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The SaaS Revolution Show
The SaaS Revolution Show, Alex Theuma
481 episodes
21 hours ago
The SaaS Revolution Show, hosted by Alex Theuma, brings you insights and tactics from the greatest SaaS minds in Europe and across the world. Revolutionary founders, executives, and investors openly share wisdom on attracting and keeping customers, growing companies in unlikely places, scaling globally, successfully reaching the SaaS high skies, and never giving up. The SaaS Revolution Show is brought to you by SaaStock, the only media, membership and events business that focuses on SaaS founders scaling to $10mill ARR.
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Investing
Technology,
Business
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All content for The SaaS Revolution Show is the property of The SaaS Revolution Show, Alex Theuma and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The SaaS Revolution Show, hosted by Alex Theuma, brings you insights and tactics from the greatest SaaS minds in Europe and across the world. Revolutionary founders, executives, and investors openly share wisdom on attracting and keeping customers, growing companies in unlikely places, scaling globally, successfully reaching the SaaS high skies, and never giving up. The SaaS Revolution Show is brought to you by SaaStock, the only media, membership and events business that focuses on SaaS founders scaling to $10mill ARR.
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Investing
Technology,
Business
Episodes (20/481)
The SaaS Revolution Show
Building AI-enabled products: Lessons from Tine Co-founder Tom Kinsella
This is a special episode from the Centre Stage at SaaStock Europe 2025. Áine Mulloy, Account Manager for Startups at AWS, sits down with Thomas Kinsella, Co-founder and CCO of Tines, to discuss what it really takes to build AI-enabled products. From navigating trade-offs to rethinking workflows, and the tactics that truly work when scaling in the AI era. In this episode: - How Tines approaches AI product development and automation - The biggest trade-offs when embedding AI into existing workflows - Why user experience and trust still matter more than hype - Lessons on scaling AI responsibly and iteratively - What’s next for AI-enabled SaaS tools Guest links: LinkedIn - https://www.linkedin.com/in/thomas-kinsella Website - https://www.tines.com/
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21 hours ago
21 minutes 3 seconds

The SaaS Revolution Show
Inside ElevenLabs GTM: Speed, culture, and growth
In this episode of The SaaS Revolution Show, recorded live at SaaStock Europe, Jonathan Chemouny (GTM Europe, ElevenLabs) and Alex Theuma (Founder & CEO, SaaStock) take you behind the scenes of one of the world’s fastest-growing AI startups. You’ll hear how ElevenLabs builds go-to-market like a startup within a startup: - Why moving fast is their key differentiator - Their mindset and approach to experimentation and pipeline growth - How removing “distractions” like job titles fosters team alignment - Why assembling a high-performing team begins with the hiring process - What’s working in their current GTM motion and how they use their own tech to drive it - Jonathan’s personal AI stack and what’s next for ElevenLabs’ GTM engine 🔗 Guest Links: LinkedIn – https://www.linkedin.com/in/chemouny Website – https://elevenlabs.io/
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1 week ago
20 minutes 6 seconds

The SaaS Revolution Show
Vibe code vs no-code: Softr’s vision for the future of app building
This episode was recorded live at SaaStock Europe 2025. Alex Theuma sits down with Mariam Hakobyan, CEO and Co-founder of Softr, to explore the evolution of app building in the AI era. Mariam explains why Softr is focusing on AI-powered no-code and why the companies that focus on solving real, hard problems will define the next generation of SaaS. Alex and Mariam discuss how Softr’s journey to over 1 million non-technical builders, the debate around vibe-coded apps, how AI is transforming no-code, and what it really takes to build a product that lasts. - The difference between vibe code and no-code platforms - How AI and no-code together are changing how teams build software - Softr’s organic growth story: 1M builders, zero sales team - Why solving fundamental problems still wins - The hardest challenge for SaaS founders today: distribution Guest links: LinkedIn - https://www.linkedin.com/in/mariamhakobyan/ Website - https://www.softr.io/
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2 weeks ago
12 minutes 26 seconds

The SaaS Revolution Show
Voice AI that delivers: Synthflow AI’s Hakob Astabatsyan on solving the last mile problem
Live from SaaStock Europe 2025, Alex Theuma speaks with Hakob Astabatsyan, Co-founder and CEO of Synthflow AI. Hakob shares how Synthflow grew 15x revenue in its first year and how it now powers millions of business calls every month. He explains what it takes to move beyond AI hype and solve the “last-mile problem”, delivering real, measurable value through end-to-end automation and RPA 2.0 (voice + task completion). They also discuss Synthflow’s US-first GTM strategy and the rise of forward deployed engineers. Listen to learn: - How Synthflow AI scaled from 0→15x in a year. - What the “last mile” really means in AI. - The role of forward deployed engineers in customer success. - How RPA 2.0 makes AI agents truly useful. - Hakob’s AI stack. - Why voice AI has crossed the cusp, and what comes next.
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2 weeks ago
21 minutes 9 seconds

The SaaS Revolution Show
From Outreach to Paid: Manny Medina on AI agents, SaaS monetisation, and building for the future
SaaStock Founder and CEO Alex Theuma speaks with Manny Medina, Co-founder and CEO of Paid (and former Founder and CEO of Outreach), about how AI is reshaping SaaS monetisation and the future of work. Manny shares his journey from scaling Outreach to $250M ARR to launching Paid, an AI-native platform built to help SaaS businesses move beyond seat-based pricing models. He explains why legacy systems are holding founders back, how to stay truly customer-obsessed, and why over half of every org chart could soon be filled by AI agents. Tune in to hear more about:: - Building a new monetisation stack for the AI era. - Why “seat-based pricing” is becoming obsolete. - The importance of in-person customer relationships. - Avoiding operational debt as you scale from startup to $100M+ ARR. Guest links: LinkedIn - https://www.linkedin.com/in/medinism/ Website - https://paid.ai/
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4 weeks ago
35 minutes 6 seconds

The SaaS Revolution Show
Nikola Mrkšić, PolyAI: Enterprise AI sales, pricing, & millions in ROI
Nikola Mrkšić, Co-founder and CEO of PolyAI, joins Alex Theuma on the SaaS Revolution Show to reveal how voice AI agents are driving millions in revenue for its enterprise customers. Nikola shares his journey from competing in math olympiads to building a leading global AI company. They discuss the evolution of AI, its role in social mobility, the impact on customer service, effective enterprise sales and AI pricing strategies, and more. This episode covers: - Nikola's background and how it shaped his approach to AI. - Why AI has the potential to transform customer service even further. - Why building a successful company requires delighting customers and improving products. - The challenges and opportunities that come from rapid AI development. - Sales strategies that align with enterprise customers. - The challenges of outcome-based pricing and why it’s powerful. - How AI voice agents can deliver significant ROI for businesses. - The future of PolyAI focuses on scaling impact and improving customer experience. - A look ahead to Nikola’s upcoming keynote at SaaStock Europe. Guest links: LinkedIn: https://www.linkedin.com/in/nikola-mrksic/ Website: https://poly.ai/
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1 month ago
30 minutes 36 seconds

The SaaS Revolution Show
Fireflies.ai's path to $1B valuation: How being "too early" to AI paid off
Most AI companies launched after ChatGPT went viral in 2022. Fireflies.ai started in 2016 - years before the AI revolution began. This week, Co-founder and CEO Krish Ramineni shares how he built a unicorn AI company with 80% organic growth. Krish and Alex discuss: - How being "too early" to AI became their biggest competitive advantage. - Why they chose a PLG motion when sales-led was still the norm. - Building AI products before LLMs existed and the products they can return to now the technology has caught up. - Scaling to unicorn status with 80% organic growth and creating viral loops. - The future beyond note-taking: AI teammates that attend meetings for you. - How Krish manages his time while working seven days a week. - Advice for founders navigating the AI bubble. Guest links: LinkedIn - https://www.linkedin.com/in/krishramineni/ Website - https://fireflies.ai/ References: SaaStock YouTube - https://www.youtube.com/@SaaStock
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1 month ago
50 minutes 8 seconds

The SaaS Revolution Show
Moving from a lifestyle business to a growth business with the CEO of Ticket Tailor
This week, we revisit one of our most popular episodes from 2023. Alex Theuma is joined by Jonny White, founder & CEO at Ticket Tailor, who discusses their move from a lifestyle business to a growth business. Jonny shares: - Why he chose to bootstrap Ticket Tailor - The anti-climatic reality of getting acquired (and why he bought Ticket Tailor back!) - How they got from $2K MRR to over $5M in revenue - Why they moved from a lifestyle business to a growth business - How working with a coach helped propel the business - How they deliver on being a "business for good" - The importance of keeping a lean mindset and strategically building out the team Guest links: LinkedIn - https://www.linkedin.com/in/jonnywhite1/ Website - https://www.tickettailor.com/
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1 month ago
29 minutes 46 seconds

The SaaS Revolution Show
Scaling Customer.io to $100M ARR: Colin Nederkoorn on AI, growth, & longevity
Alex Theuma speaks with Colin Nederkoorn, CEO & Co-Founder of Customer.io, about the 12 year journey to (almost) $100M ARR, running a fully distributed team across 30+ countries, and how AI is reshaping the future of SaaS. Colin shares: - How Customer.io scaled to 7,800+ customers worldwide. - Why AI is no longer optional for SaaS companies, and how Customer.io has adapted. - The challenges and opportunities of building SaaS in the AI era. - Why growth, resilience, and adaptability are key for long-term success. - His personal experience with AI tools and how they use AI internally at Customer.io Guest links: LinkedIn - https://www.linkedin.com/in/colinnederkoorn/ Website - https://customer.io/
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1 month ago
33 minutes 15 seconds

The SaaS Revolution Show
HubSpot’s Kieran Flanagan on how AI is transforming SaaS go-to-market
Alex Theuma speaks with Kieran Flanagan about his learnings from leading AI and GTM at HubSpot. Kieran shares his journey from leading HubSpot’s inbound and PLG transformations to spearheading its AI-powered GTM initiatives, including: - Why integrating AI into your workflow is now essential for top performers. - The rise of new AI-driven roles like AI trainers. - The AI experiments at HubSpot driving 300–500% increases in booked meetings. - How startups can apply AI to GTM without breaking the budget. - A sneak peek at his upcoming SaaStock Europe keynote presentation. Guest links: LinkedIn - https://www.linkedin.com/in/kieranjflanagan/ Marketing Against the Grain podcast - https://blog.hubspot.com/podcasts/marketing-against-the-grain Website - https://www.kieranflanagan.io/ HubSpot website - http://hubspot.com/
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2 months ago
40 minutes 10 seconds

The SaaS Revolution Show
Scaling RTA: CEO Josh Turley on culture, clarity, and getting to $14M ARR
This week’s episode comes live from SaaStock USA 2025. Join special guests Greg Head (Practical Founders) and Josh Turley (CEO, RTA) as they discuss the story of transforming RTA from a 1970s COBOL-based business into a thriving SaaS company with a $100M valuation. Josh shares: - Why a fanatical focus on culture and clarity fueled RTA’s growth. - The challenges of replatforming legacy software (and migrating customers.) - How narrowing their niche to government fleets led to 95% retention & 120% NRR. - Lessons from bootstrapping, using debt strategically, and closing a growth equity round. Guest links: LinkedIn - https://www.linkedin.com/in/josh-turley/ Website: https://rtafleet.com/
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2 months ago
20 minutes 55 seconds

The SaaS Revolution Show
Reimagining software development: Guy Podjarny's AI Vision
Alex is joined by Guy Podjarny, serial entrepreneur and Founder and CEO at Tessl (and Founder of Snyk). In the episode, they discuss Guy’s incredible journey from founding Snyk (valued at $8.5B at its peak) to leaving the unicorn he built to tackle the next frontier: reimagining software development for the AI era. Guy reveals why he believes software development will evolve from code-centric to spec-centric, how Tessl raised $125M to build this vision, and the lessons he’s learned about scaling AI-native companies in this ‘gold rush’ environment. He discusses the challenges of building for an unknown future, managing high-caliber teams, and why he's already rebuilt his product three times. Guest links: LinkedIn: https://www.linkedin.com/in/guypo/ Website: https://tessl.io/ Hear more from Guy on stage at SaaStock Europe. https://saastock-europe.com/tickets/
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2 months ago
31 minutes 32 seconds

The SaaS Revolution Show
Scaling Storyblok: 270 people, 47 countries, $138M raised
Storyblok CEO and Co-founder Dominik Angerer joins Alex Theuma to share how a side project evolved into a global SaaS company with 270 people in 47 countries and $138M in funding. Dominik reveals the strategies behind scaling a fully remote team, expanding into the U.S., blending PLG with enterprise sales, and integrating AI to transform content management. Hear his funding philosophy, lessons in remote leadership, and what’s next on Storyblok’s journey toward $100M ARR and profitability. Topics covered: - Building a global remote-first SaaS - Scaling from PLG to enterprise sales - Using AI to power personalisation and automation - Funding strategy and expansion into the U.S. - Leadership lessons from a developer-turned-CEO Guest links: LinkedIn: https://www.linkedin.com/in/dominikangerer/ Website: https://www.storyblok.com/
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2 months ago
35 minutes 53 seconds

The SaaS Revolution Show
$70M to $100M in 2.5 yrs: PandaDoc President on growth
This special episode comes live from SaaStock USA 2025. PandaDoc President Keith Rabkin joins Go Nimbly CEO Jen Igartua to reveal the strategies that took them from $70M to $100M ARR in just 2.5 years. In the 20 minute chat, Keith shares: - How PandaDoc wins against incumbents Docusign and Salesforce. - The strategy that helped PandaDoc increase financial results, despite headcount decreasing through attrition. - One metric that eliminates sales and marketing friction. - The AI implementations that are actually driving results. Guest links: Jen Igartua - https://www.linkedin.com/in/jen-igartua/ https://gonimbly.com/ Keith Rabkin - https://www.linkedin.com/in/krabkin/ https://www.pandadoc.com/
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3 months ago
20 minutes 52 seconds

The SaaS Revolution Show
An existential moment for SaaS, Venkat Thiruvengadam on the AI shift
Host Alex Theuma is joined by DuploCloud Founder and CEO Venkat Thiruvengadam. Venkat shares his journey from Microsoft Azure to building a $50M-funded DevSecOps platform. He discusses bootstrapping the company for the first three years, through to leading the company through what he calls an “existential moment” for all SaaS businesses: the shift to AI-native operations. Guest links: Website: https://duplocloud.com/ LinkedIn: https://www.linkedin.com/in/venkat-thiruvengadam-35a7396/
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3 months ago
35 minutes 17 seconds

The SaaS Revolution Show
Inside Protex AI: $54M raised, 300% growth, Fortune 500s closed
Dan Hobbs, CEO & Co-Founder of Protex AI, joins SaaStock’s Alex Theuma to break down how his startup is transforming factory safety using AI and how they scaled to triple-digit growth with an enterprise-first GTM motion. In this episode, you’ll learn: - How Protex AI went from YC to 300% YoY growth - Why they moved fast into the U.S. (and why you should too) - The AI tools Dan actually uses to drive team efficiency - How to close enterprise clients - Dan’s biggest founder lessons and what he’d do differently - Top tier advice from Pitbull aka Mr. Worldwide…. Yes, really. Guest links: LinkedIn: https://www.linkedin.com/in/dan-hobbs-258998ab/ Website: https://www.protex.ai/
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3 months ago
30 minutes 28 seconds

The SaaS Revolution Show
Scaling Mollie: SaaS growth, AI & fintech with Koen Köppen
In this episode of the SaaS Revolution Show, Alex Theuma talks to Koen Köppen, CEO of Mollie and ex-CTO of Klarna. Koen shares how Mollie is expanding from 6 to 31 markets by 2026, why they prioritise operational efficiency over growth hacks, and how AI reduced their customer contact rate by 3x. Plus: essential lessons for SaaS founders on market expansion, avoiding premature scaling, and embedded finance. Guest links: LinkedIn: https://www.linkedin.com/in/koenkoppen/ Website: https://www.mollie.com/gb/
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3 months ago
27 minutes 13 seconds

The SaaS Revolution Show
How AI Is changing SaaS and search: Insights from Mike Walrath (Yext)
This week, Alex speaks with Yext CEO Mike Walrath about his journey in the software industry, the challenges faced by SaaS companies, and the impact of AI on the market. Mike shares insights on leadership, the importance of judgment in decision-making, and how AI is reshaping marketing and SEO strategies. They also discuss the evolving SaaS landscape and the necessity for companies to adapt to new technologies and customer expectations. Guest links: Website: https://www.yext.com/
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3 months ago
37 minutes 51 seconds

The SaaS Revolution Show
Joe Hyrkin on scaling Issuu to $30M, raising smart debt, and surviving as CEO
In this episode of the SaaS Revolution Show, host Alex Theuma speaks with Joe Hyrkin, CEO of Care Grit Learning and former CEO of Issuu. They discuss Joe's journey in the tech industry, focusing on his experiences with Issuu, its acquisition, and the importance of profitability and growth strategies. Joe shares insights on navigating debt, the challenges of being a CEO, and the significance of coaching SaaS founders. The conversation wraps up with rapid-fire questions that highlight key lessons for tech entrepreneurs. Guest links: LinkedIn: https://www.linkedin.com/in/joehyrkin/
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4 months ago
35 minutes 48 seconds

The SaaS Revolution Show
Bootstrapping Towards $100MM and a $1.7B Valuation
In this re-run episode of the SaaS Revolution Show, originally recorded in 2022, our host Alex Theuma is joined by Ross Andrew Paquette, Chairman and CEO at Maropost, to talk about bootstrapping a B2C CRM to $100MM and a $1.7B valuation. Ross shares: 🚀 Maropost's founding story 🚀 The big moves that took the company to $26MM in just 28 months (and the strategy to reach $100MM!) 🚀 How Maropost achieved a $1.7B valuation 🚀 What he was most looking forward to at SaaStock 2022 …and more!
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4 months ago
39 minutes 10 seconds

The SaaS Revolution Show
The SaaS Revolution Show, hosted by Alex Theuma, brings you insights and tactics from the greatest SaaS minds in Europe and across the world. Revolutionary founders, executives, and investors openly share wisdom on attracting and keeping customers, growing companies in unlikely places, scaling globally, successfully reaching the SaaS high skies, and never giving up. The SaaS Revolution Show is brought to you by SaaStock, the only media, membership and events business that focuses on SaaS founders scaling to $10mill ARR.