If you're intimidated by sales or unsure how to scale your coaching business beyond the $10k-$30k month mark, this episode is your shortcut.
Payton Welch managed a sales floor that brought in over $65M in revenue and personally closed $8M+ in high-ticket deals. In this conversation, we break down what actually works when it comes to booking more calls, closing high-ticket clients, and eventually building an autonomous sales team.
What makes high-ticket clients say “yes” without hesitation
How to build a reliable, high-performing sales team from scratch
The top reason beginner coaches struggle to close (and how to fix it fast)
Why “convincing” someone on a call usually means you messed up earlier
How to think about volume, velocity, and systemizing your revenue stream
Whether you're still closing all your own sales or building a mini-army of closers, Payton brings the kind of clarity only an 8-figure operator can.
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Learn more about working with Taeler, whether you’re just starting your online coaching business or scaling to multi-6/7-figures.
Connect with Payton Welch.
This is for the coach who’s still striving for their first $10k month. The coach who’s just getting started. The coach who’s on the verge of quitting (again), because every time they’ve tried to grow their business, it just seems to never happen.
Most importantly, this is the pep talk you didn’t know you needed to get you unstuck and moving.
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Join our Fit Pro Business Secrets Made Simple group over on Facebook for exclusive resources, trainings and help as you’re growing your online fitness business.
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Learn more about working with Taeler, whether you’re just starting your online coaching business or scaling to multi-6/7-figures.
Your pinned posts strategically prime your audience for conversations and conversion. This episode breaks down the three must-have posts to create right now for high-ticket clients that you actually want to work with.
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Want to workshop your pinned posts together? Snag a free 15-min live call here.
https://go.taelerdehaes.com/bio-survey
Join our Fit Pro Business Secrets Made Simple group over on Facebook for exclusive resources, trainings and help as you’re growing your online fitness business.
https://www.facebook.com/groups/fitprobusinesssecrets/
Follow Taeler on Instagram.
https://www.instagram.com/taelerfit/
Learn more about working with Taeler, whether you’re just starting your online coaching business or scaling to multi-6/7-figures.
This episode breaks down exactly how to set up your Instagram profile to ensure you’re attracting the right leads, creating connections and ultimately, getting conversions. I’m using three profile examples and auditing them live.
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Want a totally free Instagram profile audit? Snag a 15-min live call here.
https://go.taelerdehaes.com/bio-survey
Join our Fit Pro Business Secrets Made Simple group over on Facebook for exclusive resources, trainings and help as you’re growing your online fitness business.
https://www.facebook.com/groups/fitprobusinesssecrets/
Follow Taeler on Instagram.
https://www.instagram.com/taelerfit/
Learn more about working with Taeler, whether you’re just starting your online coaching business or scaling to multi-6/7-figures.
Curious to know how to get started with ads? I’ll be the first to say they’re a bit confusing at first, but it’s not running the ad that’s challenging, it’s knowing what to create, what to spend and how to know if anything is working, right? With a lot of noise in the online space, I’m simplifying the topic.
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Join our Fit Pro Business Secrets Made Simple group over on Facebook for exclusive resources, trainings and help as you’re growing your online fitness business.
https://www.facebook.com/groups/fitprobusinesssecrets/
Follow Taeler on Instagram.
https://www.instagram.com/taelerfit/
Learn more about working with Taeler, whether you’re just starting your online coaching business or scaling to multi-6/7-figures.
https://taelerdehaes.com/
Everything feels like it’s broken? Chaotic? And it’s right after reaching a new revenue level? Yep, that checks out. I’m sharing exactly what’s going on, and how to reframe resistance.
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Join our Fit Pro Business Secrets Made Simple group over on Facebook for exclusive resources, trainings and help as you’re growing your online fitness business.
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Follow Taeler on Instagram.
https://www.instagram.com/taelerfit/
Learn more about working with Taeler, whether you’re just starting your online coaching business or scaling to multi-6/7-figures.
If you dread Sundays, it’s not because Monday is hard, but because you’re stuck in a cycle of reacting, not leading. I used to feel the same: anxious, overwhelmed and already behind before the week even started.
In this episode, I’ll show you exactly how I broke the loop, restructured my week and created a rhythm that supports both momentum and peace.
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Join our Fit Pro Business Secrets Made Simple group over on Facebook for exclusive resources, trainings and help as you’re growing your online fitness business.
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https://www.instagram.com/taelerfit/
Learn more about working with Taeler, whether you’re just starting your online coaching business or scaling to multi-6/7-figures.
If your content isn’t getting engagement and you’re relying on ChatGPT, this episode goes through the do’s and don’ts to ensure you’re not minimizing your voice. Otherwise, it's costing you originality, authority and trust. In this episode, I’m showing you how to use AI to create engagement and build trust fast. Learn prompting techniques to enhance your content and amplify your voice.
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Join our Fit Pro Business Secrets Made Simple group over on Facebook for exclusive resources, trainings and help as you’re growing your online fitness business.
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Follow Taeler on Instagram.
https://www.instagram.com/taelerfit/
Learn more about working with Taeler, whether you’re just starting your online coaching business or scaling to multi-6/7-figures.
If you're brand new or still overthinking who you help, this episode will simplify it.
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Join our Fit Pro Business Secrets Made Simple group over on Facebook for exclusive resources, trainings and help as you’re growing your online fitness business.
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Follow Taeler on Instagram.
https://www.instagram.com/taelerfit/
Learn more about working with Taeler, whether you’re just starting your online coaching business or scaling to multi-6/7-figures.
Six years. Six million in revenue. And still, I feel like I’m just getting started. This episode isn’t a highlight reel. I’m pulling together everything I wish someone would’ve told me years ago, including personal struggles and thoughts I’ve never shared before to give you a real, unfiltered look at scale. But it’s not just business, I’m getting personal.
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Join our Fit Pro Business Secrets Made Simple group over on Facebook for exclusive resources, trainings and help as you’re growing your online fitness business.
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Follow Taeler on Instagram.
https://www.instagram.com/taelerfit/
Learn more about working with Taeler, whether you’re just starting your online coaching business or scaling to multi-6/7-figures.
When I hired my very first team member, I thought I was setting myself free. In reality, I was just paying someone to help me hold all the hats I was still wearing.
About one year into my business, I brought on a Virtual Assistant striving to be an Online Business Manager. She was a jack-of-all-trades, and worked well for a time. That was the beginning of overpaid and underqualified hires – and me clinging on to them out of “loyalty”. It would take me until my first 7-figure year to realize I had no CRM, no real data, no systems and no team equipped to run the business without me.
Since then, I’ve built something entirely different. A team that knows the mission, owns their roles, meets clear KPIs and makes decisions without me hovering. New sales team members and account managers are fully trained and integrated in just seven days.
In this episode, I’m sharing exactly how I went from bottleneck to leader, the hiring mistakes I’ll never make again, and how to build a team that runs your business, so you can finally step out of the operator role without the whole thing falling apart.
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Join our Fit Pro Business Secrets Made Simple group over on Facebook for exclusive resources, trainings and help as you’re growing your online fitness business.
https://www.facebook.com/groups/fitprobusinesssecrets/
Follow Taeler on Instagram.
https://www.instagram.com/taelerfit/
Learn more about working with Taeler, whether you’re just starting your online coaching business or scaling to multi-6/7-figures.
You’re not burnt out because you’re failing. You’re burnt out because you’re winning. You’ve reached high 5-figure months, multi-6-figure years, but everything feels harder. You’re wearing the hat in every “department”, calling every shot and second-guessing if this is truly what you actually wanted. Pause a moment.
In this episode, I’m sharing how to remove decision fatigue, make faster and better choices, and focus only on the calls that move your business forward, so you can keep growing without losing yourself in the process.
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Join our Fit Pro Business Secrets Made Simple group over on Facebook for exclusive resources, trainings and help as you’re growing your online fitness business.
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https://www.instagram.com/taelerfit/
Learn more about working with Taeler, whether you’re just starting your online coaching business or scaling to multi-6/7-figures.
If you’ve ever thought, “I’m showing up on stories, so why aren’t people buying,” this episode is for you. Today, I’m pulling back the curtain on the exact storytelling strategies I teach inside Fitness Coach Academy — the same ones that have helped more than 527 coaches fill their rosters without running ads or going viral.
We’ll cover:
The real reason your story views are low (and how to fix it today)
Why before-and-afters aren’t converting anymore (and what to post instead)
How to tell a story that makes your audience feel like you get them
The “Educate, Challenge, Inspire” framework
Bookending, gamification, and other methods to train your audience to engage
Finally, I’ll give you a 7-day storytelling challenge to help you implement these strategies and get calls booked ASAP.
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Join our Fit Pro Business Secrets Made Simple group over on Facebook for exclusive resources, trainings and help as you’re growing your online fitness business.
https://www.facebook.com/groups/fitprobusinesssecrets/
Follow Taeler on Instagram.
https://www.instagram.com/taelerfit/
Learn more about working with Taeler, whether you’re just starting your online coaching business or scaling to multi-6/7-figures.
There’s a difference between being busy and actually growing your business.
If you want to scale without guessing, you need to know what numbers matter, and how to make decisions from them. In this episode, I’m breaking down the only three metrics I track weekly to run a high-profit, high-retention coaching business.
We’ll cover:
Lead Flow — How to measure your pipeline and predict momentum
Sales Performance — What to track beyond “calls booked” so you can actually fix your close rate
Retention Health — The hidden numbers that show if your delivery is keeping up with your growth
Whether you’re stuck in inconsistent income or scaling fast and flying blind, this episode will give you clarity on what to focus on and what to ignore. Your calendar might be full, but if you’re not tracking the right numbers, you’re not actually in control.
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Join our Fit Pro Business Secrets Made Simple group over on Facebook for exclusive resources, trainings and help as you’re growing your online fitness business.
https://www.facebook.com/groups/fitprobusinesssecrets/
Follow Taeler on Instagram.
https://www.instagram.com/taelerfit/
Learn more about working with Taeler, whether you’re just starting your online coaching business or scaling to multi-6/7-figures.
Slow seasons are normal in the fitness coaching space, but a slow season doesn’t have to mean a dip in revenue. Most coaches spiral, start strategy-hopping and convince themselves they need to burn it all down when the real fix is usually much simpler.
In this episode, I’m walking you through exactly what to focus on when business feels slow, so you can stabilize your sales without panicking, pivoting or overcomplicating the solution.
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Join our Fit Pro Business Secrets Made Simple group over on Facebook for exclusive resources, trainings and help as you’re growing your online fitness business.
https://www.facebook.com/groups/fitprobusinesssecrets/
Follow Taeler on Instagram.
https://www.instagram.com/taelerfit/
Learn more about working with Taeler, whether you’re just starting your online coaching business or scaling to multi-6/7-figures.
You hit the monetary milestone, but why do you feel so exhausted and unfulfilled? Can you even take time off from what you’ve built? In this episode, I’m breaking down why working more isn’t the answer, what’s actually keeping you stuck and the tactical steps to build a business that runs without you
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Join our Fit Pro Business Secrets Made Simple group over on Facebook for exclusive resources, trainings and help as you’re growing your online fitness business.
https://www.facebook.com/groups/fitprobusinesssecrets/
Follow Taeler on Instagram.
https://www.instagram.com/taelerfit/
Learn more about working with Taeler, whether you’re just starting your online coaching business or scaling to multi-6/7-figures.
I’ve been marketing on Instagram for 6 years — long before Reels and trendy templates.
The stuff that actually worked? It wasn’t sexy, viral or algorithm-approved, but it built a 7-figure business.
In this episode, I’m unpacking the strategies I’d still bet on today, and the mistakes most coaches don’t realize they’re making.
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Join our Fit Pro Business Secrets Made Simple group over on Facebook for exclusive resources, trainings and help as you’re growing your online fitness business.
https://www.facebook.com/groups/fitprobusinesssecrets/
Follow Taeler on Instagram.
https://www.instagram.com/taelerfit/
Learn more about working with Taeler, whether you’re just starting your online coaching business or scaling to multi-6/7-figures.
Think ads will fix your lead problem? Think again. Most coaches skip the foundation and blame the funnel. In this episode, I’ll show you how to choose the right sales strategy for your stage — and how I scaled to 7-figures without relying on paid traffic.
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Join our Fit Pro Business Secrets Made Simple group over on Facebook for exclusive resources, trainings and help as you’re growing your online fitness business.
https://www.facebook.com/groups/fitprobusinesssecrets/
Follow Taeler on Instagram.
https://www.instagram.com/taelerfit/
Learn more about working with Taeler, whether you’re just starting your online coaching business or scaling to multi-6/7-figures.
Hiring isn’t the hard part. Leading is. And most coaches aren’t burnt out because they’re doing too much — they’re burnt out because they’re still doing everything. They’re scared to let go, unclear on what they actually need, and end up building teams that create more noise than momentum. You don’t rise by holding tighter.
This episode walks you through the real reason your first hire felt off (or why you’ve been putting it off altogether). I’m breaking down what to fix before you even post the job, how to interview for ownership, and the mindset shift that turns a task-dumper into a leader people want to follow. If you're ready to stop being the bottleneck in your business, this one’s for you.
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Join our Fit Pro Business Secrets Made Simple group over on Facebook for exclusive resources, trainings and help as you’re growing your online fitness business.
https://www.facebook.com/groups/fitprobusinesssecrets/
Follow Taeler on Instagram.
https://www.instagram.com/taelerfit/
Learn more about working with Taeler, whether you’re just starting your online coaching business or scaling to multi-6/7-figures.
If you feel like you’re doing “everything”, but still spinning your wheels, this episode is for you. Whether you’re thinking about massive scale (or adding $10k in recurring revenue), I’m sharing the live audit I gave to a room full of coaches on their scale journey.
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Join our Fit Pro Business Secrets Made Simple group over on Facebook for exclusive resources, trainings and help as you’re growing your online fitness business.
https://www.facebook.com/groups/fitprobusinesssecrets/
Follow Taeler on Instagram.
https://www.instagram.com/taelerfit/
Learn more about working with Taeler, whether you’re just starting your online coaching business or scaling to multi-6/7-figures.
Follow Mike Crowson on Instagram.
