Before Target and DoorDash, Edible Arrangements joined the cannabinoid space. Supply chains look a lot different when you can lean on national infrastructure, logistics, and distribution that already exist. Through Edibles.com, the company is using that foundation to build access — curating top brands and letting customers shop the way they understand best: by experience. Could this platform and distribution model become the Amazon of cannabinoids? This week we sit down with Thomas Winstanley to discuss: • The strategy and roadmap behind Edibles.com • Balancing risk and regulation in an uncertain market • How infrastructure and logistics unlock national access Chapters 00:00 Introduction to the Cannabis Space 02:56 Thomas Winstanley's Journey in Cannabis 06:06 Understanding Edibles.com 08:50 Curating Products for Consumers 12:01 Building Trust with Brands 15:01 Navigating Market Dynamics 18:10 Supply Chain and Distribution Strategies 27:06 Leveraging Internal Resources for Competitive Advantage 29:32 Exploring Innovative Product Offerings 31:57 Strategic Growth and Investment Considerations 32:31 The Importance of Retail in Consumer Engagement 39:03 Navigating Regulatory Challenges in the Hemp Industry 48:07 Defining Success and Future Opportunities Summary In this episode, Bryan Fields and Kellen Finney engage with Thomas Winstanley of Edibles.com, exploring his journey in the cannabis industry, the mission of Edibles.com, and the complexities of product curation and market dynamics. Thomas shares insights on building trust with brands, navigating the evolving landscape of cannabis and hemp, and the importance of consumer education in this burgeoning market. In this conversation, Thomas Winstanley discusses the competitive advantages of Edibles.com, the importance of innovative product offerings, and the strategic growth considerations for the company. He emphasizes the significance of retail in enhancing consumer engagement and navigating the regulatory challenges within the hemp industry. Winstanley also outlines his vision for success and future opportunities for Edibles.com, highlighting the need for compliance and adaptability in a rapidly changing market. Guest Links: https://www.instagram.com/thomasrwinstanley/ https://x.com/thomwinstanley https://www.linkedin.com/company/ediblesdotcom/ http://edibles.com/ https://www.instagram.com/ediblescom/ https://x.com/ediblesdotcom Our Links Bryan Fields on Twitter Kellan Finney on Twitter The Dime on Twitter Extraction Teams: Want to cut costs and get more out of every run? Unlock hidden revenue by extracting more from the same input—with Newton Insights. At Eighth Revolution (8th Rev), we provide services from capital to cannabinoid and everything in between in the cannabinoid industry. The Dime is a top 5% most shared global podcast The Dime is a top 10 Cannabis Podcast The Dime has a New Website. Shhhh its not finished. 🎥 YouTube:  The Dime 📸 Instagram:  The Dime https://www.newton-insights.com/

What happens when years of iteration, engineering, and a unique understanding of the plant align?In cannabis, building hardware is walking a tightrope — precision, timing, and vision all matter. Singular, the latest release from Active710, connects that entire loop.While most will gravitate toward its sleek, modular design, the real story lies in how it solves major operational challenges — and unlocks a world of future opportunity. This week, Alex Kwon joins The Dime to discuss:• The major unlock behind Singular — and what makes it a platform, not a product• How Active710 is leaning into sustainability, engineering, and consumer choice• What’s next for cannabis hardware — and why modular design changes everything Chapters 00:00 Introduction to Singular and the Vape Industry 04:12 Challenges and Innovations in Vape Technology 10:55 Sustainability and Future-Proofing Vape Solutions 14:46 Inspiration from the E-Juice and Tobacco Industries 19:12 Customer Feedback and Iterative Development 23:13 Innovative Pod Systems and Their Functionality 30:08 The Future of Vape Technology 37:41 Iterative Product Development and Consumer Feedback Summary In this episode, Bryan Fields and Kellen Finney welcome back Alex Kwan to discuss the launch of Singular, a groundbreaking modular vape platform. Alex shares insights into the challenges faced in the vape industry, the importance of sustainability, and how customer feedback has shaped the development of this innovative product. The conversation also explores the influence of the e-juice and tobacco industries on vape technology and the future direction of the market. In this conversation, Alex discusses the innovative aspects of their new pod system, emphasizing its modularity and compatibility with various oil types. He highlights the importance of consumer choice and access to quality cannabis products. The discussion also covers the iterative process of product development, the challenges faced, and the excitement surrounding future advancements in vape technology. Guest Links: http://www.futureofvape.com/ https://www.linkedin.com/company/active710/ https://active710.com/ https://www.instagram.com/avd710/ Our Links Bryan Fields on Twitter Kellan Finney on Twitter The Dime on Twitter Extraction Teams: Want to cut costs and get more out of every run? Unlock hidden revenue by extracting more from the same input—with Newton Insights. At Eighth Revolution (8th Rev), we provide services from capital to cannabinoid and everything in between in the cannabinoid industry. The Dime is a top 5% most shared global podcast The Dime is a top 10 Cannabis Podcast The Dime has a New Website. Shhhh its not finished. 🎥 YouTube:  The Dime 📸 Instagram:  The Dime https://www.newton-insights.com/

What happens when a Silicon Valley exec who helped Lyft rewrite the rules brings that same playbook to cannabis? This week we sit down with Ashwin Raj, CEO of LeafLink, to break down how disciplined tech thinking and first-principle strategy can reshape a fragmented industry. In this episode:• How Lyft’s regulatory battles mirror cannabis today• Why listening — not speed — builds trust and loyalty• How data, discipline, and adaptability will drive the next era of cannabis tech Chapters 00:00 Introduction to Ashwin Raj and LeafLink 02:02 Ashwin's Journey to the Cannabis Industry 04:29 Navigating Challenges in the Cannabis Space 07:19 Listening to Customers: The Key to Success 10:05 Addressing Pricing Challenges 13:11 Building Trust with Customers 14:15 Balancing Competing Customer Needs 16:25 Strategic Focus and Resource Allocation 19:45 Long-Term Vision for LeafLink 21:03 The Role of Technology in Cannabis 23:05 Identifying Customer Needs 26:53 Overcoming Industry Challenges 30:45 The Impact of AI on LeafLink 32:01 The Future of the Cannabis Industry 36:10 The Role of Hemp in the Cannabis Market 42:04 Building Trust with Retailers 45:11 AI and Future Innovations at LeafLink Summary In this episode, Bryan Fields and Kellen Finney interview Ashwin Raj, CEO of LeafLink, who shares his journey from the tech industry to the cannabis space. Ashwin discusses the challenges and opportunities within the cannabis industry, emphasizing the importance of listening to customers and building relationships with both clients and team members. He highlights the role of technology and efficiency in driving growth and the impact of the hemp industry on the cannabis market. Ashwin also touches on the need for regulatory clarity and the potential of AI in enhancing LeafLink's offerings. Guest Links: https://www.leaflink.com/ https://www.linkedin.com/company/leaflink/ https://www.linkedin.com/in/tashwinraj/ Our Links Bryan Fields on Twitter Kellan Finney on Twitter The Dime on Twitter Extraction Teams: Want to cut costs and get more out of every run? Unlock hidden revenue by extracting more from the same input—with Newton Insights. At Eighth Revolution (8th Rev), we provide services from capital to cannabinoid and everything in between in the cannabinoid industry. The Dime is a top 5% most shared global podcast The Dime is a top 10 Cannabis Podcast The Dime has a New Website. Shhhh its not finished. 🎥 YouTube:  The Dime 📸 Instagram:  The Dime https://www.newton-insights.com/

Building something that lasts takes more than money — it takes self-belief, grit, and the willingness to keep pushing forward when easier options present themselves. Putting your name on it only adds to the weight — and the responsibility — to make it work. As with anything worth doing, there are difficult moments along the journey that demand a leap of faith. If you want to be different, you have to be willing to swim against the current — to stand out long enough for customers to find their fit. Daniel LaRusso was that choice for Chris Ball. A nod to his movie-buff personality, the name sent a subtle but direct message to his audience about grit, discipline, and staying true to the craft. These decisions are easy to reflect on now, but the journey was anything but simple. This week we sit down with Chris Ball, Founder of Ball Family Farms, to discuss: The journey from origin to now — and the critical decisions that shaped it How he’s constantly tinkering forward to stay ahead The Rare Breed mentorship program and its impact on the next generation of growers Summary In this episode, Chris Ball, CEO of Ball Family Farms, shares his journey from the legacy cannabis market to establishing a successful legal cannabis business. He discusses the importance of family in building his brand, the challenges of navigating the cannabis industry, and the significance of quality over quantity in product development. Chris also highlights the role of mentorship through his Rare Breed program, which aims to nurture new talent in the cannabis space. He emphasizes the need for innovation while maintaining a connection to the community and culture of cannabis. The conversation concludes with insights into the realities of being a CEO in the cannabis industry and the importance of resilience and adaptability. Chapters 00:00 Introduction to Chris Ball and His Journey 03:05 The Birth of Ball Family Farms 05:58 Building the Family Business 09:01 Branding and Marketing Strategies 11:55 The Power of Unique Strain Names 15:12 Recognizing Success and Growth 17:53 Expanding the Strain Lineup 21:00 Navigating Challenges and Decisions 24:00 Trusting the Process and Team 26:48 Collaboration with Hood Baby 28:09 Lessons from the COVID Crash 29:37 Building a Stronger Team 31:34 Recognizing Talent in the Industry 33:52 The Importance of Mentorship 37:31 Balancing Innovation and Tradition 46:32 The Rare Breed Program: Nurturing New Talent Guest Links https://www.instagram.com/chrisball45/?hl=en https://x.com/BallFamilyFrms https://www.linkedin.com/company/ball-family-farms/ https://www.ballfamilyfarms.com/ https://www.instagram.com/ballfamilyfarms Our Links Bryan Fields on Twitter Kellan Finney on Twitter The Dime on Twitter Extraction Teams: Want to cut costs and get more out of every run? Unlock hidden revenue by extracting more from the same input—with Newton Insights. At Eighth Revolution (8th Rev), we provide services from capital to cannabinoid and everything in between in the cannabinoid industry. The Dime is a top 5% most shared global podcast The Dime is a top 10 Cannabis Podcast The Dime has a New Website. Shhhh its not finished. 🎥 YouTube:  The Dime 📸 Instagram:  The Dime https://www.newton-insights.com/

California wants to ban hemp. Texas is protecting it. Spritz and Big Alcohol are lobbying to crush it.The enemy of my enemy is my friend? Not in the cannabinoid space. The hemp industry stands at a crossroads. With federal clarity still missing, states pulling in opposite directions, and Big Alcohol leaning on lawmakers, billions are at stake in hemp’s next chapter. This week we sit down with Jim Higdon, Co-Founder of Cornbread Hemp, to unpack it all The bipartisan letter signed by 27 members of Congress to protect hemp Why Gavin Newsom’s winery ties matter in the hemp beverage fight How Big Alcohol is lobbying to crush hemp — and what comes next for a one-plant solution Chapters 00:00 Introduction and Current State of the Hemp Industry 03:04 Bipartisan Support and Legislative Challenges 05:46 The Path to a One Plant Solution 08:54 California's Unique Position in the Hemp Debate 11:57 The Impact of Alcohol Industry on Hemp Legislation 14:57 The Future of Hemp and Spirits Collaboration 26:03 Navigating Legislative Challenges in California 32:30 The Complex Landscape of Cannabis Regulations 35:25 Texas: A State in Legislative Limbo 39:01 Rescheduling Cannabis: Implications for the Industry 42:15 Innovative Partnerships: Normalizing Cannabis in Sports Summary In this conversation, Bryan Fields and Kellen Finney engage with Jim Hagan to discuss the current state of the hemp industry, focusing on legislative challenges, bipartisan support, and the path towards a unified cannabis solution. They explore the unique regulatory landscape in California, the impact of the alcohol industry on hemp legislation, and the ongoing developments in Texas. The discussion also touches on the implications of cannabis rescheduling and innovative marketing strategies, including sponsorships in sports, to normalize hemp products. Guest Links: https://www.cornbreadhemp.com/ https://hempsupporter.com/team/jim-higdon/ https://x.com/jimhigdon https://www.linkedin.com/in/jameshigdon/ Our Links Bryan Fields on Twitter Kellan Finney on Twitter The Dime on Twitter At Eighth Revolution (8th Rev), we provide services from capital to cannabinoid and everything in between in the cannabinoid industry. 8th Revolution Cannabinoid Playbook is an Industry-leading report covering the entire cannabis supply chain The Dime is a top 5% most shared global podcast The Dime is a top 10 Cannabis Podcast The Dime has a New Website. Shhhh its not finished. Sign up for our playbook here: 🎥 YouTube:  The Dime 📸 Instagram:  The Dime https://www.newton-insights.com/

If you were given some of the worst news in the world, wouldn’t you expect your doctors to use every tool available? What if one of those tools could save millions of lives—and the science is already here? The world’s largest medical cannabis and cancer study—10,000 papers, ranked in the top 5% globally—shows overwhelming evidence that cannabis has medical benefits. If fully embraced, its impact on patients and medicine could be transformative. As science continues to unfold, sometimes it takes skeptics to dive deep and uncover what’s truly there, even when powerful interests push back. This week we sit down with Ryan Castle, Research Director at Whole Health Oncology Institute, to discuss: Medical cannabis: efficacy, placebo, and why it matters less than you think How this study is being used in rescheduling efforts How vested interests fuel anti-cannabis research Chapters 00:00 Introduction to Medical Cannabis Research 03:06 Ryan Castle's Journey into Cannabis Research 05:58 The Meta-Analysis Process Explained 09:00 Understanding the Data and Its Implications 11:54 Skepticism and the Shift in Perspective 15:01 Consensus in Medical Cannabis Research 18:04 Nuances in Cancer Treatment and Cannabis 20:55 Biomarkers and Inflammatory Responses 22:56 Exploring Cannabis and Cancer Outcomes 29:37 Bridging the Gap: Patient-Reported Outcomes 35:32 The Future of Medical Cannabis Research 45:34 The Cancer Playbook: Empowering Patients Summary In this episode, Bryan Fields and Kellan Finney engage with Ryan Castle, Research Director at Whole Health Oncology Institute, to explore the evolving landscape of medical cannabis research. Ryan shares his journey from skepticism to advocacy, detailing the extensive meta-analysis he conducted on the efficacy of cannabis in treating various symptoms and conditions, particularly in oncology. The conversation delves into the challenges of measuring effectiveness, the importance of patient-reported outcomes, and the need for a shift in medical perspectives towards cannabis as a legitimate treatment option. Ryan emphasizes the potential impact of policy changes and the importance of transparency in research, while also discussing the Cancer Playbook initiative aimed at empowering patients with data-driven insights. Takeaways Ryan Castle initially set out to prove that cannabis doesn't work. His extensive research revealed that cannabis is effective for a wide range of conditions. The meta-analysis included over 10,000 studies and 800,000 data points. Cannabis showed efficacy not just for symptoms but also for cancer treatment. Patient-reported outcomes are crucial for understanding cannabis effectiveness. The study found that cannabis can help reduce opioid dependency. There is a significant need for a shift in medical perspectives on cannabis. Transparency in research is essential for building trust in findings. The health impact assessment could reveal the broader benefits of cannabis. The Cancer Playbook initiative aims to empower patients with data-driven insights. Guest Links https://wholehealthoncologyinstitute.com/ Our Links Bryan Fields on Twitter Kellan Finney on Twitter The Dime on Twitter Extraction Teams: Want to cut costs and get more out of every run? Unlock hidden revenue by extracting more from the same input—with Newton Insights. At Eighth Revolution (8th Rev), we provide services from capital to cannabinoid and everything in between in the cannabinoid industry. The Dime is a top 5% most shared global podcast The Dime is a top 10 Cannabis Podcast The Dime has a New Website. Shhhh its not finished. 🎥 YouTube:  The Dime 📸 Instagram:  The Dime https://www.newton-insights.com/

Cannabis is chaotic by design. Vertical integration forces operators to run six or seven businesses at once — then replicate that model across states with different regulations, all without economies of scale. It’s no wonder the industry feels messy. The bigger problem? Too many companies are chasing the wrong metrics and ignoring the lessons other industries already learned. This week we sit down with Mitchell Osak — a veteran strategist across pharma, CPG, financial services, and cannabis — to unpack the hard truths and strategy lessons MSOs can’t afford to miss. In this episode we cover:• The wrong metrics driving cannabis off course — and which ones Mitch would track instead• Why TAM slides are the biggest lie in cannabis strategy• Which playbooks cannabis should borrow from pharma, wine, and tech Summary: In this episode, Bryan Fields and Kellan Finney engage with Mitch Osak, a seasoned consultant in the cannabis industry. They explore Mitch's journey into cannabis consulting, the importance of strategic planning, and the challenges of standardization in the market. The conversation delves into the differences between large operators and middle market firms, the significance of understanding metrics, and the need for innovation. Mitch emphasizes the importance of learning from other industries, the role of AI, and the necessity for scenario planning in navigating the evolving landscape of cannabis. The episode concludes with insights on the future of the industry and the importance of external consultation. Chapters 00:00 Introduction to the Cannabis Industry and Its Challenges 04:01 Strategic Planning in Cannabis: A Holistic Approach 06:01 Bridging the Gap: Cultivators vs. Financial Stakeholders 09:46 Market Dynamics: The Rise of Middle Market Firms 12:08 The Importance of Strategic Focus in Cannabis 14:01 Understanding Quality and Consumer Insights 18:10 The Role of Data and Metrics in Cannabis Business 22:12 Cost Management vs. Quality Improvement 25:50 Learning from Other Industries: Wine, Fashion, and Tech 30:11 Future Opportunities in the Global Cannabis Market 31:56 Navigating Regulatory Challenges and International Expansion 33:04 The Importance of External Perspectives in Business Strategy 35:32 Understanding Market Dynamics and Total Addressable Market (TAM) 36:24 Opportunities in Distressed Assets and Market Entry 39:10 Evaluating Acquisition Strategies and Asset Valuation 41:27 The Complexity of Due Diligence in Cannabis Investments 44:37 Scenario Planning for Future Industry Changes 47:10 The Role of AI in Strategic Decision-Making 51:25 Data as the Foundation for AI Success 53:01 Preparing for Industry Consolidation and Survival Strategies Takeaways Mitch Osak has extensive experience in consulting across various industries, including cannabis. Strategic planning in cannabis requires a holistic approach, considering multiple factors. There is a disconnect between cultivators and investors in the cannabis industry. Standardization in the cannabis market is essential for growth and consistency. Middle market firms are gaining market share from larger operators due to strategic focus. Quality improvement should take precedence over merely cutting costs. External consultation can provide valuable insights for cannabis companies. Data and metrics are crucial for making informed decisions in the cannabis industry. AI can be a powerful tool, but it requires quality data to be effective. The cannabis industry must learn from other sectors to navigate its challenges. Guest Links https://www.linkedin.com/in/mitchellosak/ https://mitchellosak.substack.com/ https://x.com/MitchellOsak Our Links Bryan Fields on Twitter Kellan Finney on Twitter The Dime on Twitter Extraction Teams: Want to cut costs and get more out of every run? Unlock hidden revenue by extracting more from the same input—with Newton Insights. At Eighth Revolution (8th Rev), we provide services from capital to cannabinoid and everything in between in the cannabinoid industry. The Dime is a top 5% most shared global podcast The Dime is a top 10 Cannabis Podcast The Dime has a New Website. Shhhh its not finished. 🎥 YouTube:  The Dime 📸 Instagram:  The Dime https://www.newton-insights.com/

THC is an ingredient.Cannabinoids will be treated like standardized inputs across pharma, licensed cannabis, and hemp—and the future winners are hedging until there’s clarity. What got you here won’t get you there. The next phase needs a new playbook: ops tweaks aren’t enough; strategy has to change. Near term, expect Schedule III to unlock e-pharmacy distribution and centralized GMP manufacturing, while tobacco pushes device rules, alcohol shapes low-dose beverage norms, and hemp keeps expanding. This chaotic industry is about to get even crazier. This week we sit down with Zach Edge to discuss THC as a molecule Intersection of pharma, hemp, and licensed cannabis: Schedule III breakdown: e-pharmacies, centralized GMP Chapters 00:00 Introduction to Zach Edge and His Journey 03:11 The Changing Landscape of THC Commercialization 07:45 Hedge Strategies in Cannabis and Hemp 14:28 Regulatory Challenges and Future Outlook 20:02 The Role of Science in Cannabinoid Production 36:11 Innovations in Cannabinoid Purification 45:20 Final Thoughts and Future Questions Summary In this episode, Bryan Fields and Kellen Finney engage with Zach Edge, a seasoned expert in the cannabis and hemp industries. Zach shares his journey into the cannabis space, highlighting the evolution of THC commercialization and the impact of regulation on the industry. He discusses the importance of a hedge strategy for businesses operating in multiple verticals, the challenges posed by varying state regulations, and the role of science in cannabinoid production and purification. The conversation also touches on the future of the industry, including potential growth in the hemp sector and the need for regulatory clarity. Guest Links https://www.linkedin.com/in/zach-edge/ https://www.zachedge.com/ Our Links Bryan Fields on Twitter Kellan Finney on Twitter The Dime on Twitter Extraction Teams: Want to cut costs and get more out of every run? Unlock hidden revenue by extracting more from the same input—with Newton Insights. At Eighth Revolution (8th Rev), we provide services from capital to cannabinoid and everything in between in the cannabinoid industry. The Dime is a top 5% most shared global podcast The Dime is a top 10 Cannabis Podcast The Dime has a New Website. Shhhh its not finished. 🎥 YouTube:  The Dime 📸 Instagram:  The Dime https://www.newton-insights.com/

$8 billion in products hit shelves each year with True Terpenes inside. The real edge? Turning sensory science—backed by data—into products that connect and fill clear gaps in the market. We break down what cannabis can borrow from wine (shared language, guided discovery), where that analogy stops, and why toxicology and standards are the new trust layer.Plus: how to transform the consumer experience, educate at scale, and move beyond THC% and indica/sativa as guideposts—especially as regions and genetics evolve. This week we sit down with Dan Cook, CEO of True Terpenes, to discuss: Sensory > THC: using shared language (and data) to build products people can feel From grape to gas: wine’s aroma-wheel lessons for cannabis guidance Built to last: audits, toxicology, and disciplined expansion Chapters: 00:00 Introduction to Daniel Cook and True Terpenes 02:53 Daniel's Journey into the Cannabis Industry 06:01 Navigating Volatility in the Cannabis Market 08:59 True Terpenes: Size and Clientele 12:03 Formulation Process and Client Collaboration 15:10 Sensory Science and Market Trends 18:00 Standardizing Sensory Language in Cannabis 21:11 The Importance of Data in Cannabis Formulation 23:47 Future Directions for Cannabis Education 28:06 Aligning Sensory Markers for Enjoyment 30:04 Strain Variability and Consumer Expectations 32:49 The Importance of Storytelling in Cannabis 36:14 The Future of Cannabis: Regional Influences 37:51 Exploring Therapeutic Claims and Research 40:25 Navigating International Regulations 42:51 Innovations Beyond Cannabis 45:16 Challenges and Lessons in Rapid Growth 49:55 Literature's Impact on Storytelling 51:10 Toxicology and Product Safety Summary In this episode, Bryan Fields and Kellan Finney interview Daniel Cook, CEO of True Turpenes, who shares his journey from literature to the cannabis industry. They discuss the importance of sensory science in cannabis products, the challenges of navigating the volatile cannabis market, and the need for consumer education and standardization in sensory language. Daniel emphasizes the significance of THC as one of many compounds that contribute to the cannabis experience and highlights True Turpenes' commitment to safety and innovation in flavor applications. The conversation also touches on the company's growth, lessons learned, and future aspirations in both the cannabis and beverage industries. About True Terpenes : As a next-generation flavor house with an innovative terpene solutions platform, we create incredible sensory experiences under the industry's highest safety standards. We are creators, scientists, and outside-the-box thinkers. We champion the terpene kingdom with science-based research and leverage sensory analysis to create flavors and aromas that are true to experience. Guest Links https://www.linkedin.com/company/trueterpenes/ https://www.linkedin.com/in/daniel-a%C3%B1orga-cook-10b91655/ https://www.instagram.com/trueterpenes/?hl=en Bryan Fields on Twitter Kellan Finney on Twitter The Dime on Twitter Extraction Teams: Want to cut costs and get more out of every run? Unlock hidden revenue by extracting more from the same input—with Newton Insights. At Eighth Revolution (8th Rev), we provide services from capital to cannabinoid and everything in between in the cannabinoid industry. The Dime is a top 5% most shared global podcast The Dime is a top 10 Cannabis Podcast The Dime has a New Website. Shhhh its not finished. 🎥 YouTube:  The Dime 📸 Instagram:  The Dime https://www.newton-insights.com/

What if keeping the room a little too dry is killing your plants?Humidity—and the HVAC that controls it—drives plant health, but air isn’t uniform across the room. The fix isn’t more AC; it’s dialing VPD so humidity, lights, airflow, and irrigation work together. Get it wrong and you lose yield and fail tests; get it right and buds stay sticky, healthy, and consistent. This week we sit down with Dr. Greenhouse (aka Nadia Sabeh) to discuss: Dry ≠ safe: why extra-dry rooms can actually spread powdery mildew Measure where it matters: a simple toolkit and method at the canopy Design for airflow: room shapes and layouts that keep climate even Summary In this episode, Bryan Fields and Kellan Finney welcome Nadia Sabeh, also known as Dr. Greenhouse, to discuss the intricacies of cannabis cultivation, focusing on HVAC systems, climate control, and the importance of data monitoring. Nadia shares her journey into the cannabis space, her expertise in controlled environment agriculture, and the challenges growers face in maintaining optimal conditions for their crops. The conversation delves into root cause analysis, the significance of understanding plant needs, and the necessity of proper data collection to improve cultivation practices. Nadia emphasizes the importance of customizing environments for different strains and the impact of room geometry on airflow dynamics. She also highlights essential tools for growers and offers final takeaways for improving cultivation practices. Chapters 00:00 Introduction to Dr. Greenhouse and Nadia Sabeh 04:46 Understanding Root Cause Analysis in Cannabis Cultivation 10:54 The Importance of Data Collection and Monitoring 18:04 Troubleshooting HVAC Systems in Cultivation Facilities 24:19 Customization of Environment for Different Strains 30:41 Room Geometry and Airflow Dynamics 40:27 Essential Tools for Growers 50:41 Final Takeaways and Future Tools for Growers Guest Links: https://www.linkedin.com/in/nadia-sabeh-phd-pe-leed-ap-45656315/ https://www.doctorgreenhouse.com/ https://www.youtube.com/@drgreenhouseinc https://www.linkedin.com/company/doctor-greenhouse/ https://www.instagram.com/drgreenhouseinc Our Links Bryan Fields on Twitter Kellan Finney on Twitter The Dime on Twitter Extraction Teams: Want to cut costs and get more out of every run? Unlock hidden revenue by extracting more from the same input—with Newton Insights. At Eighth Revolution (8th Rev), we provide services from capital to cannabinoid and everything in between in the cannabinoid industry. 8th Revolution Cannabinoid Playbook is an Industry-leading report covering the entire cannabis supply chain The Dime is a top 5% most shared global podcast The Dime is a top 10 Cannabis Podcast The Dime has a New Website. Shhhh its not finished. Sign up for our playbook here: 🎥 YouTube:  The Dime 📸 Instagram:  The Dime https://www.newton-insights.com/

What if the smartest growth move is cutting—on purpose? Turnarounds aren’t financial stories—they’re operational ones. Growth-at-all-costs is out. The new playbook: prune non-core assets, concentrate resources in high-return states, and speed the path from cultivation to checkout. This week we sit down with Richie Proud, CEO of iAnthus, to discuss: Brand strategy: MPX & Cheetah — complementary roles that travel and drive velocity Arizona sale → core growth — why pruning unlocked focus in FL/NY Wednesdays in Florida — weekly drops as a repeat-traffic engine Chapters 00:00 Introduction to IANTHUS and Richie Proud 02:23 Richie's Journey to Cannabis Leadership 05:54 Navigating the Complexities of IANTHUS 09:40 Strategic Decisions: Divesting from Arizona 11:27 Identifying Key Markets for Growth 14:28 Building Relationships in the Cannabis Industry 18:03 Operational Challenges and KPIs 22:13 Understanding Consumer Differences Across States 23:51 The Cheetah Brand Acquisition 26:54 Integrating New Brands and Operations 32:37 Creating a Unique Retail Experience 36:08 Learning from the Fashion Industry 39:55 Balancing Speed and Quality in Product Development 45:22 Leveraging AI for Real-Time Insights 47:22 Lessons Learned in Operations 51:33 Building a Super Friend Network 52:27 Connecting with Consumers and Community Summary In this episode, Bryan Fields and Kellan Finney sit down with Richie Proud, CEO of IANTHUS, to discuss his unique journey from the fashion industry to leading a cannabis company. Richie shares insights into the complexities of operating across multiple states, the importance of building relationships in the cannabis industry, and the strategic decisions that have shaped IANTHUS's growth. He emphasizes the need for operational excellence, understanding consumer behavior, and the role of AI in enhancing business decisions. The conversation also touches on the significance of creating a unique retail experience and the lessons learned from past operational challenges. Guest Links: https://www.linkedin.com/in/richie-proud/ https://www.ianthus.com/ https://www.linkedin.com/company/ianthus-capital-management/ https://x.com/ianthuscapital Our Links: Bryan Fields on Twitter Kellan Finney on Twitter The Dime on Twitter Newton Insights: For extraction teams, everything changes when you can finally see what’s happening in real time. At Eighth Revolution (8th Rev), we provide services from capital to cannabinoid and everything in between in the cannabinoid industry. 8th Revolution Cannabinoid Playbook is an Industry-leading report covering the entire cannabis supply chain The Dime is a top 5% most shared global podcast The Dime is a top 10 Cannabis Podcast The Dime has a New Website. Shhhh its not finished. Sign up for our playbook here: 🎥 YouTube:  The Dime 📸 Instagram:  The Dime https://www.newton-insights.com/

Most cannabis facilities fail before the first wall goes up.Most assume it’s because of money — but they’re wrong.It’s because no one asked the right questions. The question you need to ask now is:Where should we be looking to set ourselves up for long-term success? Asking the right questions is critical — because decisions made for today can become death warrants tomorrow. Knowing where to look (and what to avoid) can be a game-changer. This week, we sit down with David Fettner, Managing Partner at Grow America Builders, to expose the hidden pitfalls that derail cannabis facility projects before they even begin. From chaotic planning to compliance nightmares to overinvesting in the wrong upgrades, we break down the most expensive — and avoidable — mistakes in the game. In this episode, we cover:• The most common and costly mistakes operators make when building cannabis facilities• Where smart investments need to be made now — including AI, technology, and automation• What separates successful projects from the ones that go sideways Chapters 00:00 Introduction to David Fetner and Grow America Builders 03:04 Transitioning to the Cannabis Industry 06:08 Navigating Zoning and Construction Challenges 09:01 Balancing Grower Preferences and Compliance 12:03 Evaluating Properties and Site Selection 14:59 Timing and Strategy for Engaging with Builders 17:59 Upgrading Facilities for Compliance and Efficiency 21:53 Incremental Upgrades in Cannabis Facilities 24:08 Engineering for Regional Climate Challenges 25:14 Self-Contained Climate Control in Grow Rooms 27:01 The Role of Data and AI in Cultivation 29:51 Proactive Pest and Disease Management with AI 31:39 AI's Role in Climate Control and Efficiency 33:01 Overcoming Resistance to Technology in Growing 36:27 The Future of Sustainable Cannabis Growing 38:16 Cost Challenges in Sustainable Practices 40:21 Must-Have Facilities Features for Efficiency 43:21 The Importance of Due Diligence in Facility Planning 45:10 Common Mistakes in Cannabis Facility Management 46:15 Understanding Budget Constraints for Successful Projects Summary In this conversation, David Fetner, managing partner of Grow America Builders, shares his journey into the cannabis industry, discussing the unique challenges of construction and zoning in this emerging field. He emphasizes the importance of early consultation, the role of technology and AI in cultivation, and the need for facility upgrades to meet compliance standards. David also highlights common mistakes made by teams and the significance of understanding budget constraints. The discussion concludes with insights into sustainability and the future of cannabis cultivation. Guest Links https://www.linkedin.com/in/david-fettner-79a108148 https://growamericabuilders.com/ https://www.instagram.com/growamericabuilders https://www.linkedin.com/company/grow-america-builders-llc/ Our Links Bryan Fields on Twitter Kellan Finney on Twitter The Dime on Twitter Extraction Teams: Want to cut costs and get more out of every run? Unlock hidden revenue by extracting more from the same input—with Newton Insights. At Eighth Revolution (8th Rev), we provide services from capital to cannabinoid and everything in between in the cannabinoid industry. 8th Revolution Cannabinoid Playbook is an Industry-leading report covering the entire cannabis supply chain The Dime is a top 5% most shared global podcast The Dime is a top 10 Cannabis Podcast The Dime has a New Website. Shhhh its not finished. Sign up for our playbook here: 🎥 YouTube:  The Dime 📸 Instagram:  The Dime https://www.newton-insights.com/

Every investment is just an ROI calculator. Automation feels risky—until you run the numbers. It doesn’t kill craftsmanship—it scales it. Growing your pre-roll category usually means balancing sales growth with hand-filling teams to maintain quality. But what if you could do both? What if you could leverage best-in-class automation to hit your numbers faster, cleaner, cheaper—without sacrificing quality? The truth? You don’t need 30 people rolling joints when 3 people and a machine can do it better. This week, we sit down with Shahar Yamay, CEO of Hefestus Technologies, to break it down. The ROI of Automation—and how to know if it actually makes sense Balancing scale, quality, and consistency in cannabis manufacturing Why automation doesn’t replace jobs—it removes bottlenecks Summary In this episode, Bryan Fields and Kellan Finney welcome Shahar Yamay, CEO of Festus Technologies, to discuss the evolution of automation in the cannabis industry. Shahar shares insights on the iterative design process, the importance of customer feedback, and the challenges faced in R&D. The conversation also covers the current state of automation, ROI considerations, and the integration of AI for quality control. Shahar emphasizes the need for open-mindedness in engineering and the importance of being a trusted partner in the industry. The episode concludes with a look at future innovations and how listeners can connect with Festus Technologies. Chapters 00:00 Introduction to Festus Technologies and Shahar Yamay 03:04 The Evolution of Cannabis Automation 05:58 Iterative Design and Customer Feedback 08:55 Challenges in Automation and R&D 12:14 Integration with Cannabis and Hemp 15:11 The State of Automation in the Cannabis Industry 18:04 ROI and the Case for Automation 21:06 Training and Implementation of Automated Systems 23:55 Quality Control and AI in Automation 27:02 Future Innovations and Industry Trends 30:08 Final Thoughts and Contact Information Guest Links: https://www.linkedin.com/in/shaharyamay/?originalSubdomain=il https://www.hefestus-tech.com/ https://www.instagram.com/hefestus_1 https://www.linkedin.com/company/hefestus-ltd/ https://www.youtube.com/channel/UCFYcTJousPQjjB6NsMFyBnA Our Links Bryan Fields on Twitter Kellan Finney on Twitter The Dime on Twitter Newton Insights: For extraction teams, everything changes when you can finally see what’s happening in real time. At Eighth Revolution (8th Rev), we provide services from capital to cannabinoid and everything in between in the cannabinoid industry. 8th Revolution Cannabinoid Playbook is an Industry-leading report covering the entire cannabis supply chain The Dime is a top 5% most shared global podcast The Dime is a top 10 Cannabis Podcast The Dime has a New Website. Shhhh its not finished. Sign up for our playbook here: 🎥 YouTube:  The Dime 📸 Instagram:  The Dime https://www.newton-insights.com/

What’s the real goal of a legal cannabis market?If it’s to replace the illicit market, create safe access, and drive tax revenue—then why is California, the world’s 4th largest economy, failing while Michigan is thriving? Despite California’s size and cultural dominance, cannabis sales are shrinking, cities are refusing to opt in, and the illicit market is flourishing.Meanwhile, Michigan is seeing record growth, robust retail access, and real tax benefits flowing back to local communities. So—who’s to blame?Is it the regulators? The lawmakers? The businesses?Or is the system itself fundamentally broken? This week, we bring back Hirsh Jain to break down: Why California’s cannabis model is failing How Michigan’s success exposes the flaws of others Why Ohio is the political key to national cannabis reform The rise of the global cannabis supply chain—and what it means for the U.S. Chapters 00:00 California's Cannabis Crisis 06:54 Regulatory Challenges and Solutions 14:07 Comparing California and Michigan's Markets 21:59 The Role of Federal Reform and Rescheduling 28:45 Navigating Political Compromises in Cannabis Advocacy 36:53 The Ohio Cannabis Landscape: Opportunities and Challenges 46:05 Texas and Ohio: A Political Triangle in Cannabis Reform 51:39 Future Predictions: The Next Year in Cannabis Legislation Summary In this episode, Bryan Fields and Kellan Finney engage with Hirsch Jain to discuss the current state of the cannabis industry, focusing on California's regulatory challenges, the comparison with Michigan's market, and the potential for federal reform. They explore the impact of state policies, the role of regulators, and the influence of international trends on the U.S. cannabis landscape. The conversation highlights the need for accountability and effective leadership in navigating the complexities of cannabis regulation. Guest Links: https://www.linkedin.com/in/hirsh-jain/ https://www.linkedin.com/company/ananda-strategy/ https://www.anandastrategy.com/ https://www.instagram.com/anandastrategy/ https://x.com/anandastrategy Our Links Bryan Fields on Twitter Kellan Finney on Twitter The Dime on Twitter At Eighth Revolution (8th Rev), we provide services from capital to cannabinoid and everything in between in the cannabinoid industry. 8th Revolution Cannabinoid Playbook is an Industry-leading report covering the entire cannabis supply chain The Dime is a top 5% most shared global podcast The Dime is a top 10 Cannabis Podcast The Dime has a New Website. Shhhh its not finished. Sign up for our playbook here: 🎥 YouTube:  The Dime 📸 Instagram:  The Dime https://www.newton-insights.com/

Built to last.That’s not just a slogan — it’s a strategy. In an industry driven by short-term survival, the cannabis space often feels like a rollercoaster. Financial pressures and market volatility push companies to chase quarters instead of building moats. But what if you could play the long game?What if you could invest in domain knowledge, develop key expertise, and build durable competitive advantages across the supply chain? Organigram is doing exactly that. With financial backing from British American Tobacco (BAT), Organigram is executing a strategy rooted in sustainability — not hype. It’s a deliberate, disciplined approach designed to capitalize on where the industry is going, not just where it is today. This week on The Dime, we sit down with Paolo De Luca, CSO of Organigram, to explore: BAT collaborative product development M&A strategy — and what they’re eyeing next Competitive advantage: where Organigram is building across cannabis verticals Chapters 00:00 Introduction to Organigram and Paolo De Luca 02:03 Organigram's Business Model and Market Position 05:13 International Expansion and EUGMP Certification 10:12 Navigating Market Dynamics and Data Challenges 15:05 Learning from the US Cannabis Market 18:11 Future Prospects and Strategic Focus Areas 24:04 Integration of Acquisitions and Operational Synergies 28:10 Integrating Expertise for Operational Efficiency 30:16 Navigating the Relationship with BAT 33:27 Leveraging Competitive Advantages in Cannabis 39:12 Exploring AI in Cannabis Operations 41:47 Innovations in Seed-Based Cultivation 44:55 Cross-Industry Insights for Cannabis Efficiency 50:01 The Path to a Stable Cannabis Market 52:38 Lessons from Financial History 53:38 Defining Long-Term Competitive Advantages Summary In this episode, Bryan Fields and Kellan Finney interview Paolo De Luca, Chief Strategy Officer of Organigram, discussing the company's strategic approach to building a sustainable cannabis business. They explore Organigram's market position, international expansion efforts, the importance of EUGMP certification, and the challenges of data transparency in the cannabis industry. Paolo shares insights on the rise of cannabis beverages, the significance of M&A strategies, and the innovative shift towards seed-based cultivation. The conversation also touches on the collaboration with BAT and the potential role of AI in cannabis operations, concluding with thoughts on the future of the cannabis market and the importance of long-term competitive advantages. Guest Links: https://www.linkedin.com/in/paolo-deluca/ https://www.organigram.ca/ https://x.com/Organigram_Inc https://www.linkedin.com/company/organigram/ Our Links Bryan Fields on Twitter Kellan Finney on Twitter The Dime on Twitter At Eighth Revolution (8th Rev), we provide services from capital to cannabinoid and everything in between in the cannabinoid industry. 8th Revolution Cannabinoid Playbook is an Industry-leading report covering the entire cannabis supply chain The Dime is a top 5% most shared global podcast The Dime is a top 10 Cannabis Podcast The Dime has a New Website. Shhhh its not finished. Sign up for our playbook here: 🎥 YouTube:  The Dime 📸 Instagram:  The Dime https://www.newton-insights.com/

What if buying cannabis felt more like a Michelin-star dining experience than a traditional retail transaction? Where the staff doesn’t just sell—they guide, educate, and tailor every recommendation to how you want to feel. No guessing. Just clarity, confidence, and trust—rooted in science-backed evidence. That’s the vision behind Ethos Cannabis. When customers are willing to drive past other dispensaries for a meticulous, hospitality-driven, science-based experience, it’s not just working—it’s spreading. Organically. Word of mouth. This week, we sit down with Gibran Washington, CEO of Ethos, to discuss: • How Ethos is fusing science, medicine, and retail• What sets their buying experience apart: intentional, educational, personalized• How a university partnership is grounding the model in real clinical research Chapters 00:00 Introduction to Gibran Washington and Ethos Cannabis 02:54 Gibran's Journey with Cannabis 06:08 Research Partnerships and Medical Focus 08:48 Understanding Cannabinoids and Pain Management 11:59 Education and Consumer Experience 15:13 Product Development and Strain Selection 17:54 Challenges in Cannabis Testing and Quality Control 24:18 Understanding Cannabis Quality and Standards 26:35 The Importance of Customer Experience in Cannabis Retail 29:15 Navigating Different Cannabis Markets 30:32 The Supply Chain: From Cultivation to Retail 34:28 Integrating Restaurant Industry Practices into Cannabis 37:36 Political Dynamics and the Future of Cannabis Legislation 43:17 Expanding Footprint: Future Markets and Opportunities 47:10 The Pennsylvania Medical Marijuana Education Summit Summary In this episode, Gibran Washington, CEO of Ethos Cannabis, shares his journey in the cannabis industry, discussing the importance of research, education, and quality control in cannabis products. He emphasizes the need for a balanced approach to cannabinoids, the significance of customer experience in dispensaries, and the future of cannabis legislation, particularly in Pennsylvania. Gibran also highlights the role of data and science in shaping the cannabis narrative and the challenges faced by the industry.

AI is reshaping every corner of commerce — and in cannabis, where the pace is chaotic and change can be difficult, thoughtful integration is even harder. We’re in the middle of a digital transformation as profound as the rise of the internet. In a space where “speed and size” used to win, the new game is endurance. Because to finish first, you have to finish. Balancing AI rollouts, sunsetting products with sunk costs, and staying mission-aligned while pushing innovation forward — that’s the razor-thin line companies like Jane walk every day. This week, we sit down again with Socrates Rosenfeld, CEO of Jane Technologies, to explore: The real process behind AI rollouts at Jane Why “radical transparency” is Jane’s most important product What retailers can expect from Jane Premium’s early launch Chapters 00:00 Introduction and Industry Reflections 01:08 The Evolution of Jane and Resource Prioritization 04:27 Partnerships and Alignment in the Cannabis Industry 07:05 Balancing Innovation and Customer Readiness 09:58 The Importance of the 'Why' in Technology Adoption 12:50 Navigating Change Management in Cannabis 23:16 Leveraging AI for Business Growth 29:56 Understanding AI's Impact on Business 32:04 Navigating Challenges in AI Implementation 35:59 The Importance of Transparency in Business 36:45 Fostering a Culture of Innovation 40:33 The Need for Proactive Technology Adoption 42:17 Introducing Premium E-commerce Solutions 49:52 Engaging with Jane's New Offerings AI Summary: Summary In this episode, Bryan Fields and Kellan Finney welcome Socrates Rosenfeld back to discuss the evolution of Jane, a leading digital provider in the cannabis industry. They reflect on past predictions, the importance of aligning with visionary partners, and the balance between innovation and customer readiness. Socrates shares insights on the shift from a growth-at-all-costs mentality to a focus on endurance and sustainability. The conversation also delves into the role of AI in enhancing customer experiences and the upcoming launch of Jane's premium e-commerce platform. Guest Links: https://www.linkedin.com/in/socratesrosenfeld/ https://www.iheartjane.com/overview https://www.instagram.com/_iheartjane/ https://www.linkedin.com/company/jane-technologies-inc/ Our Links Bryan Fields on Twitter Kellan Finney on Twitter The Dime on Twitter At Eighth Revolution (8th Rev), we provide services from capital to cannabinoid and everything in between in the cannabinoid industry. 8th Revolution Cannabinoid Playbook is an Industry-leading report covering the entire cannabis supply chain The Dime is a top 5% most shared global podcast The Dime is a top 10 Cannabis Podcast The Dime has a New Website. Shhhh its not finished. Sign up for our playbook here: 🎥 YouTube:  The Dime 📸 Instagram:  The Dime https://www.newton-insights.com/

Prohibition is dead — and Texas just proved it.The recent SB3 vote signaled the start of something much bigger. While hemp and cannabis operate in very different styles, both are ultimately pushing toward the same goal: a sensible framework for a one-plant solution. The how? I’ll leave that to people way smarter than me.But the genie is NOT going back in the bottle — and while speed and clarity aren’t often associated with Congress, we might see that sentence written sooner than expected. This week, we sit down with Jim Higdon to discuss: The massive implications of Texas’ SB3 vote What signals to watch for from Trump What a “one-plant” solution could look like Chapters 00:00 Introduction to the Cannabis Landscape 03:03 The Regulatory Cage of Cannabis 05:09 The Struggles of MSOs and Independent Operators 08:24 Advocating for Policy Change 10:15 The Role of the FDA and Future Regulations 12:43 The Future of Cannabis Regulation 15:04 Understanding the Texas Political Landscape 17:58 The Power Dynamics in Texas Politics 21:08 The Implications of the Texas Veto 23:53 The Role of Public Perception 26:09 The Economic Impact of THC in Texas 29:45 The Influence of Trump and Federal Oversight 30:14 The Path to Rescheduling Cannabis 34:31 The Future of the Farm Bill 36:00 The Optimistic Outlook for Cannabis Summary In this episode, Jim Higdon discusses the complexities of the cannabis and hemp industries, focusing on regulatory challenges, the political landscape in Texas, and the future of cannabis legislation. He emphasizes the need for collaboration between the hemp and cannabis sectors to navigate the evolving regulatory environment and advocates for a more unified approach to cannabis policy. The conversation also touches on the economic implications of THC products and the influence of political figures like Trump on the future of cannabis regulation. Guest Links: https://www.cornbreadhemp.com/ https://hempsupporter.com/team/jim-higdon/ https://x.com/jimhigdon https://www.linkedin.com/in/jameshigdon/ Our Links Bryan Fields on Twitter Kellan Finney on Twitter The Dime on Twitter At Eighth Revolution (8th Rev), we provide services from capital to cannabinoid and everything in between in the cannabinoid industry. 8th Revolution Cannabinoid Playbook is an Industry-leading report covering the entire cannabis supply chain The Dime is a top 5% most shared global podcast The Dime is a top 10 Cannabis Podcast The Dime has a New Website. Shhhh its not finished. Sign up for our playbook here: 🎥 YouTube:  The Dime 📸 Instagram:  The Dime https://www.newton-insights.com/