What if waste was a design flaw, not an inevitability? In this episode, Tom Szaky, CEO of TerraCycle and Loop, explains how he is working to eliminate the idea of waste entirely. He is not just tinkering at the edges. He is rebuilding systems from the ground up while partnering with some of the biggest brands on the planet.
Tom takes us through his journey from a university dropout selling worm poop to a global leader in recycling and reuse. His company now operates in 20 countries and works with household names to solve the problems they have helped create.
Topics include:
How to recycle products most of us assume can't be recycled, like cigarette butts and nappies
The business model behind Loop and how it enables circular, reusable packaging at scale
Why voluntary action from consumers and brands will never be enough without regulation
How TerraCycle works with multinationals without compromising its mission
Why entrepreneurship should be driven by real-world problems, not just investor trends
Tom's radical mission: to eliminate the idea of waste
Stay Connected:
Follow Tom on Linkedin.
Follow Rob Fawkes on LinkedIn
Sign up for the A Little Bit Radical newsletter.
How do you stay radical while leading 150 million followers and a multimillion-pound business? We speak to Melissa Chapman, CEO of social media powerhouse Jungle Creations, about rebellion, reinvention, and what real success looks like.
From being banned from school trips to becoming CEO before 30, Melissa shares how growing up in a loud, unconventional household shaped her bold and humorous leadership style. She gets candid about:
Redefining success: Why inner peace trumps Forbes lists
Empathy over ego: Building a high-growth business without the brags
The rise of social creativity: From pet socks and Yorkshire pudding lasagna to 50+ Twisted London restaurants
Staying scrappy at scale: Reinventing the business without losing its soul
Using AI responsibly: The ethics of content creation, internal AI committees, and using ChatGPT as a "therapist"
Driving to Bilbao in a motorhome for the Europa League final instead of taking a charter jet (yes, really)
And… the radical dream of printers that actually work
Stay Connected:
Follow Mel on Linkedin.
Follow Rob Fawkes on LinkedIn
Sign up for the A Little Bit Radical newsletter.
In this conversation, film producer Peter Samuelson shares his journey from a young boy with limited expectations to a successful film producer and philanthropist. He discusses the importance of mentorship, the role of helping others in finding happiness, and the lessons learned from risk and failure. Peter emphasizes that true happiness often comes from contributing to the well-being of others and building meaningful connections. His personal anecdotes and insights provide a roadmap for young adults seeking purpose and fulfillment in their lives.
Stay Connected:
Follow Rob Fawkes on LinkedIn: Rob Fawkes
What does it take to communicate climate action with honesty, without falling into the greenwash trap?
Helen Neal, Co-Founder of HN Communications, joins A Little Bit Radical to share her journey from corporate burnout to founding a values-driven sustainability communications agency.
In this candid conversation with Rob Fawkes, Helen reveals how becoming a parent pushed her out of a job she thought she wanted, how she built a remote, flexible team that works from all over the world, and why radical honesty is the key to meaningful sustainability storytelling.
They also explore the vital role of corporate and NGO partnerships, the quiet power of regional roots, and the transformative conversations that change everything.
In This Episode:
Growing up as an only child and learning to define her own identity
From shiny London offices to an accidental business owner
Why she walked away from her career after becoming a mum
The moment a client told her to "go all in" and why it changed everything
What makes great sustainability communications and how to avoid accidental greenwashing
The underestimated power of NGO and corporate partnerships
Building a remote, flexible team with real work-life integration
Why honest conversations and safe spaces are essential for progress
Helen’s “Climate Leaders Community” and her mission to empower women in sustainability
The advice she’d give anyone sitting on a radical idea
Helen Neal on Linkedin
Stay Connected:
Follow Rob Fawkes on LinkedIn: Rob Fawkes
Sign up for the A Little Bit Radical newsletter: Subscribe here
What do running away to a Swedish circus at age 10 and tackling one of the food industry’s biggest hidden problems have in common?
Dini McGrath, Co-Founder of The Wonki Collective, joins A Little Bit Radical to tell her extraordinary story. From wild childhood adventures to founding a business determined to eradicate supply chain food waste, Dini’s journey is anything but ordinary.
Host Rob Fawkes and Dini dig into the shocking statistic that 40% of food never even reaches supermarket shelves. They explore the power dynamics between manufacturers and retailers, and how radical thinking, resilience, and persistence are needed to fix it.
Dini also shares her experiences as a female founder navigating the funding gap, her work with Innovate UK, and why risk-taking should be for everyone, not just the lucky few.
In This Episode:
Connect with Dini:
The Wonki Collective on LinkedIn
Stay Connected:
Follow Rob Fawkes on LinkedIn: Rob Fawkes
Sign up for the A Little Bit Radical newsletter: Subscribe here
What do Hulk Hogan, Swampy the eco-warrior, and crushing rocks in Canada have in common? They’re all part of the wonderfully radical story of Ben Wynn, founder of GLAD Climate Club, and our guest on this episode of A Little Bit Radical.
Ben tells host Rob Fawkes how he went from nearly impaling a famous protester on a sledgehammer stake (true story) to building a scalable climate movement that lets anyone contribute to greenhouse gas removal for the cost of a coffee. Along the way, we talk about why tree-planting isn’t enough, the real reason climate comms fail, and how enhanced rock weathering might just save us all.
It’s hopeful, clever, and a little bit radical—just the way we like it.
In this episode:
How a near-death encounter with Swampy (yes, the Swampy) made Ben rethink his career
Why construction was too slow for him—and climate change is way too urgent
How GLAD Climate Club lets anyone remove greenhouse gases from the atmosphere
Enhanced rock weathering explained (yes, it’s a thing—and it’s amazing)
Why tree-planting won’t save us (and what might)
Why we need hope and inspiration, not fear and shame, to drive climate action
How your £1 a week actually works—and where the money goes
The cathedral mindset: building something that will outlive you
Why imitation is innovation (and how to copy creatively)
Further Reading
GLAD Climate Club – Start your £1-a-week climate action
Enhanced Rock Weathering – Go deep on Wikipedia
John Harrison and the Longitude Prize – Inspiration from Yorkshire’s original radical
Connect With Ben
Follow Rob on LinkedIn: Rob Fawkes
Sign up for the A Little Bit Radical newsletter: Subscribe here
What if every job was part-time and flexible by default? Sounds radical, right? Well, that’s exactly what Nyree Ambarchian, Co-Founder of Jack & Grace, is making a reality.
In this episode of A Little Bit Radical, host Rob Fawkes speaks with Nyree, who left a rigid, outdated workplace behind to build an agency that prioritises people, planet, and profit—in that order. From salary transparency to flipping the 9-5 norm on its head, Nyree shares how her team is rethinking work entirely.
They also discuss how unwritten workplace rules (aka "microplastics" in our daily lives) shape our careers without us even noticing—and how we can unpick them to build something better.
In this episode, we discuss:
Follow Nyree and Jack & Grace:
Nyree Ambarchian on LinkedIn: Nyree Ambarchian LinkedIn
Jack & Grace on LinkedIn: Jack & Grace LinkedIn
Stay Connected with Rob and 'A Little Bit Radical':
A Little Bit Radical Newsletter: Sign Up Here
Rob Fawkes on LinkedIn: Rob Fawkes LinkedIn
How do we protect ourselves in a world where cyber threats are not just possible, but inevitable? In this episode of A Little Bit Radical, host Rob Fawkes speaks with Steve Durbin, CEO of the Information Security Forum (ISF), a global, not-for-profit organisation helping businesses manage cybersecurity risks.
Steve shares his unconventional leadership journey, from growing up in Kenya and developing an instinct for questioning the status quo to leading one of the most influential cybersecurity organisations in the world. He talks about risk management, human behaviour in cybersecurity, and why you should aim to be the least attractive target for cybercriminals.
🔍 Cybersecurity is risk management: Why it’s about managing risk, not eliminating threats altogether.🌍 Growing up in Kenya: How experiencing different cultures shaped Steve’s approach to leadership.🤔 Trusting your gut in cybersecurity: Why instincts and intuition matter—even in a data-driven industry.🚨 Cybercrime-as-a-Service?! How criminals can buy hacking tools online, complete with 24/7 customer support.🛑 Making yourself ‘unattractive’ to hackers: Why being a boring, low-value target is actually the best cyber defence strategy.👥 The people factor: Why cybersecurity isn’t just a tech issue—human behaviour plays a bigger role than we think.📱 Steve’s radical idea: Put down your phone and actually experience the world instead of just documenting it.
🗣️ "Every time you go online, you're stepping into the Wild West. Be prepared."🗣️ "People think cybersecurity is about technology—it’s actually about people and behaviour."🗣️ "The best cybersecurity strategy? Be so unappealing that hackers move on to someone else."
Steve Durbin on LinkedIn:Steve Durbin LinkedIn
Information Security Forum (ISF) Website:ISF Website
Rob Fawkes on LinkedIn:Rob Fawkes LinkedIn
In this episode, we discuss:Memorable Quotes:Follow Steve and the ISF:Stay Connected with Rob and 'A Little Bit Radical':A Little Bit Radical Newsletter:Sign Up Here
In this episode of A Little Bit Radical, host Rob Fawkes speaks with Will Ascott, Co-Founder of Free Movement Skateboarding, a grassroots organisation using skateboarding as a tool to empower young people from diverse and disadvantaged backgrounds in Athens.
Will shares his journey from a childhood love of skateboarding to founding Free Movement, which has since provided thousands of young people—including refugees, second-generation migrants, and Greek youth—with a space to build confidence, community, and resilience. This episode dives into the challenges of running a small charity, the impact of skateboarding as a social tool, and why building social cohesion is key to a more inclusive future.
🛹 From Skater Kid to Social Entrepreneur: How Will’s early love of skateboarding shaped his vision for using it as a tool for empowerment.
🌍 Free Movement Skateboarding: How the organisation brings together young people from refugee, migrant, and Greek communities.
🚐 A Mobile Skate Park: Running skate sessions in public squares, playgrounds, and schools—anywhere that provides a safe space for young people.
🏛 Challenges of Working in Athens: The barriers to supporting refugee youth, navigating government restrictions, and the urgent need for public skate parks.
💡 The Power of Social Cohesion: Why it’s not about forcing people to “integrate” but about creating shared experiences and mutual understanding.
📢 Running a Small Charity: The reality of funding cycles, bureaucracy, and keeping a mission-driven project alive.
🔮 The Future of Free Movement: Will’s vision for a permanent skate park and youth centre in Athens.
Memorable Quotes:
🗣️ "Skateboarding is more than a sport—it’s a way to bring people together across cultures, backgrounds, and experiences."
🗣️ "Social cohesion isn’t about making people assimilate—it’s about giving them a shared identity while letting them keep their own."
🗣️ "People need time for positive recreation in their lives. Work shouldn’t take over everything."
Free Movement Skateboarding Website: Visit Here
Short Film - A Mobile Community by CHPO Sunglasses
If you’d like to help Free Movement Skateboarding continue their incredible work, donate here:
👉 Donate to Free Movement Skateboarding
Follow Free Movement
Instagram: @freemovement__sb
Stay Connected
Rob Fawkes on LinkedIn: Rob Fawkes LinkedIn
A Little Bit Radical Newsletter: Sign Up Here
What does playing in a punk band and leading a digital agency have in common? Quite a lot, it turns out. In this episode of A Little Bit Radical, host Rob Fawkes sits down with Sepas Seraj, Founder of Pixeled Eggs, a purpose-driven digital agency working with organisations like the Earthshot Prize, World Cancer Research Fund, and the Royal Foundation for the Prince and Princess of Wales.
Sepas shares his journey from growing up in Iran and moving to the UK, to playing in punk bands, and eventually building a digital agency that helps mission-driven organisations thrive. This conversation covers creativity, collaboration, and the lessons he’s brought from the rehearsal room into the workplace.
🎸 From Punk to Pixels: How playing in bands shaped Sepas’ approach to leadership and creativity.🌍 A Purpose-Driven Business: The journey to founding Pixeled Eggs and why they focus on mission-driven clients.💡 Lessons from the Earthshot Prize: How working with Prince William’s environmental initiative embodies the agency’s values.💻 The Digital World’s Evolution: From pre-social media days to today’s digital chaos—what’s changed, and what’s stayed the same?🤝 Long-Term Client Partnerships: Why great digital work happens over time, not in quick wins.🎤 Radical Thinking: Why everyone should embrace collaboration, get off their backside, and just start something.
🗣️ "Work should feel like being in a band—you and a few people in a room, making something great together."🗣️ "We focus too much on what divides us and not enough on what brings us together."🗣️ "Great digital projects are like gigs—lots of practice, then a big moment where it all comes together."
Sepas Seraj on LinkedIn: Sepas Seraj LinkedIn
Pixeled Eggs Website: Pixeled Eggs
Rob Fawkes on LinkedIn: Rob Fawkes LinkedIn
A Little Bit Radical Newsletter: Sign Up Here
In this episode, we discuss:Memorable Quotes:Follow Sepas and Pixeled Eggs:Stay Connected with Rob and 'A Little Bit Radical':
*Use code RADICAL10 for 10% off a standard ticket for Aspire Leadership's public courses.*
In this episode of A Little Bit Radical, host Rob Fawkes speaks with Pradeep Jeyaratnam-Joyner, Head of Company Development at Aspire Leadership, a B Corp consultancy focused on leadership, communication, and workplace culture. Pradeep shares his journey from growing up in Stoke to training as an actor, and how those experiences shaped his views on leadership, inclusion, and the power of storytelling. This insightful conversation explores what it means to be a leader today, the challenges leaders face in a changing world, and how storytelling and inclusion can transform workplace cultures.
In this episode, we discuss:
Pradeep’s Unconventional Path: From a South Asian upbringing in Stoke to acting school and eventually a career in leadership development.
Lessons from Acting: How acting taught Pradeep about resilience, self-awareness, and the dynamics of human interaction, and how these lessons translate to leadership.
The Leadership Landscape: How the role of leaders has evolved in recent years, including the challenges of enabling teams, creating psychological safety, and navigating external pressures like climate change and societal expectations.
The Power of Storytelling: Why stories are fundamental to human connection and how leaders can use storytelling to foster understanding, build trust, and create a shared vision.
Inclusion and Cultural Change: Pradeep’s thoughts on diversity and inclusion in the workplace, and the importance of creating space for differing perspectives.
Radical Ideas for the World: Encouraging people to volunteer as trustees for small charities and why good governance is vital for local organisations.
Memorable Quotes:
"Leadership doesn’t always come from the top—it can come from anywhere in an organisation."
"Great storytelling isn’t just about the end of the story; it’s about showing how you got there."
"If we can learn to work with differing perspectives, we can work with any kind of diversity."
Further Reading and Resources:
The Gift by Lewis Hyde - A book exploring the nature of giving and art in society.
Aspire Leadership Website: Aspire Leadership
Follow Pradeep and Aspire Leadership:
Pradeep Jeyaratnam-Joyner on LinkedIn: Pradeep Jeyaratnam-Joyner LinkedIn
Aspire Leadership on LinkedIn: Aspire Leadership LinkedIn
Stay Connected with Rob and 'A Little Bit Radical':
Rob Fawkes on LinkedIn: Rob Fawkes LinkedIn
A Little Bit Radical Newsletter: Sign Up Here
In this episode of A Little Bit Radical, host Rob Fawkes talks with Matt Herbert, co-founder and co-CEO of Tracksuit, the brand tracking platform revolutionising how brands measure their impact. Matt shares his journey from an outdoorsy upbringing in New Zealand to co-founding a global tech company. They discuss the challenges of scaling a startup, enabling creativity through data, and making conscious personal choices that align with one’s values. This conversation provides inspiring insights into modern marketing, leadership, and the importance of action in turning ideas into reality.
In this episode, we discuss:
Matt’s Entrepreneurial Roots: How growing up with a trailblazing father in New Zealand shaped Matt’s fearless and innovative mindset.
The Tracksuit Story: How Matt and his co-founders bootstrapped their brand tracking platform and validated it with real customer needs before securing venture capital.
Revolutionising Brand Tracking: How Tracksuit is making brand performance data accessible to all businesses, not just corporate giants.
Balancing Brand and Performance Marketing: The importance of combining long-term brand building with short-term sales activation to drive sustainable growth.
Startup Leadership: Lessons from co-leading a fast-growing startup, including empowering teams, hiring exceptional talent, and keeping the company mission clear.
Conscious Personal Choices: Matt’s journey to veganism and how personal values can drive meaningful change.
Advice for Aspiring Entrepreneurs: The power of starting small, talking to people, and embracing a bias for action.
Memorable Quotes:
"The world of startups is littered with ideas that never got validated. Talk to people, ask for feedback, and make things happen."
"Brands need a common language to show their impact and secure their seat at the boardroom table."
"Sustainable growth comes from converting demand today and building demand for tomorrow."
Further Reading and Resources:
The Long and the Short of It - Les Binet and Peter Field’s seminal work on marketing effectiveness.
Future Demand - James Herman’s book on the importance of brand building for modern businesses.
Follow Matt and TrackSuit:
Matt Herbert on LinkedIn: Matt Herbert LinkedIn
TrackSuit Website: TrackSuit
Stay Connected with Rob and 'A Little Bit Radical':
Rob Fawkes on LinkedIn: Rob Fawkes LinkedIn
A Little Bit Radical Newsletter: Sign Up Here
In this episode, host Rob Fawkes speaks with George Gabriel, co-founder of The Dad Shift, a campaign advocating for fairer paternity and secondary caregiver leave in the UK. George shares his personal story, from growing up with a feminist activist mother to leading campaigns for refugees and working in the tech sector at Meta. They discuss the urgent need for change in the UK’s parental leave policies, the challenges of launching a grassroots campaign, and how fatherhood shaped George’s perspective on equality and family life.
In this episode, we discuss:
George’s Activist Roots: Growing up with a trailblazing feminist mother and how it influenced his passion for campaigning.
Fatherhood and Parental Leave: George’s personal experiences during his paternity leave and the stark contrast between his opportunities and the statutory offer in the UK.
Launching The Dad Shift Campaign: The mission to address the UK’s woefully inadequate paternity leave policies and the creative stunt used to grab public attention.
Global Comparisons: Lessons from countries like Sweden, where shared parental leave policies help bridge the gender gap and support families better.
Why Employers Should Care: The benefits of improved parental leave policies for businesses, from attracting and retaining talent to enhancing productivity.
Advice for Aspiring Campaigners: Why starting, learning, and finding allies is key to building momentum for change.
Memorable Quotes:
"Radicalism, candour, and kindness are muscles you have to build—and the only way to build them is to start."
"The gender pay gap is a double bind—we can only solve it if more fathers take paternity leave."
"Supporting families at critical moments isn’t just good for employees, it’s good for business too."
Get Involved:
Sign the Dad Shift Letter to Labour: Visit The Dad Shift
Further Reading and Resources:
The Fatherhood Institute: Advocating for gender equality in parenting.
Pregnant Then Screwed: Fighting for parents' rights and better workplace policies.
Richard Reeves' Book - Of Boys and Men: Exploring modern male challenges and solutions.
Follow George and The Dad Shift:
George Gabriel on LinkedIn: George Gabriel LinkedIn
The Dad Shift Website: The Dad Shift
Stay Connected with Rob and 'A Little Bit Radical':
Rob Fawkes on LinkedIn: Rob Fawkes LinkedIn
A Little Bit Radical Newsletter: Sign Up Here
In this episode of A Little Bit Radical, host Rob Fawkes speaks with Halima Begum, CEO of Oxfam GB, about her journey from grassroots activism to leading one of the world’s most impactful humanitarian organisations. Halima shares her vision for Oxfam’s future, her personal story of resilience and leadership, and her thoughts on the systemic changes needed to address inequality and injustice worldwide. This powerful conversation explores the challenges of modern philanthropy, the importance of empowering communities, and how to maintain hope and momentum in the face of global crises.
In this episode, we discuss:
Halima’s Personal Journey: Growing up in East London as the daughter of Bangladeshi immigrants and how her upbringing shaped her passion for social justice.
Leadership at Oxfam: How Halima is steering Oxfam towards tackling systemic inequality and addressing the root causes of poverty.
Empowering Communities: Why listening to the voices of those impacted by poverty and inequality is key to meaningful change.
The Future of Philanthropy: Halima’s take on the role of large organisations like Oxfam in a rapidly changing world.
Radical Ideas for Change: How redistribution, climate action, and addressing corporate responsibility are central to creating a fairer world.
Advice for Aspiring Changemakers: Halima’s reflections on the importance of staying true to your values and finding allies in your mission.
Memorable Quotes:
"Empowering communities starts with listening to their stories and letting them lead the change."
"Philanthropy isn't about charity—it’s about justice and addressing the systems that perpetuate inequality."
"The world doesn't change with complacency; it changes when people act on bold, radical ideas."
Further Reading and Resources:
Oxfam GB Website: Learn More About Oxfam’s Work
Follow Halima and Oxfam:
Halima Begum on LinkedIn: Halima Begum LinkedIn
Stay Connected with Rob and 'A Little Bit Radical':
Rob Fawkes on LinkedIn: Rob Fawkes LinkedIn
A Little Bit Radical Newsletter: Sign Up Here
In this episode of A Little Bit Radical, Rob speaks with Clare Jones, CEO of Polarsteps, a popular travel app that allows users to plan, track, and relive their travel experiences. Clare, a former Chief Commercial Officer of What3Words, shares her journey from a childhood influenced by activism to becoming the leader of a travel-focused tech company. They discuss Polarsteps’ mission to encourage mindful travel, Clare’s experiences with transformative travel, and her thoughts on broader issues like Universal Basic Income (UBI).
In this episode, we discuss:
Clare’s Background and Activism: Growing up with activist parents and how it shaped her views on social responsibility, ethics, and leadership.
Becoming CEO of Polarsteps: Her journey to leading Polarsteps and why it felt like a natural fit.
Polarsteps and Responsible Travel: How Polarsteps helps users travel in a more responsible and adventurous way, from discovering unique destinations to respecting local communities.
Travel’s Transformative Power: Clare’s experiences with travel that deeply impacted her, both personally and professionally, and her advice on exploring new places mindfully.
A Radical Vision for UBI: Clare’s interest in Universal Basic Income, inspired by her work with disadvantaged communities, and why she believes UBI could be a solution for supporting individuals in society.
Advice for Aspiring Change-Makers: Encouraging people to share their ideas widely, gather support, and take steps toward making a positive impact.
Further Reading and Resources:
Byway Travel - Clare’s sister’s company offering flight-free travel options across Europe.
GiveDirectly - An organisation exploring the benefits of Universal Basic Income in communities worldwide.
Follow Clare and Polarsteps:
Clare Jones on LinkedIn: Clare Jones LinkedIn
Polarsteps Website: Polarsteps
Stay Connected with Rob and 'A Little Bit Radical':
Rob Fawkes on LinkedIn: Rob Fawkes LinkedIn
A Little Bit Radical Newsletter: Sign Up Here
In this episode of A Little Bit Radical, Rob is joined by Jambu Palaniappan, the CEO of Checkatrade, to discuss the evolution of the platform, the future of the UK tech sector, and his journey from Silicon Valley to leading a British startup. Jambu shares insights into the challenges and opportunities within the home improvement industry, his leadership philosophy, and how he balances ambition with effective decision-making. This conversation also delves into Jambu’s views on encouraging entrepreneurship in the UK and the importance of being comfortable with failure and ambiguity.
In this episode, we discuss:
Memorable Quotes:
Follow Jambu and Checkatrade:
Stay Connected with Rob and 'A Little Bit Radical':
In this episode of A Little Bit Radical, host Rob Fawkes talks with Bruce Taylor, the Founder and President of Enviro Stewards, an engineering consultancy focused on sustainable development. Bruce shares his journey from a traditional engineering career to founding a company that not only improves business efficiency but also significantly contributes to global sustainability efforts. The conversation explores the challenges and triumphs of leading decarbonisation projects for major companies like Unilever and Maple Leaf Foods, as well as Bruce's deep commitment to international development work in countries like South Sudan and Uganda.
In this episode, we discuss:
Memorable Quotes:
Resources Mentioned:
Follow Bruce and Enviro Stewards:
Stay Connected with Rob and 'A Little Bit Radical':
Tony Jamous, CEO and founder of Oyster, discusses the mission of his company to democratise access to global job opportunities and the shift towards remote and distributed work. He shares his personal journey growing up in Lebanon during a civil war and how it shaped his perspective on fear and courage. Tony emphasises the importance of reducing consumption patterns and reconnecting with oneself and the environment. He also highlights the need for leaders to prioritise the well-being and flexibility of their teams, and the potential for AI to transform the hiring process.
Key Takeaways
Tony on linkedin: https://www.linkedin.com/in/teljamou/
Visit: https://oysterhr.com/
Rob on linkedin: https://www.linkedin.com/in/rob-warren/
Want to appear: podcast@standingongiants.com
Sophie Lee, founder of Electric Peach, shares her journey of becoming a radical entrepreneur and the importance of questioning the status quo. She discusses her rebellious nature from a young age and how it has evolved into a more considered approach to making a social and environmental impact through her work.
Sophie also opens up about her personal struggles with addiction and how it has shaped her empathy and passion for de-stigmatising conversations around mental health and addiction.
She shares the story of firing her clients and the transformative effect it had on her business.
Overall, Sophie emphasises the need to be true to oneself and stand up for what is right. As the founder of Electric Peach, she shares her journey of rebranding her business and the work she's proud of, including a research project for the UN on the climate crisis.
She discusses the importance of changing the narrative around the climate crisis to inspire action and the need for personalised communication. Sophie also shares her thoughts on being a B Corp and the challenges of upholding holistic impact.
She offers advice on supporting colleagues struggling with addiction and emphasises the importance of creating a safe and non-judgmental environment.
Key takeaways:
Sophie on linkedin: https://www.linkedin.com/in/sophieturton/
Visit: https://electricpeach.co.uk/
Rob on linkedin: https://www.linkedin.com/in/rob-warren/
Want to appear? Email podcast@standingongiants.com
Andy Shovel, co-founder of a plant-based sensation, THIS, discusses his journey to entrepreneurship and his radical approach to animal advocacy.
He shares how his early life experiences and relationship with his parents shaped his independent thinking and led him to become a serial entrepreneur.
Andy also highlights his privilege and how important it is for more entrepreneurs and business owners to acknowledge the advantages they've had in founding a business.
He delves into his awakening to animal cruelty and the development of plant-based products that taste like meat. Lastly, he discusses the company's irreverent and controversial marketing strategies.
Andy discusses his approach to using humour in marketing to lower defences and promote plant-based products. He shares examples of controversial campaigns and the challenges of balancing the interests of meat eaters and vegans.
Andy also introduces his new venture, A Bit Weird, an animal advocacy charity that aims to tackle the cruelest aspects of animal treatment. He emphasises the importance of reframing how people see animals and addresses the need for stricter regulations in pet ownership.
Takeaways
Andy on linkedin: https://www.linkedin.com/in/andy-shovel-92533414/
Visit: this.co
Rob on linkedin: https://www.linkedin.com/in/rob-warren/
Want to appear? Email podcast@standingongiants.com