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Be More Human

Graham Brown

54 episodes

3 days ago

Produced by Pikkal & Co - Award-Winning Podcast Agency . As we enter the 4th Industrial Revolution, how can we compete with Artificial Intelligence - a technology that promises exponential yield gains in efficiency? The answer is to do what machines cannot - be more human. Be More Human is a rally call for business leaders to use Artificial Intelligence and Machine Learning not to replace humanity, but to augment it through leadership, storytelling, and podcasts. This podcast is an exploration of how we can automate the Work to elevate the flow.

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All content for Be More Human is the property of Graham Brown and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Produced by Pikkal & Co - Award-Winning Podcast Agency . As we enter the 4th Industrial Revolution, how can we compete with Artificial Intelligence - a technology that promises exponential yield gains in efficiency? The answer is to do what machines cannot - be more human. Be More Human is a rally call for business leaders to use Artificial Intelligence and Machine Learning not to replace humanity, but to augment it through leadership, storytelling, and podcasts. This podcast is an exploration of how we can automate the Work to elevate the flow.

Show more...

Episodes (20/54)

Be More Human

BMH54: How Stories Help us Reclaim Our Humanity with Rain Bennett

Stories are a powerful tool of influence. But, how do you use that influence? Do you use that power to divide and inflame the primal fears of your audience or do you use it to connect and heal?

In today’s Be More Human Podcast I’m joined by documentary filmmaker Rain Bennett to discuss the power of stories through some of his recent projects including “Raise Up: The World Is Our Gym” and his latest project involving solving a Southern settler mystery that has long been lost to lore and history.

In this podcast we discuss race, identity, Calisthenics, the Origin Myths of America, Robert F Kennedy, Martin Luther King, Fairy Tales, The Godfather, 1984, The Lion King, Donal Trump and many more cultural artefacts and tropes that continue to define modern society.

4 years ago

1 hour 11 minutes 26 seconds

Be More Human

BMH53: The future of B2B storytelling is optimal not perfect

Produced by Pikkal & Co - Award-Winning Podcast Agency . The future of B2B storytelling is optimal not perfect

5 years ago

7 minutes 29 seconds

Be More Human

BMH52: How I met Tony Fernandes

Produced by Pikkal & Co - Award-Winning Podcast Agency . How I met Tony Fernandes

5 years ago

10 minutes 56 seconds

Be More Human

BMH51: How to use B2B storytelling to define your category

Produced by Pikkal & Co - Award-Winning Podcast Agency . How to use B2B storytelling to define your category

5 years ago

11 minutes 14 seconds

Be More Human

BMH50: Reclaim the water cooler

Produced by Pikkal & Co - Award-Winning Podcast Agency . Reclaim the water cooler

5 years ago

52 minutes 2 seconds

Be More Human

BMH49: Work from home is not the office but at home

Produced by Pikkal & Co - Award-Winning Podcast Agency . Work From Home isn't "the office but at home. We are experiencing rapid and unforeseen disruption that requires these qualities of response. We've seen major disruption to the Supply Chains of business wrought by the Pandemic. We are experiencing a shift to Work From Home, but what many fail to appreciate is that these aren't operational challenges, these are communications challenges. In response, we are experiencing the early stages of a macro Shift in how organisations communicate: from a traditional "Loudspeaker” model of communication to that of a modern "Telephone”. Building a Storytelling Organization is about how your Organization won't just survive, but Thrive in the next decade.

5 years ago

52 minutes 13 seconds

Be More Human

BMH48: Be digital vs do digital

Produced by Pikkal & Co - Award-Winning Podcast Agency . How companies are reacting now to "Work from Home" exposes the difference in "Be Digital" vs "Do Digital". "Work from Home" is just "Do Digital". "Work from Anywhere" is "Be Digital". It's the same with Branding. In the Digital Era, Branding will become no more than the echo of a bygone era, a shockwave from the past. Be Digital means giving your people a voice, means thinking like Edison or Franklin and being able to separate the problem from the solution.

5 years ago

1 hour 5 minutes 40 seconds

Be More Human

BMH47: People follow people not brands

Produced by Pikkal & Co - Award-Winning Podcast Agency . People follow people not brands. Brand isn't a logo or a strategy, it's how you touch your customers and your ecosystem on a daily basis. The more we AUTOMATE, the more we have to slow things down and be in the moment. The more we move to the digital CLOUD, the more we have to focus on what's analog and offline. The more we use AI, the more we have to amplify the human touch.

5 years ago

53 minutes 6 seconds

Be More Human

BMH46: Military and the 5th industrial revolution

Produced by Pikkal & Co - Award-Winning Podcast Agency . The 2020s will be defined by the 4th industrial revolution - Artificial Intelligence and exponential yield gains in efficiency. But what comes next? Each successive industrial revolution is exactly half the length of the one before it. That means 19 years after the 4th Industrial Revolution, we will welcome the 5th - Artificial Life. And it looks like the military have already started exploring their option.s

5 years ago

53 minutes 28 seconds

Be More Human

BMH45: Why spies put stones in their shoes

Produced by Pikkal & Co - Award-Winning Podcast Agency . In the world of Espionage, there is a difference between an amateur and professional spy. Amateurs don't have long careers because they're easily caught. Professionals, however, know that building trust is less about the obvious "big picture" hacks that amateurs use like a beard or fake nose. The reason is that we build trust with people through many smaller cues. Take, for example, how easy it is to spot a friend 100 metres away just by the way they walk. That's why if you want to look like an old man, you got to focus on the small picture - like putting a stone in your shoe. These lessons from the world of Spies teach us a lot about how we need to build trust in the virtual world.

5 years ago

22 minutes 12 seconds

Be More Human

BMH44: Why being emotional should not be seen as weakness

Produced by Pikkal & Co - Award-Winning Podcast Agency . Being "emotional" has traditionally been seen a sign of weakness. By contrast, Logic is seen as a sign of intelligence and strength. However, this world view is changing as we exit The Industrial Era where the physics of business are governed by efficiency. In this podcast episode of Be More Human, I share news and research that showcases just how much leadership and decision making are a function of emotion, not logic.

5 years ago

20 minutes 55 seconds

Be More Human

BMH43: I sold all my stuff and travelled the world for 4 years

Produced by Pikkal & Co - Award-Winning Podcast Agency . Fire your boss, sell your car, travel the world. Some years ago we decided to sell all our stuff and travel the world. We traveled to and lived on tropical islands and picture postcard destinations: Fiji, Hawaii. New Zealand, California, Mainland Japan, Okinawa, Thailand, Cyprus and Lanzarote. These were good times, and the best education I could provide for our 6 year old son.

5 years ago

38 minutes 34 seconds

Be More Human

BMH42: The dream by Alan Watts

Produced by Pikkal & Co - Award-Winning Podcast Agency . The Dream is a short poem written by the Philosopher Alan Watts. The Dream is a reminder of the multiplicity of possibility that we live out in our daily lives.

5 years ago

2 minutes 59 seconds

Be More Human

BMH41: Branding is dead

Produced by Pikkal & Co - Award-Winning Podcast Agency . Branding is the legacy of the bygone Industrial Era. Branding is the Loudspeaker model of communication that replaces humans with mascots, conversations with campaigns and authenticity with efficiency. If we want to humanize brands, we need to stop talking about brands. We need to build the Storytelling Organization where everyone, not just the ad agency, gets a voice.

5 years ago

19 minutes 53 seconds

Be More Human

BMH40: Two of the greatest speeches ever made (Robert Kennedy and John F Kennedy)

Produced by Pikkal & Co - Award-Winning Podcast Agency . This is Leadership: Leadership is Storytelling; Storytelling is Leadership. It must be more than a coincidence that 2 of the greatest speeches recorded in the 20th century were from 2 brothers - John F (Jack) and Robert Kennedy. John F Kennedy took us to the Moon. On the eve of Martin Luther King's assassination, Robert reminded us of the need to make good use of our time on the Earth. If you want to know how to "Make America Great Again" it's not through division and intolerance, it's through invoking powerful dreams and bringing people together.

5 years ago

14 minutes 46 seconds

Be More Human

BMH39: The Power of Strategic Narratives (Choose Your Map and Own It)

Produced by Pikkal & Co - Award-Winning Podcast Agency . When we think of maps, we tend to think of them as fact more often that not. However, in this episode of the Be More Human podcast, I look at the concept of Maps as a whole and then explore the idea of whether there are more strategic narratives involved in the making of maps than we can tell and how we have just become accustomed to considering this narrative as fact. I then explore the importance strategic narratives and storytelling in the world of business.

5 years ago

23 minutes 14 seconds

Be More Human

BMH38: Hypercompetition and the New Customer Experience a

Produced by Pikkal & Co - Award-Winning Podcast Agency . With the degree of competition increasing rapidly in the modern times, in today's episode of the Be More Human podcast I analyze how the more successful corporations of today are doing well not because they bank on the inertia of their consumer by making it hard to leave but by solving their issues to ensure that they stay. I also offer my thoughts on where this phenomenon is headed and how, even in the business world, Bob Dylan's prophecy of "The times, they are a changin' ” is coming to pass.

5 years ago

25 minutes 47 seconds

Be More Human

BMH37: The Digital Transformation of Communication

Produced by Pikkal & Co - Award-Winning Podcast Agency . Communication is changing. Look around us and see a new model of business evolving. Work from Home is not an operational challenge, it's a communications one. And with it, a new model of communication. This is the next wave of Digital Transformation - the Digital Transformation of Communication, the changing shape of business from Communications Pipeline to Communications Platform.

5 years ago

35 minutes 7 seconds

Be More Human

BMH36: The Leader's Journey

Produced by Pikkal & Co - Award-Winning Podcast Agency . Leadership is hard. If you would rather be liked, get a dog. But we need Leaders because without them we would never change. Leaders take us across the threshold and into the unknown. Leaders take us to where we need to go, rather than where we want to go. In this review of my new E-book "The Leaders Journey” I share the key stages in every leader's journey.

5 years ago

21 minutes 30 seconds

Be More Human

BMH35: Digital Transformation is a Story

Produced by Pikkal & Co - Award-Winning Podcast Agency . Digital Transformation is a story. Look at the word, Transformation: Trans = change, Form = shape. Digital Transformation is the changing shape of business caused by digital. Core to this journey are the people, their mindsets and skills. One of the key skills in the era of digital transformation is storytelling - how do you communicate transformation and what is the shape of business we need to become?

5 years ago

23 minutes 25 seconds