Cultural fit is one of the most underestimated factors in a successful business sale. While price and deal structure often take center stage, the long-term success of a merger or acquisition depends heavily on whether the buyer’s values, leadership style, and workplace norms align with your own. When there’s a disconnect, it can lead to staff turnover, customer confusion, and a loss of morale—all of which can damage the business you’ve worked hard to grow. Evaluating cultural compatibility early in the process helps protect your legacy, support your team, and ensure a smoother transition for everyone involved.
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