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Podcast & Amplify
Kristin Quiroz Bayona
118 episodes
2 weeks ago
Host Kristin Quiroz Bayona is on a mission to amplify diverse voices in entrepreneurship by sharing podcasting tips and interviews with experts in business and personal development to inspire, empower, and teach purpose-driven female entrepreneurs how to share their stories, build impactful businesses, and thrive while doing it.
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Business
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All content for Podcast & Amplify is the property of Kristin Quiroz Bayona and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Host Kristin Quiroz Bayona is on a mission to amplify diverse voices in entrepreneurship by sharing podcasting tips and interviews with experts in business and personal development to inspire, empower, and teach purpose-driven female entrepreneurs how to share their stories, build impactful businesses, and thrive while doing it.
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Business
Episodes (20/118)
Podcast & Amplify
How to Successfully Rebrand a Podcast
If you’re a business podcaster who is pivoting your business, or looking to elevate your current podcast's potential, or resurrecting an abandoned podcast, this episode is tailor-made for you! We’re exploring two key steps to revamping or rebooting your podcast so that you can find a renewed sense of purpose and passion for your podcast - one of the best investments you’ve already made for your business.   Book your FREE 30 min. Podcast Clarity Session  
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1 year ago
14 minutes

Podcast & Amplify
How to Manage Your Mind Through a Negative-Thought Spiral
If you've ever felt stuck in a sea of negative thoughts, this episode with Executive Coach, Esperanza Lebron, will give you practical tools for recognizing emotional triggers, stopping harmful rumination, and shifting negative thought patterns. Listen to this episode to learn effective tools for freeing yourself from what is happening in your head, getting to the actual truth, and regaining your power. DON’T MISS OUT ON… How to be more aware of your thoughts to get out of the panicky overwhelm. Tips if you’re at the beginning of your journey or have been on a path of self-awareness for a while. 3 questions to help you shift and create awareness about what is going on inside your mind and body. The value in being in discomfort for helping us to get to what we actually want. A simple way to feel safe to let yourself dream and be open to big possibilities. How to cultivate intimacy with yourself. Learn more at https://www.podcastandamplify.com
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2 years ago
53 minutes

Podcast & Amplify
Podcast Etiquette: Tips for a Great Podcast Experience as a Host & Guest
I love both hosting podcasts and appearing as a guest! Today, I’m drawing from my experience as a host of more than 100 shows and a guest on numerous podcasts to talk about ways to enhance the overall experience for both hosts and guests alike. Join me and returning guest Jennifer Battle, a seasoned podcast guest and brand-new podcast host, to hear our best insights on what makes a great guest and host experience. We’re also sharing tips like how much is too much (or little) communication, how to partner with your guest so you both benefit, what you should provide guests to get juicy podcast episodes, why you shouldn’t be afraid of the pregnant pause, and so much more!  Don't miss... How not to overwhelm your guest. How to help out newbie podcast guests. How to make promotion easier for all. Why hosts love when guests tell stories.   More about Jennifer Battle: Jennifer Battle is an online CEO, business matchmaker and founder of the mastermind community, Success Revolution Society. Jennifer's new podcast, "Unfuckwithable," is dedicated to sharing stories of individuals who challenge the status quo and do things differently in their lives and businesses.  Check out Jennifer’s new podcast here!   If you enjoyed this episode, check out these! EP 80: How to Ditch Traditional Networking & Cultivate Real Community EP 50: How To Vet Podcast Guests EP 15: How to Be a Great Podcast Guest   LET’S CONNECT! Book a Free Purposeful & Profitable Podcast Clarity & Strategy session. Say ‘hello’ on Instagram: @podcastandamplify
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2 years ago
34 minutes

Podcast & Amplify
Unconfidently an Entrepreneur: Turning Down the Noise & Dialing Up Your Authentic Voice
Are you showing up for your business as yourself or as a persona? Tired of the overwhelming noise and cookie-cutter messaging prevalent in the online space? Kristin and Leslie candidly share their experiences, insights, and tips on reclaiming your unique voice while being bombarded with prescribed ways to share your message. Together, they explore messaging, speaking, and visibility, including how not to lose yourself when becoming more visible, why it’s important to create your own roadmap, how they got comfortable sharing their voices their way, ways you might be self-sabotaging when it comes to your visibility goals, and the importance of authentic self-expression and trusting yourself. Plus, they share an upcoming event for female entrepreneurs you won't want to miss!   Don’t miss out on! One of the biggest lies we tell ourselves when it comes to speaking. Kristin and Leslie’s unique journeys to the stage. Crutches you may be using when public speaking that are actually distracting your audience. The game-changing shift that helped Kristin step into her vocal power with confidence How Leslie helps her clients prepare for speaking engagements and coaches them to take more risks. Why you have to burn some chicken and make messy stir fry before getting a Michelin star!   Learn more about the mini-retreat Apply to join us at the Unleash Your Confident Voice Mini-Retreat. Deadline to submit application is September 1st.
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2 years ago
38 minutes

Podcast & Amplify
Unlocking Sales Success: Leading with Authentic Sales & Messaging to Build a Thriving Business
In this special bonus episode, we sit down with Helen Thacker, a sales and business mentor who specializes in helping coaches grow beyond $100k. Helen shares her personal journey and the pivotal moment that lead to a transformative shift in her business, key strategies she uses to guide her clients to leverage their value-aligned message in order to sell and stand out from their competition, and why learning to sell and developing a structured sales process is critical to business success.   We also talk about The value of leaning into your authenticity and highlighting what’s important to you  Her sales success framework and the 3 places you should have clarity about your business  Common mistakes entrepreneurs make when it comes to sales and messaging and how to avoid them The power of specificity and proof when selling to clients More about Helen Thacker Helen is a passionate Sales and Strategy Coach to ambitious coaches who are ready to take their business way beyond 6 figures. Helen has been a solo entrepreneur for 19 years, building businesses from scratch (taking two to six-figures) and has now helped hundreds of business owners successfully grow online.  Her two decades in a sales career has included financial recruitment and network marketing, where she was both internationally and nationally recognised within her company.   She is the host of the Purpose, Potential & Power podcast and in “real life”, works abroad as much as possible with her husband and two gorgeous boys.  Things she's obsessed with include travel, fitness, amazing food, Selling Sunset (and all that Cali-based trash TV!), red wine and living life to the very fullest! Links Instagram: https://www.instagram.com/helenthacker/ FREE Training: https://www.helenthacker.com/power_hour-business_club   LET’S CONNECT! Book a Free Purposeful & Profitable Podcast Clarity & Strategy session. Say ‘hello’ on Instagram: @podcastandamplify www.podcastandamplify.com   IF YOU ENJOYED THIS EPISODE, YOU MIGHT ALSO LIKE… IF YOU ENJOYED THIS EPISODE, YOU MIGHT ALSO LIKE… EP 103: Selling with Heart: Why Empathy Should Be Your Top Sales Strategy EP 102: Marketing Doesn't Have to Suck: How to Market in a Way that Feels Good & Attracts Aligned Clients
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2 years ago
25 minutes

Podcast & Amplify
Client Spotlight: Coaching Carla Santamaría to Podcast Success
In this final episode of the season, I sit down with former client, Carla Santamaria to talk about her podcasting struggles, and goals and the remarkable results she achieved with her podcast since working with me. Carla shares how she was able to reignite her enthusiasm for podcasting, shift her mindset to podcast with more ease and less overwhelm, the one mindset shift that changed everything, and the different ways her podcast has helped grow her brand. WE ALSO TALK ABOUT What lights Carla up about the work she does and how her podcast supports her business. How I helped her go from being ‘meh’ about her podcast to loving it. Why having clarity around your podcast goals is essential for curbing overwhelm. The podcasting snafoos she’s experienced in her journey as a podcaster.   CONNECT WITH CARLA SANTAMARÍA Instagram: https://www.instagram.com/carlathefirstgencoach/ Podcast: https://podcasters.spotify.com/pod/show/thefirstgencoach   THIS EPISODE IS SPONSORED BY KATHERINE DANESI, BUSINESS COACH & STRATEGIST I recently had the opportunity to pitch to a big client. I was confident that I could do the work but less confident about the process. Working with Katherine inside her Business Development Booster was exactly what I needed. She coached me on the entire process giving me the exact steps I needed from what questions to ask, how to follow up, what my proposal should include, how to create a presentation that I can reuse, pricing, basically, all.the.things. She has a wealth of experience and I was supported every step of the way. If you’re a service-based business owner who wants laser-focused business development strategies, the Business Development Booster is a 90-minute, intensive coaching session where you dive deep into your existing business development processes, tools, your client acquisition strategy, to uncover the holes and opportunities “hidden in plain sight.” You’ll leave with a roadmap to generate the right leads and convert them into clients.  Get 15% off booking your Business Development Booster by June 30th for sessions booked through July 31st, 2023.   LET’S CONNECT! Book a Free Purposeful & Profitable Podcast Clarity & Strategy session. Say ‘hello’ on Instagram: @podcastandamplify   IF YOU ENJOYED THIS EPISODE, YOU MIGHT ALSO LIKE… EP 87: Producing a Podcast While Honoring Your Capacity EP 78: How to Become a Thought Leader by Podcasting  
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2 years ago
31 minutes

Podcast & Amplify
Overcoming Unhealthy Eating Habits and Improving Body Image
As women, we often carry a lot and it’s easy to ignore the body’s signals when we’re stressed like, overeating and aches and pains. In this episode, Somatic Nutrition Coach and Registered Nurse, Charmaine Horn shares her surprising stress-eating-induced health diagnosis and how it led to her on a path of understanding the profound link between emotional and physical pain and helping clients through somatic work including, Qi Gong, breathwork, meditation, movement, EFT tapping and acupressure to get unstuck from habitual patterns and create new neural pathways for success. Listen to this episode to learn how to pay attention to stress signals and stop reaching for comfort food, overcome deep-rooted beliefs about body image, and cultivate intimacy with and love for your own body.   We also talk about Why only focusing on mindset won’t create lasting results How EFT tapping calms your nervous system and interrupts unhealthy habits How she uses Qi Gong for stress and overwhelm A simple practice you can do today to unblock your energy today   More about Charmaine Horn Charmaine Horn, BSN, RN, is a Somatic Nutrition Coach, Certified Life & Health Coach, and Registered Nurse who helps busy women entrepreneurs feel in control around sugar by combining ancient mind-body practices with modern psychology. She was a prediabetic in 2017, even though she was in the best shape of her life, and since then has reversed her prediabetes, overcome emotional eating, and more. Now, she empowers other go-getter women entrepreneurs with the practical tools they need to say “No” to sugar cravings with ease and feel better without food.   Links Website: http://sugarfreeselfcare.com Instagram: http://instagram.com/charmaineplaton YouTube: http://youtube.com/sugarfreeselfcaretv LinkedIn: https://www.linkedin.com/in/platon-charmaine/   THIS EPISODE IS SPONSORED BY KATHERINE DANESI, BUSINESS COACH & STRATEGIST I recently had the opportunity to pitch to a big client. I was confident that I could do the work but less confident about the process. Working with Katherine inside her Business Development Booster was exactly what I needed. She coached me on the entire process giving me the exact steps I needed from what questions to ask, how to follow up, what my proposal should include, how to create a presentation that I can reuse, pricing, basically, all.the.things. She has a wealth of experience and I was supported every step of the way. If you’re a service-based business owner who wants laser-focused business development strategies, the Business Development Booster is a 90-minute, intensive coaching session where you dive deep into your existing business development processes, tools, your client acquisition strategy, to uncover the holes and opportunities “hidden in plain sight.” You’ll leave with a roadmap to generate the right leads and convert them into clients.  Get 15% off the Business Development Booster by booking here. *Offer valid until June 30th for sessions booked through July 31st, 2023.   LET’S CONNECT! Book a Free Purposeful & Profitable Podcast Clarity & Strategy session. Say ‘hello’ on Instagram: @podcastandamplify   IF YOU ENJOYED THIS EPISODE, YOU MIGHT ALSO LIKE… EP 69: Cultivating Embodiment Practices to Live a Big Life EP 51: Practicing Breathwork for Healing & Transformation  
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2 years ago
30 minutes

Podcast & Amplify
Reimagining Legal Documents: From Confusing Legal Jargon to a Powerful Marketing Tool
My guest, Jacqueline Horani, lawyer, legal designer and contracts coach is shifting the paradigm when it comes to legal documents. Rather than perpetuating the creation of boring, confusing, and exclusive contracts meant to protect the elite, Jacqueline is helping her clients reimagine contracts as creative documents that integrate their values, voice, and vision and foster meaningful connections. Learn how removing legal jargon from contracts can build better relationships and become one of your best marketing tools.   Tune in to this episode as we challenge the status quo and strive for a more inclusive and empowering way to do business. We also talk about: how contracts were originally designed to disempower and keep vital information out of reach how rejecting adversarial language and embracing a win-win approach empower both parties involved the growing movement within the legal field, including bar associations, to remove jargon and use plain language in contracts What she says to those in the legal field who say documents aren’t valid or legal without legalese   THIS EPISODE IS SPONSORED BY Katherine Danesi, Business Coach & Strategist I recently had the opportunity to pitch to a big client. I was confident that I could do the work but less confident about the process. Working with Katherine inside her Business Development Booster was exactly what I needed. She coached me on the entire process giving me the exact steps I needed from what questions to ask, how to follow up, what my proposal should include, how to create a presentation that I can reuse, pricing, basically, all.the.things. She has a wealth of experience and I was supported every step of the way. If you’re a service-based business owner who wants laser-focused business development strategies, the Business Development Booster is a 90-minute, intensive coaching session where you dive deep into your existing business development processes, tools, your client acquisition strategy, to uncover the holes and opportunities “hidden in plain sight.” You’ll leave with a roadmap to generate the right leads and convert them into clients.  Get 15% off by clicking on the link below and booking your Business Development Booster by June 30th for sessions booked through July 31st, 2023. Yes, I want the Business Development Booster!   LET’S CONNECT! Book a Free Purposeful & Profitable Podcast Clarity & Strategy session.   IF YOU ENJOYED THIS EPISODE, YOU MIGHT ALSO LIKE… EP 43: How to Legally Protect Your Business  
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2 years ago
32 minutes

Podcast & Amplify
3 Engaging “Bonus” Episode Ideas for a Seasonal Podcast
As a podcast creator, I understand the value of having a seasonal podcast and taking breaks to reflect and rejuvenate your creativity. It’s also important to keep your audience engaged during the off-season of your podcast and maintain consistency to avoid negative impacts on your podcast rankings. Implementing bonus episodes can accomplish both goals. If you're running a seasonal podcast or considering having seasons, listen to this episode for three engaging "bonus" episode ideas for seasonal podcasts. Let's dive in!   Download the FREE 10 "Bonus" Episode Ideas for Seasonal Podcasts + Calendar.   IF YOU ENJOYED THIS EPISODE, YOU MIGHT ALSO LIKE… EP 56: The Benefits of Podcast Seasons EP 87: Producing a Podcast While Honoring Your Capacity   Learn more at www.podcastandamplify.com
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2 years ago
11 minutes

Podcast & Amplify
How to Build a Racially Diverse, Inclusive & Equitable Business
Join me in this powerful conversation with Annie Gichuru, a leading racial equity coach for online entrepreneurs, as we dive into the critical role allies must play in dismantling unfair systems of oppression, strategies for non-POC to educate themselves about the barriers and challenges faced by people of color, how non-POC can intentionally amplify POC voices without falling into the "rescuer" or "savior" narrative, and the importance of being open, curious, and loving when doing this kind of work. WE ALSO TALK ABOUT Annie’s framework for helping her clients go from awareness to action How Annie defines an ally and why their role is crucial in advancing racial equity The importance of self-reflection and continuous learning in understanding racial disparities Tips for non-POC to have conversations about the POC experience without centering themselves   MORE ABOUT ANNIE GICHURU Annie Gichuru is a leading racial equity coach & consultant for online entrepreneurs. During the past 3 years, she has helped many prominent online business leaders build intentionally inclusive businesses – the most notable of which is her partnership with The Beautiful You Coaching Academy, where she supports trainees and emerging coaches as a DEI trainer. She is deeply passionate about representation through a racial justice lens, and combines her experience as an internationally certified life coach, her love of storytelling, and her extensive career as a Human Resource specialist to deliver REPRESENTED - a transformational online program, which has been described as ‘a must for all business owners who are ready to build a racially diverse, inclusive and equitable business’. LINKS Website: anniegichuru.com Instagram: @annie.gichuru Free Resource: Racial Equity Quiz   LET’S CONNECT! Book a Free Purposeful & Profitable Podcast Clarity & Strategy session. Say ‘hello’ on Instagram: @podcastandamplify www.podcastandamplify.com   IF YOU ENJOYED THIS EPISODE, YOU MIGHT ALSO LIKE… EP 06: How to Show Up Authentically in Your Business EP 18: Amplifying Diverse Voices in Podcasting
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2 years ago
35 minutes

Podcast & Amplify
Tech Doesn’t Have to Be Hard: Simplifying Your Business Tech
Love it or hate it, tech is something that none of us can avoid when running an online business. Often, it can feel overwhelming, but I wanted to know: how can embrace tech and have a better (less frustrating) relationship with it? In this episode, I’m talking with Tara Wilder, the founder of Conquer Online Business Tech about we can make tech our greatest ally. Tara discusses common hurdles that business owners face when it comes to managing their tech, her very best tips for improving our relationship with tech, overcoming overwhelm, cleaning up our systems, how to know when we need to invest in tech support, and more!   WE ALSO TALK ABOUT: -Common hurdles business owners have when it comes to their back-end systems -Tips for cleaning up our systems so that they are working for us, not draining us -Questions to ask yourself when hiring tech support -The power of the SOP (standard operating procedures)   MORE ABOUT TARA WILDER… Tara Wilder is an online tech strategist who helps coaches, consultants, and service providers implement customized systems and automations that remove the chaos and bring simplicity to their business. She's also the founder of Conquer Online Business Tech, an online tech education platform for non-tech savvy entrepreneurs that simplifies and demystifies the tech, systems, and automations that run your business operations and marketing. She's passionate about making tech accessible to all!\   LINKS Website: conqueronlinebusinesstech.com Services: envivoweb.com/services/ Code: AMPLIFY for 15% off   LET’S CONNECT! Book a Free Purposeful & Profitable Podcast Clarity & Strategy session. Say ‘hello’ on Instagram: @podcastandamplify www.podcastandamplify.com   IF YOU ENJOYED THIS EPISODE, YOU MIGHT ALSO LIKE… EP 41: Creating Sustainable Systems for the Best Client Experience EP 47: Are You Ready to Hire an Online Business Manager?
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2 years ago
27 minutes

Podcast & Amplify
Self-Doubt is a Trauma Response: Healing Trauma & Cultivating Confidence Through Somatic Work
In this episode, we sit down with Yuritzy, a Licensed Marriage and Family Therapist and trauma-informed somatic coach, to explore the connection between self-doubt and societal influences, personal experiences, systemic injustices, and trauma. She helps us understand the importance of establishing a deeper connection with our nervous system to alleviate self-doubt by integrating somatic practices to create transformative shifts in our lives. Listen in to learn Yuritzy’s strategies for navigating self-doubt and cultivating self-trust and confidence.   We also talk about Her personal journey as a first-gen immigrant from Mexico. What led to burnout in the non-profit sector and how it influences the work she does now. How internalized oppression can perpetuate limiting beliefs. The two distinct types of self-doubt and how to heal them. MORE ABOUT YURITZY GOMEZ SERRANO Yuritzy (she/ her/ ella) is a first-gen immigrant from Michoacan, Mexico who after years of overworking and burning out in the non-profit world she decided to open up her coaching business. As a Licensed Marriage and Family Therapist and trauma-informed somatic coach, she supports entrepreneurs & change-makers transform their self-doubt through nervous system regulation so they feel safe and worthy in living their most aligned life & business. Yuritzy also incorporates intergenerational, collective, and systemic trauma analysis to give clients context to where their self-doubt and other blocks originated. While also supporting clients in identifying their inherent gifts to feel confident and at peace with their life and business. LINKS Instagram: @yuritzy.gs   LET’S CONNECT! Book a Free Purposeful & Profitable Podcast Clarity & Strategy session. Say ‘hello’ on Instagram: @podcastandamplify www.podcastandamplify.com   IF YOU ENJOYED THIS EPISODE, YOU MIGHT ALSO LIKE… EP 69: Cultivating Embodiment Practices to Live a Big Life EP 51: Practicing Breathwork for Healing & Transformation
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2 years ago
34 minutes

Podcast & Amplify
How To Thrive As A Highly Sensitive Person In Business
In this episode, we sit down with Rose Cox, founder of The HSP Business School and host of The Sensitive CEO Show. Rose shares her personal journey of discovering her Highly Sensitive Person (HSP) traits and how she now leads with them in her business. We delve into the superpowers behind being an HSP and strategies for running a successful business, including setting boundaries, creating a supportive environment, and honoring your intuition. Rose also offers advice for non-HSP individuals on how they can support their HSP friends and colleagues. If you are an HSP looking to thrive in the business world or someone looking to better understand and support your HSP friends and colleagues, this episode is for you. We also talk about Traits of a Highly Sensitive Person Strategies for sensitive people to thrive in their businesses The resilience that comes from moving in a non-HSP world More about Rose Cox Rose Cox is the Founder of The HSP Business School and host of The Sensitive CEO Show.  Business coach and strategist, Advanced RTT Therapist, Clinical Hypnotherapist Rose works with highly sensitive people, empaths and introverts who have amazing gifts to share with the world but struggle with both the business strategies and mindset to fully step into their own.   LET’S CONNECT! Book a Free Purposeful & Profitable Podcast Clarity & Strategy session. Say ‘hello’ on Instagram: @podcastandamplify www.podcastandamplify.com   IF YOU ENJOYED THIS EPISODE, YOU MIGHT ALSO LIKE… EP 83: Understanding Human Design for a More Easeful Business EP 45: How Energy Clearing Can Expand Your Mindset & Business Links Website: https://rosecox.com, https://hspbusinessschool.com Podcast: https://sensitiveceo.show Facebook: https://www.facebook.com/groups/thrivinghspentrepreneurs HSP Quiz: https://www.hsp.com/
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2 years ago
27 minutes

Podcast & Amplify
How I Created a Sold-Out Sponsorship Program for My Niche Podcast
In this podcast episode, I'm giving a behind-the-scenes look at how I created a sold-out sponsorship program for my smaller independent podcast and how you can too. We’re diving into the mindset required to create a successful sponsorship program, how to know whether your podcast is ready for sponsors, why having a niche, quality audience is your advantage, and the important assets you need for pitching to brands.   LET’S CONNECT! Clarifying Your Podcast Vision Workbook Connect on Instagram: @podcastandamplify www.podcastandamplify.com   IF YOU ENJOYED THIS EPISODE, YOU MIGHT ALSO LIKE… EP 84: How to Help Your Listeners Feel Seen EP 81: How to Use a Podcast to Expand Your Network
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2 years ago
25 minutes

Podcast & Amplify
Selling with Heart: Why Empathy Should Be Your Top Sales Strategy
In this episode, Shi Chen, a certified business coach, shares how to take the ‘ick’ factor out of sales so that we can go beyond the pitch and make real connections and sales. Shi provides tips on how to bring more humanity into the sales process, how to choose sales actions that suit your strengths, and strategies to stay motivated when sales goals fall short.   If you struggle with sales, tune into this episode to learn how sales can be fulfilling and fun!   We also talk about: - What we need to unlearn about sales. - How sales can be a form of self-care. - How we can set right-fit sales goals for ourselves. - Why our ‘why’ matters when it comes to sales.   About Shi Chen Shi Chen is a certified business coach, wife, and mama of two sassy daughters. She helps service-based experts who are really good at what they do to also become really good at marketing, sales, and leadership. Through her background in education, experience as an expat, and training as a solution-focused coach, she will guide you to build a simple, profitable, sustainable business that contributes to a fulfilling life.    LET’S CONNECT! Book a Free Purposeful & Profitable Podcast Clarity & Strategy session. Say ‘hello’ on Instagram: @podcastandamplify www.podcastandamplify.com IF YOU ENJOYED THIS EPISODE, YOU MIGHT ALSO LIKE… EP 102: Marketing Doesn't Have to Suck: How to Market in a Way that Feels Good & Attracts Aligned Clients EP 86: Using Your Intuition to Grow an Easeful Business EP 32: How to Network in a Way that Feels Good, Not Gross  
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2 years ago
30 minutes

Podcast & Amplify
Marketing Doesn’t Have to Suck: How to Market in a Way that Feels Good & Attracts Aligned Clients
Marketing doesn't have to suck! Founder and seasoned Marketer, Christina Giordano shares her innovative approach to marketing that does away with outdated marketing frameworks that focuses on fluff and manipulation and instead focuses on aligned, ethical, and effective marketing efforts that actually feel good. Join us as we dive into how buyer consciousness has evolved, why a paradigm shift in marketing is necessary, and how we can adapt our marketing strategies to meet the moment and communicate the transformations our businesses provide. If you're interested in rethinking your marketing approach and want to learn more about aligning your marketing with your values, this episode is a must-listen. We also talk about What’s broken and outdated about the old approach to marketing and why it needs to be retired? What next-level marketing looks like. Where to focus your marketing message to be a magnet for the right clients and never run out of content.   More about Christina Giordano With nearly 15 years in the marketing industry and 10 years as Christina Giordano Consulting, Christina Giordano is pioneering a new approach to marketing that is rooted in the transformation you provide. Her Magic Marketing suite includes all five of her one-of-a-kind proprietary methods - each one designed to support entrepreneurs as they pivot into alignment within themselves and within their businesses. Christina empowers you to show up, be seen, and shine (aka market yourself) in the way that is uniquely, and wholeheartedly, you.  Links Website: christinagiordano.com Instagram: @marktingmagicbychristina Facebook: @marketingmagicbychristina LinkedIn: https://www.linkedin.com/in/thechristinagio FREE Resource: The Mini: (A Free Preview of The L.I.F.E. Method)   LET’S CONNECT! Book a Free Purposeful & Profitable Podcast Clarity & Strategy session. Say ‘hello’ on Instagram: @podcastandamplify www.podcastandamplify.com   IF YOU ENJOYED THIS EPISODE, YOU MIGHT ALSO LIKE… EP 61: How to Humanize Your Brand & Make Real Connections EP 06: How to Show Up Authentically in Your Business  
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2 years ago
18 minutes

Podcast & Amplify
Finding Your Voice: Building Confidence and Authenticity in Public Speaking
In this episode, we explore the world of public speaking with a passionate speaker who has learned to own her voice and show up her way as an introvert and first gen Latina. Our guest, Yvonne Armenta, shares insights into how we can redefine what public speaking is to be more inclusive of diverse voices and the importance of being connected to what we're speaking about and who we're speaking to. We also talk about why representation is crucial and how we can gain the confidence to own our story and show up authentically. We also talk about Yvonne’s journey and how she learned to show up as herself and feel authentic and energized on stage. Some of the factors that can influence how we see ourselves when it comes to public speaking. Common misconceptions about introverts and public speaking. Tips for gaining new perspectives to build our confidence. Tips for calming our nerves before speaking on stage. Ways to dial up our public speaking today.   ABOUT YVONNE ARMENTA Yvonne Armenta is a Public Speaking Creative & Founder of Chats with Yvonne, a space where she helps Latinas & Introverts reconnect with and love the art of public speaking. Her super power is being able to connect our lived experiences back to why and how we experience the art of public speaking. Beyond the skillset required to be a great speaker, she challenges you to reflect on your experiences to create a map for your public speaking journey that is unique to you. As a keynote speaker for various conferences early in her career, she learned by doing and now, shares her tips for public speaking from her perspectives as a First Gen Latina, older sister, & mujer in tech, who also happens to be an introvert. She calls it: public speaking con cultura.   LINKS Instagram: @chatswithyvonne Podcasts: Chats with Yvonne Podcast and Ponte Perra Affirmations Podcast YouTube: @chatswithyvonne   LET’S CONNECT! Book a Free Purposeful & Profitable Podcast Clarity & Strategy session. Say ‘hello’ on Instagram: @podcastandamplify Learn more at: www.podcastandamplify.com   IF YOU ENJOYED THIS EPISODE, YOU MIGHT ALSO LIKE… EP 63 Strategies for Communities of Color When Grabbing the Mic EP 75 How to Leverage a Podcast for Speaking Opportunities
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2 years ago
33 minutes

Podcast & Amplify
How to Revive Your Ghosted Podcast
If you've ghosted your podcast you are not alone. 44% of podcasters stop podcasting after their third episode. It can feel embarrassing not following through on something so public facing, but in this episode I'm breaking down why ghosting your podcast might actually be a GOOD thing and how to recover and come back even stronger. Also, this is the 100th episode! It took one year, seven months, 4 seasons, 45 solo episodes, 54 interviews, 1 take over episode to get here. Thanks for listening!   We also talk about Common reasons people stop podcasting Why I ghosted my first podcast Why we need to give ourselves permission to evolve 3 ways to rekindle your podcast What will help you stick with your podcast this time   Resources LET’S CONNECT! Clarifying Your Podcast Vision Workbook www.podcastandamplify.com   IF YOU ENJOYED THIS EPISODE, YOU MIGHT ALSO LIKE… EP 62: Does Your Podcast Need an Upgrade?
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2 years ago
16 minutes

Podcast & Amplify
Releasing Money Shame to Step Into Your Financial Power
In this episode, Money Coach, Lauren Cañafranca discusses why shame around money is so prevalent and how we can cultivate a healthy relationship with money to gain a sense of empowerment, freedom, and joy when it comes to our finances. Lauren also shares her own personal story of how she got out of debt and released the shame around her finances, when she realized that there’s a better way than tracking every penny, the importance of cultivating a partnership with your money, and practical strategies for breaking the cycle of living paycheck to paycheck.   We also talk about Strategies for getting out of a money shame spiral. The difference between emotional and non-emotional money. The concept of back-casting and how it’s helpful for those with variable income. Tips for building self-compassion and self-forgiveness in relation to money.   More about Lauren Cañafranca Lauren is an Accredited Financial Counsellor Canada who serves creatives with variable income to help them cultivate a relationship with money rooted in security gratitude and choice. She uses a judgement free space to assist clients in letting the shame of their money stories go and step into their financial power. Website: elbiecoaching.com Instagram: elbie.coaching   LET’S CONNECT! Book a Free Purposeful & Profitable Podcast Clarity & Strategy session. Say 'hello' Instagram: @podcastandamplify For more podcasting resources visit www.podcastandamplify.com.   IF YOU ENJOYED THIS EPISODE, YOU MIGHT ALSO LIKE… EP 22: Mastering Your Money Mindset to Achieve Financial Freedom EP 24: How to Build a Strong Financial Foundation for Your Business EP 53: How to Maximize Profitability in Your Business
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2 years ago
30 minutes

Podcast & Amplify
Mastering PR in 2023: Trends, Myths, and Skills You Need to Succeed
In this episode, we explore why earned media is such a critical component of building visibility for your business and the PR trends you need to be aware of in 2023. Our guest, Gloria Chou, Small Business PR Coach is debunking common PR myths and sharing the five essential skills you need to succeed in PR. She also explains how to turn your business into a newsworthy angle to get reach, tips on finding trends and using the "magic of threes" to create powerful messaging, and how she’s helping to dismantle the narrative around what an entrepreneur looks like and how her approach gets around the inherent privilege and access that BIPOC, WOC don’t have. Tune in to this episode to learn everything you need to know about mastering PR in 2023 and taking your business to the next level.   WE ALSO TALK ABOUT… How to make sure you’re the right fit for the podcast. The worst way to try to get on podcast. The two ways to increase your chances of getting ‘yeses’. The most important thing to include in your pitch. How to prepare for your interview. How to share your offer organically.   MORE ABOUT GLORIA CHOU Gloria Chou is an award-winning Small Business PR coach and host of the top-rated Small Business PR Podcast. Her untraditional yet proven PR methods that allow anyone to gain top-tier, earned media without needing to hire an agency, have industry connections or any PR experience have been featured in Forbes, Business Insider, Crunchbase and on over 40+ podcasts. For more resources go to www.podcastandamplify.com.   LET’S CONNECT! Book a Free Purposeful & Profitable Podcast Clarity & Strategy session. Connect on Instagram: @podcastandamplify   IF YOU ENJOYED THIS EPISODE, YOU MIGHT ALSO LIKE… EP 61: How to Humanize Your Brand & Make Real Connections EP 15: How to Be a Great Podcast Guest
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2 years ago
20 minutes

Podcast & Amplify
Host Kristin Quiroz Bayona is on a mission to amplify diverse voices in entrepreneurship by sharing podcasting tips and interviews with experts in business and personal development to inspire, empower, and teach purpose-driven female entrepreneurs how to share their stories, build impactful businesses, and thrive while doing it.