Hey there, and welcome back to the show. Let me take you back to a moment I'll never forget. I was standing in the middle of a store aisle holding two products in my hands. Both were similar in price, quality, and functionality, but one of them just spoke to me. The packaging felt intentional, like it was designed with me in mind.
It wasn't just a box, it was an experience and gash, which one I bought. Here's the thing, packaging isn't just about protecting your product. It's about creating a connection. It's the first impression your customer has of your brand, and we all know how much first impressions matter, and today I'm going to show you how to design packaging that doesn't just look good, but also works hard for your business, whether your launching your first product or refining an existing one.
This episode will give you the tools to create packaging that stands out, protect your product, and resonates with your audience. So let's start with the fun part, the design. When someone sees your product for the first time, what do you want them to feel? Excited, curious, confident. Your packaging is your silent salesperson.
If you’re feeling overwhelmed by juggling teams, timelines, and a never-ending checklist, this episode is for you. Today, we’re diving into how to stop firefighting and start building a product development process that works for you—not against you.
Let’s get into it!
Are you constantly putting out fires in your product development projects?
Chasing updates, fixing missed deadlines, or repeating yourself to team members who are ‘unclear’ on what’s next?
If that’s you, I want you to know—you’re not alone.
Most of the founders and executives I work with come to me feeling exactly like this. Whether you’re managing freelancers or leading a cross-functional team, the symptoms are the same: confusion, bottlenecks, and overwhelm.
But here’s the truth:
You don’t need to work harder. You need a system.
Here are the 3 biggest culprits I see again and again:
1️⃣ No Phased Roadmap:
Everyone’s busy, but no one’s clear on what matters now versus what comes next.
2️⃣ Unclear Ownership:
Tasks fall through the cracks because roles and responsibilities haven’t been clearly mapped out across development, sourcing, marketing, and launch.
3️⃣ Missing Feedback Loops:
Teams work in silos. Design hands off to sourcing, sourcing throws it over to marketing… and misalignment grows.
If you’re ready to stop firefighting and start building a product development process that works, I’ve created something just for you.
It’s called The Product Development Process Fix—a free guide that walks you through the key steps of an efficient development process.
Inside, you’ll learn how to:
Download it now at bureauflo.com and take the first step toward clarity and confidence in your product development process.
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Let’s talk about a mindset that’s incredibly common—but quietly holding you back.
It’s this idea that if you just push a little harder, hustle a little more, stay up later, or manage one more task yourself… things will finally come together.
If that’s your default operating mode—you’re not alone.
Most of the women I work with are incredibly capable. They’re used to carrying a lot. They’re the go-to person at work, at home, and in their product business.
But that same drive to get things done can actually make product development harder.
Because here’s the truth:
You don’t need more hustle. You need a framework.
If this resonates with you, I’ve got a resource to make this easier.
It’s called The Product Development Process Fix—a free PDF guide that gives you the exact building blocks for a structured, clear, and calm product development process.
Inside, you’ll learn the phases to follow, what to prioritize, and how to move forward—without burning out.
Grab it now at:
Do you find yourself constantly shifting your launch timeline? Struggling to keep your product development on track—no matter how hard you try?
In this episode of *From Product Idea to a Thriving Business*, I walk you through my proven **9-step planning approach** that helps you build a realistic, reliable timeline for your physical product development project.
Whether you’re still refining your idea or already working with manufacturers, this episode will help you:
- Break your project into five clear and manageable phases
- Add structure, accountability, and clarity to your development journey
- Anticipate delays, holidays, and approval cycles *before* they cause disruption
- Make confident decisions about when (and if) to move forward with your product
This approach will save you time, money, and the mental stress of constantly shifting deadlines.
00:00 Welcome and Introduction
01:08 Common Challenges in Product Development
02:14 The Five Phases of Product Development
03:59 Detailed Steps for Effective Planning
06:04 Ensuring Accountability and Milestones
08:16 Leveraging Past Projects and Planning for Downtime
09:22 Final Tips and Workshop Invitation
11:14 Conclusion and Call to Action
In this episode of the 'From Product Idea to a Thriving Business' podcast, host Marie- Louise discusses the critical role of managing supplier relationships in the product development process. The episode highlights the importance of clear and comprehensive supplier briefings, including detailed product scopes, consolidated written requirements, and development goals with milestones. Luisa emphasizes proactive and collaborative management strategies such as appointing a dedicated project manager, setting up weekly touch points, requesting samples at various stages, and conducting joint product risk analyses. Listeners are encouraged to formalize agreements and continually build long-term relationships with suppliers through post-launch evaluations. This episode offers actionable steps and a free download to help professionalize and streamline your supplier management for a smoother product launch.
00:00 Introduction and Overview
00:47 The Importance of Supplier Briefing
01:19 Setting Up Your Supplier for Success
03:42 Managing Supplier Relationships
06:11 Pre-Production Agreements
07:15 Post-Launch and Long-Term Relationships
08:06 Final Thoughts and Action Steps
Free checklist: click here
Click here: Give me more info on the 1-hour workshop
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“I’m eager to start my own product based business, but I need a hand to guide me through the process of getting from idea to launch.” If that sounds like you, please consider rating and reviewing my show! This helps me support more people — just like you — move toward their goal to develop and launch amazing products into the world. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
Also, if you haven’t done so already, follow the podcast. I’m adding a weekly episodes to the feed and, if you’re not following, there’s a good chance you’ll miss out. Follow now!
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Whether you're launching your first physical product or managing a growing product portfolio, leading a new development project can feel like you're juggling a thousand moving parts. Timelines, suppliers, stakeholders, production delays… it's easy to feel overwhelmed.
But here's the truth:
**You don't need to manage product development through chaos.**
With just a few foundational tools and routines, you can lead with structure, clarity, and confidence—even if you're running a lean team.
In this episode, I’m sharing the exact approach I use when managing product development for both startups and corporate clients. It’s simple, practical, and built to work for busy founders and business leaders alike.
Want to take the next step?
Sign-up for my workshop on May 15 and together we will craft your product development framework.
Click the link below to sign-up:
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“I’m eager to start my own product based business, but I need a hand to guide me through the process of getting from idea to launch.” If that sounds like you, please consider rating and reviewing my show! This helps me support more people — just like you — move toward their goal to develop and launch amazing products into the world. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
Also, if you haven’t done so already, follow the podcast. I’m adding a weekly episodes to the feed and, if you’re not following, there’s a good chance you’ll miss out. Follow now!
Mastering the Art of Pitching with Expert Jenny Lindblad
In this podcast episode, an expert in pitching, Jenny Lindblad, shares her valuable insights on creating effective pitches. Jenny has a background with Ericsson, where she made over 5,000 presentations in five years. She transitioned to becoming a pitch coach and has spent the last decade coaching over 1,100 startups, TEDx speakers, and executives. Throughout the episode, Jenny discusses the essence of a good pitch, its importance, and the critical elements it must contain, such as a captivating story, clear problem statement, and a compelling vision. She offers practical advice on preparing for a pitch, overcoming anxiety, and ensuring the presentation is genuinely engaging. Her emphasis on being authentic and understanding the audience's needs amounts to a treasure trove of tips for anyone looking to pitch their product idea effectively.
00:00 Welcome to the Podcast
00:26 Jenny's Background and Experience
02:35 The Essence of a Perfect Pitch
05:15 Key Elements of a Successful Pitch
12:33 Common Struggles in Pitch Preparation
15:43 The Importance of Authenticity
24:44 The Power of Storytelling in Pitches
26:06 Key Elements of a Successful Pitch
27:48 Challenges and Solutions in Pitching
29:23 Gender Differences in Pitching
32:36 Effective Communication Strategies
38:34 Preparing for a Pitch
47:36 Final Tips and Personal Stories
How to connect with Jenny:
https://www.linkedin.com/in/jennylindblad/
https://www.instagram.com/lindbladjenny/
https://www.jennylindblad.com/
Rate, Review, & Follow on Apple Podcasts
“I’m eager to start my own product based business, but I need a hand to guide me through the process of getting from idea to launch.” If that sounds like you, please consider rating and reviewing my show! This helps me support more people — just like you — move toward their goal to develop and launch amazing products into the world. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
Also, if you haven’t done so already, follow the podcast. I’m adding a weekly episodes to the feed and, if you’re not following, there’s a good chance you’ll miss out. Follow now!
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LinkedIn: https://www.linkedin.com/in/marielouiseanthonissen/
In this week's episode of 'From Product Idea to a Thriving Business,' we delve into the intricacies of balancing corporate life with product development, especially for founders and business executives. We explore how to establish structure amidst chaos, from initial idea through to launch. Key struggles discussed include managing competing priorities, establishing clear systems, letting go of control, focusing on the right tasks, and limited industry knowledge. Solutions offered involve developing a clear roadmap, implementing strong task management systems, prioritizing critical tasks, delegating, building a support network, and overcoming mental hurdles. The episode emphasizes the importance of mindset, leveraging tools, and strategic planning for scaling and long-term success. Listeners are encouraged to take actionable steps to build structure in their product development processes, supported by resources available on the host’s website.
00:00 Introduction: From Product Idea to Thriving Business
00:59 Understanding the Struggles of Product Development
02:18 Common Challenges in Product Development
04:42 Overcoming Hurdles: Mindset and Systems
04:57 Building a Roadmap for Success
06:24 Implementing Strong Task Management Systems
07:27 Delegation and Building a Support Network
08:53 Mindset for Growth and Confidence
09:50 Planning for Long-Term Success
10:41 Conclusion and Next Steps
Grab your free resources in product development and product based-businesses here:
https://bureauflo.com
Rate, Review, & Follow on Apple Podcasts
“I’m eager to start my own product based business, but I need a hand to guide me through the process of getting from idea to launch.” If that sounds like you, please consider rating and reviewing my show! This helps me support more people — just like you — move toward their goal to develop and launch amazing products into the world. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
Also, if you haven’t done so already, follow the podcast. I’m adding a weekly episodes to the feed and, if you’re not following, there’s a good chance you’ll miss out. Follow now!
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In this episode, Marie Louise provides a step-by-step guide for aspiring female product founders who are looking to bring their brilliant product ideas to life. Acknowledging the emotional challenges and uncertainties of starting a physical product business, she emphasizes the importance of taking manageable steps. Marie covers the foundational steps such as setting up organized digital folders, refining product concepts, creating vision boards, conducting market research, and prototyping. She also highlights the need for strategic planning, consistency, and seeking support from communities and experts. Additionally, Marie introduces a special membership designed to assist female product founders through the stages of ideation, development, and launching. The episode aims to empower and provide practical tools for women looking to navigate the journey from product idea to successful business.
00:00 Introduction and Emotional Acknowledgment
01:35 Step 1: Organize Your Space
04:34 Step 2: Refine Your Product Concept
05:17 Step 3: Create a Vision Board
06:12 Step 4: Conduct Market Research
07:32 Step 5: Prototyping and Testing
08:23 Step 6: Plan Your Next Steps
09:21 Step 7: Commit to a Weekly Routine
09:50 Step 8: Get Support Along the Way
10:23 Conclusion and Special Announcement
Rate, Review, & Follow on Apple Podcasts
“I’m eager to start my own product based business, but I need a hand to guide me through the process of getting from idea to launch.” If that sounds like you, please consider rating and reviewing my show! This helps me support more people — just like you — move toward their goal to develop and launch amazing products into the world. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
Also, if you haven’t done so already, follow the podcast. I’m adding a weekly episodes to the feed and, if you’re not following, there’s a good chance you’ll miss out. Follow now!
Want to learn how to create a project business plan for your new product development? Sign-up for FREE training via the link below.
Waitlist product concept creation workshop:
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Empowering Product Founders: Navigating the Financial Challenges of Product Development
In this episode, we delve into the daunting world of financing for product development. Targeted at both aspiring and current product founders, the discussion breaks down common financial anxieties and doubts, offering practical advice and emotional support to navigate these challenges. Topics covered include starting with limited funds, locating investors, handling the risk of product failure, and managing money anxiety. Listeners will gain insights into creating detailed budgets, exploring diverse funding options, setting realistic milestones, and knowing when to pivot. The emphasis is on building financial literacy, reframing financing as an investment in oneself, and fostering a supportive community. Tune in to feel more empowered on your product journey and learn actionable steps to tackle financial hurdles head-on.
00:00 Welcome and Introduction
00:48 The Emotional Side of Financing
01:53 Common Financial Doubts and Solutions
03:03 Finding Investors and Alternative Funding
03:55 Managing Financial Risks
04:37 Overcoming Money Anxiety
05:58 Practical Tips for Product Financing
07:20 Conclusion and Encouragement
Want to learn how to create a project business plan for your new product development? Sign-up for FREE training via the link below.
Waitlist product concept creation workshop:
Rate, Review, & Follow on Apple Podcasts
“I’m eager to start my own product based business, but I need a hand to guide me through the process of getting from idea to launch.” If that sounds like you, please consider rating and reviewing my show! This helps me support more people — just like you — move toward their goal to develop and launch amazing products into the world. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
Also, if you haven’t done so already, follow the podcast. I’m adding a weekly episodes to the feed and, if you’re not following, there’s a good chance you’ll miss out. Follow now!
Want to learn how to create a project business plan for your new product development? Sign-up for FREE training via the link below.
Waitlist product concept creation workshop:
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Top 10 Mistakes New Product Founders Make and How to Avoid Them
In this episode, the host provides invaluable advice for aspiring product founders, highlighting the top 10 common mistakes made during product development and how to avoid them. The key topics covered include the importance of market validation, understanding true product costs, the significance of strong branding, heeding customer feedback, simplifying product launches with an MVP approach, accurately estimating timelines, choosing the right manufacturer, devising a robust marketing strategy, pricing products correctly, and building a support network. The episode underscores that with the right strategies and planning, these pitfalls can be avoided, leading to a successful product launch. Viewers are encouraged to engage with the content by sharing, leaving reviews, and joining the host's newsletter for further resources and updates.
00:00 Welcome and Introduction
00:35 Mistake #1: Skipping Market Validation
01:47 Mistake #2: Underestimating Costs
03:19 Mistake #3: Neglecting Branding
05:20 Mistake #4: Ignoring Customer Feedback
06:59 Mistake #5: Overcomplicating the Launch
08:03 Mistake #6: Underestimating Timelines
09:09 Mistake #7: Choosing the Wrong Manufacturer
11:51 Mistake #8: Lacking a Marketing Strategy
13:04 Mistake #9: Incorrect Pricing
14:08 Mistake #10: Not Building a Support Network
14:54 Conclusion and Final Thoughts
Rate, Review, & Follow on Apple Podcasts
“I’m eager to start my own product based business, but I need a hand to guide me through the process of getting from idea to launch.” If that sounds like you, please consider rating and reviewing my show! This helps me support more people — just like you — move toward their goal to develop and launch amazing products into the world. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
Also, if you haven’t done so already, follow the podcast. I’m adding a weekly episodes to the feed and, if you’re not following, there’s a good chance you’ll miss out. Follow now!
Want to learn how to create a project business plan for your new product development? Sign-up for FREE training via the link below.
Waitlist product concept creation workshop:
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In this episode, host Marie Louise Antonissen offers insights for product founders on how to strategically define and expand their product portfolios.
She discusses the challenges of adding new products, including brand identity confusion, operational complexity, financial risks, and customer expectations.
Marie highlights strategies for expanding product lines through market research, creating variations, and involving customers in the development process. She also emphasizes the importance of timing and preparation before expanding.
The episode includes real-world examples and actionable steps for auditing current products and creating a product roadmap.
Marie concludes with an invitation to her concept workshop for further guidance in product development. Sign-up for the waitlist here!
00:00 Welcome and Introduction
01:36 Challenges of Expanding Your Product Line
03:45 Strategies for Adding New Products
04:45 Creating Variations of Existing Products
06:24 When to Expand Your Product Range
08:03 Real-World Examples of Successful Expansion
09:39 Actionable Steps for Product Development
13:08 Conclusion and Workshop Invitation
Rate, Review, & Follow on Apple Podcasts
“I’m eager to start my own product based business, but I need a hand to guide me through the process of getting from idea to launch.” If that sounds like you, please consider rating and reviewing my show! This helps me support more people — just like you — move toward their goal to develop and launch amazing products into the world. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
Also, if you haven’t done so already, follow the podcast. I’m adding a weekly episodes to the feed and, if you’re not following, there’s a good chance you’ll miss out. Follow now!
Want to learn how to create a project business plan for your new product development? Sign-up for FREE training via the link below.
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In this episode of 'From Product ID to a Thriving Business,' the host addresses the common fears and insecurities that often hold aspiring entrepreneurs back from developing their product ideas.
The episode covers why such doubts are prevalent, ways to reframe negative thoughts, and the importance of seeking support. The host also introduces an upcoming workshop called 'Create Your Product Concept,' designed to guide listeners through the initial stages of product development.
Practical tips such as breaking tasks into small steps, setting loose timelines, and celebrating small wins are shared to help listeners gain confidence and make progress. The episode aims to provide clarity, encouragement, and practical advice for turning a product idea into reality.
Sign-up for the waitlist of the Workshop course: Creating Your Product Concept, click here.
00:00 Introduction: Overcoming Doubts and Fears
00:55 Understanding Common Fears
01:49 Reframing Your Mindset
02:42 Finding the Right Support
04:15 Practical Tips to Move Forward
06:00 Conclusion: Taking the Next Step
Want to learn how to create a project business plan for your new product development? Sign-up for FREE training via the link below.
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In this episode, we delve into the root causes of procrastination that hold us back from bringing our product ideas to fruition. The host shares personal experiences from working in the consumer electronics industry and offers practical steps to break the cycle of doubt and perfectionism.
The discussion highlights the importance of creating a structured plan, gaining clarity on your vision, and seeking support from mentors and communities.
Listeners are encouraged to view their product projects not just as personal dreams, but as potential solutions that can make a difference in people's lives.
The episode concludes with an invitation to a free training designed to help women develop actionable business plans for their ideas.
00:00 Introduction and Topic Overview
01:33 Understanding Procrastination
02:33 Breaking the Cycle of Procrastination
02:47 Creating a Clear Vision and Plan
03:30 Taking Action and Building Momentum
04:00 Mindset Shifts for Success
04:35 Conclusion and Next Steps
Want to learn how to create a project business plan for your new product idea? Sign-up for FREE training via the link below.
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Instagram: https://www.instagram.com/bureau_flo/
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LinkedIn: https://www.linkedin.com/in/marielouiseanthonissen/
Rate, Review, & Follow on Apple Podcasts
“I’m eager to start my own product based business, but I need a hand to guide me through the process of getting from idea to launch.” If that sounds like you, please consider rating and reviewing my show! This helps me support more people — just like you — move toward their goal to develop and launch amazing products into the world. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
Also, if you haven’t done so already, follow the podcast. I’m adding a weekly episodes to the feed and, if you’re not following, there’s a good chance you’ll miss out. Follow now!
Effective Strategies for Transferring New Product Development Projects
In this episode, we delve into the intricacies of transferring new product development projects to someone else. The discussion covers key reasons for project transfer and provides practical steps to ensure a smooth and efficient transition. Topics include organizing product documentation, creating action lists, preparing transfer presentations, and involving successors early in meetings. The episode emphasizes the importance of structure, clarity, and early engagement to maintain project momentum and quality. Listeners will gain valuable insights into managing project transitions effectively.
00:00 Introduction to Project Transfer
01:27 Reasons for Transferring Projects
03:05 Organizing Documentation
05:42 Ensuring Smooth Handover
07:45 Introducing the Successor
09:34 Project Evaluation and Conclusion
10:27 Recap and Final Thoughts
Want to learn how to create a project business plan for your new product development? Sign-up for FREE training via the link below.
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LinkedIn: https://www.linkedin.com/in/marielouiseanthonissen/
In this episode, we explore strategies to stay organized and manage complexity in physical product development. Learn about the different roles of a product manager and project manager, and discover key documents that can help you maintain control, including checklists, action lists, project planning documents, and budget overviews. Whether you're an entrepreneur or a corporate manager, these tips and tools will aid you in efficiently managing your product development process from ideation to launch.
00:00 Introduction to Staying Organized in Product Development
01:01 Understanding the Dual Roles: Product Manager vs. Project Manager
03:04 Essential Documents for Effective Management
03:19 Creating and Using Checklists
05:22 Action Lists for Quick Overviews
06:17 Detailed Project Planning
07:40 Managing Project Costs
08:50 Final Tips and Software Recommendations
Want to learn how to create a project business plan for your new product development? Sign-up for FREE training via the link below.
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Instagram: https://www.instagram.com/bureau_flo/
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LinkedIn: https://www.linkedin.com/in/marielouiseanthonissen/
In this episode, we explore the essential steps to establish a productive mindset as a product entrepreneur. The discussion covers three critical phases: evaluating the profitability of creating a product, analyzing data and developing a project business plan, and finally, diving into product development. The episode provides practical advice on navigating the complexities and uncertainties of product entrepreneurship, and emphasizes the importance of passion, thorough planning, and strategic resource allocation. Additionally, listeners are offered free resources, including a PDF and training sessions to help them start their own product development journey.
00:00 Introduction to Productive Mindset
00:11 Understanding the Unknowns in Product Development
00:44 Three Essential Steps Before Starting Development
00:51 Step 1: Assessing Profitability and Passion
01:43 Step 2: Creating a Project Business Plan
02:02 Step 3: Starting Product Development
05:45 Detailed Guide to Project Business Plan
12:54 Final Thoughts and Resources
Want to learn how to create a project business plan for your new product development? Sign-up for FREE training via the link below.
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LinkedIn: https://www.linkedin.com/in/marielouiseanthonissen/
In this episode, the focus is on the crucial aspects of packaging design for physical products. The discussion is divided into two main areas: the aesthetic design of the packaging that communicates the product's value and brand identity, and the functional design that ensures product safety during transport. Detailed advice is given on what information to include on the packaging, such as product images, safety information, labels, and certifications. The episode also emphasizes the importance of considering the environment by using recyclable materials and provides practical tips on comparing your packaging with competitors, conducting focus groups, and testing the packaging for durability and functionality.
00:00 Introduction to Product Packaging
00:27 Aesthetic Packaging Design
03:11 Practical Packaging Considerations
06:05 Transport and Protection
08:44 Environmental Considerations
09:34 Testing and Feedback
10:48 Conclusion and Final Tips
Want to learn how to create a project business plan for your new product development? Sign-up for FREE training via the link below.
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Instagram: https://www.instagram.com/bureau_flo/
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LinkedIn: https://www.linkedin.com/in/marielouiseanthonissen/
My website with Blog:
https://bureauflo.com
Mastering Tooling for Successful Product Development
This episode explores the complexities and critical aspects of tooling in product development, with a focus on plastic and metal housings for electronics, skincare products, and supplements. It discusses selecting appropriate materials, ensuring compliance with health regulations, and managing the entire process from design to manufacturing. Listeners will gain insights into evaluating first tooling samples, addressing defects, and ensuring production precision to save costs and achieve high-quality outputs. The crucial importance of clear contracts for tooling ownership and financial considerations is emphasized, along with tips on managing lead times and mass production logistics. Practical advice and a case study on a baby monitor project illustrate how to navigate these challenges for a successful product launch.
00:00 Introduction to Tooling and Housing
00:46 Understanding Tooling and Housing Materials
01:33 Regulations and Specifications
02:43 Case Study: Baby Monitor Development
04:26 Designing and Engineering Your Product
05:05 Evaluating First Out of Tools
05:24 Common Defects in Injection Molding
06:25 Inspecting and Assembling Parts
07:17 Creating a Detailed Tooling List
07:44 Importance of Precise Feedback
08:15 Handling Tooling Samples
09:02 Celebrating Tooling Milestones
09:48 Tooling Ownership and Contracts
10:25 Financial Arrangements for Tooling
10:53 Tooling Lead Time and Production Planning
12:34 Choosing the Right Product Designer
13:24 Final Thoughts and Best Wishes
Want to learn how to create a project business plan for your new product development? Sign-up for FREE training via the link below.
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LinkedIn: https://www.linkedin.com/in/marielouiseanthonissen/
Intersting episodes:
Podcast episode on Creating Your Product Concept Drawings:
https://spotifyanchor-web.app.link/e/Zbvix3ZTuNb.
Podcast episode on Creating Your Project Business Plan
https://spotifyanchor-web.app.link/e/wpk9l6ZTuNb
In this episode, the host discusses structuring the development of new physical product ideas, drawing from personal experience as a product manager. The script highlights the numerous responsibilities of a product manager and provides a phased approach to product development, covering ideation, concept creation, specification, development, manufacturing, and launching. It emphasizes the importance of having a structured process and creating a project business plan for streamlined execution, reducing surprises, and efficiently managing resources and expectations.
00:00 Introduction to Structuring Your Product Development
00:12 Reflecting on My Early Days as a Product Manager
01:36 The Overwhelming Nature of Product Development
02:23 Breaking Down the Product Development Phases
04:01 Diving into the Ideation Phase
04:36 Concept Phase: Bringing Ideas to Life
06:16 Specification Phase: Technical Details Matter
06:41 Development and Manufacturing Phases
07:31 Launch Phase: Reaching Your Ideal Customer
10:33 Creating a Project Business Plan
12:24 Final Tips and Conclusion
Want to learn how to create a project business plan for your new product development? Sign-up for FREE training via the link below.
Podcast episode on Creating Your Product Concept Drawings: https://spotifyanchor-web.app.link/e/Zbvix3ZTuNb.
Podcast episode on Creating Your Project Business Plan
https://spotifyanchor-web.app.link/e/wpk9l6ZTuNb
Follow me on:
Instagram: https://www.instagram.com/bureau_flo/
Connect with me on:
LinkedIn: https://www.linkedin.com/in/marielouiseanthonissen/