Join Brad from Punch Drunk Chef as he takes you through his journey of building a thriving meal prep business in Dallas-Fort Worth. With a culinary arts and combat sports background, Brad shares how his experience managing others' businesses and a pivotal trip to New York City helped shape his vision. He underscores the importance of strong community ties and personal mission statements in guiding his efforts. Brad also reveals practical strategies for managing a meal prep business, from sourcing quality ingredients and maintaining a creative, cost-effective menu to ensuring food safety and scaling delivery operations. The conversation further explores staff culture, branding, and Brad’s innovative 'guerrilla marketing' techniques, including using an eye-catching mail truck and establishing drop-off points in local gyms. Brad’s passion and purpose shine through as he seeks to enrich and uplift his community through nutritious, delicious meals.