interviewed John Schaeffer, owner of The Granite Shop, on the Driven For Growth Podcast.
We talked about his experience inside the 90-Day Growth Engine Program™ and the results he’s created since joining.
John also shared stories from his early days in business. He started as a one-man show, with a Blue Ripper, a tilt table, and a forklift with no brakes!
Other shops called him “the caveman” and said he wouldn’t make it.
He proved them wrong.
Today, The Granite Shop is a multiple 7-figure business.
More importantly, John has built a team that can run the show without him.
If you want to see if our 90-Day Growth Engine Program™ is the right fit for you, you can book a call with us here:
https://calendly.com/justinxshaw/game-plan
Free Training — Watch Here
Visit Our Website
Follow Justin Shaw on Instagram
Many stone, tile, and flooring shop owners reach a point where the business is running well — but growth just brings more demands on the owner.
More questions.
More issues.
More fires to put out.
That’s where John from The Granite Shop was when he joined the 90-Day Growth Engine Program™
He had already built a solid operation and some freedom, but he wanted to protect it while scaling to the next level.
In just 90 days, John cut 70% of the daily demands on him and turned $1,000 in ad spend into over $100,000 in new projects — all while keeping his time and focus intact.
Here’s exactly how he did it, system by system:
Inside This Episode:
If you’ve ever felt like growth just means more pressure on you, this story will hit home.
If you want to see if our 90-Day Growth Engine Program™ is the right fit for you, you can book a call with us here:
https://calendly.com/justinxshaw/game-plan
Free Training — Watch Here
Visit Our Website
Follow Justin Shaw on Instagram
This is part three of our Three Stages of Stuck miniseries, and today we’re diving into one of the most frustrating stages of growth: The Growth Gridlock Ceiling.
At this level, your business is doing well on paper. You’ve got people, processes, and revenue, but growth has stalled. The cracks are showing in quality, communication, and margins. You’re busy, but not actually moving forward.
In this episode, Justin breaks down why businesses plateau after rapid growth, and how to push through by installing three advanced systems from the Growth Engine™ — our Company OS, Leadership Engine, and Sales Engine.
You’ll learn:
If you’ve scaled successfully but feel stuck at your current level — this episode will show you what’s missing and how to break through the ceiling without breaking yourself.
Listen now, and when you’re ready to install these systems inside your business, head to DrivenForGrowth.co
.
Most stone, tile, and flooring business owners eventually hit a stage where growth doesn’t make life easier—it makes it heavier. You’re still the one approving jobs, chasing estimates, juggling schedules, and putting out fires. That’s the Owner Overload Loop.
In this episode, Justin Shaw shares a 5-step playbook to break free, buy back your time, and start building a team-run business that doesn’t stall every time you step away.
Free Training — Watch Here
Visit Our Website
Follow Justin Shaw on Instagram
One month you’re buried in work, the next it’s tumbleweeds in the pipeline. Cash flow is tight, payroll is stressful, and growth feels like luck instead of a system.
Too many surface industry businesses find themselves stuck in what I call the Survival Stage Spiral.
In this episode, the first of our Three Stages of Stuck mini-series, I break down:
If you’ve ever felt like you’re just one bad month away from the edge, this episode will show you why—and what to do about it.
Free Training — Watch Here
Visit Our Website
Follow Justin Shaw on Instagram
Are you the only one really driving your business forward?
Too many surface pros in stone, tile, flooring and remodeling feel like they’re dragging their team instead of being supported by one.
Here’s the truth: you don’t just need systems… you need leaders.
That’s where the Leadership Engine comes in. It’s not about more checklists or dashboards — it’s about building people who carry the business forward with you.
In this episode, you’ll learn how to:
By the end, you’ll know how to stop dragging your team — and start developing a bench of leaders who drive results even when you’re not in the room.
Free Training — Watch Here
Visit Our Website
Follow Justin Shaw on Instagram
If you’ve got a team but still feel like you’re the glue holding everything together, this episode is for you.
We break down the Company OS — one of the 7 core systems in our Growth Engine framework — and show you how to build the communication, execution, and performance systems that keep jobs on track, clients updated, and your team accountable.
Learn how to stop firefighting and start running your business like a well-oiled machine.
Free Training — Watch Here
Visit Our Website
Follow Justin Shaw on Instagram
No More Slow Months: Build a Marketing Machine That Drives Sales
Tired of the feast-or-famine cycle?
If your surface business slows down every few months and you're relying on word-of-mouth or referrals to stay afloat — it’s time to fix that.
In this episode, we break down how to build a real Marketing Machine that consistently attracts high-quality residential and contractor clients… without discounting your prices.
You’ll learn:
Free Training — Watch Here
Visit Our Website
Follow Justin Shaw on Instagram
If you run a countertop, flooring, tile, remodeling, or supply business and think more leads will solve your growth problem — think again.
The truth? You’re not short on opportunity.
You’re leaking revenue every single day.
In this episode, we’ll show you how to stop chasing cold leads and start closing the warm ones already in your pipeline.
You’ll learn:
This episode is part of our Growth Engine Series — covering the 7 systems every surface business needs to scale with confidence.
Want help crafting your competitive edge? Join the Waitlist for the Growth Engine Program:
👉 https://calendly.com/justinxshaw/program-waitlist
To learn more or for tools, frameworks, and next steps, visit
👉 https://drivenforgrowth.com
Tired of slashing prices just to stay busy?
If you run a countertop, flooring, tile, or remodeling business — and you're constantly competing on price — you don’t have a sales problem. You have a positioning problem.
In this episode, you’ll learn how to build a competitive advantage that attracts the right clients, allows you to charge premium rates, and keeps your crews busy without killing your margins.
Inside this episode:
This episode is part of our Growth Engine Series — covering the 7 systems every surface business needs to scale with confidence.
Want help crafting your competitive edge? Join the Waitlist for the Growth Engine Program:
👉 https://calendly.com/justinxshaw/program-waitlist
To learn more or for tools, frameworks, and next steps, visit
👉 https://drivenforgrowth.com
Do you feel like your team just doesn’t get it—and you’re stuck making every decision yourself?
Most surface pros think it’s a leadership or people problem.
But it’s not.
It’s a vision problem—and without real vision, culture falls flat and the business stays stuck.
In this episode, you’ll learn:
This episode is part of our Growth Engine Series — covering the 7 systems every surface business needs to scale with confidence.
Whether you run a countertop, flooring, tile, or supply business—this is how you stop being the bottleneck and start leading with clarity and confidence.
Want help mapping it out? Join the Waitlist for the Growth Engine Program:
👉 https://calendly.com/justinxshaw/program-waitlist
To learn more or for tools, frameworks, and next steps, visit
👉 https://drivenforgrowth.com
Own a countertop, flooring, tile, or supply business — but still feel like you’re the bottleneck?
You’re not alone. Most surface industry owners get stuck in the weeds because they’re missing the systems, structure, and support to truly scale.
In this episode, we break down how to shift from overworked operator to strategic leader by:
We’ll also walk through the Owner Overload Loop — and how to escape it by systemizing your operation, delegating effectively, and taking back control.
Whether you’re a fabricator, installer, or supplier trying to scale past $1M, $5M, or even $10M — this is your blueprint to sustainable, systemized growth.
This episode is part of our Growth Engine Series — covering the 7 systems every surface business needs to scale with confidence.
Want help implementing this? Join the Waitlist for the next round of our Growth Engine Program:
👉 https://calendly.com/justinxshaw/program-waitlist
To learn more or for tools, frameworks, and next steps, visit
👉 https://drivenforgrowth.com
Still stuck working in your countertop, flooring, or tile business—even after hitting 7 figures?
You’re not alone. Most surface pros plateau because they’re missing the 7 core systems that create scalable growth.
In this episode, I walk you through the Growth Engine™ — a proven 7-system model designed to help you:
You’ll learn why so many owners stay stuck—and exactly how to build a business that runs without you.
This episode kicks off our Growth Engine Series — covering the 7 systems every surface business needs to scale with confidence.
Want help implementing these systems? Join the Waitlist for the next round of our Growth Engine Program:
👉 https://calendly.com/justinxshaw/program-waitlist
To learn more or for tools, frameworks, and next steps, visit
👉 https://drivenforgrowth.com
