In loving memory of Charlie Kirk, a fearless American Patriot.
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In this podcast episode of The Karencitta Show (Season 2), we dive deep into the truth behind the Philippines’ flood control projects—where billions of pesos go, why some projects fail, and how corruption literally drowns communities.
💡 Watch if you want to learn:
· What flood control projects really are and why they matter.
· How ghost projects and shady contractors drain billions of pesos.
· The real cost of corruption on Filipino lives, jobs, and the economy.
· What you can do to stay informed, fight corruption,and demand accountability.
✨ Whether you’re a student, a professional, or just a concerned citizen, this episode is for you.
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In this podcast episode of The Karencitta Show (Season 2), Karencitta unpacks the power of the signal-to-noiseratio—a mindset inspired by Elon Musk and Steve Jobsthat can transform your productivity, focus, and creativity. She shares personal stories from her journey as an artist and entrepreneur, including why she deleted TikTok, how she balances two phones for work and personal life, andthe surprising benefits (and drawbacks) of muting people on Instagram.
💡 Watch if you want to learn:
· Why “time is the most expensive currency” andhow to invest it wisely.
· The difference between signal(clarity, creativity, vision) and noise (distractions, comparisons, mindlessscrolling).
· How TikTok’s dopamine-driven algorithmcreates addiction—and what to do about it.
· The advantages of TikTok as a business toolwhen used intentionally.
· Why Karencitta muted Instagram stories andposts—and how it helps protect mental health.
· How separating your personal phone from yourbusiness phone can boost focus, productivity, and peace of mind.
· Lessons from Elon Musk, Steve Jobs, andKarencitta’s own brand journey in Bisaya music and entrepreneurship.
✨ Whether you’re an artist, entrepreneur, creative, or anyonetired of social media distractions stealing your focus, this episode is for you.
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Subscribe: @thekarencittashow In this podcast episode of The Karencitta Show (Season2): Karencitta sits down with rapper, producer, and mental health advocate Jid Durano — a true BornWinner who has battled schizophreniform disorder, overcome substance abuse, and turned his pain into purpose through his Dagan Shoo movement.
💡 Watch if you want to learn:
• What it’s really like living with and recovering from schizophreniform disorder.
• How to support loved ones through mental illness without making things worse.
• The truth about addiction, relapse, and the road to recovery.
• Why service to others is the secret weapon in healing.
• How runningand movement can transform your mental health.
• Finding peace, faith, and purpose after rock bottom.
✨ Whether you’re struggling yourself, supporting someone you love, or just need a reminder that change is possible — this conversation is for you.
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The Psychology of Money: How the Top 1% Think
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In this deep conversation of The Karencitta Show (Season 2): Karencitta sits down with Baron Geisler, one of the most complex and celebrated actors of our generation.
From 90s teen idol to award-winning actor, to public controversies and finally, personal redemption — this is Baron as you’ve never seen him before.
💡 Watch if you want to learn:
• What real recovery looks like behind closed doors.• How to keep showing up even when it’s hard.
• How acting helped him rediscover hope and healing.
• The emotional cost of fame — and the strength it takes to start over.
✨ Whether you're a fan, a dreamer, in recovery, or just someone craving an honest conversation — this episode is for you.
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In this deeply moving and unfiltered episode of The Karencitta Show (Season 2): Karencitta sits down with TikTok sensation, beauty queen, law student, and proud Malapascua native Isabel Luche.
From growing up as the eldest of six on a remote island in Cebu, to going viral online, surviving public controversies, and competing in Miss Universe Philippines 2022 — Isabel shares the raw truth behind her journey to self-empowerment.
💡 Watch if you want to learn:
• What it's really like growing up on Malapascua Island.
• How TikTok creators make money & stay consistent online.
• Behind the glam of pageantry: the pressure, politics, and power plays.
• The realities of law school while juggling content creation.
• How Isabel handles fame, hate, heartbreak — and still keeps going.
• Her love life, and how she healed through faith & family.
✨ Whether you're a dreamer from the province, an aspiring content creator, a future beauty queen, or someone just trying to heal while chasing purpose — this episode is for you.
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In this episode of The Karencitta Show (Season 2): Karencitta has a deep conversation with the CEO of Strap, Edel Castañeda. This is one of Cebu’s most iconic streetwear and lifestyle brands 🌆🇵🇭
In this episode, Edel takes us on a journey from the early days of skating Cebu’s streets to building a grassroots brand rooted in family, authenticity, and culture. Raised in a family of fashion designers, Edel merged his love for skateboarding with deep industry knowledge—from textiles to screen printing—to create a label that isn’t just stylish, but purposeful.
💡 Watch this if you want to learn:
• How to grow a streetwear brand from scratch.
• The real grind behind creative entrepreneurship.
• How Cebu’s raw skate energy became a cultural revolution.
• Why staying authentic is the ultimate flex.
✨ Whether you're a skater, creative, entrepreneur, or just love hearing real stories of grit and growth—this episode is for you.
Listen to the full podcast:
• https://youtu.be/MsGh4gd7Hy8
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In this extended conversation, Karencitta sat down with Andrea Aldeguer, a dynamic leader at the helm of Island Souvenirs, to explore her unique journey through family business succession, her background in finance, and her surprising passion for creative writing.
💡 Watch the FULL EPISODE you want to learn:
• How to balance heritage with innovation in business.
• What it takes to lead a cultural movement through branding.
• The real journey behind body transformation and wellness.
• How a modern Filipina leader stays grounded in legacy while building forward.
✨ Whether you’re a young Filipina aiming for leadership, a brand strategist, a wellness warrior, or someone craving inspiration from a fellow Cebuano—you need to hear this.
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In this episode of The Karencitta Show (Season 2): Karencitta has a deep conversation with the 2025 Red Bull Dance Your Style Philippines National Champion, Sam Rivera aka Lady Hax aka Krump Nemesis. Sam opens up about the moment she realized she was part of something bigger than dance, how her personal journey shaped her art, and what keeps her moving through pain, nerves, and mental roadblocks.
From the raw energy of Cebu’s dance scene to her dream collaborations and advice for the next generation, Sam keeps it real in this unfiltered conversation.
💡 Watch if you want to learn:
• How to break mental barriers and rise underpressure.
• What it really takes towin Red Bull Dance Your Style.
• How to stay grounded through anxiety, doubt,and setbacks.
• The raw truth behind Cebu’s underground dancemovement.
• What it means to turn passion into purpose.
✨ Whether you’re a dancer navigating competition pressure, creative battling self-doubt, young artist trying to findyour voice or a fan of authentic stories and underdog energy, this episode is a must watch!
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Behind every strong Filipina is a story rooted in values, transformation, and a community that shaped her journey.In this episode of The Karencitta Show (Season 2): Karencitta has a deep conversation with Andrea Alessandra Aldeguer, Brand Director of The Islands Group. From her roots in Cebu to leading iconic brands like Islands Souvenirs, Andrea opens up about embracing bold decisions—from corporate innovation to undergoing bariatric surgery after a borderline diabetes diagnosis.This isn’t just a business story. It’s about legacy, leadership, and loving yourself enough to evolve.💡 Watch if you want to learn:• How to balance heritage with innovation in business.• What it takes to lead a cultural movement through branding.• The real journey behind body transformation and wellness.• How a modern Filipina leader stays grounded in legacy while building forward.✨ Whether you’re a young Filipina aiming for leadership, a brand strategist, a wellness warrior, or someone craving inspiration from a fellow Cebuano—you need to hear this.Listen to the full podcast: https://youtu.be/zR_yedpE-1ATag us while you listen! https://www.facebook.com/thekarencittashow https://www.instagram.com/thekarencittashow https://www.tiktok.com/@thekarencittashowFollow Karencitta: @KarencittaOfficial https://www.facebook.com/karencittaofficial https://www.instagram.com/karencittaofficial https://www.tiktok.com/karencittaofficialFollow Island Souvenirs: https://www.facebook.com/theislandsway https://www.instagram.com/theislandswayFollow Andrea: https://www.instagram.com/drealdeguer https://www.tiktok.com/@drealdeguerMerch: https://karencitta.com/ Sponsors: • Immuni+ - https://goeco.asia/y8gswXk2 • YASH Eyelash Cebu – Get your 10% off discount by using my code #YASHKARENCITTA10 • H&M - https://www2.hm.com/en_ph/
In this eye-opening episode, we sit down with Kirk Patrick Castro — a seasoned clinical counselor and CEO & Founder of Gestalt Wellness Institute Southeast Asia — to talk about the rising numbers of non-suicidal self-injury (NSSI) among Filipino youth.
Recent studies reveal that 63% of Filipino adolescents from select private schools have engaged in self-harm. But here’s the truth: it’s not always about wanting to die — it’s about trying to survive.We explore the why behind the wounds, how schools and families can better respond, and what real healing actually looks like. Let’s stop treating mental health like a taboo — and start talking about it like it’s part of being human.
💡 Watch if you want to learn:
• What NSSI really means and why it's often misunderstood.
• Why urban teens are more at risk and how pressure plays a role.
• How self-harm connects to emotional regulation and identity.• What signs parents and educators should look out for.
• How to support LGBTQ+ youth and other vulnerable groups.
✨ Whether you’re struggling silently, supporting a friend, or simply curious about how to be mentally healthier in a chaotic world — this episode will meet you where you are.
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• YASH Eyelash Cebu – Get your 10% off discount by using my code #YASHKARENCITTA10
• H&M - https://www2.hm.com/en_ph/
RESOURCES FOR MENTAL HEALTH SUPPORT:
• Gestalt Wellness Institute - https://www.facebook.com/gestaltwellness
• Tawag Paglaum - Centro Bisaya - https://www.facebook.com/profile.php?id=100068862624004
• DSWD WiSupport - https://www.facebook.com/DSWDWiSUPPORT
In this power-packed episode of The Karencitta Show (a podcast): we celebrate visionary leadership, generational excellence, and the true meaning of building a legacy in business and hospitality.
At just 21 years old, Shannen Keisha Tan stepped into her role as President of Mezzo Hotel-- the only ISO-certified hotel in Cebu City, fresh from passing the CPA board exam. Groomed by her father, Henry Tan, she’s done it all—from washing dishes to signing contracts—leading with heart, hustle, and wisdom beyond her years.
We talk about the grueling 2.5-year ISO certification journey, modern leadership as a young entrepreneur in a male-dominated industry, balancing family business dynamics, emotional resilience, and how she lives by the Chinese proverb: “Be not afraid of growing slowly, be afraid only of standing still.”
💡 Watch if you want to learn:
• How to lead a multi-million peso business in your 20s.
• What it really takes to get ISO-certified in the hospitality industry.
• How to balance family expectations and professional goals.
• The mindset shifts needed to thrive in a male-dominated field.
• Real, raw lessons on emotional resilience and self-doubt
Listen to the full podcast:
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• YASH Eyelash Cebu – Get your 10% off discount by using my code #YASHKARENCITTA10
• H&M - https://www2.hm.com/en_ph/
In this power-packed episode of The Karencitta Show (a podcast): we celebrate visionary leadership, generational excellence, and the true meaning of building a legacy in business and hospitality.
At just 21 years old, Shannen Keisha Tan stepped into her role as President of Mezzo Hotel-- the only ISO-certified hotel in Cebu City, fresh from passing the CPA board exam. Groomed by her father, Henry Tan, she’s done it all—from washing dishes to signing contracts—leading with heart, hustle, and wisdom beyond her years.
We talk about the grueling 2.5-year ISO certification journey, modern leadership as a young entrepreneur in a male-dominated industry, balancing family business dynamics, emotional resilience, and how she lives by the Chinese proverb: “Be not afraid of growing slowly, be afraid only of standing still.”
💡 Watch if you want to learn:
• How to lead a multi-million peso business in your 20s.
• What it really takes to get ISO-certified in the hospitality industry.
• How to balance family expectations and professional goals.
• The mindset shifts needed to thrive in a male-dominated field.
• Real, raw lessons on emotional resilience and self-doubt
Listen to the full podcast:
https://www.youtube.com/watch?v=aA-JlSwvNIY
https://podcasts.apple.com/ph/podcast/21-year-old-ceo-built-cebus-only-iso-certified-hotel/id1806650586?i=1000706879077
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• YASH Eyelash Cebu – Get your 10% off discount by using my code #YASHKARENCITTA10
• H&M - https://www2.hm.com/en_ph/
This is PART 2! In this heartfelt episode of The Karencitta Show (a podcast): Karencitta had a deep conversation with Matthew Lhuillier, Founder of Bisaya Brew (Premium Craft Beer), about mental health, entrepreneurship, and navigating pressures of legacy and family business in a modern world.
Matthew Lhuillier, the driving force behind Bisaya Brew—a local brand that’s changing the game when it comes to beer, and a proud fourth-generation member of the M Lhuillier Group of Companies, one of the most prominent family-owned businesses in the Philippines.
💡 Watch if you want to learn:
• How to deal with self-doubt and setbacks as an entrepreneur.
• Real-life coping mechanisms for anxiety and mental health struggles.
• Practical advice for taking the leap into business despite fear.
• Insights on growing up in a legacy business family and forging your own path.
• How to balance family expectations with personal aspirations in entrepreneurship.
In PART 1, we learn what it takes to build a world-class brewery from scratch; how Filipino culture can be bottled into a brand; and the real science and artistry behind premium craft beer.
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We’re diving into the world of craft beer with, Matthew Lhuillier, the driving force behind Bisaya Brew—a local brand that’s changing the game when it comes to beer, and a proud fourth-generation member of the M Lhuillier Group of Companies, one of the most prominent family-owned businesses in the Philippines.
In this episode of The Karencitta Show (a podcast): we’ll dive into Matthew’s journey from chef to brewer, his team’s dedication to craftsmanship, and how passion for local ingredients and heritage inspires his work in the craft beer industry.
💡 Watch if you want to learn:
• What it takes to build a world-class brewery from scratch.
• How Filipino culture can be bottled into a brand.
• The real science and artistry behind great beer.
Listen to the full podcast:
https://www.youtube.com/watch?v=2jtHjfNFfek
https://podcasts.apple.com/ph/podcast/bisaya-brew-founder-how-matthew-lhuillier-turned-his/id1806650586?i=1000705862498
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• YASH Eyelash Cebu – Get your 10% off discount by using my code #YASHKARENCITTA10
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In this heartfelt episode of The Karencitta Show (a podcast): your favorite Cebuana, Karencitta, dives deep into the quiet, radiant strength of the Blessed Virgin Mary — just in time for the month of May, a season dedicated to Our Lady. 🌸💡
Watch if you want to explore:
• What hidden holiness truly means in a world obsessed with visibility.
• How Mary's quiet “yes” can shape our noisy lives.
• How purity, humility, and trust can outshine popularity, applause, and influence.
• What it means to carry your cross — not alone, but with Christ.
✨ Whether you're a young woman navigating today’s culture, a Catholic seeking deeper faith, or simply someone curious about quiet strength in a loud world — this episode is for you.
Let Mary’s life speak into yours. Not with a shout — but with a whisper of unwavering love.
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• YASH Eyelash Cebu – Get your 10% off discount by using my code #YASHKARENCITTA10
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📚 GET THE BOOK! https://goeco.asia/wQYCeJv8
Whether you're side-hustling after hours, sketching ideas on napkins, or in the thick of launching your next big thing—this episode is a wake-up call.
Karencitta breaks down game-changing concepts from the book, The Lean Startup by Eric Ries. Learn how Minimum Viable Products (MVP’s) and the Build-Measure-Learn loop can help you work smarter, not harder.
Eric Ries is a bestselling author and founder of the Long-Term Stock Exchange (LTSE). After early startup failures, he developed a smarter, faster way to build businesses—changing how entrepreneurs innovate around the world.
💡 Watch if you want to learn:
• Why “perfection” is the enemy of progress—and how launching fast with an MVP is your best shot at real success.
• The power of the Build-Measure-Learn feedback loop—and how to use it in your personal and professional projects.
• How to test your idea before wasting time, money, or energy on the wrong thing.
• The truth about failure: why failing fast isn’t losing—it's learning smarter, quicker, and cheaper.
• Real-life lessons from Karencitta’s own entrepreneurial journey: from viral fame to business and beyond.
✨ Whether you're a CEO in the making, a content creator, or someone who just wants to stop starting over and finally get traction—this episode will spark something in you.
It’s equal parts business strategy, creative energy, and big-sister tough love—delivered the only way Karencitta knows how: real, unfiltered, and full of fire.
📌 Chapters:
0:00 – Intro 2:07 – Who is Eric Ries?
3:40 – The Lean Startup by Eric Ries (Book) 5:56 – Creative discipline 6:13 – Karencitta’s branding mistakes 7:00 – Validated learning
8:45 – Build-Measure-Learn Feedback Loop
12:07 – Karencitta’s philosophy during her early journey in the showbiz industry
13:33 – Leap-of-faith assumption13:51 – Value hypothesis and Growth hypothesis 14:45 – Innovation accounting 15:00 –TurboTax using Build-Measure-Learn Feedback Loop 16:30 – Intuit's 7,000-Person Lean Startup
18:25 – IMVU19:21 – Value vs. Waste 19:40 –Toyota 20:50 – How Karencitta did a market study for her music career23:06 – Experiment 23:40 – Dropbox 24:40 – Genchi Genbutsu 26:00 – Apple on iPod launch 26:57 – Test 27:48 – Groupon 29:08 – Vanity metrics 29:30 – Pivot 31:18 – Innovation accounting 32:35 – 4 Engines of Growth 33:39 – The Curse of the Five Blames 34:29 – Karencitta’s final thoughts
Listen to the full podcast:
https://youtu.be/KP70eyxY6wg
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https://www.youtube.com/channel/UCtrx3YdtHPSDcJ1SXwuzwwwMerch: https://karencitta.com/Sponsors: • Immuni+ - https://goeco.asia/y8gswXk2• YASH Eyelash Cebu – Get your 10% off discount by using my code #YASHKARENCITTA10• H&M - https://www2.hm.com/en_ph/
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In this episode of The Karencitta Show (a podcast): Karencitta pulls back the curtain on the alarming mental health crisis affecting millions of young Filipinos today.
According to the Department of Health, 3.6 million Filipinos are battling mental health issues — and broader studies suggest this number could be closer to 12 million. Depression, anxiety, bipolar disorder, and schizophrenia are at the core of this surge, with suicide now the second leading cause of death among Filipino youth aged 15 to 29. What’s behind this crisis? And how do we begin to heal?
Joining Karencitta is Kirk Patrick Castro, a seasoned mental health professional and advocate, and the Founder & CEO of Gestalt Wellness Institute Southeast Asia. Kirk is a Registered Guidance Counselor and Psychometrician, an International Certified Gestalt Therapist, and a Life Skills Coach — currently pursuing his doctorate in Clinical Psychology at Silliman University. With over a decade of frontline experience, he shares deep insight on how young people can understand, process, and overcome the struggles they face.
✨ Whether you’re struggling silently, supporting a friend, or simply curious about how to be mentally healthier in a chaotic world — this episode will meet you where you are.
Plus, we talk about Karencitta’s own journey with Gestalt Wellness Institute, and how therapy helped her realign with herself.
📌 Chapters:
(0:00) - Intro
(3:02) - Anxiety and Depression
(3:33) - Sadness vs. Major Depressive Disorder aka Clinical Depression
(4:25) - DSM
(4:55) - Strong indictor of Major Depressive Disorder
(5:45) - The prevalence among Filipino Gen Z and Millennials today
(8:19) - Societal, digital or even spiritual pressures
(9:19) - Maslow’s Hierarchy of Needs
(9:49) - OFW's
(11:08) - Common misconceptions
(12:30) - Cultural expectations
(15:29) - High-functioning individuals
(16:59) - Clinical Depression
(17:38) - Labeling and entitlement
(18:00) - What is Anxiety?
(18:09) - Biggest silent killers
(19:44) - Post-Pandemic Anxiety
(20:23) - Advice: household taboo
(20:45) - Mental Health Act
(22:18) - Psychoeducation
(23:06) - Advice: pressure from their own family
(24:45) - Causes of pressures, “soft quitting,” “burning out,” or constantly anxious
(25:26) - Toxic hustle culture in the Philippines? Seen = laziness and burnout = a badge of honor
(26:44) - First steps to take when Depressed
(28:10) - Grounding techniques or habits that you
(29:04) - How to journal
(29:44) - Trauma-informed approach
(30:55) - Relational Therapy
(31:57) - Q&A from the Cittababes Community
(34:12) - Karencitta's journey with Gestalt Wellness Institute
(34:55) - Where is the Clinic?
(36:16) - Personal definition of Emotional Resilience
(36:46) - The Healing Playlist
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Sponsors:
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• YASH Eyelash Cebu – Get your 10% off discount by using my code #YASHKARENCITTA10
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Crafting Your Dream Life: Control, Mastery & Mission. In this episode, we continue unpacking the powerful lessons from So Good They Can’t Ignore You by Cal Newport (Chapters 8 -15) — but this time, we shift from what kind of work to pursue… to how you build a life worth showing up for.
What You’ll Learn:1) Why control is the real currency of career fulfillment.2) The truth behind the First Control Trap and career capital.3) How to make little bets to test your mission.4) Why passion isn’t found — it’s crafted through mastery and service.5) The power of remarkable projects and aligning with your deeper mission.This episode is packed with thought-provoking insights for creatives, entrepreneurs, and anyone searching for more meaning in their work and life. Featuring stories from Pardis Sabeti, Steve Jobs, and the philosophy of Results-Only Work Environments, this one’s for those who are ready to stop chasing passion and start building purpose.If you're loving this journey, listen to Chapter 1-7 here: https://youtu.be/ye_ImMWYSto This previous episode revealed how much the book reshaped her career. Newport flips the script on the "Follow your passion" mantra, arguing that passion isn’t something you chase, but something that develops as you master your craft.
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