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Wisdom.MBA
Gavin Jocius
48 episodes
7 months ago
Michael Minter has had a very successful career as a creative marketer working with some of the world’s largest footwear brands. Michael is currently the CMO of Reef, a 40-year-old legendary sandal brand that has recently seen an expansion in its product catalog and growth in eCommerce sales. Prior to Reef, Michael was the Global Head of Marketing for DC Shoes, leading many of the company’s iconic collaborations with the likes of the Andy Warhol foundation and the Mandalorian.&nbs...
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Entrepreneurship
Education,
Business
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All content for Wisdom.MBA is the property of Gavin Jocius and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Michael Minter has had a very successful career as a creative marketer working with some of the world’s largest footwear brands. Michael is currently the CMO of Reef, a 40-year-old legendary sandal brand that has recently seen an expansion in its product catalog and growth in eCommerce sales. Prior to Reef, Michael was the Global Head of Marketing for DC Shoes, leading many of the company’s iconic collaborations with the likes of the Andy Warhol foundation and the Mandalorian.&nbs...
Show more...
Entrepreneurship
Education,
Business
Episodes (20/48)
Wisdom.MBA
Reef, DC Shoes, Sanuk & the Road to Becoming a CMO with Michael Minter
Michael Minter has had a very successful career as a creative marketer working with some of the world’s largest footwear brands. Michael is currently the CMO of Reef, a 40-year-old legendary sandal brand that has recently seen an expansion in its product catalog and growth in eCommerce sales. Prior to Reef, Michael was the Global Head of Marketing for DC Shoes, leading many of the company’s iconic collaborations with the likes of the Andy Warhol foundation and the Mandalorian.&nbs...
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1 year ago
1 hour 2 minutes

Wisdom.MBA
Entrepreneurship Through Acquisition & Nomadic Business Ownership with Bakari Akil
Bakari Akil is a visiting lecturer at Cornell Johnson Graduate School of Management teaching students how to buy a business. Bakari is also a successful search fund entrepreneur and independent sponsor. Bakari recently sourced the acquisition of a burlap bag manufacturer, secured equity financing, closed the deal, then recruited and hired the CEO to operate the business. Bakari shares his inspirational story about growing up extremely poor and discovering Entrepreneurship Through Acquis...
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2 years ago
1 hour 11 minutes

Wisdom.MBA
The Entourage Effect & Plunge’s Parabolic Rise with Ryan Duey
Ryan Duey is the Co-Founder + Co-CEO of plunge.com. Plunge has seen fantastic growth with increases in demand for cold plunge and contrast therapy coming out of the pandemic. Ryan and I go deep into what caused the company’s parabolic rise and how he and his co-founder Michael Garrett were able to both help create and capitalize on the current cold plunge boom. We talk about getting free organic exposure from Lebron James. Plunge’s origin story during COVID lockdowns. His appearance on SharkT...
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2 years ago
56 minutes

Wisdom.MBA
Product Development, Market Fit & Minimum Viable Businesses with Chris McKleroy
Chris McKleroy is the founder and CEO of Nocs Provisions, a company which has reinvented binoculars. Chris is a successful entrepreneur with a proven track record of designing disruptive products and bringing them to market. Prior to Nocs, Chris was the Head of Product and Co-Founder of Boombotix, one of the original Bluetooth personal speaker brands to enter the market. Chris helped scale the business from $200k to over $13 million in annual revenue. We discuss the lessons learned from massi...
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2 years ago
1 hour 2 minutes

Wisdom.MBA
Start-up Exits, Social Impact in Surf & Venture with Bradley Harris
Bradley Harris is the principal and CEO of A-Frame - a venture studio built for sustainable growth. Brad and I met on acquire.com, an online marketplace for buying and selling startups. I was looking to purchase the surf and board sports business that he had founded. I loved what he had built and his focus on being a socially minded entrepreneur. Brad ultimately sold the business to someone else, but we have stayed in-contact and have helped each other on our respective entrepreneurial ...
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2 years ago
1 hour 6 minutes

Wisdom.MBA
Investment Crowdfunding & the Future of Fundraising with Will McGuire
Will McGuire is a seasoned entrepreneur with a passion for helping startup founders raise capital. Will and I take a deep dive into the JOBS act and how equity crowdfunding came to be in the United States. We talk about a bill that just passed in the house of representatives that would improve access to capital and how accredited investors are defined. We also talk about how his business Incolo.io is leading the charge for helping level the playing field for who gets funding. We discuss wheth...
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2 years ago
52 minutes

Wisdom.MBA
Hemp and Health: An Unconventional Journey to Business Success with Mike Fata
Mike Fata is a true pioneer in the health food sector and a passionate advocate for wellness. Mike's story is as inspiring as it is unconventional. His career began not in the boardroom, but in a personal battle with weight loss and the pursuit of a healthier lifestyle. This journey led him to discover the nutritional potential of a plant that was largely overlooked. In 1998, Mike co-founded Manitoba Harvest Hemp Foods, transforming it into the world's largest hemp food manufacturer, and in t...
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2 years ago
53 minutes

Wisdom.MBA
Managing Moderna’s Global Launch, MIT’s EMBA Program & More with Jen "JB" Braly
Jen “JB” Braly is a hands-on transformation executive with a proven track record of driving large-scale change. Most recently, she was the Vice President, Program Office for Moderna during the COVID-19 pandemic. Reporting directly to the Chief Digital and Technology Officer, JB helped the company grow from a pre-commercial research start-up with less than 1,000 US employees and no revenue to a $20 Billion global enterprise with over 4,500 employees. There needs to be an operations and logisti...
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2 years ago
1 hour 15 minutes

Wisdom.MBA
Multiple Exits, Fast Cars & Saying no to Elon with Kelly Smith
Kelly Smith has had an incredibly diverse career and is a true business renaissance man. 5 exits. Investor in companies which were acquired by ESPN, Amazon and Google. Vice President of Digital for Starbucks China when the company was experiencing massive growth opening a store a day. Chief Digital Officer at MGM Resorts International, Hagerty and now Athletic Greens. Kelly and I talk about what it’s like transitioning from start-up founder to a Fortune 100 corporate role. His successful trac...
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2 years ago
53 minutes

Wisdom.MBA
Building the World’s Best Meditation Cushion and More with Eddie Cohen
Eddie Cohen is the founder of Walden, a brand that designs, engineers, and manufactures products for meditation. Eddie’s founder journey started after a 10-day meditation retreat. As a product designer who worked at Apple, he discovered that the products at the retreat lacked inspiring aesthetics. With Walden, Eddie wants it to become Nike for the mind, providing customers with beautiful and thoughtfully designed products that promote a mindful lifestyle. Eddie and I discuss his founder jour...
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2 years ago
1 hour 4 minutes

Wisdom.MBA
The Sauna / Cold Plunge Boom with Andrew Lachlan
Andrew Lachlan is the founder and CEO of Sauna House, a modern bathhouse committed to enhancing bathing culture and social wellness. Joe Rogan, Jesse Itzler, Russell Brand, Wim Hof … there is no shortage of Internet health and wellness gurus talking about the benefits of sauna and cold plunge. Atlantic writer Helen Lewis argues that we are in the “Golden Age of Gurus” where there has been an explosion in podcasters and internet personalities promoting the benefits of these ancient pract...
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2 years ago
1 hour 5 minutes

Wisdom.MBA
A.I. For Educators & Entrepreneurs with Jason Gulya, Ph.D.
Jason Gulya is a Professor of English at Berkeley College. In 2020, Jason received Berkeley’s Faculty of the Year Award for Teaching Excellence. He is also a higher ed consultant who helps students and professors prepare for the future and gives advice on how to utilize artificial intelligence in and outside of the classroom. Jason has a wealth of knowledge and actionable advice for using A.I. He outlines many great resources that you can use immediately to make yourself more productive at wo...
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2 years ago
1 hour 4 minutes

Wisdom.MBA
Branding, Storytelling & Hypergrowth on Social Media with Jake Karls
Jake Karls is the Co-Founder and Rainmaker for Mid-Day Squares, the first functional chocolate bar on the market. The company was founded in 2018 by Jake, his sister Lez and brother-in-law Nick. Their goal is to build a modern chocolate company with functional ingredients. The company has since exploded. Their peanut butter bar became the number 1 selling SKU in its category at Target. They received over 20 million organic views on social media in three months, and Jake was recently on the co...
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2 years ago
48 minutes

Wisdom.MBA
Making $$ as a YouTuber, ChatGPT, the TikTok Algo & Celebrity Cap Tables with Finn McKenty
Finn McKenty is one of my favorite YouTube content creators who is also a brand strategist and marketing director. Between his Punk Rock MBA and personal channel, Finn has over 500k subscribers on YouTube. The Punk Rock MBA looks to promote career, business and life advice for the DIY community. Finn skillfully analyzes the cultural significance of punk and metal like a tenured English lit professor. With deep research and an incredible wealth of knowledge, you can easily find yourself going ...
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2 years ago
1 hour 23 minutes

Wisdom.MBA
Harvard Business School, ETA & Advice for Veterans with Juan Ruiz & Doug Walsh
Harvard Business School Students Juan Ruiz and Doug Walsh run communEtA -- an MBA student-run fund which invests in search entrepreneurs. The first of its kind; it is a community of LPs, students, and searchers. The group looks to provide exposure and training on Entrepreneurship Through Acquisition and source high-quality investment opportunities for LPs and finally highlight ETA as a viable career option. We discuss why communEtA was launched and Juan and Doug provide their insights o...
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2 years ago
56 minutes

Wisdom.MBA
eCommerce, Shopify, Building a Tea Brand, Dragon’s Den & More with Sheena Brady
Sheena Brady is the founder of Teasewellness.com, a wellness brand that creates all natural, tea and botanical based products that support you to live and lead consciously. As a B-Corp and through its’ Founder Fund, Tease also helps support under-represented women entrepreneurs with mentorship, strategic resources and funding. Sheena is a tea Sommelier with a wealth of knowledge. As an owner and co-founder of a tea company myself (mositea.com), we geek out on the different ways teas can supp...
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2 years ago
53 minutes

Wisdom.MBA
POWDR CEO, Building an Adventure Lifestyle Company & Managing Adversity with Justin Sibley
Justin Sibley is the CEO of POWDR, an adventure lifestyle company that owns some of the best resorts on earth, including Copper Mountain, Killington, Silver Star and more. Justin is a fellow Fuqua MBA graduate who was the Vice President of Finance at Backcountry.com before becoming CFO and then co-President of POWDR. POWDR also owns Woodward. If you know anything about board sports, you know that Woodward is the leading name in action sports progression and innovation with facilities across N...
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3 years ago
42 minutes

Wisdom.MBA
100 Mile Runs, Working at the White House & Combating Human Trafficking with Natalya Wallin
Natalya Wallin is an endurance athlete with an amazing work career. Natalya just finished a 100-mile ultramarathon in Moab, Utah. We talk about setting hard goals, remaining tenacious when faced with adversity, the ups and downs of ultrarunning and the parallels between endurance races and pursuing an MBA. Natalya talks about her time at the White House, meeting the Obamas and working for the US Department of State and the Global Fund to End Modern Slavery. She is currently consulting for the...
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3 years ago
58 minutes

Wisdom.MBA
Digital Marketing, Geofencing, Print Media & Intrapreneurship with Rory Gillis
Rory Gillis is the President of Triangle Media Partners and Founder of Triangle Digital Partners. Triangle Media Partners is the largest lifestyle influencer in the Research Triangle Park of North Carolina. The company owns Chapel Hill Magazine, Durham Magazine, Chatham Magazine, Heart of NC Weddings, Sip + Savor and Triangle Weekender. Triangle Digital Partners is the digital wing of the business which focuses on display advertising, social media marketing and more. With CNBC recently naming...
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3 years ago
54 minutes

Wisdom.MBA
Launching a D2C Brand, TikTok Marketing & Death by Sweat with David Spratte and Kasper Kubica
Kasper Kubica and David Spratte are the co-founders of Carpe, makers of Dermatologist recommended sweat care products. Carpe is quickly becoming a major player in the world of antiperspirants, competing against giants like Unilever which owns Degree, Dove and AXE. From their humble beginnings, we then talk about how they have positioned Carpe to succeed in a hypercompetitive market and what makes their products unique. Both Kasper and David have become true sweat experts and have leveraged th...
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3 years ago
43 minutes

Wisdom.MBA
Michael Minter has had a very successful career as a creative marketer working with some of the world’s largest footwear brands. Michael is currently the CMO of Reef, a 40-year-old legendary sandal brand that has recently seen an expansion in its product catalog and growth in eCommerce sales. Prior to Reef, Michael was the Global Head of Marketing for DC Shoes, leading many of the company’s iconic collaborations with the likes of the Andy Warhol foundation and the Mandalorian.&nbs...