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Becoming an Online Sales Queen
rachaelhowourth
43 episodes
5 days ago
If you're growing an online business as a Coach or Service Provider then you'll love this show with UK Sales Expert Rachael Howourth. Rach has taught over 9,200 people to sell and used to manage a corporate sales team of 60, who smashed targets of £100 million pounds. You could say she's got the t-shirt but she's actually got the matching joggers too! Tune in for tried and tested strategies to help with challenges like attracting leads on social media, creating authoritative content, selling in your Insta stories, converting sales in the DMs and on discovery calls and how to handle objections.
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Entrepreneurship
Business
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If you're growing an online business as a Coach or Service Provider then you'll love this show with UK Sales Expert Rachael Howourth. Rach has taught over 9,200 people to sell and used to manage a corporate sales team of 60, who smashed targets of £100 million pounds. You could say she's got the t-shirt but she's actually got the matching joggers too! Tune in for tried and tested strategies to help with challenges like attracting leads on social media, creating authoritative content, selling in your Insta stories, converting sales in the DMs and on discovery calls and how to handle objections.
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Entrepreneurship
Business
Episodes (20/43)
Becoming an Online Sales Queen
The Secret Mindset of Millionaires and Billionaires

Discover the mindset shift that millionaires and billionaires use to overcome self-doubt. Learn how to turn fear into fuel and step fully into your power as the Online Sales Queen™.


Self-doubt does not disappear when you hit your first six-figure month or even your first million. In fact, it often gets louder the more you grow.


In this episode of Becoming an Online Sales Queen, I share a powerful realisation I had during a business retreat in Dubai, surrounded by incredible women at every stage of business. Some were just starting out, while others were running multi-million-pound empires. What struck me most was that every single one of them experienced self-doubt.


You will learn why even the most successful entrepreneurs face moments of uncertainty, what this really means for your business journey, and how to use it as fuel for growth. I will show you how to bridge the gap between your potential and your current results, and how to increase your self-belief so you can lead, sell, and show up with unshakable confidence.


If you have ever questioned whether you are “there yet”, this episode will remind you that doubt is not a sign of failure. It is a sign that you are expanding.

💎 What You Will Learn:

  • The Universal Struggle: Why self-doubt affects every entrepreneur, regardless of their income or experience.

  • Growth Mindset: How to reframe self-doubt as a natural and essential part of business growth.

  • The Self-Belief Dial: Practical ways to increase your confidence when you need it most.

  • Daily Practices: A simple morning ritual to strengthen your mindset. Write a list of twenty things you have achieved or love about yourself to build your sense of self-worth.

  • Stop Shrinking: How to step into your power and show up with authority in your business every single day.


✨ Follow or subscribe for new episodes every week. I will help you grow your business, boost your confidence, and step fully into your role as the Online Sales Queen.


👑 Connect with me on Instagram @rachhowourth for more sales strategies, entrepreneur mindset tips, and business confidence inspiration to help you sell with ease and alignment.

💎 What You Will Learn:

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5 days ago
26 minutes 30 seconds

Becoming an Online Sales Queen
On Rach's Birthday - YOU Get The Presents

It’s my birthday, and I’m giving YOU the presents! 🎉 


This episode is packed with exclusive offers on my most popular courses to help you grow your business without the stress and overwhelm. If you’ve ever felt stuck or unsure of your pricing, or if you’ve struggled to create engaging content that converts, then this episode is for you.


In addition to celebrating my special day, I’m offering juicy savings on self-study courses designed to solve specific business challenges. 


These courses are perfect if you're looking to fix a specific issue in your business, from selling on Instagram to mastering sales calls.


Here's what you'll get in today's birthday episode:

  • 50% off the Lazy Girl Sales System

  • 75% off the Selling in the DMs course

  • 50% off the Convert Calls Like a Pro course

And more birthday surprises!🎁


I’ll also share a behind-the-scenes look at the value these courses provide and how they can help you get to the heart of the problem you're facing. 


Plus, you’ll hear about the upcoming Black Friday sales and how you can get ahead of the game.💸

Remember, these birthday discounts are limited, so don’t miss out.


Head over to my Instagram @RachHowourth and DM me the word BIRTHDAY, and I’ll send you all the info 


Instagram: https://www.instagram.com/rachhowourth/ 

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1 week ago
27 minutes 38 seconds

Becoming an Online Sales Queen
Pricing Tips for Coaches and Service Providers

In this episode, I share my personal pricing journey, the mistakes I made, and the lessons I learned. 


I’ve worked with a variety of clients, from law firms to coaching programs, and in the beginning, I undercharged significantly. If you’ve ever felt uncertain about pricing your services or feel like your rates are too high or too low, I’ve been there.


Pricing is more than just a strategy. It’s deeply tied to your self-worth and confidence. 


In this episode, I help you overcome those self-doubt barriers, understand how to price based on the results your clients get, and the proximity they have to you.


If you're a coach, service provider, or VA, this episode will help you rethink your pricing strategy, whether you're struggling with client objections or you're simply unsure if your rates align with the value you provide.


  • Price for results, not time: Stop using your old salary to determine your pricing. It's about the transformation you provide.

  • Proximity is key: Your clients pay not just for your time, but for how close they get to you—whether that’s through live calls, coaching, or resources.

  • Avoid undercharging: Underpricing can lead to burnout, resentment, and poor client relationships. Price based on the outcome they’ll achieve with you.

  • Understand the value of your time: Stop charging based on hours worked and start charging for the value and impact you create for your clients.

  • Use pricing to build self-belief: Boost your confidence in your pricing and set boundaries to ensure you're getting paid what you're worth.


If you have any questions about pricing your services, my DM’s are always open! Click the link below and send me a DM on Instagram https://www.instagram.com/rachhowourth

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2 weeks ago
25 minutes 37 seconds

Becoming an Online Sales Queen
How to Structure an Evergreen Group Coaching Program Part 2

In part two of our series on Evergreen group coaching, I share the final four tips for structuring your scalable coaching program. If you're looking to leverage your time and build a business that grows organically without the stress of constant launches, you’ll definitely want to listen to this episode!


From creating a peer support system to developing smooth onboarding processes, I emphasise how these foundational elements can make your Evergreen group truly scalable. I’m also answering common questions about pricing strategies, including why offering payment plans and a pay-in-full discount is essential to getting the right students into your program without overburdening yourself.


Plus, I stress the importance of building community within your program. It's not just about you being the expert - your students should feel empowered to learn from each other, share insights, and support one another. Community-driven coaching is a game-changer for building lasting results and reducing client churn.

  • Community & Peer Support: Encourage interaction and accountability through breakout rooms, Slack threads, or Telegram groups to help clients share their experiences and solve challenges together.

  • Smooth Onboarding Process: Automate as much as possible with welcome emails, contracts, and orientation videos to ensure a seamless experience for new clients.

  • Pricing Your Evergreen Group: Offer a pay-in-full discount and payment plans to make it easier for potential clients to enroll while ensuring your business remains profitable.

  • Scalability: Build a program structure that can support unlimited enrollments without compromising the quality of your coaching or client experience.


If you’re ready to scale and create a group coaching program, I’d love to invite you to book a FREE sell-out & scale up call with me on the link below (USUALLY £597) about how I can support you with this

https://calendly.com/mysalesmentor/personal_scale_up_strategy_call?month=2025-10&date=2025-10-09 


Perfect for: Female entrepreneurs, coaches and service-based business owners looking to improve their sales strategy, master online marketing, and grow their entrepreneurial mindset.


🎧 For actionable sales, marketing, and business tips, listen and subscribe to Becoming an Online Sales Queen and empower your entrepreneurial journey!


For more tips on growing your business and creating irresistible offers, follow me on Instagram @RachHowourth.

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3 weeks ago
37 minutes 19 seconds

Becoming an Online Sales Queen
How to Structure an Evergreen Group Coaching Program Part 1

In today’s episode of Becoming an Online Sales Queen,  I'll share how to structure a highly effective Evergreen group coaching program. 

Whether you're looking to build your first Evergreen program or optimise an existing one, this episode is packed with actionable steps, including tips for creating a signature framework, building on-demand content, and leveraging Evergreen sales funnels. Tune in for strategies that will help you scale your coaching business without the exhaustion of constant launches.

If you're a coach looking to scale your business with a sustainable, Evergreen group coaching program, this episode is for you! 🎙️ I’ll break down my 7-step strategy for structuring your Evergreen coaching program, designed to help you generate consistent income while avoiding the rollercoaster of launches.

From building a signature framework that ensures your clients get results to creating on-demand content for your group to consume, I’ll share insights that will take the overwhelm out of launching and delivering. 

Learn why Evergreen programs paired with automated sales funnels are the most effective way to scale, offering leverage, freedom, and predictable growth.

Not only will I dive into the logistics of delivering your program, but I will also discuss the mindset needed to keep you aligned with your business goals and help your clients succeed.

Plus, I’m answering common questions about scaling, creating live coaching touchpoints, and fostering a strong community.

  • Evergreen Group Programs: The #1 way to scale your coaching business without burnout.

  • Signature Framework: How to create a transformational framework that’s simple, clear, and powerful for your clients.

  • On-Demand Content: Setting up your course portal to ensure clients get immediate access and value.

  • Live Coaching: Why you don’t need weekly calls — bi-weekly is key for sustainable growth.

  • Building Community: How to create a network that supports both your business and your clients’ growth.


Sign up for my FREE Coaching Framework Builder:

https://www.rachaelhowourth.com/f/how-to-build-a-coaching-framework


Your fast-track blueprint for creating a coaching framework that elevates your offer, boosts your authority, and delivers transformative results for your clients.


Perfect for: Coaches, mentors, and service-based entrepreneurs who want to build a scalable, profitable coaching business, craft world-class programs, and elevate their reputation as an industry leader.


🎧 For actionable sales, marketing, and business tips, listen and subscribe to Becoming an Online Sales Queen and empower your entrepreneurial journey!


For more tips on growing your business and creating irresistible offers, follow me on Instagram @RachHowourth.

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1 month ago
31 minutes 35 seconds

Becoming an Online Sales Queen
Is being friends with your clients a red flag?

In today’s episode, Catriona and I dive into the truth behind the saying: "Your clients will become your friends faster than your friends will become your clients." 🧠


As entrepreneurs, it can be disheartening when friends and family don’t fully understand the journey we’re on. But as Catriona shares, there’s a key lesson in this… your ideal clients are more likely to support you in ways friends might not. They get it. They’re on a similar path. 🙌


Catriona, the founder of Level Up Socials, shares her personal experiences with the misunderstanding that often arises between entrepreneurs and their close circle, and how she navigated those tricky conversations. From growing your business network to creating authentic relationships with clients, this episode is packed with strategies for building lasting, supportive business friendships.


Listen in as we discuss:

  • Why your friends don’t always get your business and why that’s okay!

  • How to create a network of like-minded people who truly support your business growth.

  • The importance of boundaries in business, especially when clients become friends.

  • Tips on making your business relationships more fulfilling while maintaining professionalism.


Grab Cat’s Magnetic Messaging Manual here: https://www.levelupsocials.co.uk/f/magnetic-messaging-method 


Connect with Cat on Instagram: https://www.instagram.com/levelupsocialsuk  


If you’re interested in ways we can work together, head over to my Instagram and drop me a message https://www.instagram.com/rachhowourth


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1 month ago
46 minutes 24 seconds

Becoming an Online Sales Queen
How to turn a launch flop into 20K

If your September launch feels off—low live attendance, weak email opens, or “not the right time/can’t afford it” DMs—this episode gives you a clear, practical turnaround plan.

Drawing on launches up to £107K and client wins that jumped from £7K to over £20K, Rachael shares the exact steps to rescue momentum mid-launch without scrapping your strategy.


You’ll learn how to:

📌Use personal outreach (especially voice notes) to warm buyers and restart conversations.

📌Add timely, relevant bonuses (templates, trackers, mini-workshops) that address the exact sticking points your audience mentions during launch week.

📌Introduce a down-sell offer (shorter timeframe, lower price, quicker win) that matches buyer readiness—so you still monetise warm traffic you’ve worked hard to build.

Expect tactical scripts, practical timing, and messaging prompts to keep energy high, deliver with authority and certainty, and focus on tangible outcomes (not just features). Whether you’re mid-cart or planning your next promo, these rescue moves help you hit revenue goals, boost conversions, and protect ROI on ads and team costs.


On Wednesday, 17th September at 8PM BST I’m hosting a FREE live workshop Idea to Income:

https://www.rachaelhowourth.com/courses/idea-to-passive-income/ 

Your fast-action blueprint for creating and selling a profitable digital offer in 48 hours and I’d love for you to join!!


Perfect for: Female entrepreneurs, coaches and service-based business owners looking to improve their sales strategy, master online marketing, and grow their entrepreneurial mindset.


🎧 For actionable sales, marketing, and business tips, listen and subscribe to Becoming an Online Sales Queen and empower your entrepreneurial journey!


For more tips on growing your business and creating irresistible offers, follow me on Instagram @RachHowourth.

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1 month ago
17 minutes 34 seconds

Becoming an Online Sales Queen
3 Massive Content Mistakes Stopping Clients from Hiring You

In this episode of Becoming an Online Sales Queen, we uncover the three massive content mistakes that are holding you back from signing more clients on social media. If you’ve been struggling with empty DMs, or worse, clients who inquire but quickly back out due to price objections or uncertainty, this episode is for you.


You’ll learn how to overcome these content pitfalls by showcasing authority, certainty, and a focus on tangible outcomes. Whether you’re a coach, mentor, or service provider, the strategies shared will help you build trust, create irresistible offers, and ultimately convert more followers into paying clients.


We’ll cover how to:

✨Speak with authority and why it’s crucial to highlight your expertise.

✨Instill certainty in your offer to create urgency and demand.

✨Shift from focusing on features to emphasizing the tangible outcomes clients will achieve.

Plus, I’m sharing how you can take immediate action by joining my Content Club, where you’ll receive templates, trending audios, and guidance to create content that actually converts. Ready to step up your content game and start seeing more inquiries? Let’s dive in!

▶️https://www.rachaelhowourth.com/courses/content-club


Perfect for: Female entrepreneurs, coaches and service-based business owners looking to improve their sales strategy, master online marketing, and grow their entrepreneurial mindset.


🎧 Listen now and subscribe to Becoming an Online Sales Queen for more actionable tips on sales, marketing and building a thriving business.


Follow me on Instagram @RachHowourth for more tips on growing your business and creating irresistible offers.

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1 month ago
17 minutes 40 seconds

Becoming an Online Sales Queen
The Breakthrough That Unlocked Multi 5-Figure Months

Have you ever felt stuck on a plateau in your business?


I’ve been there. I’ve danced around income levels that I just could not seem to push past. But today I am sharing the real turning point that shifted everything for me, and it all came down to copywriting.


In this episode of Becoming an Online Sales Queen, I reveal the breakthrough that helped me go from stagnant income to multi five figure months. It is not about fancy sales strategies, funnels or paid ads. It is about learning to write emotionally aligned copy that connects with your audience’s deepest desires, pain points and motivations.


When you can write words that truly resonate, you position yourself as the solution your ideal client has been searching for, and that is when the magic happens.


You will learn:

✨ The power of copywriting – how emotionally aligned copy can convert more leads and take your online business success to the next level.

✨ The difference between sharing and selling – why guiding your audience from their pain to your solution is essential for business growth.

✨ Market research – how to use surveys and conversations to understand your audience deeply.

✨ Vulnerability in copy – why authentic and open storytelling builds trust and connection.

✨ Building demand – how to create urgency and desire for your offer so your audience takes action now.


Whether you are stuck at £2K months or £10K months, this episode will show you the exact shift that can help you scale with confidence.


Sign Up to my FREE Masterclass in September 

Idea to Income:

https://www.rachaelhowourth.com/courses/idea-to-passive-income/ 

Your fast-action blueprint for creating and selling a profitable digital offer in 48 hours


Perfect for: Female entrepreneurs, coaches and service-based business owners looking to improve their sales strategy, master online marketing, and grow their entrepreneurial mindset.


🎧 Listen now and subscribe to Becoming an Online Sales Queen for more actionable tips on sales, marketing and building a thriving business.


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2 months ago
19 minutes 24 seconds

Becoming an Online Sales Queen
STOP Sharing, Start Selling: how to position your offer so it sells online

If you’ve been putting in the work to create content and not seeing the results you desire, this episode is for you! I’m breaking down the real reason why some women succeed at building their online business and others don’t. The key is not the latest strategy or secret tip but understanding how to sell your offer effectively.


In this episode, I’ll explain the difference between sharing information and leading your audience through the buying process. When you sell, you guide your audience from their problem state to the solution your offer provides, creating urgency and demand for your services.


I’ll also share the biggest blind spot that many entrepreneurs have: believing that simply sharing content will get them sales. But it’s only selling that will attract inquiries, leads, and clients. By positioning your offer as the clear solution to their pain points and building authority, you can start generating sales consistently.


If you’re ready to stop just sharing and start selling with confidence, you’ll want to listen to this episode.

✨Selling vs. Sharing – Understand the difference between sharing information and selling your offer effectively.

✨Create Demand – Learn how to build urgency and desire for your product or service.

✨Position Yourself as an Expert – Discover how to position your offer as the solution your audience needs.

✨Move Your Audience to Action – How to lead your audience from their current pain points to the solution you provide.

✨Shift Your Mindset – How shifting from sharing to selling can impact your business growth and profitability.


If you would like to work with me as a CASE STUDY all you need to do is head over to Instagram and DM me CASESTUDY and I will send you a voice note to see if it’s right for you.

https://www.instagram.com/rachhowourth


Don’t forget to like this episode, subscribe, and leave a review to help spread the word to more women ready to become sales queens!


Follow me on Instagram @RachHowarth for more behind-the-scenes, tips, and inspiration.


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2 months ago
15 minutes 49 seconds

Becoming an Online Sales Queen
The REAL Difference Between the Women Who Build a Successful Online Business, and the Ones Who Don't

So many women in business are searching for the secret sauce to success… but here’s the truth, lovely. It’s not about the perfect strategy, endless free time, or even having the “right” connections. The real difference between the women who build thriving, profitable online businesses and those who don’t? Resilience.In this episode of Becoming an Online Sales Queen, I’m lifting the lid on my own journey from corporate career to building a multi-six-figure online business success story and sharing the mindset shift from employee to CEO that completely changed the game for me.You’ll hear: 💫 Why resilience in business matters more than the strategy you’re using. 💫 How self-belief fuels resilience and gives you the courage to keep going. 💫 The role of a strong CEO mindset in overcoming setbacks. 💫 How to stop blaming circumstances and start taking ownership of your results. 💫 Simple steps to bounce back faster when things don’t go as planned.Whether you’re just starting your entrepreneurial journey or scaling to your next income level, this episode will help you build the business growth mindset that keeps you moving forward no matter what life throws your way.Because here’s the thing. The women who succeed are the ones who keep showing up, keep iterating, and keep building their resilience every single day.🎯 Perfect for: Female entrepreneurs, coaches, and service-based business owners ready to step into their CEO leadership role and grow a sustainable online business with confidence.📅 Want to take your sales and marketing to the next level? Join my Post to Get Paid workshop TODAY. You’ll receive a replay of day one and you can join day 2 of the workshop LIVE 🔗 https://www.rachaelhowourth.com/courses/posts-to-get-paid

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2 months ago
23 minutes 10 seconds

Becoming an Online Sales Queen
How to Shift From Employee Mindset to CEO Mindset (So You Can Grow Your Online Business)

Are you stuck in the employee mindset - working all hours, constantly managing other people’s expectations, and feeling burnt out without the business growth you want? It’s time to stop overworking and start leading with a true CEO mindset.


In this episode of Becoming an Online Sales Queen, I will shares how to confidently transition from being “just” the doer in your business to stepping into your role as a visionary leader. You’ll discover the exact entrepreneur tips she used to go from corporate career to building a multi-6-figure online business success story that aligns with her values and lifestyle—without hustle, burnout, or compromise.


You’ll learn how to:

✨ Stop overfilling your diary and focus on the time management for entrepreneurs strategies that actually move the needle.

✨ Set clear business boundaries to protect your time, energy, and mental space.

✨ Build a sustainable, values-driven business that supports your long-term entrepreneurship mindset.

✨ Make bold, unapologetic decisions without fear of stepping into your CEO role.

✨ Identify and stop tolerating anything in your business that no longer serves you.


I also opens up about her own journey - from corporate pressures and missed family milestones to creating freedom and work-life balance for entrepreneurs through her Lazy Girl Sales™ Strategy.


Whether you’re an online business owner, a female entrepreneur ready to scale, or a coach wanting to master sales coaching techniques for consistent results, this episode will give you the mindset shifts and practical steps to lead like a true CEO.

🎯 Perfect for: Female entrepreneurs, online coaches, and service-based business owners who want business growth for women without the burnout.


📅 Want to boost your sales and marketing? Join my Post to Get Paid workshop – 19th & 20th August 🔗https://www.rachaelhowourth.com/courses/posts-to-get-paid


💬 If this episode resonated, please leave a review - it helps other like-minded entrepreneurs discover the podcast and start their own journey towards scaling an online business with confidence.

Watch this episode on video too;

🎥 Watch the video version: YouTube

📲 Let’s connect:

Instagram: @rachhowourth

TikTok: @rachhowourth

Facebook: Rach Howourth

LinkedIn: Rachael Howourth

Pinterest: Rachael Howourth



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2 months ago
18 minutes 6 seconds

Becoming an Online Sales Queen
How to Grow an Audience and Convert Paying Clients on Instagram

Welcome back to Becoming an Online Sales Queen! 👑Struggling to grow your Instagram audience and turn followers into paying clients? You're not alone—and this episode is exactly what you need. I’m pulling back the curtain on my signature F.A.N.S. content framework that’s helped me scale my business (and my clients' too!) with ease, simplicity, and strategy.✨ In this episode, you’ll learn how to:1️⃣Attract engaged, high-quality followers who are ready to buy2️⃣Position yourself as the go-to expert in your niche3️⃣Build authentic connections that lead to trust and conversions4️⃣Create sales content that gets your audience taking actionHere’s the full breakdown of the F.A.N.S. framework:⭐Follower Growth Content – Attract the right people into your world⭐Authority Content – Become the trusted expert they can’t stop watching⭐Nurture Content – Build deeper connections and prime your audience to buy⭐Sales Content – Convert your content into consistent incomeThis method works whether you're a coach, service provider, or online educator. So if you’ve ever felt like you’re pouring energy into content with zero return—this episode is a must-listen.🔥 PLUS: Get an exclusive sneak peek at my upcoming 2-day workshop “Posts to Get Paid” happening August 19th–20th.Inside, I’ll hand you the exact templates, strategies, and tools to help you create content that actually brings in sales.💻 Grab your spot here → rachaelhowourth.com/courses/posts-to-get-paid

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2 months ago
26 minutes 24 seconds

Becoming an Online Sales Queen
95% of Sales Experts Are Lying About THIS (this advice will help you sign clients online 10X faster)

In today’s episode of Becoming an Online Sales Queen, I’m diving into a topic I rarely talk about—niching down. While most sales and marketing experts tell you to nail your niche before anything else, I’m here to challenge that belief. Yes, a niche helps guide your messaging, but it’s not the be-all and end-all of making consistent sales.

I share my personal experience working with both corporate clients and women entrepreneurs who seek a freedom-based lifestyle. Even though my marketing is dedicated to women coaches and service providers, I still work with corporate businesses for leadership coaching, communication skills, and resilience training at the executive level.

Here’s the truth: once you build your reputation, your niche can expand. When you’re just starting, niche down and focus on who gets the most benefit from your offer and how to communicate the tangible result you deliver. It’s about showing potential clients how their life will change after working with you—not just listing generic benefits.

I’ll walk you through my Worth Model and show you how to tap into the five core motivators—Wealth, Opportunity, Relationships, Time, and Health—that drive people to invest in your offer.

This episode will help you shift your messaging from broad and vague to focused and specific, so you can stop blending in and start standing out.

📚The Niche Myth – You don’t have to obsess over demographics to succeed in sales. Focus on who benefits the most from your offer and the transformation it creates.

📚Worth Model Framework – Learn about the five core motivators—Wealth, Opportunity, Relationships, Time, and Health—that should guide your messaging and copy.

📚Sell the Transformation – It’s not about the service or product you provide; it’s about the emotional shift your clients will experience.

📚Move Beyond Demographics – Forget age, location, and gender. The real selling power comes from the emotional journey you take your clients on.

📚Empathy in Sales – Understand your ideal client’s struggles deeply by walking through a “day in their life” and tapping into the language they use when confiding in trusted friends.

Tune into Becoming an Online Sales Queen for proven strategies to scale your sales, elevate your authority, and land dream clients. Subscribe now and start seeing the results you deserve!

Stay connected on Instagram @RachHowarth for daily insights, business hacks, and real-world strategies to step into your sales authority and attract clients who are ready to invest!👑

🎧 Listen to the full episode here:

🔗Spotify: https://open.spotify.com/show/3nNATgxeaaptKNEYBgW0C3 🔗Apple Music: https://music.apple.com/us/podcast/becoming-an-online-sales-queen/id1602916931

🔗Amazon Music: https://music.amazon.com/podcasts/d1a19e3a-45e6-4b8d-9c06-20e2d7e8d994

Access FREE resources here;

🔗https://www.rachaelhowourth.com/freeresources

Follow me on other platforms;

🔗Instagram: https://www.instagram.com/rachhowourth

🔗Tik Tok: https://www.tiktok.com/@rachhowourth?_t=8XSXJbsUB3F&_r=1

🔗Facebook Page: https://www.facebook.com/rachhowourth 

🔗Linked In: https://www.linkedin.com/in/rachael-howourth-sales-coach-trainer-mentor/

🔗Pinterest: https://www.pinterest.co.uk/rachaelhowourth/_created/ 


Watch my FREE Training

The Proven 7-Step Sales System for Scaling your Coaching or Service Business to 100-200K a Year

In just 28-minutes, you'll discover how my clients are;

🍾 Celebrating 55K sales in 3 months

🍾 Making 37K from group offers in a week

🍾 Building their audience and authority

🍾 Generating multi 6-figures on auto-pilot

🍾 Working less hours and travelling the world

🔗 https://www.rachaelhowourth.com/f/online-sales-queen-7-step-system

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3 months ago
18 minutes 21 seconds

Becoming an Online Sales Queen
8 out of 10 online coaching offers fail to sell because of THIS

Struggling to sell your program or service? In today’s episode, I’m sharing the #1 reason why most entrepreneurs fail to sell their programs and how my Worth Model can transform your messaging. If you’re ready to stop just talking about what you do and start selling the result, this episode is for you. Let’s dive in!

In this episode of Becoming an Online Sales Queen, I’ll share the biggest mistake most entrepreneurs make when selling their offers — and that’s focusing on the wrong thing. Whether you’re offering coaching, a VA service, or a course, the secret to selling more is in selling the result, not the service itself.

I see many entrepreneurs talking about their service as if it's the end all — for example, selling social media management or weight loss coaching. But what they should be talking about is the outcome that their service provides.

I’m introducing you to The Worth Model, a framework that I’ve developed to tap into the 5 key buying motivators that make people say yes to your offer. These include:

✨Wealth: Creating financial freedom and abundance.

✨Opportunity: The new doors your service opens.

✨Relationships: Improving personal connections and community.

✨Time: Giving your clients more time for the things that matter most.

✨Health: Boosting well-being and vitality.

Understanding these motivators helps you speak directly to your client’s deepest needs — and when you do, sales follow. I’ll explain why selling the result isn’t just about making a transaction, it’s about creating transformations.

Subscribe to "Becoming an Online Sales Queen" for weekly tips on mastering sales, building authority, and attracting your dream clients. If you're ready to take your business to the next level, hit subscribe and start seeing real results!

Follow me on Instagram @RachHowarth for daily inspiration, behind-the-scenes content, and actionable tips to help you scale your online business, attract dream clients, and step fully into your authority as a sales queen!👑

🎧 Listen to the full episode here: 🔗Spotify: https://open.spotify.com/show/3nNATgxeaaptKNEYBgW0C3 🔗Apple Music: https://music.apple.com/us/podcast/becoming-an-online-sales-queen/id1602916931 🔗Amazon Music: https://music.amazon.com/podcasts/d1a19e3a-45e6-4b8d-9c06-20e2d7e8d994

Access FREE resources here;🔗https://www.rachaelhowourth.com/freeresources

Follow me on other platforms;

🔗Instagram: https://www.instagram.com/rachhowourth🔗Tik Tok: https://www.tiktok.com/@rachhowourth?_t=8XSXJbsUB3F&_r=1

🔗Facebook Page: https://www.facebook.com/rachhowourth 

🔗Linked In: https://www.linkedin.com/in/rachael-howourth-sales-coach-trainer-mentor/

🔗Pinterest: https://www.pinterest.co.uk/rachaelhowourth/_created/ 


Watch my FREE Training

The Proven 7-Step Sales System for Scaling your Coaching or Service Business to 100-200K a Year

In just 28-minutes, you'll discover how my clients are;

🍾 Celebrating 55K sales in 3 months

🍾 Making 37K from group offers in a week

🍾 Building their audience and authority

🍾 Generating multi 6-figures on auto-pilot

🍾 Working less hours and travelling the world

🔗https://www.rachaelhowourth.com/f/online-sales-queen-7-step-system

Show more...
3 months ago
19 minutes 59 seconds

Becoming an Online Sales Queen
The SECRET Sales Weapon Behind My 107K Group Program Launch - REVEALED

In this episode of Becoming an Online Sales Queen, I dive deep into how stepping into your authority can completely transform your business and attract the right clients. If you’ve been struggling to show up with confidence and believe in your expertise, this episode is for you. Tune in to learn how embracing your authority will not only boost your credibility but also make sales feel effortless. 🌟

Are you struggling to own your expertise and show up confidently as the authority in your niche? In today’s episode, I’ll share the key to building trust with your audience and the needle mover that has allowed me to achieve 107K in a launch. It’s all about authority—showing up unapologetically as the expert and letting your audience know that you have the solution to their problems.

As I reflect on my journey, I recall how I started, how I used to shy away from showing up on video, and how I eventually embraced my authority to attract high-ticket clients and create life-changing launches. Your mindset and belief in your expertise are everything when it comes to growing your business and stepping into your sales queen era.

If you’ve been hesitating to fully claim your authority, or if you feel imposter syndrome creeping in, I want you to know you’re not alone. I’ve been there, but I made a shift. Now, I teach you how to own your brilliance and attract your dream clients effortlessly.

💫Authority is the key to client attraction – Learn how to show up with confidence and let your audience see you as the expert.

💫Overcome imposter syndrome – The difference between feeling unsure and feeling like an expert.

💫Own your unique genius – What makes you different and better than others in your niche?

💫How a shift in mindset and confidence can lead to more sales – The mindset practices you need to implement today.

💫Practical tip – Set aside 5 minutes every morning to celebrate your authority and what you bring to the table.

Subscribe to the Becoming an Online Sales Queen podcast to continue learning how to own your authority and make sales effortless in your business.


Follow me on Instagram @RachHowarth for daily inspiration on building your business and stepping into your sales queen era with unapologetic confidence. 👑


🎧 Listen to the full episode here:

Spotify: https://open.spotify.com/show/3nNATgxeaaptKNEYBgW0C3

Apple Music: https://music.apple.com/us/podcast/becoming-an-online-sales-queen/id1602916931

Amazon Music: https://music.amazon.com/podcasts/d1a19e3a-45e6-4b8d-9c06-20e2d7e8d994

Watch this episode on video too;

You Tube: https://www.youtube.com/@RachHowourth

Access FREE resources here;

https://www.rachaelhowourth.com/freeresources

Follow me on other platforms;

Instagram: https://www.instagram.com/rachhowourth

Tik Tok: https://www.tiktok.com/@rachhowourth?_t=8XSXJbsUB3F&_r=1

Facebook Page: https://www.facebook.com/rachhowourth 

Linked In: https://www.linkedin.com/in/rachael-howourth-sales-coach-trainer-mentor/

Pinterest: https://www.pinterest.co.uk/rachaelhowourth/_created/ 


Watch my FREE Training

The Proven 7-Step Sales System for Scaling your Coaching or Service Business to 100-200K a Year

In just 28-minutes, you'll discover how my clients are;

🍾 Celebrating 55K sales in 3 months

🍾 Making 37K from group offers in a week

🍾 Building their audience and authority

🍾 Generating multi 6-figures on auto-pilot

🍾 Working less hours and travelling the world

https://www.rachaelhowourth.com/f/online-sales-queen-7-step-system


Show more...
3 months ago
21 minutes 33 seconds

Becoming an Online Sales Queen
Your FREEDOM Business Starts Here: the #1 Tip for Living your Freedom Goal, Today

If you’ve ever felt stuck in the hustle - holding out until you’ve hit a certain income goal or signed a set number of clients before allowing yourself to feel free - then this episode is definitely for you. Today, I’m chatting to you from my favourite creative spot by the beach, sharing exactly how I turned my dream of a freedom-based business into my reality. Rather than waiting for success to arrive, I decided to live my freedom goal right now - and you absolutely can too!

In this episode, I dive into how simply living your freedom goal can speed up the journey and bring your dreams to life much quicker than you might expect. When you start to embody that sense of freedom today, your business will begin to reflect that energy - and everything starts to feel a whole lot more effortless. It’s not about waiting for the “perfect” moment; it’s about creating it now.

So, if you’ve been feeling like you’re caught in the grind, or just waiting for your big break, I want to challenge you: ask yourself, “What can I do today to live my freedom goal?” Maybe it’s taking a proper lunch break with friends, working from a different location, or simply shifting your mindset. 

Whatever it looks like for you - it’s time to stop waiting and start living that goal right now.

✨ Stop holding out for the “right” time or a magic number of clients to claim your freedom.

✨ Living your freedom goal today brings it to life faster.

✨ When you embody the freedom you’re craving, your business can thrive - without the burnout.

✨ Make small changes that align with your vision - whether it’s a mindset shift or a change of scenery.

✨ Your business will always reflect the energy you bring to it.


If this episode gave you a little nudge, I’d love it if you left a review or shared it with a friend who needs to hear this message today. 

And come hang out with me over on Instagram at @RachHowourth - I’d love to hear all about your freedom goal! 💫

🎧Watch this episode on video too;

You Tube: https://www.youtube.com/@RachHowourth

Access FREE resources here;

https://www.rachaelhowourth.com/freeresources


Follow me on other platforms;

Instagram: https://www.instagram.com/rachhowourth

Tik Tok: https://www.tiktok.com/@rachhowourth?_t=8XSXJbsUB3F&_r=1

Facebook Page: https://www.facebook.com/rachhowourth 

Linked In: https://www.linkedin.com/in/rachael-howourth-sales-coach-trainer-mentor/

Pinterest: https://www.pinterest.co.uk/rachaelhowourth/_created/ 


Watch my FREE Training

The Proven 7-Step Sales System for Scaling your Coaching or Service Business to 100-200K a Year

In just 28-minutes, you'll discover how my clients are;

🍾 Celebrating 55K sales in 3 months

🍾 Making 37K from group offers in a week

🍾 Building their audience and authority

🍾 Generating multi 6-figures on auto-pilot

🍾 Working less hours and travelling the world

https://www.rachaelhowourth.com/f/online-sales-queen-7-step-system


Show more...
3 months ago
11 minutes 16 seconds

Becoming an Online Sales Queen
The SHIFT That Makes Signing Clients Online Feel Easier

When did sales start to feel easy for me? 🤔 It wasn’t when I perfected my pitch or offered more bonuses—it was when I stopped giving a damn about the outcome. In this episode of Becoming an Online Sales Queen, I share how letting go of desperation and focusing on fun made sales feel effortless. If you're tired of feeling like you're chasing clients, this episode is for you.

Sales shouldn't feel like a constant hustle. 🚀 In this episode, I dive deep into the turning point when I realised that chasing after clients wasn't the answer. For years, I focused on the outcome, the money, and the numbers. But what I found was that this mindset led to burnout, stress, and anxiety.

What changed? I stopped caring about the outcome. I began showing up to serve, focusing on having fun, and staying true to the energy I wanted to bring to my business. 🌟 This shift allowed me to grow my business effortlessly, attract more clients, and find balance.

In this episode, I’ll reveal how focusing on serving instead of selling, maintaining high energy, and having fun led to me making sales without stress. I’ll also share how the same shift can work for you to get out of the hustle cycle and step into your true sales queen power. 💁‍♀️

  • Learn the power of shifting your energy from hustle to fun

  • Discover why focusing on service rather than sales makes a world of difference

  • Hear personal stories of my own struggles and breakthroughs

Ready to make sales feel effortless? Head to the links below and tune in to this game-changing episode!


🎧 Listen to the full episode here: Spotify: https://open.spotify.com/show/3nNATgxeaaptKNEYBgW0C3 Apple Music: https://music.apple.com/us/podcast/becoming-an-online-sales-queen/id1602916931 Amazon Music: https://music.amazon.com/podcasts/d1a19e3a-45e6-4b8d-9c06-20e2d7e8d994


Access FREE resources here;

https://www.rachaelhowourth.com/freeresources


Follow me on other platforms;

Instagram: https://www.instagram.com/rachhowourth

Tik Tok: https://www.tiktok.com/@rachhowourth?_t=8XSXJbsUB3F&_r=1

Facebook Page: https://www.facebook.com/rachhowourth 

Linked In: https://www.linkedin.com/in/rachael-howourth-sales-coach-trainer-mentor/

Pinterest: https://www.pinterest.co.uk/rachaelhowourth/_created/ 


Watch my FREE Training


The Proven 7-Step Sales System for Scaling your Coaching or Service Business to 100-200K a Year

In just 28-minutes, you'll discover how my clients are;

🍾 Celebrating 55K sales in 3 months🍾 Making 37K from group offers in a week🍾 Building their audience and authority🍾 Generating multi 6-figures on auto-pilot🍾 Working less hours and travelling the world

https://www.rachaelhowourth.com/f/online-sales-queen-7-step-system



Show more...
4 months ago
12 minutes 23 seconds

Becoming an Online Sales Queen
The ONE Thing That's Guaranteed to Stop Your Group Program From Scaling to 20-50K Months

How to Scale Your Group Program to 50K Months | Business Growth for Coaches

In this episode, I share the one key mistake that is keeping your group program from scaling. If you're stuck in the cycle of short cohorts and re-enrolling the same clients, it’s time to rethink your strategy, because this is keeping you small.You’ll learn how to build an evergreen group program that scales consistently and allows you to grow your monthly recurring revenue.

PLUS, I also dive into the mindset shift that helped me overcome limiting beliefs about group size and how I created long-term impact for my clients.Grab the replay of my 50K Freedom Formula Training here;

https://www.rachaelhowourth.com/courses/the-50k-freedom-formula/buy

🎧 Listen to the full episode and don’t forget to subscribe and check out my free resources to scale your business the smart way!

Apple Music: https://music.apple.com/us/podcast/becoming-an-online-sales-queen/id1602916931

Amazon Music: https://music.amazon.com/podcasts/d1a19e3a-45e6-4b8d-9c06-20e2d7e8d994

You Tube: https://www.youtube.com/@RachHowourth

Access FREE resources to grow your coaching business here;

https://www.rachaelhowourth.com/freeresources


Follow me on other platforms;

Instagram: https://www.instagram.com/rachhowourth

Tik Tok: https://www.tiktok.com/@rachhowourth?_t=8XSXJbsUB3F&_r=1


Watch my FREE Training

The Proven 7-Step Sales System for Scaling your Coaching or Service Business to 100-200K a Year

In just 28-minutes, you'll discover how my clients are;

🍾 Celebrating 55K sales in 3 months🍾 Making 37K from group offers in a week🍾 Building their audience and authority🍾 Generating multi 6-figures on auto-pilot🍾 Working less hours and travelling the world

https://www.rachaelhowourth.com/f/online-sales-queen-7-step-system

Show more...
4 months ago
13 minutes 49 seconds

Becoming an Online Sales Queen
3 of My Biggest Business Challenges (and How I Overcame Them)

Ready for real talk about business challenges? In this vulnerable episode, I'm sharing the three biggest obstacles that nearly derailed my entrepreneurial journey and the exact strategies I used to overcome them. If you're a female entrepreneur struggling with team management, pricing confidence, or feeling trapped in people-pleasing patterns, this episode will give you the breakthrough clarity you need.


  • The "More Thinking" Trap: Why overthinking and overcomplicating your business strategy actually slows down your growth and how to shift into action-oriented decision making

  • Boundary Setting for Business Growth: Learn how to transform people-pleasing tendencies into powerful boundaries that protect your time, energy, and profit margins

  • Strategic Pricing and Offer Simplification: Discover how stripping back complex offers and implementing confident pricing can dramatically increase your revenue and client satisfaction

  • Team Building and Delegation Mastery: The exact framework for hiring the right people and delegating effectively to reclaim hours in your week while scaling your impact

  • Time as Your Most Valuable Asset: Why shifting your mindset around time management is crucial for sustainable business growth and personal fulfillment


  • SUBSCRIBE to "Becoming an Online Sales Queen" for weekly business breakthrough strategies


  • LEAVE A 5-STAR REVIEW and share your biggest takeaway from this episode


  • SHARE this episode with a fellow female entrepreneur who needs to hear this message


  • FOLLOW @rachhowourth on Instagram and DM me your wins and struggles


  • FREE Training: "The Proven 7-Step Sales System for Scaling Your Coaching Business to 100-200K" → rachaelhowourth.com/f/online-sales-queen-7-step-system


  • The Abundant CEO Blueprint: 8-Step Scaling System for 20-50K Months → rachaelhowourth.com/f/abundant-ceo-blueprint


  • Daily Sales Habits Training: 10 proven activities to sign clients every week → rachaelhowourth.com/f/dailysaleshabitstraining

    🎧 Listen on Your Favorite Platform:

    • Spotify

    • Apple Podcasts

  • Amazon Music

    📺 Watch on YouTube:

    • YouTube Channel

  • Website: rachaelhowourth.com/freeresources

  • Instagram: @rachhowourth

  • TikTok: @rachhowourth

  • Facebook: Rachael Howourth

  • LinkedIn: Rachael Howourth - Sales Coach


    #BusinessChallenges #FemaleEntrepreneur #SalesCoach #BusinessGrowth #OnlineCoaching #CoachingBusiness #WomenInBusiness #BusinessStrategy #EntrepreneurMindset #BusinessBreakthrough

  • Show more...
    4 months ago
    37 minutes 38 seconds

    Becoming an Online Sales Queen
    If you're growing an online business as a Coach or Service Provider then you'll love this show with UK Sales Expert Rachael Howourth. Rach has taught over 9,200 people to sell and used to manage a corporate sales team of 60, who smashed targets of £100 million pounds. You could say she's got the t-shirt but she's actually got the matching joggers too! Tune in for tried and tested strategies to help with challenges like attracting leads on social media, creating authoritative content, selling in your Insta stories, converting sales in the DMs and on discovery calls and how to handle objections.