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THE BOOST
Steve Turney: CEO, Mental Health Marketing Conference
79 episodes
1 month ago
Listen in to this podcast for conversations with people promoting mental health. From clinicians, marketers, behavioral health executives and advocates, these 30-60 min conversations discuss mental health and the companies and people who are doing great work in this space.
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Mental Health
Business,
Marketing,
Health & Fitness
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All content for THE BOOST is the property of Steve Turney: CEO, Mental Health Marketing Conference and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Listen in to this podcast for conversations with people promoting mental health. From clinicians, marketers, behavioral health executives and advocates, these 30-60 min conversations discuss mental health and the companies and people who are doing great work in this space.
Show more...
Mental Health
Business,
Marketing,
Health & Fitness
Episodes (20/79)
THE BOOST
Episode 81:Navigating Mental Health in Entrepreneurship, with Kristin Meador
LINKS TO KNOW 🎟️ 2025 Mental Health Marketing Conference Tickets: MHMarketing.org 🎟️ 2025 CMO Summit Tickets: MHMarketing.org SUMMARY In this conversation, Kristin Meador, CEO and founder of Gradient Accounting, discusses the intersection of mental health and entrepreneurship. She shares her journey from the corporate world to founding her own accounting firm, emphasizing the importance of work-life balance, the challenges faced by therapy practice owners, and strategies for combating burnout. Kristin also highlights the significance of financial literacy for entrepreneurs and the need for a supportive community. The discussion concludes with insights on personal growth, goal setting, and recommendations for books that inspire. TAKEAWAYS • The importance of finding freedom in work-life balance. • Burnout can stem from financial stress and workload. • Setting a life vision can help dictate daily actions. • Therapists often struggle with pricing and cash flow issues. • Financial literacy is crucial for entrepreneurs, especially therapists. • Taking breaks and recharging is essential for productivity. • Paying yourself first is a key financial strategy. • Living within your means is becoming a positive trend. • Regular goal setting can provide clarity and direction. • Therapy and meditation are valuable for mental health.  CHAPTERS 00:00 | Introduction to Mental Health and Entrepreneurship 06:33 | Finding Freedom in Work-Life Balance 12:17 | Gradient Accounting: A Lifestyle Business 20:10 | Challenges Faced by Therapy Practice Owners 23:46 | Understanding and Combating Burnout 26:42 | Financial Strategies for Entrepreneurs 33:20 | Setting Goals and Life Vision 38:37 | Personal Growth and Recommendations KEYWORDS mental health, entrepreneurship, work-life balance, burnout, financial strategies, therapy practices, lifestyle business, goal setting, personal growth, accounting Learn more about your ad choices. Visit megaphone.fm/adchoices
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1 month ago
41 minutes

THE BOOST
Episode 80: Resilience and the Gift of Life, with Kevin Hines
LINKS TO KNOW 🎟️ 2025 Mental Health Marketing Conference Tickets: MHMarketing.org 🎟️ 2025 CMO Summit Tickets: MHMarketing.org SUMMARY In this conversation, Kevin Hines shares his journey from a suicide attempt at the Golden Gate Bridge to becoming a leading advocate for mental health and suicide prevention. He discusses the importance of storytelling in mental health advocacy, the significance of resilience, and the evolution of his message towards brain health. Kevin also highlights his current projects, including the film 'The Toll' and his wife's startup, Navi, which aims to provide innovative mental health solutions. The conversation emphasizes the power of connection, the importance of seeking help, and the impact of personal experiences on mental health advocacy. TAKEAWAYS • Kevin Hines emphasizes the importance of storytelling in mental health advocacy. • Resilience is a key theme in Kevin's life and work. • The shift from mental health to brain health is crucial for understanding well-being. • Connection and support from loved ones are vital in overcoming mental health challenges. • Kevin's personal experiences drive his passion for suicide prevention. • The film 'The Toll' aims to raise awareness about suicide at the Golden Gate Bridge. • Navi, a startup co-founded by Kevin's wife, offers innovative mental health solutions. • Humor and levity are essential in discussing serious topics like suicide. • The impact of one saved life can ripple through generations. • Seeking help and expressing vulnerability are crucial for mental health. CHAPTERS 00:00 | Introduction to Kevin Hines and His Work 08:51 | The Catalyst for Advocacy: Kevin's Story 16:33 | Resilience and the Gift of Life 25:55 | Evolving Perspectives on Mental Health 37:19 | The Importance of Brain Health 44:46 | Personal Boost: The Power of Connection KEYWORDS mental health, suicide prevention, resilience, brain health, storytelling, advocacy, Kevin Hines, Navi, The Toll, wellness Learn more about your ad choices. Visit megaphone.fm/adchoices
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1 month ago
50 minutes

THE BOOST
Episode 79: The Evolution of Behavioral Health Treatment, with Patrick Dunn
LINKS TO KNOW 🎟️ 2025 Mental Health Marketing Conference Tickets: MHMarketing.org 🎟️ 2025 CMO Summit Tickets: MHMarketing.org SUMMARY In this conversation, Patrick Dunn, Chief Strategy Officer at Hansi Solutions, discusses the importance of mental health, peer support, and the evolution of treatment in the behavioral health space. He emphasizes the need for addressing root causes rather than symptoms, the challenges of revenue cycle management, and the value of lived experience in the field. The discussion also covers the significance of building effective business systems, the journey of growth and consistency, and the role of strategic consulting in helping organizations improve. Patrick shares insights on creating a culture of improvement and the importance of brand promise in behavioral health, concluding with personal practices for self-care. TAKEAWAYS • Peer support groups provide valuable perspective and vulnerability. • Identifying root causes is crucial in mental health treatment. • Revenue cycle management is a significant challenge in behavioral health. • Lived experience enhances understanding and empathy in treatment. • Behavioral health is evolving towards more business-minded approaches. • Consistency and patience are key in personal and professional growth. • Strategic consulting can guide organizations in making informed decisions. • Creating a culture of improvement is essential for success. • Brand promise is vital in delivering effective behavioral health services. • Self-care practices, like quiet time, contribute to overall well-being. CHAPTERS 00:00 | Introduction to Mental Health Conversations 02:35 | The Importance of Peer Support Groups 05:36 | Understanding Mental Health Treatment 08:47 | Revenue Cycle Management in Behavioral Health 11:50 | The Role of Lived Experience in Treatment 14:29 | Navigating Growth in Behavioral Health Organizations 17:38 | Strategic Consulting for Behavioral Health Growth 24:45 | The Power of Learning and Growth 30:06 | Transforming Behavioral Health Businesses 38:12 | Building a Strong Company Culture 42:13 | The Journey of Personal and Professional Growth KEYWORDS mental health, peer support, behavioral health, revenue cycle management, lived experience, treatment evolution, business systems, strategic consulting, brand promise, personal practices Learn more about your ad choices. Visit megaphone.fm/adchoices
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1 month ago
50 minutes

THE BOOST
Episode 78: Empathy and Mental Health, with Courtenay Rogers
LINKS TO KNOW 🎟️ 2025 Mental Health Marketing Conference Tickets: MHMarketing.org 🎟️ 2025 CMO Summit Tickets: MHMarketing.org SUMMARY In this engaging conversation, Courtenay “Coco” Rogers from CoRo Consulting discusses the importance of mental health, empathy, and self-care in both personal and professional contexts. The dialogue explores the concept of 'crumb culture' in workplaces, where superficial perks replace genuine care and connection. Courtenay emphasizes the need for authenticity, the power of rest as a form of resistance against societal pressures, and the significance of recognizing our interconnectedness. The conversation concludes with reflections on personal growth, the journey of entrepreneurship, and the role of inspiration through books and music. TAKEAWAYS • Gratitude for supportive partners enhances the entrepreneurial journey. • The world feels smaller when we recognize our connections. • Authenticity and empathy are crucial for personal and professional success. • CoRo Consulting is built on a framework of care and empathy. • Rest is essential for productivity and mental health. • Crumb culture in workplaces offers superficial perks instead of genuine care. • Breaking free from crumb culture leads to empowerment and fulfillment. • Every small action contributes to larger societal change. • Self-discovery is a journey that requires vulnerability and openness. • Inspiration can be found in books, music, and authentic connections. CHAPTERS 00:00 | Introduction and Gratitude 02:52 | The Power of Connection and Small World Phenomenon 05:49 | The Importance of Authenticity and Empathy 08:43 | CoRo Consulting: Building a Culture of Care 11:42 | Understanding Empathy and Its Role in Society 14:21 | Rest as Resistance: The Importance of Self-Care 17:28 | Crumb Culture: The Illusion of Workplace Perks 20:19 | Breaking Free from Crumb Culture 23:12 | The Journey of Self-Discovery and Empowerment 26:17 | Books and Music: Sources of Inspiration 29:14 | Conclusion and Future Conversations KEYWORDS mental health, empathy, self-care, crumb culture, authenticity, connection, CoRo Consulting, rest as resistance, workplace culture, personal growth Learn more about your ad choices. Visit megaphone.fm/adchoices
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1 month ago
54 minutes

THE BOOST
Episode 77: Navigating Digital Marketing and Mental Health, with Kari Brown
LINKS TO KNOW 🎟️ 2025 Mental Health Marketing Conference Tickets: MHMarketing.org 🎟️ 2025 CMO Summit Tickets: MHMarketing.org SUMMARY In this conversation, Steve Turney and Carrie Brown discuss the intersection of digital marketing and mental health awareness. Carrie shares her journey in founding ABH Connect, a marketing agency that supports small businesses, particularly in the mental health space. They explore the challenges faced by small businesses in digital marketing, the importance of personal branding, and the role of authenticity in marketing. Carrie also shares her personal experiences with mental health and the significance of self-care in her life as an entrepreneur. The discussion touches on the evolving landscape of marketing in the age of AI and the importance of maintaining a human touch in marketing efforts. TAKEAWAYS • Digital marketing is essential for small businesses. • Authenticity in personal branding resonates with audiences. • Email marketing remains a powerful tool. • Self-care is crucial for entrepreneurs. • Small businesses often lack the budget for extensive marketing. • Social media is a great starting point for marketing. • Consistency in content creation builds trust. • Mental health awareness is vital in marketing strategies. • AI is changing the marketing landscape, but human connection is key. • Personal experiences can enhance marketing authenticity. CHAPTERS 00:00 | Introduction to Digital Marketing and Mental Health 04:56 | The Journey of ABH Connect 09:59 | Challenges Faced by Small Businesses 14:43 | The Importance of Personal Branding 19:42 | Navigating the Digital Marketing Landscape 24:40 | The Role of Authenticity in Marketing 29:29 | Personal Experiences with Mental Health 34:34 | Self-Care and Mental Health Strategies 39:43 | The Future of Marketing in an AI World KEYWORDS digital marketing, personal branding, mental health, small business, marketing strategies, authenticity, self-care, AI in marketing, social media, email marketing Learn more about your ad choices. Visit megaphone.fm/adchoices
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2 months ago
51 minutes

THE BOOST
Episode 76: Exploring the Depths of Shame in Mental Health, with Dr. Rob Gent
LINKS TO KNOW 🎟️ 2025 Mental Health Marketing Conference Tickets: MHMarketing.org 🎟️ 2025 CMO Summit Tickets: MHMarketing.org SUMMARY In this conversation, Dr. Rob Gent discusses the importance of integrating mental health with physical health, emphasizing the role of shame, trauma, and family dynamics in mental well-being. He shares insights from his work at Pacific Quest, a behavioral health company that focuses on experiential learning and integrative health approaches. The discussion highlights the need for a shift from traditional treatment models to more holistic family-centered care, aiming to build resilience and a sense of self in young individuals. TAKEAWAYS •The impact of shame on mental health is profound. •Experiential learning can lead to significant emotional breakthroughs. •Integrative health connects mental and physical well-being. •Trauma can affect emotional development and coping mechanisms. •Family dynamics play a crucial role in mental health treatment. •Resilience is about bouncing back from stress, not just surviving. •Nutrition and physical health are integral to mental health. •The future of mental health care is family-centered. •Understanding trauma is essential for effective treatment. •Creating experiences of empathy is key to overcoming shame. CHAPTERS 00:00 | Introduction to Mental Health Conversations 02:43 | The Impact of Shame in Mental Health 05:50 | Pacific Quest: A New Approach to Mental Health 08:49 | Integrative Health: Connecting Mind and Body 11:28 | Understanding Trauma and Its Effects 14:35 | The Role of Family in Mental Health 17:28 | Resilience and the Future of Mental Health 20:07 | The Importance of Experiential Learning 23:25 | The Shift from RTC to FTC 26:07 | Building Healthy Relationships 29:05 | The Hormetic Effect and Resilience 32:06 | Conclusion and Final Thoughts KEYWORDS mental health, shame, trauma, resilience, Pacific Quest, integrative health, family therapy, experiential learning, youth mental health, emotional well-being Learn more about your ad choices. Visit megaphone.fm/adchoices
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2 months ago
45 minutes

THE BOOST
Episode 75: Innovative Leadership in Mental Health Care, with Amy Alexander
LINKS TO KNOW 🎟️ 2025 Mental Health Marketing Conference Tickets: MHMarketing.org 🎟️ 2025 CMO Summit Tickets: MHMarketing.org SUMMARY In this conversation, Steve Turney and Amy Alexander, CEO of the Refuge Center for Counseling, explore the importance of mental health care, the innovative leadership model at the Refuge Center, and the significance of community impact. They discuss the challenges and triumphs of building a mental health organization that prioritizes both client and staff well-being, emphasizing the need for access to quality care regardless of financial status. The conversation also touches on the importance of silence and self-care in maintaining mental health. TAKEAWAYS •Amy Alexander emphasizes the importance of direct care in leadership roles. •The Refuge Center provides a sliding scale for counseling services to ensure accessibility. •Innovative leadership models can enhance both client and staff experiences. •Community impact is a core value that drives the Refuge Center's mission. •Growth should be a byproduct of doing meaningful work, not the primary goal. •Building a supportive company culture is essential for staff well-being. •Silence and self-care are crucial for mental health professionals. •Friendship and connection are vital in combating loneliness. •The Refuge Center's new campus represents a legacy of love and support. •Resilience in the face of challenges is key to achieving long-term goals. CHAPTERS 00:00 | Introduction to Mental Health and Caregiving 01:53 | The Refuge Center: A Mission of Healing 11:33 | Innovative Leadership and Company Culture 17:39 | Growth Through Values and Community Impact 25:41 | Building a New Campus: A Journey of Resilience 31:05 | The Importance of Silence and Self-Care KEYWORDS mental health, caregiving, company culture, community impact, leadership, silence, self-care, Refuge Center, counseling, growth Learn more about your ad choices. Visit megaphone.fm/adchoices
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3 months ago
39 minutes

THE BOOST
Episode 74: The Age of Intelligence, with Jennifer Christensen
LINKS TO KNOW 🎟️ 2025 Mental Health Marketing Conference Tickets: MHMarketing.org 🎟️ 2025 CMO Summit Tickets: MHMarketing.org SUMMARY In this conversation, Jennifer Christensen, CMO and co-founder of Beacon Media and Marketing, discusses her journey in writing her upcoming book, 'The Age of Intelligence,' and how it intertwines with the current reformation brought about by AI. She shares her personal experiences with mental health, the importance of community, and the need for deeper connections in a rapidly changing world. The conversation emphasizes the significance of navigating disruption, embracing personal growth, and the role of spirituality in understanding the evolving landscape of technology and human relationships. TAKEAWAYS • Jennifer expresses gratitude for her children and their growth. • She is currently writing a book titled 'The Age of Intelligence.' • The book explores the intersection of AI and spirituality. • Jennifer discusses the historical context of reformation and its relevance today. • She emphasizes the importance of personal responsibility in navigating AI's impact. • Jennifer shares her personal journey through mental health challenges. • She highlights the need for deeper connections in a digital age. • The conversation touches on the importance of community support. • Jennifer advocates for using AI for good and fostering real relationships. • She recommends Taylor Welch's podcast for its transformational content. CHAPTERS 00:00 | Introduction and Gratitude 03:19 | The Age of Intelligence Book 08:28 | Reformation and AI 16:54 | Personal Journey and Mental Health 32:00 | Navigating Disruption and Change 46:38 | Mental Health Practices and Recommendations KEYWORDS mental health, AI, personal growth, spirituality, disruption, community, relationships, writing, gratitude, transformation Learn more about your ad choices. Visit megaphone.fm/adchoices
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3 months ago
54 minutes

THE BOOST
Episode 73: Cultivating Joy in Mental Health, with Dr. Jessica Stern
LINKS TO KNOW 🎟️ 2025 Mental Health Marketing Conference Tickets: MHMarketing.org 🎟️ 2025 CMO Summit Tickets: MHMarketing.org SUMMARY In this engaging conversation, Dr. Jessica B. Stern discusses her journey in promoting mental health, the importance of self-care practices, and how to navigate opportunities in a fulfilling way. She emphasizes the significance of saying no to align with personal values and shares her mission to help others live authentically. The discussion also touches on building connections, collaborations, and future aspirations in her career. TAKEAWAYS • Gratitude for nature can enhance mental well-being. • Movement is essential for both physical and mental health. • Self-care practices should be prioritized for overall wellness. • Saying no can open doors to new opportunities. • Opportunities may come in unexpected forms. • Aligning professional work with personal values is crucial. • Building connections can lead to exciting collaborations. • Being open to new experiences can lead to personal growth. • Creativity can be a powerful outlet for stress relief. • Future aspirations should be approached with flexibility and curiosity. CHAPTERS 00:00 | Introduction to Mental Health Conversations 02:48 | Self-Care and Wellness Practices 09:51 | Navigating Opportunities and Saying No 17:53 | Mission and Values in Professional Life 20:50 | Building Connections and Collaborations 29:45 | Future Aspirations and Creative Paths KEYWORDS mental health, self-care, wellness, productivity, opportunities, personal growth, creativity, professional development, connections, collaboration Learn more about your ad choices. Visit megaphone.fm/adchoices
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4 months ago
40 minutes

THE BOOST
Episode 72: Transforming Lives Through Mental Health, with Janet McDonald
LINKS TO KNOW 🎟️ 2025 Mental Health Marketing Conference Tickets: MHMarketing.org 🎟️ 2025 CMO Summit Tickets: MHMarketing.org SUMMARY In this engaging conversation, host Steve Turney and guest Janet McDonald, CEO of OnSite, explore the significance of mental health as a fundamental human right rather than a mere necessity. They discuss OnSite's innovative approaches to mental health care, emphasizing the importance of emotional health, the need for open conversations about trauma, and the integration of personal and professional lives. Janet shares insights on creating a supportive work environment that acknowledges and embraces emotions, as well as the evolving landscape of marketing in mental health. The discussion also touches on personal wellness practices and the importance of community and connection in fostering mental well-being. TAKEAWAYS • Mental health is a right that everyone deserves. •Emotional health should be prioritized like physical health. •Difficult conversations can lead to personal freedom. •Creating a supportive work environment is essential. •Work-life balance is a myth; integration is key. •Healing hospitality enhances client experiences. •Every team member plays a role in client healing. •Marketing in mental health should be approachable and relatable. •Personal growth is a continuous journey. •Community and connection are vital for mental wellness. CHAPTERS 00:00 | Introduction to Mental Health and Its Importance 07:50 | Understanding OnSite's Approach to Mental Health 10:20 | The Importance of Emotional Health 12:41 | Navigating Difficult Conversations 18:10 | Marketing and Branding in Mental Health 26:21 | Creating a Supportive Work Environment 33:51 | Integrating Work and Life 40:29 | Personal Growth and Wellness Practices KEYWORDS mental health, emotional health, OnSite, trauma therapy, workplace wellness, emotional intelligence, marketing in mental health, healing hospitality, personal growth, self-care Learn more about your ad choices. Visit megaphone.fm/adchoices
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4 months ago
44 minutes

THE BOOST
Episode 71: Navigating Mental Health in Creative Professions, with Brandon Triola
LINKS TO KNOW 🎟️ 2025 Mental Health Marketing Conference Tickets: MHMarketing.org 🎟️ 2025 CMO Summit Tickets: MHMarketing.org SUMMARY In this conversation, Steve Turner and Brandon Triola delve into the intersection of mental health and creativity, discussing the challenges faced by creative professionals in the age of artificial intelligence. Brandon shares his personal journey, emphasizing the importance of support systems, confidence, and community in overcoming anxiety and achieving success. He introduces his upcoming book, 'Save the Creatives,' which aims to provide a blueprint for creatives to navigate their careers amidst the evolving landscape of AI. The discussion also touches on the significance of imagination, storytelling, and personal experiences of faith and mental health. In this conversation, the speakers delve into the complexities of mental health, creativity, and personal growth. They discuss the importance of shifting from a competitive mindset to a creative one, the interconnectedness of mental and spiritual health, and the value of relationships and mentorship in achieving success. The conversation also touches on the challenges of traditional education for creative individuals and the need for a more holistic approach to defining success. Finally, they share practical tips for boosting mental health and the significance of defining one's own version of abundant success. TAKEAWAYS • Brandon emphasizes the importance of gratitude in life. •Support from loved ones is crucial for creative success. •AI poses challenges but also opportunities for creatives. •Every job serves as an internship for learning and growth. •Anxiety can be an indicator of deeper issues. •Confidence is essential for overcoming creative blocks. •Community support can help alleviate feelings of isolation. •Imagination is vital for personal and professional growth. •Personal stories can inspire and connect with others. •Faith can play a significant role in mental health recovery. •Voices can guide us through our darkest moments. •Self-reflection can lead to personal awakening. •Shifting from competition to creativity is essential. •Mental health is interconnected with spirituality. •Relationships are crucial for success. •Mentorship can significantly impact career growth. •Education systems may not support creative individuals. •ADD labels can misrepresent creative potential. •Defining success is a personal journey. •Physical health contributes to mental well-being. CHAPTERS 00:00 | Introduction to Mental Health and Creativity 02:59 | The Importance of Support in Creative Endeavors 06:10 | Navigating the Challenges of AI in Creativity 09:02 | The Greenhouse Effect: Growth and Transition 12:07 | Building Confidence as a Creative 14:55 | The Role of Community in Overcoming Anxiety 17:57 | Exploring the Journey of Writing and Storytelling 20:45 | Rediscovering Imagination Through Parenthood 24:00 | Personal Stories of Faith and Mental Health 29:49 | The Impact of Spiritual Experiences on Life Choices 34:07 | Voices Through Darkness 35:34 | The Awakening Process 36:48 | Creative vs. Competitive Paths 37:38 | Mental Health and Spirituality 39:51 | The Importance of Relationships 41:40 | The Role of Mentorship 45:52 | Education and Creativity 54:31 | Understanding ADD in Creatives 58:05 | Defining Abundant Success 01:02:08 | Boosting Mental Health KEYWORDS mental health, creativity, AI, confidence, community, storytelling, imagination, personal growth, faith, support, mental health, creativity, success, relationships, education, ADD, spirituality, mentorship, podcasting, personal growth Learn more about your ad choices. Visit megaphone.fm/adchoices
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4 months ago
1 hour 7 minutes

THE BOOST
Episode 70: Authentic Marketing for Therapists, with Anna Walker
LINKS TO KNOW 🎟️ 2025 Mental Health Marketing Conference Tickets: MHMarketing.org 🎟️ 2025 CMO Summit Tickets: MHMarketing.org SUMMARY In this conversation, host Steve Turney and guest Anna Walker discuss the intersection of AI marketing strategies and the unique needs of therapists. They explore the importance of marketing for therapists, the significance of authentic voice in communication, and the nuances of niche marketing. Anna shares insights on how therapists can effectively engage clients and grow their practices by understanding their unique offerings and positioning themselves in the marketplace. In this conversation, Anna Walker discusses the intersection of marketing and therapy, emphasizing the importance of authenticity and connection in marketing practices for therapists. She highlights the need for therapists to view marketing as a service to their clients rather than a sales tactic. The discussion also touches on self-care practices, the launch of Anna's podcast, and the role of AI in marketing, stressing the importance of maintaining a human element in business and the value of support systems for success. TAKEAWAYS • Therapists often have a negative view of marketing. • Strategy is about clarity in communication and visibility. • Authenticity in voice is crucial for effective marketing. • Niche marketing helps therapists stand out in a crowded field. • Clients are taking longer to decide on therapy, requiring consistent marketing efforts. • Successful marketing involves being memorable and specific. • Every therapist has a niche, whether they recognize it or not. • Templates can be useful, but authenticity is key in messaging. • Understanding what lights you up can enhance your marketing. • Expertise in a specific area builds trust with clients. • Marketing can be a service to clients, not just selling. • Therapists often view marketing as contrary to their mission. • Authenticity in marketing resonates with clients. • Bringing personal elements into marketing can build trust. • Therapists deserve fair compensation for their expertise. • Self-care is crucial for mental health professionals. • Setting boundaries helps in balancing work and family life. • Walking alone can recharge mental health and creativity. • AI can assist in marketing but should not replace human voice. • Support systems are essential for success in business. CHAPTERS 00:00 | Introduction to AI Marketing for Therapists 05:02 | Understanding Marketing Strategy 11:06 | The Importance of Authentic Voice in Marketing 18:20 | Niche Marketing for Therapists 21:00 | The Role of Marketing in Therapy 23:57 | Authenticity in Marketing 26:52 | Balancing Service and Income 30:07 | Self-Care and Mental Health 31:56 | Launching a Podcast 34:04 | Navigating AI in Marketing 38:57 | The Human Element in Business 43:05 | Support Systems for Success KEYWORDS AI marketing, therapists, marketing strategy, authentic voice, niche marketing, mental health, client engagement, marketing templates, therapy business growth, marketing trends, therapy, marketing, authenticity, self-care, AI, podcast, mental health, business, support systems, clinician Learn more about your ad choices. Visit megaphone.fm/adchoices
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5 months ago
47 minutes

THE BOOST
Episode 69: Mental Health Awareness, Agency, and Events, with Steve Turney
LINKS TO KNOW 🎟️ 2025 Mental Health Marketing Conference Tickets: MHMarketing.org 🎟️ 2025 CMO Summit Tickets: MHMarketing.org 👕 Mental Health Advocate T-Shirts + More: Readytoadvocate.com SUMMARY In this episode, Steve Turney discusses the significance of Mental Health Awareness Month, emphasizing the evolution of conversations around mental health. He highlights the importance of moving from mere awareness to taking agency in one's mental health journey. The episode also covers upcoming events related to mental health marketing, including a conference and a summit for marketing professionals. TAKEAWAYS • Mental Health Awareness Month encourages open conversations. • The shift from awareness to engagement is crucial. • Agency involves understanding what we can control. • Asking for help is a sign of strength. • Personal experiences can lead to greater clarity. • There are many paths to mental health support. • The Mental Health Marketing Conference is a key event. • Networking opportunities are vital for marketers. • Cohorts can provide ongoing support and accountability. • Events can have a lasting impact beyond their duration. CHAPTERS 00:00 | Introduction to Mental Health Awareness Month 03:04 | The Shift from Awareness to Agency 06:06 | Upcoming Events and Opportunities in Mental Health Marketing KEYWORDS mental health, awareness, agency, marketing, mental health month, mental health marketing conference, help, humility, community, support Learn more about your ad choices. Visit megaphone.fm/adchoices
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5 months ago
9 minutes

THE BOOST
Episode 68: Navigating Complex Healthcare Systems, with Dr. Ronya Green
SUMMARY In this engaging conversation, Dr. Ronya Green discusses her journey as a family medicine physician and the founder of Care Nexus, a platform designed to integrate behavioral health into primary care. She shares insights on the importance of addressing both physical and mental health, the role of AI in reducing clinician burnout, and the challenges of navigating complex healthcare systems. Dr. Green emphasizes the need for a human touch in mental health care and the growing consumer interest in mental health solutions. The discussion also touches on the subjective nature of mental health outcomes and the importance of personal health practices. TAKEAWAYS •Dr. Ronya Green emphasizes the integration of behavioral health into primary care. •Care Nexus was created to address the administrative burdens faced by healthcare providers. •AI can enhance efficiency in healthcare but cannot replace the human touch. •The consumer interest in mental health solutions is growing, especially post-pandemic. •Patients appreciate direct access to their physicians without long wait times. •The segmentation of healthcare into physical and mental health is problematic. •Therapy should be normalized as a beneficial practice for everyone. •Measuring outcomes in mental health is complex and subjective. •Automation can significantly reduce clinician burnout and administrative tasks. •Personal health practices, like midday walks, are essential for maintaining well-being. CHAPTERS 00:00 | Introduction to Dr. Ronya Green and Care Nexus 02:47 | The Journey to Integrating Behavioral Health 06:02 | Building Care Nexus: Addressing Pain Points 09:04 | Target Audience and Patient Care at Rafa Healthcare 12:04 | The Role of AI in Healthcare 14:57 | Addressing Burnout and Administrative Burden 18:07 | Navigating Complex Systems in Healthcare 21:01 | The Human Touch in Mental Health 23:58 | Consumer Adoption of Mental Health Solutions 27:07 | Measuring Outcomes in Mental Health 29:50 | Personal Health Practices and Recommendations KEYWORDS behavioral health, primary care, AI in healthcare, Care Nexus, Dr. Ronya Green, patient care, mental health, healthcare technology, burnout prevention, healthcare solutions Learn more about your ad choices. Visit megaphone.fm/adchoices
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5 months ago
34 minutes

THE BOOST
Episode 67: Exploring Mental Health Journeys, with Laura Lyn Donahue
Click here to purchase Laura Lyn's latest book, Who Do You Think You Are?: a memoir SUMMARY In this engaging conversation, Laura Lynn Donahue shares her personal journey through mental health, the writing process of her memoir 'Who Do You Think You Are?', and the complexities of codependency. The discussion highlights the importance of self-discovery, the impact of childhood experiences, and the role of supportive relationships in personal growth. Laura's insights into mental health resources and the significance of sharing personal stories create a powerful narrative. In this conversation, the speakers explore the journey of self-identification as a writer, the complexities of motherhood, and the challenges of parenting in a digital age. They discuss the importance of breaking the cycle of perfectionism, the impact of mental health on personal narratives, and the process of writing as a means of healing and self-discovery. The conversation emphasizes the significance of sharing personal stories to foster connection and understanding among individuals. TAKEAWAYS • Laura Lynn Donahue shares her transformative journey through mental health. • Mental Health America provides valuable resources for self-assessment. • The importance of sharing personal stories to inspire others. • Writing a memoir can be a path to self-discovery. • Pleasing others can lead to a loss of self-identity. • Codependency can be both harmful and necessary in parenting. • Recognizing the signs of codependency is crucial for personal growth. • The impact of childhood experiences on adult behavior. • The significance of supportive relationships in personal development. • The journey of becoming an author can reshape one's identity. Claiming the title of 'writer' is a significant step in personal identity. • The joy of connecting with readers who resonate with your work is profound. • Motherhood can often overshadow personal identity, but it's essential to embrace one's own narrative. • Parenting requires adapting to the unique personalities of each child. • Navigating the digital world with children involves setting boundaries while maintaining a close relationship. • Breaking the cycle of perfectionism is crucial for healthy emotional development in children. • Admitting mistakes is a vital lesson for both parents and children. • Mental health issues, including eating disorders, can stem from societal pressures and personal experiences. • Writing can be a therapeutic process that uncovers hidden struggles and promotes healing. • Sharing personal stories can help others feel less alone in their experiences. CHAPTERS 00:00 | Introduction to Mental Health and Personal Journeys 01:57 | The Launch of 'Who Do You Think You Are?' 03:52 | The Writing Process and Self-Discovery 08:05 | The Transition from Pleaser to Self-Aware 12:10 | Understanding Codependency and Its Impact 18:08 | The Role of Codependency in Parenting 21:03 | The Author's Journey and Book Presentation 24:34 | Claiming the Title of Writer 27:38 | Navigating Motherhood and Identity 30:45 | Parenting in a Digital Age 36:02 | Breaking the Cycle of Perfectionism 40:00 | Unpacking Mental Health and Eating Disorders 46:30 | The Journey of Writing and Future Aspirations KEYWORDS mental health, personal journey, self-discovery, codependency, writing process, Laura Lynn Donahue, Who Do You Think You Are, parenting, mental health resources, community support, writer, motherhood, identity, parenting, digital age, perfectionism, mental health, eating disorders, storytelling, personal growth Learn more about your ad choices. Visit megaphone.fm/adchoices
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5 months ago
49 minutes

THE BOOST
Episode 66: The Power of Storytelling, with Nathan Morgan
SUMMARY In this engaging conversation, Nathan Morgan discusses the importance of mental health, storytelling, and personal growth. He shares his journey of self-discovery, the impact of therapy, and the significance of creating safe spaces for authentic conversations. The discussion emphasizes the power of vulnerability in storytelling and how it fosters connection and trust in both personal and professional relationships. In this conversation, the speakers explore the themes of mental health, creativity, and the importance of play. They discuss the process of unpacking personal experiences and memories, likening it to sorting through a junk drawer. The conversation emphasizes the significance of play and laughter in enhancing creativity and emotional well-being. They also delve into the journey of sharing personal stories, the challenges of vulnerability, and the liberating nature of authenticity. Finally, they highlight self-care practices that help ground and recharge individuals, reinforcing the idea that taking time for oneself is essential for personal growth and connection. TAKEAWAYS • Gratitude can inspire personal growth. • Brand identity is crucial for connecting with audiences. • Personal stories can have a profound impact on others. • Vulnerability in storytelling fosters connection. • Creating safe spaces encourages honest sharing. • Therapy can be a valuable tool for personal development. • Self-discovery is a continuous journey. • Asking questions can help others share their stories. • Navigating social media requires careful consideration of vulnerability. • Authenticity builds trust in professional relationships. Unpacking memories can be a therapeutic process. • Play is essential for creativity and emotional health. • Laughter serves as a powerful tool for healing. • Sharing personal stories can lead to liberation. • Rest and play enhance productivity and focus. • Freedom includes the ability to be disliked. • Self-care practices are crucial for mental wellness. • Vulnerability can lead to deeper connections. • Creativity often flourishes when we allow ourselves to play. • Authenticity in storytelling resonates with others. CHAPTERS 00:00 | Introduction and Gratitude 02:13 | The Importance of Brand Identity 04:26 | Personal Stories and Their Impact 10:00 | Navigating Vulnerability in Storytelling 15:05 | Creating Safe Spaces for Sharing 19:07 | Therapy and Personal Growth 22:06 | The Journey of Self-Discovery 23:47 | Unpacking the Junk Drawer of the Mind 26:18 | The Importance of Play and Creativity 30:28 | Laughter as a Therapeutic Tool 35:01 | The Journey of Sharing Personal Stories 40:18 | Self-Care and Grounding Practices KEYWORDS mental health, storytelling, vulnerability, personal growth, brand identity, emotional intelligence, therapy, safe spaces, authenticity, community, mental health, creativity, play, laughter, personal growth, storytelling, self-care, therapy, emotional well-being, authenticity Learn more about your ad choices. Visit megaphone.fm/adchoices
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5 months ago
45 minutes

THE BOOST
Episode 65: Authentic Healthcare Marketing, with Brandon Edwards
SUMMARY In this conversation, Brandon Edwards, CEO of Unlock Health, discusses the importance of mental health and healthcare marketing. He shares insights on his journey into healthcare, the mission of Unlock Health, and the integration of managed care with marketing strategies. Brandon emphasizes the need for authentic healthcare marketing in a post-truth era, where trust in institutions is waning. He highlights the significance of understanding market gaps and the importance of talent assessment in leadership. In this conversation, the speakers delve into the challenges and opportunities within the behavioral health sector, particularly focusing on the importance of brand building, the dynamics between payers and providers, and the impact of demographic shifts on insurance. They explore the current landscape of mental health care, the need for better marketing strategies, and the role of personal wellness practices in fostering optimism amidst challenges. TAKEAWAYS • Brandon expresses gratitude for his long-lasting marriage and supportive executive team. •Unlock Health was formed to provide comprehensive marketing services to healthcare providers. •Managed care is often overlooked but crucial for organizational growth in healthcare. •Brandon's entry into healthcare was accidental, stemming from a background in political campaigns. •He emphasizes the importance of being a good judge of talent in leadership roles. •Brandon believes in an abundance mindset and the importance of optimism in business. •Authentic healthcare marketing is essential in a time of distrust towards institutions. •Healthcare providers must adapt their messaging to reach diverse audiences effectively. •Calculated failure is a part of learning and growth in healthcare marketing. •The Coca-Cola effect illustrates the power of consistent messaging in marketing. Only 19% of behavioral health executives focus on brand building. •63% of executives are unsure if they're targeting the right audiences. •79% of executives can't measure ROI from their marketing efforts. •Behavioral health marketing lags behind other healthcare sectors. •The profit margin in behavioral health has historically been lower. •Payers are becoming more aggressive with providers, reducing access to care. •Demographic shifts are shrinking the commercially insured population. •The increase in care denials is impacting provider revenue. •Optimism can be found in the dedication of new therapists entering the field. •Personal wellness practices, like yoga, can provide mental clarity and focus. CHAPTERS 00:00 | Introduction and Gratitude 02:00 | Unlock Health: Mission and Services 06:16 | Managed Care and Marketing Integration 09:14 | Brandon's Journey into Healthcare 12:36 | Leadership Philosophy and Talent Assessment 16:51 | Authentic Healthcare Marketing in the Post-Truth Era 25:06 | The Importance of Brand Building in Behavioral Health 29:32 | Challenges in Behavioral Health Marketing 30:15 | The Tension Between Payers and Providers 35:52 | Demographic Shifts and Insurance Dynamics 37:47 | Finding Optimism in a Challenging Landscape 48:16 | Personal Wellness Practices and Their Impact KEYWORDS mental health, healthcare marketing, Unlock Health, Brandon Edwards, managed care, leadership, authenticity, marketing strategy, healthcare providers, patient acquisition, behavioral health, brand building, marketing, healthcare, mental health, insurance, optimism, personal wellness, yoga, healthcare providers Learn more about your ad choices. Visit megaphone.fm/adchoices
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6 months ago
51 minutes

THE BOOST
Episode 64: Navigating Mental Health Entrepreneurship, with Dan King
SUMMARY In this conversation, Dan King from Fireside Strategic discusses the intersection of mental health and entrepreneurship, emphasizing the importance of empathy in business partnerships. He shares insights on the unique challenges faced in the mental health sector, the role of culture in investment, and the dynamics of selling mental health practices. The discussion highlights the need for alignment between investors and providers, and the potential for creating thriving mental health practices that benefit both clinicians and patients. REGISTER FOR AZOLA’S FREE 5/14 WEBINAR  https://azolacreative.com/value/ TAKEAWAYS • Empathy in business partnerships is crucial for success. • The marriage analogy is a powerful way to evaluate business partnerships. • Fireside Strategic focuses on culture-driven investments in mental health. • The firm aims to retain and attract clinicians in a challenging market. • Investors must prioritize people over profits in mental health. • Providers often have misconceptions about investor motivations. • Not all investors operate with the same values or understanding of mental health. • The potential for multiple exits in business transactions can benefit founders. • Alignment between partners is essential for long-term success. CHAPTERS 00:00 | Navigating the Journey of Mental Health Entrepreneurship 03:12 | The Role of Empathy in Business Partnerships 06:08 | Fireside Strategic: A Culture-Driven Investment Firm 08:52 | Aligning Values in Mental Health Practices 12:11 | The Intersection of Law, Business, and Mental Health 14:54 | Understanding Investor and Provider Perspectives 17:59 | The Unique Dynamics of Selling a Mental Health Practice KEYWORDS mental health, entrepreneurship, empathy, business partnerships, Fireside Strategic, culture-driven investment, behavioral health, investor perspectives, selling practices, alignment Learn more about your ad choices. Visit megaphone.fm/adchoices
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6 months ago
22 minutes

THE BOOST
Episode 63: The Magic of Therapy, with John B. Midgely
SUMMARY In this engaging conversation the host Steve Turney and co-host Sarah Weyh explore the intersection of magic and mental health with guest John B. Midgley, a magician and mental health clinician. They discuss the importance of mental health education, the therapeutic approaches that blend magic with therapy, and how magic can create cognitive shifts in perception, allowing individuals to embrace uncertainty and openness. In this conversation, the speaker discusses the innovative integration of magic and therapy, sharing personal experiences of using card magic to connect with clients. The dialogue explores the importance of finding common interests to facilitate communication in therapy, the challenges of anxiety and stage presence, and the journey of building a private practice. The speaker expresses a passion for helping young adults navigate their transition to adulthood and shares insights on creating a mental health magic show that promotes mindfulness and self-care. TAKEAWAYS • The integration of magic and mental health can create unique therapeutic experiences. •Mental health screenings provide essential resources for individuals seeking help. •Creating a safe environment in therapy is crucial for client success. •Magic can serve as a tool for cognitive shifts in perception. •Understanding different perspectives is key in mental health treatment. •Therapists should adapt their approaches to fit individual client needs. •Magic can inspire hope and remind us of the impossible. •Education from credible sources is vital in mental health. •Live magic performances offer a different experience than watching online. •Therapeutic magic can help clients feel more comfortable in sessions. •Magic can serve as a therapeutic tool. •Finding common interests helps in therapy. •Navigating anxiety is crucial for public speaking. •Making appointments accessible is essential for clients. •Building a practice relies on authenticity and reputation. •Young adults face unique challenges in therapy. •Art can reveal deeper emotional truths. •Mindfulness practices can aid in emotional regulation. •Self-care requires consistent effort and practice. •Everyone has a unique story worth understanding. CHAPTERS 00:00 | The Magic of Mental Health and Illusion 03:59 | Introducing John Midgley: A Magician's Journey 08:01 | Therapeutic Approaches: Blending Magic and Mental Health 15:04 | The Cognitive Shift: How Magic Influences Perception 16:18 | The Intersection of Magic and Therapy 19:56 | Connecting Through Interests 23:08 | Navigating Anxiety and Stage Presence 29:18 | Building a Private Practice 32:43 | Targeting Young Adults in Therapy 36:00 | Creating a Mental Health Magic Show KEYWORDS magic, mental health, therapy, cognitive shift, magician, mental health clinician, mental health education, crisis situations, therapeutic approaches, illusion, magic therapy, mental health, anxiety, stage presence, private practice, young adults, mindfulness, self-care, art therapy, connection Learn more about your ad choices. Visit megaphone.fm/adchoices
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7 months ago
42 minutes

THE BOOST
Episode 62: The Power of Kindness and Community, with Ashley Robyn
SUMMARY This conversation explores various aspects of mental health, focusing on the importance of education, community support, and creative expressions in advocacy. The hosts discuss QPR training for suicide prevention, the challenges of parenting, and the impact of kindness in fostering connections. They also highlight personal experiences and initiatives that promote mental well-being. In this conversation, the speakers delve into the unexpected experience of joining a cult for a month, exploring the implications of such environments on mental health and personal growth. They discuss the challenges of writing a memoir, the emotional toll it takes, and the importance of self-care practices like running and therapy. The conversation emphasizes the need for authenticity in social media and the dangers of superficial connections in the pursuit of belonging. TAKEAWAYS • Education is the most important thing in mental health. • Talking about suicide can actually help. • There is a stigma around discussing mental health that needs to be overcome. • Motherhood involves learning and growing alongside your children. • It's essential to own up to mistakes in parenting. • Creative expressions can play a significant role in mental health advocacy. • Community support is vital for mental well-being. • Kindness can lead to significant movements and connections. • Handmade gestures can have a profound impact on others. • Personal experiences can inspire initiatives that promote mental health awareness. • People need a place to feel like they belong. • Joining a cult can happen accidentally. • The writing process can be emotionally taxing. • Self-care is crucial for mental health. • Therapy is an important part of healing. • Social media can create a false sense of connection. • Authenticity is key in personal branding. • Emotional healing requires proper guidance. • Running can be a form of self-care. • Community support is vital for personal growth. CHAPTERS 00:00 | Introduction to Mental Health Conversations 04:03 | QPR Training Insights 06:50 | Parenting and Mental Health Awareness 11:02 | The Power of Kindness and Community 18:06 | Creative Expressions in Mental Health Advocacy 19:59 | Accidental Cult Experience 31:42 | The Writing Journey 40:57 | Self-Care and Growth KEYWORDS mental health, QPR training, parenting, kindness, community, mental health awareness, suicide prevention, creativity, advocacy, emotional well-being, cult experience, mental health, writing process, self-care, personal growth, therapy, social media, authenticity, emotional healing, community Learn more about your ad choices. Visit megaphone.fm/adchoices
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7 months ago
43 minutes

THE BOOST
Listen in to this podcast for conversations with people promoting mental health. From clinicians, marketers, behavioral health executives and advocates, these 30-60 min conversations discuss mental health and the companies and people who are doing great work in this space.