Steve Turney: CEO, Mental Health Marketing Conference
79 episodes
1 month ago
Listen in to this podcast for conversations with people promoting mental health.
From clinicians, marketers, behavioral health executives and advocates, these 30-60 min conversations discuss mental health and the companies and people who are doing great work in this space.
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Listen in to this podcast for conversations with people promoting mental health.
From clinicians, marketers, behavioral health executives and advocates, these 30-60 min conversations discuss mental health and the companies and people who are doing great work in this space.
Episode 77: Navigating Digital Marketing and Mental Health, with Kari Brown
THE BOOST
51 minutes
2 months ago
Episode 77: Navigating Digital Marketing and Mental Health, with Kari Brown
LINKS TO KNOW
🎟️ 2025 Mental Health Marketing Conference Tickets: MHMarketing.org
🎟️ 2025 CMO Summit Tickets: MHMarketing.org
SUMMARY
In this conversation, Steve Turney and Carrie Brown discuss the intersection of digital marketing and mental health awareness. Carrie shares her journey in founding ABH Connect, a marketing agency that supports small businesses, particularly in the mental health space. They explore the challenges faced by small businesses in digital marketing, the importance of personal branding, and the role of authenticity in marketing. Carrie also shares her personal experiences with mental health and the significance of self-care in her life as an entrepreneur. The discussion touches on the evolving landscape of marketing in the age of AI and the importance of maintaining a human touch in marketing efforts.
TAKEAWAYS
• Digital marketing is essential for small businesses.
• Authenticity in personal branding resonates with audiences.
• Email marketing remains a powerful tool.
• Self-care is crucial for entrepreneurs.
• Small businesses often lack the budget for extensive marketing.
• Social media is a great starting point for marketing.
• Consistency in content creation builds trust.
• Mental health awareness is vital in marketing strategies.
• AI is changing the marketing landscape, but human connection is key.
• Personal experiences can enhance marketing authenticity.
CHAPTERS
00:00 | Introduction to Digital Marketing and Mental Health
04:56 | The Journey of ABH Connect
09:59 | Challenges Faced by Small Businesses
14:43 | The Importance of Personal Branding
19:42 | Navigating the Digital Marketing Landscape
24:40 | The Role of Authenticity in Marketing
29:29 | Personal Experiences with Mental Health
34:34 | Self-Care and Mental Health Strategies
39:43 | The Future of Marketing in an AI World
KEYWORDS
digital marketing, personal branding, mental health, small business, marketing strategies, authenticity, self-care, AI in marketing, social media, email marketing
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THE BOOST
Listen in to this podcast for conversations with people promoting mental health.
From clinicians, marketers, behavioral health executives and advocates, these 30-60 min conversations discuss mental health and the companies and people who are doing great work in this space.
