Johnny and Clayton Wood, a seasoned digital marketer with 18 years of experience, discussed the intersection of AI and SEO, particularly how these advancements are affecting business growth online. Clayton introduced his company, Volado Labs, and discussed its collaboration with Bottle on AI-related projects. They highlighted the significant shift in consumer search behaviors, with more users leaning towards AI tools like ChatGPT and Google's Gemini for product and service searches. This shift has led to a decrease in organic web traffic as AI overviews in search results increasingly provide direct answers. Clayton emphasized the importance of optimizing Google Business profiles, creating high-quality, original content, and obtaining reviews to maintain visibility in AI-driven search results. They also discussed the potential impact of AI on local SEO and shared strategies for local businesses to stay competitive, including the use of social media and engagement with local publications. Clayton concluded with the necessity of reporting and tracking SEO efforts using tools like Google Analytics and SEMrush.

In this episode of The Meal Prep Growth podcast, Johnny welcomes back Brad Miller, the owner of Punch Drunk Chef meal prep service based in Dallas, Texas. Brad shares updates on how his business has evolved over the last nine months, including new strategies for growth, team management, and operational challenges. He dives into the importance of building a strong community connection, leveraging word-of-mouth marketing, and integrating tools like the Too Good To Go app to minimize food waste and reach new customers. Brad also discusses the importance of trusting your team, allowing yourself to make mistakes, and the power of consistent, high-quality customer service. This candid conversation provides valuable insights for anyone looking to start or grow their meal prep business.

In this episode, Eric shares the compelling journey of 'Mama Meals,' a business started with his partner Holly. Originating from their personal transition to organic, nutrient-dense diets, they recognized a gap in postpartum meal preparations.

In this episode of the Bottle podcast, Zach Martinucci, the owner of Rebel Bread, shares his journey from studying culinary anthropology at UCLA to founding a successful bakery in Denver. The discussion covers Zach's early days of pop-up events, the pivot during the pandemic to home-delivery and subscriptions, and the expansion of Rebel Bread's wholesale operations. He emphasizes the importance of high-quality ingredients, consistent communication, and logistical planning. The conversation also touches on his new venture, Gino Panino, and offers insights into running holiday pre-orders.

In this comprehensive podcast, industry professionals share their expertise on food photography, emphasizing its vital role in business success. Featuring insights from renowned photographer Heidi Harris, the video explores her creative journey, diverse ventures, and collaborations with PR agencies and chefs. The practical aspects of food photography are covered extensively, including best practices for meal kit photography, essential tips for capturing appetizing images, and the importance of professional photography in branding. Tools like Photoshop and Canva are recommended, and the evolving trends in food photography are discussed. Emphasizing the investment value of quality photography, the video concludes with tips on choosing photographers and maintaining a brand's visual identity.

In this detailed conversation, Andy interviews Melanie, the founder and owner of Golden Roots, a meal prep business based in Santa Cruz, California. Melanie shares her journey from starting with just a few clients to having a more substantial customer base, while maintaining the integrity of her sourcing and the quality of her meals. They discuss the evolution of her business model, which includes transitioning to a subscription-based service and the importance of community connections and sustainability. Melanie also explains the logistical aspects of her operation, including sourcing, menu planning, production, and delivery, highlighting her use of technology platforms like Bottle and Parsley to streamline processes. The conversation provides valuable insights into growing a small business while staying true to a mission of offering high-quality, healthy meals.

Join Brad from Punch Drunk Chef as he takes you through his journey of building a thriving meal prep business in Dallas-Fort Worth. With a culinary arts and combat sports background, Brad shares how his experience managing others' businesses and a pivotal trip to New York City helped shape his vision. He underscores the importance of strong community ties and personal mission statements in guiding his efforts. Brad also reveals practical strategies for managing a meal prep business, from sourcing quality ingredients and maintaining a creative, cost-effective menu to ensuring food safety and scaling delivery operations. The conversation further explores staff culture, branding, and Brad’s innovative 'guerrilla marketing' techniques, including using an eye-catching mail truck and establishing drop-off points in local gyms. Brad’s passion and purpose shine through as he seeks to enrich and uplift his community through nutritious, delicious meals.

Join Andy Blechman and Ashley Colpaart as they delve into the world of shared kitchens for food entrepreneurs. Ashley, the founder of The Food Corridor and a leading expert in the field, shares her wealth of knowledge on the evolution of shared kitchens, licensing and compliance, cost structures, and the advantages of incubator kitchens. Discover when to transition from a shared kitchen to your own space and learn about the community-building opportunities these kitchens offer. This episode is packed with practical insights and resources to help food entrepreneurs navigate shared kitchen spaces effectively.

We chat with Leslie Polizzotto, founder of The Donut Project, about her journey from practicing law to running a successful doughnut shop in New York City. They explore Leslie's innovative marketing strategies, the challenges of operating a small business, and her decision to close the shop and transition to new projects post-pandemic. The discussion highlights the importance of creativity, collaboration, and adaptability in entrepreneurship.

Join us for a compelling look at Shahira Marei's entrepreneurial journey as the founder of the Dirty Cookie. Discover how she overcame significant challenges, harnessed the power of manifestation, and built a thriving global brand. Learn about her strategic decisions during crises and her effective use of networking. Shahira's story of resilience, strategic pivots, and securing key investments offers a wealth of insights into the entrepreneurial mindset. This session is designed to inspire and guide you in navigating business complexities and realizing your dreams, just like Shahira did. Tune in to unlock your potential and propel your entrepreneurial ambitions.

Megan Scott is the co-founder of Planted Table, one of the Bay Area’s most successful and innovative meal delivery businesses. We’ll talk about how she built Planted Table, building an environmentally sustainable business and how to use Yelp reviews to grow your business. This is sure to be an awesome chat with an incredible business owner.

Laura Fryer, the owner of Blue Hominy Public Relations, will be joining us on 4/11 to discuss all things PR. Laura is a PR expert who has worked with incredible food brands to boost their public profile. We’ll be discussing how to grow your brand by getting more press. This should be a fantastic talk for anyone interested in boosting their business's brand and visibility.

Eric Stein, co-founder of Mama Meals, will be joining us on March 19th to discuss all things shipping. Founded in 2020, Mama Meals has become a powerhouse in the postpartum meal space. Eric will share lessons learned and best practices for shipping — topics will range from how to start shipping to scaling to nationwide delivery.

Lean Meals, Big Savings: Revolutionizing Delivery with Less Waste and Lower Costs

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Learn how you can identify your market opportunity, unearth your brand's unique story, and drive new commercial success for your local food business.

Learn how to dominate Google for your local meal delivery business.

Join us to learn about how Spencer grew Eat Well Nashville from 0 to 7-figures in revenue with influencer marketing.