My marketing before and after signing up with Turnkey Marketing is pretty scary. In a good way. Get your marketing right today HERE
Tekmetric opened my eyes to just how much a good SMS will do for a shop. Their software is top of the line, and with them, so is my shop. Try them for yourself HERE
I was SHOCKED when I saw the things I was missing the first time I used Detect Auto. Simple things, but easy to miss. Detect Auto helped clean that up for me, and they can for you, too. Use them HERE
Register for Tekmetric's Tektonic Conference in Huston coming up in 2026 HERE
Meet the future leadership of the Automotive Service and Tire Alliance: Mbie Dowd and Tonnika Haynes. Mbie tells the story of how she got to where she is today, and why she has a passion for selling tires. Tonnika talks about her recent struggle of to letting go of micromanagement in her shop, and boy oh boy, did Mike have a confession to share. Wow. Just wow.
Timestamps:
00:00 "Mike Has a Confessions"
05:48 "Life Driven by Cars"
06:47 "Journey Into Automotive Success"
10:27 Thoughtful Words, Powerful Impact
13:34 "Confessions of the Bougie Spouse"
17:57 "Trusting the Process"
20:55 "Tire Opportunities and Insights"
24:31 Collaborative Leadership in Tire Pros
27:07 "Setting Expectations Upfront"
33:07 "Running, Spiders, and Skinny Pants"
35:08 Sticky Trap Confession for Mike
39:49 "Battery Acid Mishap"
41:58 Locked Out and Climbing Gates
To learn more about how Tekmetric's software can change the future of your repair shop like it did for me, touch HERE
Turnkey Marketing takes the stress of doing something I'm not good at off my plate. And gives it to someone who is. Click HERE for more.
Elite Worldwide will keep you accountable and show you the road to shop success. They are for me. Find out how HERE
Register for Tekmetric's Tektonic Conference in Huston coming up in 2026 HERE
Eric Merchant is the owner of Merchant Automotive in Leeland, Michigan. Eric, Mike, and Bryan today talk about racing things with wheels, how Eric got into shop ownership, and why training is important. The three also bring up how things often go sideways when shop owner get together. Like stuffing technicians into trunks...
Timestamps:
00:00 Recording at ASTA 2025
03:30 "Accidental Reel Overflow"
09:06 "Lucas Overfills RSVP List"
11:26 GM Diesel Pickup Specialists
13:11 "Pro Service: Tight-Knit Comfort"
19:07 "Struggles Exiting the Car"
20:40 "Burt Two-Speed Transmission Overview"
24:54 Driving vs. Running a Shop
27:29 "Fired: Exit from Dealerships"
30:28 "Lawnmower Racing Adrenaline Rush"
35:30 Midnight Tail Light Fix
37:26 Golf Cart Speed Challenges
41:38 "F350 King Ranch Giveaway Idea"
43:51 Diesel Training Lacks Specificity
48:08 "Encouraging Relevant Class Interaction"
If you're like me and aren't good at marketing, don't do it on your own. Let the experts handle it. Touch HERE for more on Turnkey Marketing.
Tekmetric transformed my shop. Plain and simple. Want that for yours? Touch HERE
There are a lot of moving parts in a repair shop, opening the door to missing things. Don't let that happen to you. Learn more about Detect Auto
Register for Tekmetric's Tektonic Conference in Huston coming up in 2026 HERE
In this episode, Mike Allen and Matt Lofton evaluate property values and location choosing for automotive repair shops. Matt gives tips on assessing both leasing and purchasing options, saying it's important to look at environmental inspections to avoid costly site contamination issues. Together, Mike and Matt break down how to quickly run the numbers on a new shop – from demographic analysis and competitive research to calculating realistic revenue projections based on shop capacity.
Timestamps:
00:00 Choosing a Business Location is Crucial
05:27 Building Investment Due Diligence
07:56 Renovation Challenges and Parking Plans
12:48 Commercial Property Appraisal and Inspections
15:35 Soil Testing and Abatement Costs
18:59 "Essential Due Diligence for Buyers"
23:33 Creative Lease Negotiation Strategies
24:39 Lease Agreements with Conditional Terms
28:33 Impact of Gentrification on Leases
32:17 Landlord Intentions and Investment Strategy
35:36 Local Demographic Analysis Strategy
37:39 Assessing Location Viability
43:43 Competition and Location Assessment
45:49 Maximizing Building Productivity Feasibility
50:13 "Rent Budget and Growth Constraints"
52:33 Managing Building Costs and Overheads
Tekmetrics' business model of listening to customers' needs and implementing new systems makes them super shop-friendly. Start using them at your shop today HERE
Turnkey Marketing has made my life SOOO much simpler, AND they've helped keep the phone ringing. Do you need these two things too? Learn more HERE
Elite Worldwide is helping me make my shop elite. Monthly coaching with actionable goals and accountability, I need. I highly recommend them to you. See what they're all about HERE
Register for Tekmetric's Tektonic Conference in Huston coming up in 2026 HERE
In this episode, Mike Allen is joined by Josh Coomes and Josh Rainwater. New co-hosts of "The Morning Drive with Josh and Josh"? Hmmmm. Josh Rainwater shares the recent story of when Josh Coomes visited his shop and helped him identify and correct key operation and process issues. Josh Coomes emphasizes the importance of structured processes and having the financial stability to step away from your shop, all while the group reflects on the value of mentorship, coaching, and industry events like ASTA for growth and relationship-building.
Timestamps:
00:00 ASTA Expo 2025 Logistics and Staff Efficiency
05:02 Improving User Experience Suggestions
07:14 "Satire Becomes Reality"
10:59 Breaking Point Amid Work Pressure
15:21 "Building Structure for Business Freedom"
16:18 "Fired Technician for Integrity"
20:31 "ASTA Mastermind for Startup Shops"
23:38 Volunteer Mentorship with Accountability
27:42 Key Tagging Streamlines Operations
29:14 "Levels of Coaching Explained"
33:28 Gratitude for Trust and Support
36:43 Aligning Processes for Team Growth
40:00 "Streamline Systems to Retain Clients"
44:38 City Comparison by Car Dealerships
45:19 Improving Repair Sales Strategies
51:23 Training Gap and Emotional Strain
53:20 "Role-Playing with Chat GPT"
My marketing before and after signing up with Turnkey Marketing is pretty scary. In a good way. Get your marketing right today HERE
Tekmetric opened my eyes to just how much a good SMS will do for a shop. Their software is top of the line, and with them, so is my shop. Try them for yourself HERE
I was SHOCKED when I saw the things I was missing the first time I used Detect Auto. Simple things, but easy to miss. Detect Auto helped clean that up for me, and they can for you, too. Use them HERE
Register for Tekmetric's Tektonic Conference in Huston coming up in 2026 HERE
Today, we ask the hard questions. Is investing in ADAS equipment worth it in auto repair? And if you do, should't you charge more for it? Mike, Bryan, and Justin Allen and Jim Cokonis answer these questions while at the ASTA Expo. They also dig into the difficulties of properly training staff and building processes that ensure quality work—rather than just chasing numbers and cranking out volume.
Timestamps:
00:00 God Has FINALLY Allowed This Recording
03:44 "Podcast Heist Confession"
09:51 "Training vs. Pressure in Workplaces"
11:36 "Expertise Takes Time"
14:54 Road Forcing Tire Balance
17:41 "Rebooting Problem-Solving Processes"
23:33 ADAS Misuse and Optimization
25:39 Data Ignored, Decisions Misguided
28:22 ADAS Calibration Investment Challenges
33:28 GM Suspension Idler Arm Issues
34:15 Truck Steering Issue Escalation
To learn more about how Tekmetric's software can change the future of your repair shop like it did for me, touch HERE
Turnkey Marketing takes the stress of doing something I'm not good at off my plate. And gives it to someone who is. Click HERE for more.
Elite Worldwide will keep you accountable and show you the road to shop success. They are for me. Find out how HERE
Register for Tekmetric's Tektonic Conference in Huston coming up in 2026 HERE
In this episode, Mike, Bryan and Bret Fadley get way off topic. But, that's normal around here! Bret opens up about the impact of staff turnover on his business and how attending this year's ASTA Expo helped rebuild trust and team morale. The guys also dive into the realities of shop ownership and customer service, including when to go above and beyond for clients—even if it means renting a work vehicle after multiple repair failures.
Timestamps:
00:00 "Who is Wearing the Better Jacket?"
04:30 "Claiming Credit, Dodging Blame"
09:19 "Reinvigorated by ASTA Event"
10:29 "Reflecting on Expo Attendance"
14:27 Transmission Failures and Delays
17:28 "Customer Satisfaction Over Costs"
21:01 Technician Mix-Up Over Transmission
26:15 "COVID Hospital Scare"
27:31 Bryan's Health Scare
31:42 "Super Saturday Training Event"
36:24 "Building Stronger Membership Together"
40:01 "Best Hurricane ASTA Moment"
42:04 "Bar Preparedness for Events"
46:25 "Charity Plans with SD Charities"
If you're like me and aren't good at marketing, don't do it on your own. Let the experts handle it. Touch HERE for more on Turnkey Marketing.
Tekmetric transformed my shop. Plain and simple. Want that for yours? Touch HERE
There are a lot of moving parts in a repair shop, opening the door to missing things. Don't let that happen to you. Learn more about Detect Auto
Register for Tekmetric's Tektonic Conference in Huston coming up in 2026 HERE
Tommy Markham owns Markham's Automotive in Constableville, New York, and is a HUGE supporter of charging for diagnostic....this should be fun. Mike, Bryan and Mark talk about why you should charge for diagnostic and why you shouldn't. They also discuss the challenges and marketing benefits of investing in ADAS calibration equipment, even when the return on investment is hard to measure.
Timestamps:
00:00 What Will Mike Say/Do When He's Not President?
06:47 Diagnostic Charging Debate
08:01 Billing for Expertise Costs
13:26 "Job Value Reflects Readiness"
16:24 BMW Repairs and Water Damage
19:05 "Humble Confidence and Skill"
23:28 Exclusive ADAS Calibration Facility
24:32 ADAS Profit Challenges for Shops
28:02 "Public Education Challenges"
33:55 "Customized Signs for Visibility"
34:04 "Branded Car Complaint Story"
38:48 "Confidence and Abrasiveness"
42:28 "Career Dilemma and Choices"
46:17 Rental Car Damage Documentation
50:02 Mitsubishi MUT3 Critique
52:16 Mitsubishi's Missing Key Data
53:48 Mitsubishi Ownership Verification Issue
58:22 "Car Repairs and Priorities"
Tekmetrics' business model of listening to customers' needs and implementing new systems makes them super shop-friendly. Start using them at your shop today HERE
Turnkey Marketing has made my life SOOO much simpler, AND they've helped keep the phone ringing. Do you need these two things too? Learn more HERE
Elite Worldwide is helping me make my shop elite. Monthly coaching with actionable goals and accountability, I need. I highly recommend them to you. See what they're all about HERE
Register for Tekmetric's Tektonic Conference in Huston coming up in 2026 HERE
In this episode, Bryan and Mike are joined by Ashley Kaplan of Hub Shop Solutions. They start by talking about an odd tattoo she has on her arm and whether or not she would give away from Hub Shop for life if a customer got a Hub Shop tattoo. Mike points out how much Hub Shop has helped his shop shop save time by handling estimate writing and warranty calls. Time that service advisors can spend with customers to improve sales. Oh, and if given the opportunity, Bryan would SHUT DOWN Mitsubishi??
Timestamps:
00:00 Do you Prank Spam Callers?
10:08 Ashely Loves Sales
12:25 Focus on Bigger Priorities
16:08 Connecting Beyond Transactions
24:52 $43 O-Ring Dilemma
28:37 Efficient Cost-Effective Hiring Alternative
33:09 Efficient Diagnostic Documentation Advice
41:41 Timing Troubles and Steering Lock
47:02 Tracking Estimates and Performance Feedback
51:43 Experimenting for Success
54:34 Hub Shop: Growth-Focused Shop Solution
My marketing before and after signing up with Turnkey Marketing is pretty scary. In a good way. Get your marketing right today HERE
Tekmetric opened my eyes to just how much a good SMS will do for a shop. Their software is top of the line, and with them, so is my shop. Try them for yourself HERE
I was SHOCKED when I saw the things I was missing the first time I used Detect Auto. Simple things, but easy to miss. Detect Auto helped clean that up for me, and they can for you, too. Use them HERE
Register for Tekmetric's Tektonic Conference in Huston coming up in 2026 HERE
Lucas Underwood and Jeff Compton join Mike today to stir the pot, reflect on Jeff cheating in the sumo wrestling match at the ASTA Expo, and how it's okay for shop owners to run their shop differently. The conversation also covers the constant push/pull of personal fulfillment vs the desire to make money for shop owners, and that for this industry to change, it starts with owners investing in themselves and their people.
Timestamps:
00:00 ASTA Sumo Wrestling Bout Recap
08:59 Short-Sighted Industry Tactics are Harmful
14:06 Challenging Traditional Auto Industry Tactics
16:52 "Embracing Unreasonable Hospitality for Change"
26:39 Communication in Workplace Performance
28:49 "Understanding Industry Challenges and Growth"
36:35 Front-End Inefficiency Costs Profits
41:01 Realizing Leadership and Business Skills
46:50 Failed Shop Sales Insights
52:10 Rediscovering Purpose After Feeling Lost
57:41 "Bobby, Send Mike Home!"
To learn more about how Tekmetric's software can change the future of your repair shop like it did for me, touch HERE
Turnkey Marketing takes the stress of doing something I'm not good at off my plate. And gives it to someone who is. Click HERE for more.
Elite Worldwide will keep you accountable and show you the road to shop success. They are for me. Find out how HERE
Register for Tekmetric's Tektonic Conference in Huston coming up in 2026 HERE
Sunil Patel is the Founder and CEO of Tekmetric. Today, he and Mike unveil Tekmetric's new set it and forget it marketing solution, that allows shop owners to effortlessly bring in new customers with just the flip of a switch. Sunil even brings up that they are ready to dip their toes into the AI space with call scoring. If Sunil and his team aren't busy enough, in 2026 they are hosting their own industry event "Tektonic". Hear he and Mike talk about that and more today!
Timestamps:
00:00 Simplified Marketing for Repair Shops
03:44 "Tekmetric: Efficient and User-Friendly CRM"
09:27 FCC Tightens Rules on Mass Texting
13:03 VoIP Call Scoring Development
14:22 Excitement for Analytics-Driven Technology
18:07 Inclusive Industry Conference Initiative
21:37 AI-Enhanced Vehicle Repair Orders
25:28 Digital Shift in Vehicle Services
28:12 "Digital Auto Repair Authorization"
33:45 Test Drive Disaster: Car Engulfed
35:31 Sunil with a confession
If you're like me and aren't good at marketing, don't do it on your own. Let the experts handle it. Touch HERE for more on Turnkey Marketing.
Tekmetric transformed my shop. Plain and simple. Want that for yours? Touch HERE
There are a lot of moving parts in a repair shop, opening the door to missing things. Don't let that happen to you. Learn more about Detect Auto
Mike Allen and Matt Lofton jump into coaching call number nine and talk mainly about how to increase sales at Mike's shop. Matt shares research from Brian Tracy, saying that service advisors MUST spend more time engaging with customers to boost closing rates. They also talk about the strategy of splitting repair estimates into more manageable repair plans and the value of setting customer expectations during intake.
Timestamps:
00:00 Increase Customer Interaction to Boost Sales
03:55 Finding Time to Exercise is HARD
09:50 August Repair Order Analysis
12:26 Sales Process Challenge or Estimation Issue?
17:24 Optimizing Sales and Inspection Strategy
19:17 Costly Repairs Lead to Car Disposal
22:17 Two-Stage Vehicle Repair Approval Process
26:55 "Impact of Tech Quote Changes"
28:31 Choosing Repair Strategies Effectively
33:06 Improving Preventative Maintenance Estimation
36:54 Importance of Effective Intake Process
40:33 Enhancing Customer Interaction Experience
42:35 Maximize Sales by Reducing Admin Tasks
45:22 Customer Engagement Improves Experiences
48:40 Addressing Customer Fear with Transparency
Tekmetrics' business model of listening to customers' needs and implementing new systems makes them super shop-friendly. Start using them at your shop today HERE
Turnkey Marketing has made my life SOOO much simpler, AND they've helped keep the phone ringing. Do you need these two things too? Learn more HERE
Elite Worldwide is helping me make my shop elite. Monthly coaching with actionable goals and accountability, I need. I highly recommend them to you. See what they're all about HERE
In this episode, Mike Allen is joined by Jessee Potter and Ryan Ragan to preview NEXT WEEK'S ASTA Expo. Ryan highlights the exciting new location and expanded logistics, making the event more accessible and enjoyable for all attendees. Jessee shares details about the social events, including a unique on-site pre-party with sumo matches and interactive games, as well as the return of Casino Night with a new money booth and great prizes.
Timestamps:
00:00 "Pre-Expo Stress and Travel"
04:22 Seamless Event Facility Upgrade
06:50 Event with Food, Games, and Drinks
13:12 Cigar Rolling Event Announcement
14:03 Innovative Event Feedback Approach
19:02 Comprehensive Auto Shop Training Event
21:29 Trade Show: Fun & Transformative Training
26:05 Expanded Trade Show Timing
28:27 Event Meet-and-Greet Vision
32:43 Show Planning: Big Picture to Details
My marketing before and after signing up with Turnkey Marketing is pretty scary. In a good way. Get your marketing right today HERE
Tekmetric opened my eyes to just how much a good SMS will do for a shop. Their software is top of the line, and with them, so is my shop. Try them for yourself HERE
I was SHOCKED when I saw the things I was missing the first time I used Detect Auto. Simple things, but easy to miss. Detect Auto helped clean that up for me, and they can for you, too. Use them HERE
Greg Buckley is the owner of Buckley's Auto Care in Wilmington, Delaware. Today, he tells Mike and Bryan about his latest venture - opening an online radio station for repair shops...AND...writing podcast theme music for Confessions of a Shop Owner?? Yep. This could get out of control quickly.
00:00 Unique Hospitality Suite Design
07:04 Tire Question: 22 GMC Denali Sierra
13:33 Owner's Secret: "I Sell Used Tires"
18:38 Adapting Shows for Podcasts
21:58 "Greg Shows Off His Music Writing Skills
32:30 Vocal Processing in Live Music
37:19 "Reluctant Sumo Suit Challenge"
41:31 Panther Chase School Tradition
47:13 Doctor Approves Drinking Alcohol
53:08 Buick Misfire Issue
57:21 "Switching to OE Tooling"
To learn more about how Tekmetric's software can change the future of your repair shop like it did for me, touch HERE
Turnkey Marketing takes the stress of doing something I'm not good at off my plate. And gives it to someone who is. Click HERE for more.
Elite Worldwide will keep you accountable and show you the road to shop success. They are for me. Find out how HERE
In this episode, Mike and Bryan are joined by John Firm of Firm Automotive in Fort Worth, Texas. John talks about how he focuses his shop around fleet work, saying fleet accounts provide a lot of stability. The guys also bring up the cons of being a "hero" shop, pointing out that knowing your niche and charging your value is a smarter business model. Also, just wait till you hear the latest shop confession story.
00:00 "The Hero Shop Trap"
08:23 "Questioning Job Performance Value"
15:50 Preventing Employee Disengagement
17:40 Fuel Strategy Documentary
23:20 Cowboy Style Origins
28:59 Journey to Amazon Fishing Expedition
34:27 Cultural Perspectives on Size
39:54 "Exotic Wildlife at Low Fence Ranch"
48:30 Confident in Technician's Expertise
53:23 Letting Go: Business Challenges
If you're like me and aren't good at marketing, don't do it on your own. Let the experts handle it. Touch HERE for more on Turnkey Marketing.
Tekmetric transformed my shop. Plain and simple. Want that for yours? Touch HERE
There are a lot of moving parts in a repair shop, opening the door to missing things. Don't let that happen to you. Learn more about Detect Auto
In this episode, Mike Allen and Matt Lofton talk about an up-and-down summer at Mike's small shop. Matt brings up the importance of setting clear goals and trigger points for accountability within the management team, and how Mike needs to act quickly on underperformance. Mike talks through recent staffing challenges, hiring decisions, and fine-tuning systems for both the front and back of house.
00:00 Striving for Consistent Excellence
05:24 Improving Customer Agreement Strategies
09:47 Performance Assessment and Action Plan
13:35 Performance Audit and Response Strategy
14:53 "Quick Solutions for Team Efficiency"
18:26 Rapid Impact on Underperformance
23:34 "Goal Setting for Revenue Efficiency"
25:53 "Optimizing Employee Impact on Revenue"
28:08 Optimal Employee Productivity Range
32:03 Service Revenue and Support Staff
36:52 Evaluate Sales Momentum
39:57 Optimizing Pre-Booking Appointments Strategy
42:52 "Easter Giveaways and Money Strategy"
45:29 Predicting Sales Opportunities
48:51 Sumo Suit Fun and Tips
Tekmetrics' business model of listening to customers' needs and implementing new systems makes them super shop-friendly. Start using them at your shop today HERE
Turnkey Marketing has made my life SOOO much simpler, AND they've helped keep the phone ringing. Do you need these two things too? Learn more HERE
Elite Worldwide is helping me make my shop elite. Monthly coaching with actionable goals and accountability, I need. I highly recommend them to you. See what they're all about HERE
In this episode, Mike and Bryan are joined by Erich Schmidt of Schmidt Auto Care. Erich talks about the time he nearly fell victim to an elaborate online truck sales scam and details the red flags that helped him catch it just in time. The guys also talk about their shared obsession with motorcycles, and Erich describes his diverse collection and the role riding plays in his life. Erich also talks about how his recent professional growth and industry networking have contributed to his business’s record success.
00:00 Meet Erich - He Likes Bikes
05:01 Motorcycle Collection Overview
07:10 Off-Road and Supermoto Passion
11:37 "Sunday Rides on Kentucky Roads"
14:39 Motorcycle Journey: New Orleans to Jacksonville
18:21 Efficient Workshop Equipment Organization
20:12 Technician Burnout and Tesla Hiring
26:14 Facebook Marketplace Truck Search
28:40 "Reluctant Road Trip Avoided"
31:59 Dealership Doubts and Financial Precautions
35:37 "Deciding Against Potential Scam"
38:08 Photo Theft at Florida Dealership
41:31 Mystery of Tipton Motorsports Location
45:52 Hiring Boosts Efficiency and Revenue
48:33 "Learning from Friends' Insights"
52:01 Passion for Automotive Industry Growth
54:16 Reflecting on Missed Business Opportunities
My marketing before and after signing up with Turnkey Marketing is pretty scary. In a good way. Get your marketing right today HERE
Tekmetric opened my eyes to just how much a good SMS will do for a shop. Their software is top of the line, and with them, so is my shop. Try them for yourself HERE
I was SHOCKED when I saw the things I was missing the first time I used Detect Auto. Simple things, but easy to miss. Detect Auto helped clean that up for me, and they can for you, too. Use them HERE
Nathan Ward and James Hornak recently opened Inconceivable Automotive in Raleigh, NC. Today, they tell the CRAZY story of how they became friends, fell into business ownership (starting by stealing a van off a man with Alzheimer's), and listen to advice from Mike. They all discuss openly the lessons they’ve already learned, such as the importance of clear communication, networking with other shop owners, and maintaining well-organized business processes from the outset.
00:00 "Morning Bloody Mary Bar"
03:48 Injury Recovery Leads to Adventure
07:12 General Repair: Passion Meets Profit
12:29 Balancing Workload and Priorities
13:49 Repo Equipment Bargain Success
18:10 Subcontracting Head Gasket Repair
22:28 Stick to Normal Procedures
24:21 "Building Connections with Elite Coaching"
26:55 Sumo Wrestling Match at ASTA
30:30 Business Partnership and Profit Sharing
35:20 "Starting a Small Business Guide"
36:59 Prioritizing Business over Income
40:00 "Convenient Truck Service Location"
44:43 Proactive Learner Praised
47:15 "Toys Indicate Business Struggles"
50:07 Electrical Misunderstanding Magic
53:59 "Shop Owner Confessions"
If you're like me and aren't good at marketing, don't do it on your own. Let the experts handle it. Touch HERE for more on Turnkey Marketing.
Tekmetric transformed my shop. Plain and simple. Want that for yours? Touch HERE
There are a lot of moving parts in a repair shop, opening the door to missing things. Don't let that happen to you. Learn more about Detect Auto
In this episode, Bryan and Mike are joined by Kirby Sawyer, owner of Super Rupair in Boulder, Colorado, a shop specializing exclusively in Subaru repair. Kirby shares the story of building a thriving, high-volume specialty shop, including his unique journey from employee to future owner. Of course, they get into charging for diag and why training is critical.
00:00 "Meet Kirby Sawyer"
03:34 "Mobile Diagnostics and Accountability"
06:55 "Nissan's Legal Name Battle"
11:40 Obsolete Subaru Glass Stockpile
14:48 Economical but Prone to Corrosion
16:27 Bar Trick with Number Cards
19:47 Endless Subaru Cycle
24:27 "Awkward Car Exchange Moment"
28:58 Battery Tester Insights
32:34 Turnover and Pay Plan Success
33:23 Techs Improve Efficiency Rapidly
37:38 Offer to Buy High-Mileage Accord
39:43 Car Sales and Friend Recommendations
44:44 Expo Hospitality Suite Sponsored
48:47 "Refusal and Recommendation Story"
51:18 "Shop Dog Comfort Gone Awry"
54:16 "Farmer's Essential Values Test"
To learn more about how Tekmetric's software can change the future of your repair shop like it did for me, touch HERE
Turnkey Marketing takes the stress of doing something I'm not good at off my plate. And gives it to someone who is. Click HERE for more.
Elite Worldwide will keep you accountable and show you the road to shop success. They are for me. Find out how HERE
Today, Mike and Matt switch things up and talk about Elite's new coaching program. Matt covers the five keys for shop success, including financial literacy, maximizing car opportunities, streamlined customer experience, retention strategies, and effective leadership and employee management.
00:00 Elite's New Program
06:05 Networking Insights for Business Growth
07:16 Streamlining Business Success Program
10:52 Profit-Driven Automotive Management Strategy
14:12 "Door Rate vs. Effective Labor Rate"
19:17 "Maximizing Automotive Repair Revenue"
21:27 Streamlining Automotive Service Processes
26:22 Customer Retention Strategies
30:02 Streamlined Recruitment and Quick Offers
32:06 Effective Employee Management Strategies
38:18 Improving Business by Slowing Down
41:58 Balancing Urgency and Business Foundations
43:50 Affordable Shop Management Pricing
46:38 Staffing and Performance Challenges
My marketing before and after signing up with Turnkey Marketing is pretty scary. In a good way. Get your marketing right today HERE
Tekmetric opened my eyes to just how much a good SMS will do for a shop. Their software is top of the line, and with them, so is my shop. Try them for yourself HERE
I was SHOCKED when I saw the things I was missing the first time I used Detect Auto. Simple things, but easy to miss. Detect Auto helped clean that up for me, and they can for you, too. Use them HERE
Jack Shields is the owner of Jack's Auto and Tire in Chrystal Lake, Illinois. Today, he joins Bryan and Mike to reignite the conversation about free diag, pricing, and the ups and downs of shop ownership. Jack started in the industry working in his father's shop and now runs a brake-focused shop, and stresses being transparent and building trust with customers.
00:00 "Embracing My Way in Auto Sales"
06:06 Struggling to Delegate Business Tasks
15:03 Strategic Giveaway Advice for Shops
19:51 Improving Mechanic Training Quality
22:26 Specialty Shops' Worth Defended
27:37 Contemplating Business Expansion Decisions
34:34 Cost Breakdown for Labor and Parts
41:34 Car Repair Assistance Overview
48:38 Corporate Takeover of Local Shops
49:47 Retiring Shop Owners Face Transitions
58:34 Mug Club Proposal for Revenue
01:00:15 Exclusive Specialty Auto Shops
01:08:32 "Friday Night Automotive Hangout"