.You can support Ben or contact them for support below:https://ben.org.uk/linkedinStreaming on all platforms:🎧 Spotify: 🎥 YouTube: 🍎 Apple Podcasts: 🎞 Amazon Music: Chapters:(01:52) – Who Is Ben?(03:00) – Ben’s Mission: Supporting the People Behind the Wheel(06:00) – The Pressure in the Motor Trade(08:10) – Men, Stigma & The Awareness Gap(10:30) – Addiction, Sobriety & Healthier Coping Mechanisms(12:49) – Real-Life Example: When Tragedy Hits a Team(17:30) – The Future of Support: People Over AI(21:40) – Ben Charity Events & Industry Challenges(27:30) – How to Support Ben(29:30) – The Future of Ben: Awareness, Action & 2030 Vision

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1 month ago
31 minutes 36 seconds

How It Is
£500k Fraud & a Murder Conviction: Inside Motor Finance with DSG’s Laura Jones

In this explosive episode of How It Is, Jon is joined by Laura Jones from DSG to uncover the jaw-dropping reality of today’s motor trade. From a £500k fraud case and a murder conviction, trying to get FCA authorised? Laura reveals what really happens behind the scenes of the motor finance world.We dive deep into compliance, dealer onboarding, and the challenges of fraud prevention in an industry evolving faster than ever. With insights into how tech is changing the game, Laura opens up about DSG’s rigorous vetting process, why social media is essential in modern sales, and how the Consumer Credit Act is outdated and causing chaos.Whether you're a dealer, broker, or simply curious about the underbelly of the car industry, this episode is full of unfiltered truths, hard-hitting stories, and valuable lessons.🔑 What You’ll Learn:Why DSG turns down certain dealersHow fraud is evolving post-COVIDThe power and pitfalls of tech in the tradeDSG’s unique onboarding & compliance strategiesLaura’s leadership journey in a high-risk industry🎧 Listen & Subscribe:👉 Spotify: https://open.spotify.com/show/14YEU0UkAOGpdWbazdZ19W?si=QFJhoDO2Q7CrcYDHiMaMEA🎥 YouTube: https://www.youtube.com/channel/UCx6rha39hiiHtbGoHVFnTGA🍎 Apple Podcasts: https://podcasts.apple.com/us/podcast/how-it-is/id1783785566🎞 Amazon Music: https://music.amazon.co.uk/podcasts/e12b1c97-e5d0-4d11-8fcd-ca31a0ea12a1/how-it-isChapters:00:00 – Dealer red flags and wild onboarding stories01:08 – Why DSG only hires people who’ve sold cars02:34 – The job has changed: compliance, lenders, and stress04:08 – New tech, new challenges, and staying adaptable05:36 – Online vs in-person car buying07:02 – Vetting dealers: home traders, fraud, and due diligence09:00 – Identity theft and rising fraud cases11:29 – The cost of ignoring fraud prevention13:00 – What needs to change in the industry14:47 – Culture, trust, and building DSG from the ground up17:25 – Field sales then vs now20:00 – Structure, CRM, and personal responsibility22:50 – Final thoughts and core valuesLaura Jones:🔗 https://www.linkedin.com/in/laura-jones-8a609057?lipi=urn%3Ali%3Apage%3Ad_flagship3_profile_view_base_contact_details%3Br07rUGrwTZuZAOWpFbubLg%3D%3DDSG:🌐 https://dsgfs.com/connected/🔗 https://www.linkedin.com/company/dsg-finance-group🚀 For more from The Compliance Guys & compliance insights:🔗 https://linktr.ee/TheComplianceGuys#motortrade #automotive #howitis #podcast #carsales #carfinance #vehiclefinancing

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3 months ago
23 minutes 52 seconds

How It Is
She Said NO. How DSG Transformed Finance for Independent Dealers - Laura jones

When DSG approached Laura Jones to lead a bold new division focused on independent dealers, her answer was simple: "No." But what followed was a total game-changer for car finance. In this episode of How It Is, Laura reveals how she went from a reluctant leader to becoming a part of building DSG Connected, a powerhouse division that reshaped how independent car dealers access finance and handle compliance.We dig deep into Laura’s motor trade journey, the dramatic difference between franchise and independent dealerships, and why traditional car finance was failing the industry. She opens up on leadership struggles, building a high-performing team, and how DSG now leads with compliance-first thinking to support over 300 deals a month.If you’re in the motor trade, work with car finance, or care about FCA regulations, this one’s unmissable.🔍 What You’ll Learn:Why Laura originally turned DSG Connected downThe major differences between franchise vs independent dealersHow traditional finance models let independents downDSG’s innovative “total takeover” service for non-prime customersThe role of leadership, emotion & culture in automotive teams00:00 – Chaos at the Dealership01:00 – Meet Laura Jones from DSG02:15 – How DSG Connected Was Born03:30 – Franchise vs. Independent Dealers05:00 – What DSG Really Stands For06:15 – The Reality of Leadership08:00 – Mental Health & Talking It Out10:15 – Building Culture at DSG12:00 – Compliance in the Real World14:30 – Traditional Finance Is Failing Dealers17:00 – Why Test Drives Are Broken20:30 – Automating Finance for Speed and Accuracy23:30 – Commission vs. Acceptance: What Really Matters26:00 – The Future of Non-Prime Lending28:20 – Closing Thoughts & What’s Next🎧 Listen & Subscribe:👉 Spotify: https://open.spotify.com/show/14YEU0UkAOGpdWbazdZ19W🍎 Apple Podcasts: https://podcasts.apple.com/us/podcast/how-it-is/id1783785566🎥 YouTube: https://www.youtube.com/channel/UCx6rha39hiiHtbGoHVFnTGA🎞 Amazon Music: https://music.amazon.co.uk/podcasts/e12b1c97-e5d0-4d11-8fcd-ca31a0ea12a1/how-it-isLaura Jones:🔗 https://www.linkedin.com/in/laura-jones-8a609057?lipi=urn%3Ali%3Apage%3Ad_flagship3_profile_view_base_contact_details%3Br07rUGrwTZuZAOWpFbubLg%3D%3DDSG:🌐 https://dsgfs.com/connected/🔗 https://www.linkedin.com/company/dsg-finance-group🚀 More from The Compliance Guys:🔗 https://linktr.ee/TheComplianceGuys👍 Like what you heard? Subscribe and share this with someone in the motor trade, finance, or compliance.#motortrade #carfinance #cardealership #automotive

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3 months ago
29 minutes 8 seconds

How It Is
Are Schools Failing Our Kids? 2B Enterprising on Real-Life Skills & The Future of Education

Are Schools Failing Our Kids? In this episode of How It Is, we sit down with Jayne Brewer from 2B Enterprising to ask the big question: Is the education system preparing children for life or just for exams?2B Enterprising is working directly with schools to enhance the academic journey by delivering real-life skills that often get left out of the curriculum. They understand that schools only have so much time in the day, so they’re helping fill the gaps with practical learning that prepares children for the real world.From resilience and emotional intelligence to financial literacy and enterprise education, Jayne shares how their Adventures in Honeywood program is helping young learners gain the confidence, creativity, and skills to thrive, not just academically, but in life.If you're a parent, teacher, business leader, or anyone who cares about the future of education, this is a must-listen episode.We explore how teaching real-world skills like communication, confidence, and problem-solving, from as early as five or six years old, can transform the classroom. Jayne also breaks down why traditional systems aren’t keeping up with the needs of today’s students, and how 2B Enterprising is helping schools embed enterprise and personal development into their curriculum through Adventures in Honeywood.What You’ll Learn in This Episode:- Why emotional intelligence and resilience need to be taught young- How enterprise skills help kids far beyond business- The importance of financial literacy for children and parents- Why some teachers are leaving the profession—and what can change- How 2B Enterprising is supporting schools across Wales, England & beyond- What AI could mean for future classrooms- How businesses can meaningfully support educationGive back to the community and support a school:https://www.2benterprising.co.uk/businesses/00:00 – Welcome Back & Guest Intro03:53 – Starting with To 2B Enterprising05:32 – Why Emotional Intelligence & Resilience Matter07:15 – The Financial Literacy Gap in Schools09:06 – Is the Education System Failing Our Kids?11:00 – Curriculum Differences: Wales vs. England13:17 – Are We Preparing Kids for Real Life?15:40 – The Power of Role Models & Early Development21:00 – AI in Education: Opportunity or Threat?25:29 – Fixing Education: 3 Key ChangesBumbles of Honeywood:https://www.2benterprising.co.uk/https://www.linkedin.com/company/2benterprising/Jayne:https://www.linkedin.com/in/jaynebrewer?lipi=urn%3Ali%3Apage%3Ad_flagship3_profile_view_base_contact_details%3BQagqHPP6QK6ZRqn0R2rxSA%3D%3D🎧 Listen & Subscribe👉 Spotify: https://open.spotify.com/show/14YEU0UkAOGpdWbazdZ19W?si=QFJhoDO2Q7CrcYDHiMaMEA🎥 YouTube: https://www.youtube.com/channel/UCx6rha39hiiHtbGoHVFnTGA🍎 Apple Podcasts: https://podcasts.apple.com/us/podcast/how-it-is/id1783785566🎞 Amazon Music: https://music.amazon.co.uk/podcasts/e12b1c97-e5d0-4d11-8fcd-ca31a0ea12a1/how-it-is🚀 For more from The Compliance Guys & exclusive compliance insights:🔗 linktr.ee/TheComplianceGuysTopics Covered:-UK school partnerships-Community and charity support

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3 months ago
28 minutes 32 seconds

How It Is
Building Young Entrepreneurs: 2B Enterprising’s Mission in UK Schools

2B Enterprising is on a mission to build the next generation of entrepreneurs starting in primary school. In this episode of How It Is, we sit down with Jane, one of the powerhouses behind Bumbles The Adventures in Honeywood, to explore how enterprise can be introduced into the curriculum in education, transforming classrooms across the UK. From teaching 6-year-olds confidence and communication to showing them how to think like business leaders, Jane’s work is closing real gaps in our education system with proven impact.


What You’ll Learn in This Episode

- How 2B Enterprising is reshaping primary education in the UK

- Why teaching enterprise skills early makes a lasting impact

- Jane’s journey from speed dating startup to national school programs

- What Adventures in Honeywood teaches kids about business

- The power of confidence, resilience, and communication at any age

- How real business partners are backing classroom transformation

- Why traditional education doesn’t fit every child and what’s changing

- Jane’s experience leading a startup while raising two young children


The entrepreneurial advice every parent and teacher should hear00:00 – The Power of Enterprise in Education

01:04 – From Academic Path to Business Planning

03:00 – Writing Plans for Unusual Startups

05:07 – Launching Swansea’s First Speed Dating Company

07:37 – Finding a Niche: From Side Hustle to Impact

09:04 – Building The Compliance Guys & Business from Adversity

11:43 – Taking Risks and Redefining Career Paths

13:05 – Challenging the University-Only Mindset

16:05 – Scaling Be Enterprising and Partnering with Businesses

29:00 – Future Plans: Animation and Expanding Impact


If you're a business passionate about inspiring the next generation or just love a good entrepreneurial story hit play, subscribe, and consider sponsoring a school near you!


Let’s build the future, one bold young mind at a time.

Bumbles of Honeywood:

https://www.2benterprising.co.uk/https://www.linkedin.com/company/2benterprising/


Give back to the community and support a school:

https://www.2benterprising.co.uk/businesses/


Jayne:

https://www.linkedin.com/in/jaynebrewer?lipi=urn%3Ali%3Apage%3Ad_flagship3_profile_view_base_contact_details%3BQagqHPP6QK6ZRqn0R2rxSA%3D%3D


🎧 Listen & Subscribe

👉 Spotify: https://open.spotify.com/show/14YEU0UkAOGpdWbazdZ19W?si=QFJhoDO2Q7CrcYDHiMaMEA

🎥 YouTube: https://www.youtube.com/channel/UCx6rha39hiiHtbGoHVFnTGA

🍎 Apple Podcasts: https://podcasts.apple.com/us/podcast/how-it-is/id1783785566

🎞 Amazon Music: https://music.amazon.co.uk/podcasts/e12b1c97-e5d0-4d11-8fcd-ca31a0ea12a1/how-it-is


🚀 For more from The Compliance Guys & exclusive compliance insights:🔗 linktr.ee/TheComplianceGuys


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4 months ago
31 minutes 50 seconds

How It Is
Trust Is the Best Marketing Strategy. But Will AI Kill the Agencies? - Jon Wilson

Trust is the best marketing strategy. In this powerful episode of How It Is, we explore why trust has become the single most important factor in marketing and how consumers are now more likely to believe a TikTok creator than a traditional ad. As AI rapidly reshapes how products are found, recommended, and sold, we ask: are agencies still needed or is trust the only thing that can’t be automated?If you're in marketing, finance, or the motor trade, this is the ultimate reality check for how fast things are shifting and how you can stay ahead without losing what matters most: human connection. What You’ll Learn:- Why trust, not tech, is what makes people buy- How AI and ChatGPT are changing how consumers search and shop- Why polished ads are out, and real, raw content wins- How word of mouth and influencer trust outperform paid media- The future of agencies in a world of automation and instant search- Why personal branding for your team is a marketing superpower- What authenticity looks like in the age of TikTok, Google Ads, and AI- How founders are using AI to scale without losing their human edge- Real stories on balance, burnout, and finding purpose in the hustleChapters:00:00 – The Power of Trust in Modern Marketing03:01 – Social Media and Influencer Impact05:21 – Content That Converts: Simplicity Wins06:32 – Emotional vs. Rational Marketing07:23 – The Google Ads Shift and Search Decline09:17 – AI and the Future of Shopping12:29 – Embracing AI in Business Operations17:20 – Personal Growth and Business Balance21:03 – Partnerships, Sacrifice, and Long-Term Vision23:02 – The Future of Personal Branding🎧 Listen & Subscribe:👉 Spotify: https://open.spotify.com/show/14YEU0UkAOGpdWbazdZ19W?si=QFJhoDO2Q7CrcYDHiMaMEA🎥 YouTube: https://www.youtube.com/channel/UCx6rha39hiiHtbGoHVFnTGA🍎 Apple Podcasts: https://podcasts.apple.com/us/podcast/how-it-is/id1783785566🎞 Amazon Music: https://music.amazon.co.uk/podcasts/e12b1c97-e5d0-4d11-8fcd-ca31a0ea12a1/how-it-isJohn Wilson / Social Tap:https://www.social-tap.co.uk/https://www.linkedin.com/in/jonwwilson?lipi=urn%3Ali%3Apage%3Ad_flagship3_profile_view_base_contact_details%3BSzdCObpqQ1yHrgfX%2FXSuSg%3D%3D🚀 For more from The Compliance Guys & weekly compliance insights:🔗 https://linktr.ee/TheComplianceGuys👉 Don’t forget to like, subscribe, and share this episode with anyone in automotive sales or marketing looking to scale smart in 2025.----------------------------------------------------------------------------------------------------------------------------------------Music from Tunetank.comRocknStock - Power (Copyright Free Music)Download free: https://tunetank.com/t/2iqo/1458-power----------------------------------------------------------------------------------------------------------------------------------------

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4 months ago
35 minutes 12 seconds

How It Is
How He CONQUERED UK's Automotive Digital Marketing? - Jon Wilson

Dealers relying on Auto Trader alone are falling behind. In this episode, Jon Wilson from Social Tap shares how to supercharge your digital marketing using Google, Meta, and smarter lead generation strategies. If you're in automotive or marketing and want results that actually convert, this one's for you.In this episode of How It Is, Nick and Jon sit down with Jon Wilson, founder of Social Tap, to unpack how he built one of the UK's leading automotive-focused digital marketing agencies. Jon shares how he spotted a huge gap in the car dealership and brokerage space where traditional methods like AutoTrader dominated and digital strategies were lacking.From humble beginnings to scaling a team and navigating rising ad costs, compliance changes, and client challenges, Jon reveals the reality behind growth, client fit, and marketing that actually drives results. He also discusses AI’s impact, shifting to freelancers, and why sometimes the best business decision is walking away. What You’ll Learn- Why most car dealers are stuck in outdated lead-gen strategies—and how to break out- How Social Tap built a scalable marketing model tailored for brokers- The real reason saying no to clients can lead to faster growth- What makes a high-intent lead vs. just noise in your funnel- How AI, compliance, and tighter margins are reshaping automotive marketing00:00 – The Power of Trust in Modern Marketing03:01 – Social Media and Influencer Impact05:21 – Content That Converts: Simplicity Wins06:32 – Emotional vs. Rational Marketing07:23 – The Google Ads Shift and Search Decline09:17 – AI and the Future of Shopping12:29 – Embracing AI in Business Operations17:20 – Personal Growth and Business Balance21:03 – Partnerships, Sacrifice, and Long-Term Vision23:02 – The Future of Personal Branding🎧 Listen & Subscribe👉 Spotify: https://open.spotify.com/show/14YEU0UkAOGpdWbazdZ19W?si=QFJhoDO2Q7CrcYDHiMaMEA🎥 YouTube: https://www.youtube.com/channel/UCx6rha39hiiHtbGoHVFnTGA🍎 Apple Podcasts: https://podcasts.apple.com/us/podcast/how-it-is/id1783785566🎞 Amazon Music: https://music.amazon.co.uk/podcasts/e12b1c97-e5d0-4d11-8fcd-ca31a0ea12a1/how-it-isJohn Wilson / Social Tap:https://www.social-tap.co.uk/https://www.linkedin.com/in/jonwwilson?lipi=urn%3Ali%3Apage%3Ad_flagship3_profile_view_base_contact_details%3BSzdCObpqQ1yHrgfX%2FXSuSg%3D%3D🚀 For more from The Compliance Guys & exclusive compliance insights:🔗 linktr.ee/TheComplianceGuys👉 Don’t forget to like, subscribe, and share this episode with anyone in automotive sales or marketing looking to scale smart in 2025.

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4 months ago
27 minutes

How It Is
Think Like a Founder: Truths No One Tells You — Angel Investors & Startup Growth w/ Matthew Westaway

In this episode of How It Is, Nick and Jon sit down with Matthew Westaway, CEO of Voyc AI, to unpack truths no one tells you about investment, Angel Investors, Startup Growth and How to Think like a FounderYou’ll hear what it really takes to transition from employee to entrepreneur, why most startups fail before they begin, and how to build a data-led business that grows without losing its soul. If you're wondering when to scale, how to build the right team, or whether to take on VC funding this is your playbook.💡 What You’ll Learn:- How to think like a founder (even if you’re still an employee)- The biggest mistakes new entrepreneurs make- Why a strong co-founder relationship can make or break your business- How to validate your idea with paying customers (not just free trials)- When to say no to VC funding and why angel investors might be better- The mindset needed to handle rejection, loss, and setbacks- How to scale effectively with KPIs and transparency- Why saying “no” protects your product vision and brand identity⏱️ Chapters:00:00 – Mindset, Ambition, and Thinking Like a Founder00:30 – The Top Mistakes Entrepreneurs Make Early On01:44 – Finding the Right Co-Founder and Building Strong Partnerships03:00 – Validating Business Ideas and the Power of Paying Customers04:33 – Mindset Shifts from Employee to Entrepreneur06:28 – Investment Decisions: Angel Investors vs. Venture Capital08:10 – Setbacks, Emotional Discipline, and Leadership Lessons10:36 – When and How to Scale a Business Effectively17:51 – Branding, Tech Growth, and Saying No to Protect Vision🎧 Listen & Subscribe:👉 Spotify: https://open.spotify.com/show/14YEU0UkAOGpdWbazdZ19W?si=QFJhoDO2Q7CrcYDHiMaMEA🎥 YouTube: https://www.youtube.com/channel/UCx6rha39hiiHtbGoHVFnTGA🍎 Apple Podcasts: https://podcasts.apple.com/us/podcast/how-it-is/id1783785566🎞 Amazon Music: https://music.amazon.co.uk/podcasts/e12b1c97-e5d0-4d11-8fcd-ca31a0ea12a1/how-it-isMatthew Westaway:🔗 https://www.linkedin.com/in/matthewwestaway?lipi=urn%3Ali%3Apage%3Ad_flagship3_profile_view_base_contact_details%3BTIYQI%2BU%2FQWaANUAP6uul3g%3D%3DVoyc:🌐 https://voyc.ai/🔗 https://www.linkedin.com/company/voycai/🚀 For more from The Compliance Guys & compliance insights:🔗 https://linktr.ee/TheComplianceGuys🙌 Call to ActionLoved this episode? Hit follow, leave a ⭐️ rating, and share it with your entrepreneurial circle.Subscribe for real talk on scaling, compliance, and how business really works.#ThinkLikeAFounder #StartupGrowth #AngelInvestors #MatthewWestaway #VoycAI #StartupPodcast #EntrepreneurMindset #HowItIsPodcast #VCFunding #FounderTruths

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5 months ago
25 minutes 9 seconds

How It Is
Will AI Replace All Software? Are AI agents replacing us? – Matthew Westaway

Is traditional software dead?

In this eye-opening episode of How It Is, we talk with Matthew Westaway, CEO of Voyce, about how AI is replacing software, are AI agents replacing us and what that means for regulated industries like finance and automotive.


We break down how real-time AI tools are helping businesses:

- Stay FCA compliant

- Save thousands in manual call reviews

- Improve customer experience

- Unlock massive new sales potential


Whether you’re in financial services, motor trade, sales, or tech, this is a must-watch for anyone wondering how AI is shaping the future of work.


You’ll learn:

- How AI is changing compliance and sales workflows

- Why explainable AI matters to the FCA and regulators

- What AI agents mean for customer service and profitability

- How better compliance = more money (yes, really).

- Why the future may be AI-only.


00:00 – Is AI Replacing Software?

02:33 – Matthew’s Journey and the Origin of Voice

06:25 – How Voice Uses AI to Improve Customer Service

10:34 – Will AI Replace All Software?

13:46 – Real-Time Prompts and AI Agents

17:37 – How AI Boosts Sales and Compliance Together

22:38 – Exposing Call Centre Inefficiencies

26:16 – Startup Struggles and Lessons Learned


🎧 Listen & Subscribe:

👉 Spotify: https://open.spotify.com/show/14YEU0UkAOGpdWbazdZ19W

🍎 Apple Podcasts: https://podcasts.apple.com/us/podcast/how-it-is/id1783785566

🎥 YouTube: https://www.youtube.com/channel/UCx6rha39hiiHtbGoHVFnTGA

🎞 Amazon Music: https://music.amazon.co.uk/podcasts/e12b1c97-e5d0-4d11-8fcd-ca31a0ea12a1/how-it-is


Matthew Westaway:

🔗 https://www.linkedin.com/in/matthewwestaway?lipi=urn%3Ali%3Apage%3Ad_flagship3_profile_view_base_contact_details%3BTIYQI%2BU%2FQWaANUAP6uul3g%3D%3D

Voyce:

🌐 https://voyc.ai/

🔗 https://www.linkedin.com/company/voycai/


🚀 More from The Compliance Guys:🔗 https://linktr.ee/TheComplianceGuys


💬 What’s your biggest fear—or hope—about AI in your business? Drop your thoughts in the comments.

👍 Like what you heard? Subscribe and share this with someone in sales, finance, or compliance


.#ai #aiagents #aiexplained #software

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5 months ago
31 minutes 8 seconds

How It Is
Sales Tips to Become Best Seller. Why Too Much Knowledge Can HURT Your Sales

Too Much Knowledge Can HURT Your Sales?! The brutal truth about what works in sales and the Best Sales Tips so you can become a Best Seller. In this episode of How It Is, Nick and Jon dive into the unspoken rules of high-converting conversations, revealing why scripts can sabotage your success, how storytelling closes deals, and what customers really care about (hint: it's not your company).Whether you're smashing the phones, pitching to clients, or trying to level up your sales game. This episode is stacked with real talk, personal stories, and instantly usable tips.🔥 Watch this before your next sales call.⏱️ Chapters:00:00 - Why Too Much Knowledge Kills Sales00:25 - Take a Genuine Interest in Your Customer02:00 - Ditch the Script: Sell with Flexibility04:28 - Storytelling: Your Secret Sales Weapon07:51 - Talk Less, Listen More09:21 - Nobody Cares About Your Company—Here’s What to Do Instead💡 What you'll learn:- The danger of relying too much on sales scripts- Why personal stories outperform product features- The one mindset shift that instantly boosts rapport- How to sell without sounding like a salesperson And why silence might be your most powerful tool🎧 Listen on the go:👉 Spotify: https://open.spotify.com/show/14YEU0UkAOGpdWbazdZ19W?si=QFJhoDO2Q7CrcYDHiMaMEA🎥 YouTube: https://www.youtube.com/channel/UCx6rha39hiiHtbGoHVFnTGA🍎 Apple Podcasts: https://podcasts.apple.com/us/podcast/how-it-is/id1783785566🎞 Amazon Music: https://music.amazon.co.uk/podcasts/e12b1c97-e5d0-4d11-8fcd-ca31a0ea12a1/how-it-is👊 For more unfiltered compliance and business insights from The Compliance Guys:🔗 https://linktr.ee/TheComplianceGuys📢 Drop a comment: What’s your best sales tip?👍 Like, Subscribe, and Share this with a fellow sales legend.#SalesTips #HowItIsPodcast #ComplianceGuys #SalesTraining #StorytellingInSales #NoScripts #CustomerFirst #B2BSales #SalesMindset

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5 months ago
11 minutes 35 seconds

How It Is
The Truth About Business: Why Ours Works (And Most Don’t)

In this video, we reveal the truth about why our business works while most others don't. Learn about the importance of a strong partnership and scaling a business model for success. Nick and John, co-founders of The Compliance Guys, break down what it takes to build and grow a business together without the drama.From understanding your role as a director vs “owner”, to making ego-free decisions that put the company first, this episode dives into the rarely talked about truths behind sustainable partnerships, building a self-running company, and empowering your team to lead.You’ll learn:-Why so many co-founder relationships break down and how to avoid it-How to build a business that doesn’t depend on you to survive-What real empowerment looks like (and why most companies get it wrong)-How to separate emotion from decisions for faster, smarter growth-When to partner… and when investment might be a better choice-How to design a business that is scalable, sustainable, and sellable00:00 The Myth of "My" Business01:30 What Makes Our Partnership Actually Work04:00 Ego, Roles & The Compliance Guys Origin Story07:00 Conflict-Free Disagreements & Making Space10:00 Empowering Teams Without Losing Control14:00 Why We Built a Business That Doesn’t Rely on Us18:00 Selling vs Scaling: Building Something Bigger Than You🎧 Listen & Subscribe:👉 Spotify: https://open.spotify.com/show/14YEU0UkAOGpdWbazdZ19W?si=QFJhoDO2Q7CrcYDHiMaMEA🎥 YouTube: https://www.youtube.com/channel/UCx6rha39hiiHtbGoHVFnTGA🍎 Apple Podcasts: https://podcasts.apple.com/us/podcast/how-it-is/id1783785566🎞 Amazon Music: https://music.amazon.co.uk/podcasts/e12b1c97-e5d0-4d11-8fcd-ca31a0ea12a1/how-it-is🚀 For more from The Compliance Guys & business insights:🔗 https://linktr.ee/TheComplianceGuys📢 What's the biggest lesson you've learned from a business partner? Drop it in the comments.👍 Like the episode? Smash the like button, hit subscribe, and share this with a fellow entrepreneur or founder.#entrepreneurship #startupfounders #businesspartnerships #leadership #scalingup #teambuilding #compliance #howitispodcast

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6 months ago
12 minutes 39 seconds

How It Is
The Hidden Truth About Losing a Business Co-Founder and Battling financial fraud - Octane Finance

Get an inside look at Octane Finance as they battle financial fraud and lead through loss. Learn how they navigate challenges and protect their clients from fraud. In this episode, we uncover how the team at Octane has navigated the emotional and operational difficulties of losing co-founder Dan Kirby, while continuing to lead the way in financial fraud prevention and business culture.


You’ll hear:

- How Octane’s leadership team responded to a death in the company and kept the business moving forward

- Practical strategies to detect and prevent financial fraud in car finance

- Real examples of fraud attempts, including ghost dealers and identity scams

- How to build a high-performing team culture based on attitude, clarity, and accountability

- Why staying ahead of fraud trends means combining technology, people, and networks

- The role of motorsport, marketing, and brand visibility in Octane’s ongoing success.


Whether you're in motor finance, compliance, or business leadership, this episode is packed with insights on surviving adversity, building strong teams, and staying one step ahead of risk.


Contents:

00:00 A Feeling This Would Work

00:31 Losing Dan Kirby and His Lasting Legacy

03:00 Leadership Lessons and Team Culture

06:50 Joining Octane and Building the Vision

09:00 Risk, Mistakes, and Fraud in the Motor Trade

14:00 Staying Ahead: Compliance, KYC, and Innovation

17:00 Hiring the Right People

21:00 Brand Growth and British Touring Cars

23:15 Advice for Business and Leadership

24:45 Where to Find Octane Finance


🎧 Listen & Subscribe:

👉 Spotify: https://open.spotify.com/show/14YEU0UkAOGpdWbazdZ19W?si=QFJhoDO2Q7CrcYDHiMaMEA

🎥 YouTube: https://www.youtube.com/channel/UCx6rha39hiiHtbGoHVFnTGA

🍎 Apple Podcasts: https://podcasts.apple.com/us/podcast/how-it-is/id1783785566

🎞 Amazon Music: https://music.amazon.co.uk/podcasts/e12b1c97-e5d0-4d11-8fcd-ca31a0ea12a1/how-it-is

Ian Francombe:

https://www.linkedin.com/in/ian-francombe-mimi-51071522?lipi=urn%3Ali%3Apage%3Ad_flagship3_profile_view_base_contact_details%3BW%2Bw2U2aeSm6G6b5qOFoSNQ%3D%3D

Octane Finance:

https://www.octanefinance.co.uk/https://ww w.linkedin.com/company/octane-ltd/


🚀 For more from The Compliance Guys & compliance insights:🔗 https://linktr.ee/TheComplianceGuys


#carsales #automotive #finance #vehiclefinance #carfinance #FCA #compliance

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6 months ago
23 minutes 1 second

How It Is
£605 vs £20,000: What Avoiding Finance Is Really Costing You - Octane Finance

What’s really going on in the UK motor trade finance world? In this eye-opening episode, we sit down with Ian Francomb, Commercial Director at Octane Finance, to unpack the big changes happening in car finance compliance, what the FCA is planning next, how dealers can stay competitive in 2025 and beyond. and What Avoiding Finance Is Really Costing You?From the best car finance options for 2025, to understanding the appointed representative model vs direct authorisation, we break down the challenges facing today’s dealers — and what finance at point of sale really means for profitability and customer experience.You’ll learn:- How motor trade finance in the UK is being reshaped by regulation- What finance compliance really requires (and how to get it right)- Why so many dealers lose out by not promoting finance properly- How car finance works in the UK, and what most people get wrong00:00 – The Finance Mindset in Car Sales01:30 – Introducing Ian Franco & Octane’s Evolution04:00 – Regulatory Shifts & Industry Reactions08:00 – Why Dealers Must Offer Finance12:00 – The Compliance Gap & Missed Opportunities16:00 – Octane’s Unique Approach to Finance21:00 – Claims, Risks & the Future of Regulation26:00 – Dealer Challenges, Market Changes & Octane’s Vision🎧 Listen & Subscribe:👉 Spotify: https://open.spotify.com/show/14YEU0U...🎥 YouTube: / @howitis_podcast 🍎 Apple Podcasts: https://podcasts.apple.com/us/podcast...🎞 Amazon Music: https://music.amazon.co.uk/podcasts/e...Ian Francomb https://www.linkedin.com/in/ian-francombe-mimi-51071522?lipi=urn%3Ali%3Apage%3Ad_flagship3_profile_view_base_contact_details%3BW%2Bw2U2aeSm6G6b5qOFoSNQ%3D%3DOctane Financehttps://www.octanefinance.co.uk/https://www.linkedin.com/company/octane-ltd/🚀 For more from The Compliance Guys & compliance insights:🔗 https://linktr.ee/TheComplianceGuys📢 What's your go-to sales opener? Drop it in the comments.👍 Like the episode? Smash the like button, hit subscribe, and share this with someone whos a dealer, broker, or just curious about understanding vehicle finance.#carsales #automotive #finance #vehiclefinance #carfinance #FCA #compliance

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6 months ago
32 minutes 31 seconds

How It Is
How To Get Promoted And Become Manager Level

Looking to climb the career ladder? Learn how to get promoted and become manager level with these tips and strategies in this video.


In this brutally honest episode of How It Is, Jon and Nick break down the raw truth about leadership vs. management—why most people get it wrong and how to finally figure out where you actually thrive.


From managing chaos to building culture, dealing with pressure, and chasing promotion—this one's for anyone navigating growth, leadership, or business ownership. Whether you're running your own company or stepping into your first team lead role, this episode will challenge your assumptions and reshape your mindset.


🚨 Real talk. No fluff. No management-speak. Just straight-up lessons from the trenches.


🔗 Listen & Subscribe on Your Favourite Platform

👉 Spotify: https://open.spotify.com/show/14YEU0UkAOGpdWbazdZ19W?si=QFJhoDO2Q7CrcYDHiMaMEA

🎥 YouTube: https://www.youtube.com/channel/UCx6rha39hiiHtbGoHVFnTGA

🍎 Apple Podcasts: https://podcasts.apple.com/us/podcast/how-it-is/id1783785566

🎞 Amazon Music: https://music.amazon.co.uk/podcasts/e12b1c97-e5d0-4d11-8fcd-ca31a0ea12a1/how-it-is


For more from The Compliance Guys 👉 https://linktr.ee/TheComplianceGuys


💬 Drop a comment – What kind of leader are you?]

👍 Like, 🔔 Subscribe, and share with anyone climbing the leadership ladder.


#Leadership #Management #Entrepreneurship #HowItIsPodcast #BusinessGrowth #ComplianceGuys

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6 months ago
25 minutes 36 seconds

How It Is
How To Be A GOOD SALESMAN (Tips from over 20 years of experience)

Learn how to be a good salesman with tips from over 20 years of experience in the industry. Whether you're in B2B sales or looking for salesman training, this video has the advice you need to succeed!This week on How It Is, Nick and Jon are back with an off-the-cuff episode packed with raw, unfiltered sales advice, just real talk. From botched pitches to closing techniques that actually work, this one's for every founder, rep, or business owner who's ever had to sell... anything.Learn how to ask the right questions, build trust, close with confidence, and understand why communication styles can make-or break-a deal.🔥 If you're in sales, this is your cheat code.

What you'll learn in this episode:- Why passion beats product knowledge- How to sell without giving a demo- The importance of communication preferences- Why closing is about listening, not pushing- What most people get wrong about price vs. value and how to keep clients coming back for more🎧 Listen & Subscribe:👉 Spotify: https://open.spotify.com/show/14YEU0UkAOGpdWbazdZ19W?si=QFJhoDO2Q7CrcYDHiMaMEA🎥 YouTube: https://www.youtube.com/channel/UCx6rha39hiiHtbGoHVFnTGA🍎 Apple Podcasts: https://podcasts.apple.com/us/podcast/how-it-is/id1783785566🎞 Amazon Music: https://music.amazon.co.uk/podcasts/e12b1c97-e5d0-4d11-8fcd-ca31a0ea12a1/how-it-is🚀 For more from The Compliance Guys & compliance insights:🔗 https://linktr.ee/TheComplianceGuys📢 What's your go-to sales opener? Drop it in the comments.👍 Like the episode? Smash the like button, hit subscribe, and share this with someone in sales.#SalesAdvice #HowItIsPodcast #ComplianceGuys #SalesTips #ClosingDeals #B2BSales #CustomerJourney #SalesTraining #SmallBusinessGrowth #MarketingVsSales

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7 months ago
34 minutes 44 seconds

How It Is
Best Business Phone Systems in 2025 VoIP, AI & More Explained - Garath Williams

Part 2 of Garath Williams sharing more insights into the business world, sales strategies, and the future of telephony. From overcoming major challenges—including being held at gunpoint—to building a thriving business, Gareth discusses the risks and rewards of entrepreneurship.Key takeaways from this episode:✔ The UK’s phone systems are changing businesses need to adapt to digital solutions.✔ AI-powered calls and automation will save businesses time and money.✔ Understanding customer behaviour is key—younger people avoid calls, but some still prefer voice communication.✔ Entrepreneurship is a risk, but making the right business decisions matters more than quick sales.✔ Customer experience & compliance go hand in hand—businesses need to find the balance.✔ Your business reputation (reviews, service, trust) matters more than ever.Stay Connected with The Compliance Guys: 📞 Phone: 01792 926040

👉 Spotify: https://open.spotify.com/show/14YEU0UkAOGpdWbazdZ19W?si=QFJhoDO2Q7CrcYDHiMaMEA🎥 YouTube: https://www.youtube.com/channel/UCx6rha39hiiHtbGoHVFnTGA🍎 Apple Podcasts: https://podcasts.apple.com/us/podcast/how-it-is/id1783785566🎞 Amazon Music: https://music.amazon.co.uk/podcasts/e12b1c97-e5d0-4d11-8fcd-ca31a0ea12a1/how-it-is

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7 months ago
30 minutes 33 seconds

How It Is
Held at Gunpoint: How It Led to a Life Changing Business Opportunity - Garath Williams

In this inspiring video, Garath Williams shares how being held at gunpoint led to a life-changing business opportunity. Learn how he turned a terrifying experience into a positive turning point in his life.The world of business telephony is changing FAST! In this episode of How It Is, we sit down with Gareth Williams from Boat Tech Group to uncover how AI, VoIP, and phone systems are revolutionizing how businesses communicate.🔹 PSTN Switch-Off 2025: What It Means for UK Businesses🔹 How AI Can Automate Customer Calls & Bookings🔹 Why Small Businesses Need Enterprise-Level Phone Solutions🔹 How One Life-Changing Event Led to a Career in TelephonyIf you run a small business, car dealership, or service-based company, this episode will show you how the latest telecom trends, AI call handling, and cloud solutions can boost your sales and customer experience.Stay Connected with The Compliance Guys: 📞 Phone: 01792 926040👉 Spotify: https://open.spotify.com/show/14YEU0UkAOGpdWbazdZ19W?si=QFJhoDO2Q7CrcYDHiMaMEA🎥 YouTube: https://www.youtube.com/channel/UCx6rha39hiiHtbGoHVFnTGA🍎 Apple Podcasts: https://podcasts.apple.com/us/podcast/how-it-is/id1783785566🎞 Amazon Music: https://music.amazon.co.uk/podcasts/e12b1c97-e5d0-4d11-8fcd-ca31a0ea12a1/how-it-is

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8 months ago
26 minutes 51 seconds

How It Is
What Changes In The Motor Trade Are Coming To Independent Car Dealers

Learn how the motor trade is changing and the impact on independent car dealers in this insightful video. Stay ahead of the game in the automotive industry!In this episode, we chat with Dave Hancocks from Archie David Cars about the realities of the car trade. We cover big dealerships vs. independents, finance pitfalls, customer expectations, and compliance challenges. Dave shares insights on warranties, industry trends, and the future of used car sales—plus, the funniest and worst cars he’s ever bought! Why Listen?If you've ever walked into a car dealership and felt unsure about the process, this episode will empower you with the knowledge to negotiate confidently and make informed decisions. Dave Hancocks brings his years of experience to the table, offering real-world advice on how to navigate the car-buying and leasing process like a pro.Stay Connected with The Compliance Guys: 📞 Phone: 01792 926040👉 Spotify: https://open.spotify.com/show/14YEU0U...🎥 YouTube: https://www.youtube.com/@thecomplianceguys🍎 Apple Podcasts: https://podcasts.apple.com/us/podcast...🎞 Amazon Music: https://music.amazon.co.uk/podcasts/e...

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8 months ago
22 minutes 37 seconds

How It Is
Car Buying SECRETS The Dealerships Don't Want You to Know! - Dave Hancocks

In this eye-opening episode, hosts Jon Rix and Nick McDonald sit down with car industry veteran Dave Hancocks to reveal the hidden secrets of car buying that dealerships would rather keep under wraps. Whether you're leasing a car or buying a car, this episode is packed with insider tips and industry insights you won't want to miss.


What You’ll Learn:

🚗 The Truth About Dealership Pricing: How to avoid common traps and get the best deal.

💰 Finance Hacks: Understanding the fine print on car financing and why the lowest rate might not be the best option.

🧠 The Psychology of Sales: How sales tactics influence your decisions—and how to stay in control.

📉 Avoiding Depreciation Pitfalls: What car dealers don’t tell you about resale value and trade-ins.

🔍 Spotting Red Flags: How to identify bad deals and make smarter purchasing choices.

Why Listen?If you’ve ever walked into a car dealership and felt unsure about the process, this episode will empower you with the knowledge to negotiate confidently and make informed decisions. Dave Hancocks brings his years of experience to the table, offering real-world advice on how to navigate the car-buying and leasing process like a pro.


Stay Connected with The Compliance Guys:

📞 Phone: 01792 926040

👉 Spotify: https://open.spotify.com/show/14YEU0UkAOGpdWbazdZ19W?si=QFJhoDO2Q7CrcYDHiMaMEA🎥 YouTube: https://www.youtube.com/channel/UCx6rha39hiiHtbGoHVFnTGA🍎 Apple Podcasts: https://podcasts.apple.com/us/podcast/how-it-is/id1783785566🎞 Amazon Music: https://music.amazon.co.uk/podcasts/e12b1c97-e5d0-4d11-8fcd-ca31a0ea12a1/how-it-is


#podcast #motortrade #cardealership #cardealer #automotive

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8 months ago
38 minutes 28 seconds

How It Is
Welcome to the How It Is Podcast, where we tell you how it is! Dive into the realities of building a business, navigating the auto finance industry, and mastering compliance. We share unfiltered conversations about the highs, the lows, and everything in between—offering insights, tips, and stories from the front lines. Whether you're a business owner, a professional in motor finance, or simply curious about the challenges of a highly regulated industry, this podcast gives you the real deal. No fluff, no filters—just how it is.