Michael Minter has had a very successful career as a creative marketer working with some of the world’s largest footwear brands. Michael is currently the CMO of Reef, a 40-year-old legendary sandal brand that has recently seen an expansion in its product catalog and growth in eCommerce sales. Prior to Reef, Michael was the Global Head of Marketing for DC Shoes, leading many of the company’s iconic collaborations with the likes of the Andy Warhol foundation and the Mandalorian.&nbs...
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Michael Minter has had a very successful career as a creative marketer working with some of the world’s largest footwear brands. Michael is currently the CMO of Reef, a 40-year-old legendary sandal brand that has recently seen an expansion in its product catalog and growth in eCommerce sales. Prior to Reef, Michael was the Global Head of Marketing for DC Shoes, leading many of the company’s iconic collaborations with the likes of the Andy Warhol foundation and the Mandalorian.&nbs...
Reef, DC Shoes, Sanuk & the Road to Becoming a CMO with Michael Minter
Wisdom.MBA
1 hour 2 minutes
1 year ago
Reef, DC Shoes, Sanuk & the Road to Becoming a CMO with Michael Minter
Michael Minter has had a very successful career as a creative marketer working with some of the world’s largest footwear brands. Michael is currently the CMO of Reef, a 40-year-old legendary sandal brand that has recently seen an expansion in its product catalog and growth in eCommerce sales. Prior to Reef, Michael was the Global Head of Marketing for DC Shoes, leading many of the company’s iconic collaborations with the likes of the Andy Warhol foundation and the Mandalorian.&nbs...
Wisdom.MBA
Michael Minter has had a very successful career as a creative marketer working with some of the world’s largest footwear brands. Michael is currently the CMO of Reef, a 40-year-old legendary sandal brand that has recently seen an expansion in its product catalog and growth in eCommerce sales. Prior to Reef, Michael was the Global Head of Marketing for DC Shoes, leading many of the company’s iconic collaborations with the likes of the Andy Warhol foundation and the Mandalorian.&nbs...