Tony, Partnerships and Creative Director at Eventagrate, discusses his journey from CGI to experiential events, how the company uses AI, AR and data to make audiences part of the story, and the importance of solving real problems rather than chasing tech trends. Highlights include hyper-personalization, accessibility, metaverse opportunities and a case study on the Riyadh Marathon featuring AR invitations and AI avatars.

Andrew Murphy, CEO of Conference Rentals, shares his path from audio engineering to leading a global events rental company and explains how they grew from a niche microphone supplier into a specialist in complex, multilingual events.The episode covers interpretation technology (human vs AI), ensuring accessibility at events, challenges of global expansion and partner networks, and the importance of service, training, and choosing the right technology for high-profile conferences.

Gary Clement, CEO of Evessio, explains his journey from building early event systems to founding a platform focused on owning its technology, avoiding reliance on third-party infrastructure, and scaling as a SaaS business. The episode covers Evessio’s use of AI to speed processes, create new revenue streams, and turn awards data into actionable benchmarking reports for entrants, judges and sponsors. Practical innovations discussed include judge-friendly tools (like voice dictation), BenchSmart reporting, ways to incentivise judge feedback, and advice to organisers to stay focused on their strengths while embracing AI-driven opportunities.

Attendees aren’t just passive participants anymore. They’re under pressure from clients, bosses, and deadlines—sometimes right in the middle of your event. If your show doesn’t provide the space for them to stay connected, they’ll leave. As Jon Noonan of -45dB puts it: “The client doesn’t care if you’re at a show—they want it now.” This isn’t just about convenience—it’s about keeping your audience in the room. #EventTech #EventProfs #ConferencePlanning #AttendeeExperience #EventDesign

In this episode Chris Wickson, co-founder of ReelFlow, joins Adam to discuss the evolution from Akkroo — an enterprise lead capture solution — to ReelFlow, an interactive short-form video product designed to humanize websites and guide visitors toward conversion. They cover practical use cases for event organizers, onboarding and sponsorship pages, AI-assisted personalized video, measurement benefits like reduced bounce rate and increased time on site, and the ethical considerations around AI-generated avatars.

Adam Parry is joined by Anton Christodoulou, co-founder of allpointsAI to discuss how AI is transforming events, focusing on AI memory, identity, and personalization. They cover local LLMs, privacy concerns, and architectures like Solid and agentic wallets that let users control their data. The episode explores practical uses—from personalized event navigation and reduced queuing to predictive services—and how organizers can build interoperable systems attendees connect to. It balances the benefits of hyper-personalization with the need for data ownership, the right to be forgotten, and new approaches to testing ideas quickly through AI sprints.

Brad Langley is an industry legend whose extensive career spans agencies, startups, and major players in the event tech world, including his current role as CrowdComms’ Senior Vice President, Americas. Join host Adam Parry as they explore how event tech has evolved, examining what’s changed, what’s remained constant, and what the future holds. From discussing the integral role of data and AI to sharing insights on industry trends and challenges, Brad offers a comprehensive view on how event tech is still helping to shape meaningful connections. Whether it’s enhancing planner experiences or understanding attendee expectations, this episode offers insight for anyone interested in event tech’s transformative journey.

Duncan Strain started Silent Noize 16 years ago. A gamechanger. In this episode, Duncan talks host Adam Parry through the journey from promoting Birmingham club nights to hearing about headphones for events from his business partner, launching Silent Noize and the circumstances/breakthroughs that led to the Silent Seminars offshoot some 10 years later. Duncan, and Adam, remember the impact of introducing headphones to an early edition of Event Tech Live, at the Old Truman Brewery, and how the idea has become almost ubiquitous across the model since – at home and, increasingly, abroad. The conversation takes in Goa beaches, Silent Seminars providing for silent yoga and meditation too, event wellness rooms, immersive experiences, cinemas, the spoils of headphones for students and staying in front of wireless earbuds. It covers new partnerships, the challenges running/expanding Silent Seminars, picking the right people, the enormity of the US market, and beyond.

In this episode, host Adam Parry is joined by Adam Jones, CEO of FFAIR. Adam shares his remarkable story from starting Showplans to leading FFAIR, a groundbreaking exhibitor shop experience technology. Discover his insights on entrepreneurship, innovation in the events industry, and the pivotal moments that shaped his career. Explore the challenges he faced, from overcoming copycat competitors to navigating acquisitions, and learn how these experiences influenced his approach to building a more resilient and profitable business model at FFAIR. This episode offers a masterclass in balancing risk, leveraging operational tech, and staying ahead of the curve in a competitive market.

In this episode of the Event Tech Talk Show, host, Adam Parry, is joined by Matt Allen, CEO of CrowdComms, as we dive deep into his recent publication "Beyond the Business Card". This manifesto redefines the essence of community-building and authentic connections at events. Discover Matt's intriguing journey into the events industry, from humble beginnings, and his insightful perspectives on retaining invaluable knowledge beyond the confines of an event. Explore the balance between technological integration and nurturing meaningful human connections. Whether dealing with challenges in marketing budget allocations or the evolving role of data in events, Matt provides a fresh take on making events a cradle of genuine interactions. Tune in to explore the evolving dynamics of event technology and learn about creating impactful and lasting event experiences.

In this episode of the Event Tech Talk Show, join us for an enlightening discussion with Kieran Garlic, the visionary founder and managing director of Present Communications. Delve into Kieran's extraordinary journey from his beginnings in theatre to leading impactful hybrid events and redefining corporate communications. Gain unique insights into creating inclusive and engaging event experiences that resonate with diverse audiences. Learn how internal communications play a crucial role in today's varied work environments and explore emerging technologies that are shaping the future of event accessibility. Discover innovative strategies for audience engagement and embrace the evolving landscapes of virtual and hybrid events.

In the thrilling finale of Season 3 of the Event Tech Talk Show, we delve into the heart of Event Tech Live London 2024 with special guest Richard Belcher from First Sight Media. Discover how the event's speaker interview studio has evolved and the exciting addition of a podcast studio, enhancing live engagement and content creation. Join us as Richard shares his inspiration behind offering podcast studios at events and the value they add to the overall attendee experience. Explore the innovative approaches used to transform event spaces into dynamic content hubs and how these elements drive audience interaction and sponsor satisfaction. The episode also highlights success stories and the promising future of content creation and distribution in the event tech space. Tune in to learn how thoughtful planning and partnership with First Sight Media bring content creation to life, making Event Tech Live the beacon of industry expertise. Whether you are an event organiser or tech enthusiast, this episode provides valuable insights and inspiration for anyone looking to elevate their event experience.

Welcome to the fourth episode of the Event Tech Talk Show, recorded at Event Tech Live London, 2024. Join host Adam as he discusses with Oliver Rowe, founder and CEO of VenuIQ, and Dan Loosemore from Data Centre Dynamics, about the transformative power of artificial intelligence and data tracking in enhancing event experiences. Oliver shares insights on VenuIQ's journey and how their award-winning mobile app technologies and pioneering Bluetooth tracking have revolutionised event management. He emphasises the importance of moving beyond traditional methods and leveraging data to create seamless and insightful event experiences. Dan highlights the critical role of data analytics and behavioral insights in modern media and event businesses, sharing how Data Centre Dynamics utilises these tools to bridge sales gaps and drive better results for clients. The discussion delves into the challenges and future potentials of integrating technology in organising successful events. This episode is packed with expert opinions on the balance between technological advances and human elements in event planning, the significance of understanding attendee behavior, and the strategic use of tech innovations to optimise event effectiveness. Tune in for a deep dive into the evolving landscape of event technology and data utilisation.

Welcome to the third episode of the Event Tech Talk Show, recorded live at Event Tech Live 2024 in London. In this episode, we dive into the world of event management with Matteo Poggio, the co-founder of Fenix Event Tech, a company that offers innovative badging and check-in solutions for events. Matteo shares his insights on launching Fenix Event Tech and how the company aims to not only provide seamless check-in experiences but also integrate various event technologies to offer a unified solution for clients. Discover how Fenix Event Tech's expertise in service and hardware, coupled with their flexible integration of different software platforms, sets them apart in the industry. Matteo emphasises the importance of creating stress-free event environments, allowing organisers to focus on delivering a memorable experience for attendees. Additionally, the discussion touches on the role of AI in the future of event technology and the ongoing need for authentic human connections in an increasingly digital world. Tune in to learn about Fenix’s strategies for overcoming event management challenges and how they serve as a trustworthy partner in delivering exceptional event experiences. Whether you're in the industry or merely curious about the future of event technology, this episode provides valuable insights and inspiration.

Welcome to the Event Tech Talk Show live from Event Tech Live 2024 in London! In this engaging episode, host Adam is joined by Lionel Scurville from Choose 2 Rent, who dives into the intricacies of event management, focusing on the pivotal topics of badging and ticketing. The discussion highlights the crucial decision between going DIY or utilizing professional service teams, emphasizing how these choices impact attendee experiences. The conversation explores the significance of the first touchpoint at events, illustrating how seamless badge printing and entry processes can elevate or deter attendee engagement. Lionel shares insights into Choose 2 Rent’s innovative and eco-friendly badging solutions that align with the latest tech trends, ensuring not just efficiency but also sustainability in events. The episode is packed with expert advice on how event organizers can ensure flawless execution, avoid common pitfalls, and achieve their event goals effectively. Tune in to learn how to offer a stress-free, memorable experience for your attendees from start to finish!

Welcome to the first episode of the rebooted Event Tech Talk Show, where we dive into the exciting revival of this podcast set amidst the vibrant backdrop of Event Tech Live London 2024. In this episode, we explore the dynamic world of event technology with Ian, CEO and co-founder of The Imagination Collaborative. Join us as Ian shares his 35-year journey in the events industry, leading to the formation of a groundbreaking digital solutions venture. Discover how the concept of digital twins is transforming event planning by providing precise virtual replicas of real-life events. Ian explains how this innovative technology enables event organisers to solve problems before they arise, ensuring a seamless experience for all. Learn about the process of creating digital twins and the numerous benefits they bring to event logistics, sponsorship opportunities, and public safety. Dive into discussions around the role of storytelling in event pitches and the impact of digital twin technology on sustainability and error management. Explore the potential of AI in shaping the future of event safety and planning, highlighting a vision where digital twins become an indispensable tool in the industry. Tune in for insightful conversations that redefine the future of events.

Live and direct from Canada, Jeff Campbell, author of two partnerships playbooks and founder of Incentli, a company committed to improving attendee motivation and engagement, fell into event industry from the e-Learning vertical.   Jeff’s background in education fostered his interest in online learner engagement and gamification. So much so, he started Incentli and built an integration with learning management systems (LMS). Ultimately, Campbell’s/Incentli’s goal is to make partnerships as easy as they can be, making him a perfect fit with this episode.   Across some 45 minutes of chat, host/Event Tech Live co-founder, Adam Parry, and Jeff Campbell dig down into the integration equation, with the equally successful and ‘agnostic’ Incentli a perfect case in point.   A clued-up collaboration – typical of the Event Tech Talks series - they talk imposter syndrome, tech stacks, connecting LMS to ecommerce platforms, driving attendee stickiness through partnerships and the energy from collaboration.     From the difference between online learning and virtual events, timeframes and a useful burger parallel – the calendar year is bottom of the bun, events ‘the pickle’ – right through to what integration actually means, it’s all here.

‘Designed in Belgrade. Made remotely worldwide’, Beams is the business, launched in 2020, behind its eponymous ‘virtual event engine with a one-window technology’.   In this episode, recorded the day registration opened for Event Tech Live 2022, topically, host Adam Parry talks to Yana Kuodis, co-founder and head of business development at Beams, who can trace her history in events back as far school, and Nadya Kuzmenko, head of marketing, whose experience from other fields left her with a commitment to carry the big ideas.   Born of, and during, the pandemic, Beams’ focus is on strengthening the hand of virtual events, pushing on to unleash still untapped potential and revenue.   Across a fascinating 45 minutes, the conversation covers how it feels to be encouraging people to deliver digital events while the in-person option is where the want is. And the argument between ‘how the virtual model was thrust on a population typically not interested, invested or truly understanding the concept’ and the extraordinary amount of time huge numbers working at home spend, interacting, learning, buying and selling online.   There’s more too of course…

The eighth episode of Event Tech Talk Show is all about data, and in Joe Colangelo host Adam Parry has found another perfect sparring partner.   Joe is co-founder and CEO of Bear Analytics, a firm dedicated to translating data into actionable intelligence for event producers, trade associations and professional societies.   Putting questions both as data the infatuated co-founder of Event Tech Live and as a very interested independent other, Adam gets the back story; how Jo Colangelo started with a biotech trade organisation, going on to work with its events team where he identified a “pretty big” deficiency on the data side. And how he and partner Eric Misic founded Bear in the summer of 2013 as a result.   Adam and Joe discuss the impact of the Covid pandemic, how close it came to suffocating the business, and the subsequent launch of Bear IQ.   They talk about the burgeoning value of data and how to get the most out of it, which business operations benefit the most from centralised, clean, consolidated data. They look at tech stacks, Bear’s unique place in the puzzle, and much, much more.   

In little over 10 years Jimmy MacDonald, together with Rachel Isherwood, founded, developed and sold London Design Fair.   At the end of May 2022 – soon after the Evening Standard and Citibank had rated him one of the top 1,000 most influential Londoners - California-based e-commerce platform Ribbon appointed MacDonald as its global fairs liaison officer.   Episode 7 of the Event Tech Talk Show sees Jimmy MacDonald talk host Adam Parry through that considerable background, making mention of 100% Design, a JV with Reed Exhibitions, Super Brands London and much more.   Meeting out praise for Old Truman Brewery and Excel, MacDonald goes on to discuss his biggest challenge and the trade show mechanic before tackling the hybrid commerce question – with a spotlight on the Ribbon platform.