In this episode of What Keeps You Awake.TV, host David Hooser sits down with Diane Palacios, founder of Palacios Crew Counseling. After navigating personal and family challenges, Diane redefined success—building a perinatal mental health practice focused on supporting expecting and new moms while balancing family and business. 🎯 Inside This Episode:• From stress to strategy: how Diane turned personal challenges into a thriving counseling practice• Building Palacios Crew Counseling: blending professional expertise with empathy and client-first care• Entrepreneurship in mental health: leading a private practice while mentoring and supporting other clinicians• The “why” behind private practice: creating a space that meets the needs of moms, families, and their support networks• Parenting parallels: lessons from her own journey with three kids and client care• Sustaining balance: managing family, business, and personal well-being while growing a meaningful enterprise• Palacios Pathways: bridging gaps in perinatal mental health with online resources and education 📌 Learn more: [Palacios Crew Counseling] | [Palacios Pathways]🔔 Subscribe to What Keeps You Awake.TV for more real stories of entrepreneurs balancing life, purpose, and business.📣 Drop a comment: What’s one passion project you’ve turned (or want to turn) into a business—and what’s your next step? 🔑 Hashtags:#DianePalacios #PalaciosCrewCounseling #PerinatalMentalHealth #WomenEntrepreneurs #WorkLifeBalance #ParentingJourney #MentalHealthSupport #WhatKeepsYouAwakeTV

In this episode of What Keeps You Awake.TV, host David Hooser sits down with Andress Vargas, founder of Strength Cave and co-founder of Studio Vargas. From overcoming personal health challenges to building a remote coaching business and diving into real estate investing with his spouse, Andress shares how he turned passion into scalable ventures, balanced multiple enterprises, and adapted to changing markets. 🎯 Inside This Episode:• Transformation journey: losing 120 lbs without fad diets, building a foundation in exercise science, and turning personal success into a coaching business• Strength Cave: moving from in-person to remote coaching, one-on-one training with video feedback, and growing a loyal client base• Entrepreneurial lessons: starting small, managing multiple projects, and balancing work, health, and family life• Real estate venture: co-founding Studio Vargas, focusing on traditional sales, fix & flips, rentals, and design/construction• Market insights: navigating Phoenix real estate, including supply-demand shifts, interest rate changes, and investment strategies for different buyer/renter markets• Side hustle to core: maintaining the fitness business while scaling into real estate and investment opportunities• Mindset & balance: lessons on discipline, lifestyle, and staying motivated while managing multiple ventures• Client-first approach: how Andress differentiates from the traditional realtor, focusing on relationships over flashy marketing• What’s next: continuing to grow Studio Vargas, exploring real estate partnerships, and supporting investors who want to participate without daily project management 📌 Learn more: [Strength Cave] | [Studio Vargas]🔔 Subscribe to What Keeps You Awake.TV for more entrepreneurial insights and real stories of business transformation.📣 Drop a comment: What’s one passion project you’ve turned (or want to turn) into a business—and what’s your next step? 🔑 Hashtags:#AndressVargas #StrengthCave #StudioVargas #EntrepreneurLife #FitnessJourney #RealEstateInvesting #PhoenixRealEstate #WorkLifeBalance #FixAndFlip #WhatKeepsYouAwakeTV

In this episode of What Keeps You Awake.tv, host David Hooser sits down with JP Middleton, founder of Gym Members Now and accomplished AI agency owner. JP shares how he went from being a security guard making $15/hour to building a multi–six figure monthly business serving national fitness franchises like Anytime Fitness, Pure Barre, and Burn Boot Camp. This conversation covers: JP’s journey from his mom’s basement to building a $200K/month agency How AI and automation are transforming marketing for gyms and service businesses The importance of sales process, retention, and referrals for long-term growth Why success starts with changing your habits, mindset, and environment Key lessons for aspiring entrepreneurs on resilience, focus, and consistency 👉 If you’re looking for inspiration, practical strategies, or motivation to finally take the leap into entrepreneurship, this episode will show you what’s possible. Don’t forget to subscribe, review, and share to support more stories like this! #Entrepreneurship #StartupLife #AIforBusiness #FitnessBusiness #GymOwners #DigitalMarketing #BusinessGrowth #MindsetMatters #SmallBusiness #WhatKeepsYouAwake

Is the housing market finally tilting toward buyers? In this episode, Las Vegas real estate pro Trang Hooser breaks down what falling rates mean for buyers and sellers, why “marry the house, date the rate” still applies, and how her full-appraisal cash offer program helps empty nesters downsize without showings, repairs, or rush move-outs. What you’ll learn How softening mortgage rates are shifting leverage toward buyers—and what sellers must adjust now Pricing reality vs. “last year’s comps,” and why mindset lags the market “Marry the house, date the rate”: buy the right home now, refinance later Trang’s cash-at-appraisal option for downsizers (flexible move-out windows up to ~90 days) Listing prep that sells: quick-turn make-ready, “wow” features, and targeted luxury marketing Typical timelines: 10–15 day cash closes, ~30–40 days with financing Vegas vs. Scottsdale: neighborhoods, lifestyle, and why Summerlin is hot Lender selection tips and how to avoid mid-escrow financing surprises About our guest Trang Hooser is a top-producing Las Vegas Realtor® (8+ years) serving buyers, sellers, and investors— with deep expertise in Summerlin, luxury listings, and strategic downsizing solutions. Work with Trang Want a pricing review, a market-value cash offer, or a strategic sale plan? Connect with Trang here: [add your preferred link/email/phone] Listen & support If you enjoyed the episode, please like, subscribe, and leave a review—it helps more entrepreneurs find the show! #RealEstate #LasVegasRealEstate #HousingMarket #BuyersMarket #InterestRates #MarryTheHouseDateTheRate #Downsizing #EmptyNest #CashOffer #Summerlin #LuxuryRealEstate #HomeSellingTips #HomeBuyingTips #NevadaRealEstate

In this episode of What Keeps You Awake, host David Hooser sits down with Las Vegas–based real estate pro Trang Hooser to unpack the real Las Vegas lifestyle beyond the Strip—and how she built a thriving business after a decade owning salons as a single mom. Trang shares what truly keeps agents up at night (clients who skip the plan!), why process + transparency make or break deals, and candid stories—from relocating families cross-state to navigating a sale through sudden life events. You’ll get a locals-only tour of Summerlin (trails, pools, community centers, Red Rock access), how it stacks up to Scottsdale/Phoenix, and smart reasons people move to Vegas: no state income tax, strong dining/entertainment, newer housing, and AC-everywhere convenience. We also hit Henderson, Southern Highlands, Centennial Hills, and high-rise options on/near the Strip. Highlights Trang’s pivot: salon owner → realtor, and how business ownership created family time (school drop-offs, practices) Why sellers/buyers need a plan (and how she keeps stress down + deals on track) Client case study: rental → first home → family growth → multiple buys & a multigenerational move Managing a complex sale across states after a sudden passing—communication, probate docs, timelines Summerlin 101: master-planned amenities, resident ID access, trails, pools, new “Summerlin West” growth Vegas vs. Scottsdale: pricing, architecture, heat/humidity, everyday lifestyle Who Vegas fits: remote workers, tax-sensitive earners, second-home seekers, foodies & show lovers Work with Trang 📍 Based in Las Vegas (Summerlin focus; serves all LV + Henderson) 🌐 Website: TrangHooser.com 📞 702-324-2063 ✉️ trang@tranghooser.com (Referrals available for Arizona and nationwide.) If you enjoyed this conversation, please like, subscribe, drop a review, and share with an entrepreneur or future LV local! #LasVegasRealEstate #Summerlin #HendersonNV #MoveToVegas #ScottsdaleVsLasVegas #VegasLifestyle #HomeBuyingTips #RealEstateAgent #NoStateIncomeTax #Relocation #LuxuryRealEstate #HighRiseLiving #RedRockCanyon #CentennialHills #SouthernHighlands

In this episode of What Keeps You Awake.tv, host David Hooser sits down with Art Bejarano, CEO of Integrity Engineering and Design Solutions and founder of Cogen LLC. Art shares his 24-year entrepreneurial journey, from launching IEDS cold turkey with little money to securing contracts with major aerospace and defense companies. He explains how resilience, adaptability, and networking helped him scale through challenges like the 2008 recession and delayed client payments. Now, Art is pioneering a new venture: Cogen LLC, a platform designed to connect engineers and companies faster, cheaper, and smarter — streamlining project staffing with an AI-enabled, skills-based matching system. He also dives into his new book, Fire Yourself: A Simple Way to Self-Direct Your Career, a blueprint for employees ready to transition into entrepreneurship. From mindset shifts to billing rates to balancing family values, Art provides actionable advice for anyone considering being their own boss. 👉 Whether you’re a small business owner, aspiring entrepreneur, or tech professional, this conversation offers insights into growth, innovation, and the future of work. Don’t forget to subscribe, review, and share to support more conversations like this! #ArtBejarano #Entrepreneurship #StartupLife #FireYourself #CogenLLC #WhatKeepsYouAwake #SmallBusiness #AIinBusiness #AerospaceEngineering #BusinessGrowth #Leadership

In this episode of What Keeps You Awake.tv, host David Hooser welcomes back Allan Draper — serial entrepreneur, investor, business coach, and now author of Pack Your Lunch. Allan shares the real story behind entrepreneurship, revealing the sacrifices, risks, and hard truths that don’t show up on Instagram highlight reels. His new book distills over a decade of business experience into lessons about prioritization, endurance, and making the right sacrifices without losing what matters most. You’ll discover: Why risk is less scary than regret The 13 sacrifices every entrepreneur must face How to prioritize family, health, and values while building a business Why success requires preparation — or as Allan puts it, “packing your lunch” What he’s working on next: the 10 laws of wealth-building 👉 Whether you’re a first-time founder or a seasoned business owner, this conversation offers a candid look at what it really takes to succeed. Don’t forget to subscribe, review, and share to support more inspiring conversations! #Entrepreneurship #StartupLife #AllanDraper #PackYourLunch #BusinessGrowth #MindsetMatters #WhatKeepsYouAwake #SmallBusiness #BusinessCoach #RiskVsRegret

In this episode of What Keeps You Awake.tv, host David Hooser welcomes Allan Draper — serial entrepreneur, investor, business coach, and author of the new book Pack Your Lunch. Allan has founded more than 20 companies across multiple industries, including Proof Pest Control and Lizard SEM, a digital marketing agency. From practicing law at one of the largest firms in the U.S. to building multi-million-dollar ventures, Allan shares his unfiltered perspective on the real cost of entrepreneurship. You’ll discover: Why endurance matters more than excitement in business The 13 sacrifices entrepreneurs must make to succeed (from his book Pack Your Lunch) How he scaled Proof Pest Control into a multi-state operation Why risk is less scary than regret for anyone chasing their dreams The importance of defining your non-negotiables in life and business 👉 If you’re an aspiring entrepreneur or a seasoned business owner, this episode will inspire you to think bigger, endure longer, and pursue success without sacrificing what matters most. Don’t forget to subscribe, share, and leave a review to support more stories like this! #Entrepreneurship #BusinessGrowth #StartupLife #AllanDraper #WhatKeepsYouAwake #PackYourLunch #MindsetMatters #BusinessCoach #HomeServices #RiskVsRegret

In this special episode of What Keeps You Awake.TV, host David Hooser welcomes U.S. Congressman David Schweikert — Arizona’s representative for the 1st Congressional District — for a candid conversation on business, policy, and the future of entrepreneurship in America. 🔥 Inside This Episode:• Why small businesses remain the true engine of the U.S. economy• The demographic shifts shaping America’s workforce and economy• How regulation and bureaucracy can crush or empower entrepreneurs• The role of technology and AI in leveling the playing field for SMBs• Policy insights: productivity, tax incentives, and what needs fixing in healthcare• Why Arizona’s entrepreneurial ecosystem is poised for growth — and what challenges lie ahead Congressman Schweikert also shares his personal entrepreneurial journey, lessons from navigating business cycles, and what local founders can do to thrive in a rapidly changing economy. 📌 Key Takeaway: Small businesses and entrepreneurs aren’t just vital — they’re essential to solving the problems of tomorrow. 🔔 Subscribe to What Keeps You Awake.TV for more real conversations with leaders shaping the future.📣 Drop a comment: What’s the biggest policy or regulatory hurdle holding back your business? 🔑 Hashtags:#DavidSchweikert #Entrepreneurship #ArizonaBusiness #SmallBusiness #BusinessGrowth #Leadership #Policy #EconomicDevelopment #AI #Innovation #WhatKeepsYouAwakeTV

What does it take to survive — and thrive — in business for over 15 years? In this episode of What Keeps You Awake.tv, host David Hooser sits down with Jason Turnquist, CEO & Co-Founder of Firesite, an award-winning web and app development company in Tempe, Arizona. Jason shares his journey from launching Firesite during the 2009 financial crisis to navigating today’s challenges of tariffs, AI disruption, and evolving customer expectations. Jason discusses: Why cash flow management is the #1 issue that keeps entrepreneurs up at night The evolution from basic websites to apps, Shopify ecosystems, and AI solutions His new venture, ProPlaintiff.ai, an AI tool transforming the legal industry The balance between automation and the human touch in customer service His top lessons for aspiring founders: focus on profit over revenue, embrace innovation, and build lean, resilient teams If you’re an entrepreneur, startup founder, or simply passionate about how technology is reshaping small business, this conversation will give you the insights and encouragement you need to push forward. 👉 Don’t forget to subscribe, share, and leave a review to support more inspiring founder stories! #Entrepreneurship #StartupLife #BusinessGrowth #AIforBusiness #Shopify #WebDevelopment #AppDevelopment #Firesite #Leadership #WhatKeepsYouAwake

In this episode of What Keeps You Awake.tv, host David Hooser sits down with Sara Gullickson, CEO and founder of Cannabis Business Advisors, to talk about the realities of building a business in one of the fastest-growing — and most highly regulated — industries in America. Sara shares her entrepreneurial journey from answering a Craigslist ad to becoming a national leader in cannabis licensing and consulting. She discusses the hurdles of navigating state and federal regulations, community pushback, and the high costs of launching cannabis ventures. Beyond business, Sara opens up about balancing life as a single mom, redefining success, and how passion fuels her growth. If you're an aspiring entrepreneur, investor, or curious about the future of cannabis, this conversation is packed with insights, lessons learned, and advice on thriving in uncertain industries. 👉 Don’t forget to subscribe, leave a review, and share this episode with someone who needs inspiration! #CannabisBusiness #Entrepreneurship #Startups #Leadership #WomenInBusiness #CannabisIndustry #BusinessGrowth #AIInnovation #SmallBusiness #WhatKeepsYouAwake

In today’s fast-paced digital world, small businesses are facing cyber threats like never before—and most aren’t prepared. In this episode of What Keeps You Awake.tv, host David Hooser sits down with Jack Spencer, Business Development Director at MBPS, to uncover how even mom-and-pop shops can fall victim to hackers—and what you can do about it. 💡 Key Topics Covered: Why small businesses are prime targets for cyber attacks How guest Wi-Fi can open the door to hackers The importance of password security & employee training Affordable IT solutions for companies with 5–20 employees MBPS’s free security risk assessment & essentials package Real-time network monitoring, email protection, and ransomware safeguards Whether you run a retail store, restaurant, or professional office, this episode will give you actionable tips to keep your customer data safe—and help you sleep better at night. 🎙 Hosted by David Hooser 🌐 Guest: Jack Spencer | mbps.com #CyberSecurity #SmallBusinessIT #DataProtection #ManagedITServices #MBPS #TechSupport #BusinessSecurity #NetworkSecurity #EmailSecurity #RansomwareProtection #ITSupport #WhatKeepsYouAwakeTV #SmallBusinessTips #DigitalSecurity #BusinessTechnology

Wildfires are growing more destructive—and one entrepreneur is taking a bold, disruptive approach to protecting homes, communities, and critical assets. In this episode of What Keeps You Awake.tv, host David Hooser sits down with Todd Spitzer—serial entrepreneur, founder of Ion Jets, and now the driving force behind Viper Fire. From battling wildfires on the front lines to creating private firefighting contracts for high-value estates, Todd shares how his team works with federal, state, and private clients to close gaps in emergency response. 🔥 Key Topics: The $6M wildfire contract Viper Fire had to walk away from—and why How private firefighting fills critical gaps in government response Protecting uninsured luxury homes & reducing insurance premiums Scaling from Arizona to multi-state wildfire coverage Plans for advanced FEMA-style tactical response units Whether you’re in real estate, insurance, emergency services, or just curious about high-stakes entrepreneurship, this conversation reveals how innovation can save lives and property. 🎙 Hosted by David Hooser 🌐 Guest: Todd Spitzer | viperfire.com #WildfireProtection #Entrepreneurship #PrivateFirefighting #ViperFire #ToddSpitzer #EmergencyResponse #WildlandFirefighting #FirePrevention #DisasterResponse #HomeProtection #InsuranceSolutions #WhatKeepsYouAwakeTV #ArizonaBusiness #FireSeason

Trump's newly passed tax bill is sending shockwaves through the real estate world. In this episode of What Keeps You Awake.tv, investor Zack Haptonstall breaks down exactly what the “Big Beautiful Bill” means for real estate pros, syndicators, and passive investors. 💼 Key highlights: 💰 100% Bonus Depreciation is back—what it means for your taxable income 📉 SALT cap increased (from $10K to $40K)—huge for high-tax states 🔁 1031 Exchange protections preserved—defer capital gains the smart way 🏠 Primary residence tax exclusions still in play—build wealth tax-free 🔮 Why multifamily investing might be primed for a 2025–2027 comeback Whether you’re seasoned in commercial real estate or just diving into tax strategies, this episode breaks it down in plain English. 🎙️ Hosted by David Hooser 📌 Guest: Zack Haptonstall, CEO of Rise48 Equity 👉 Visit rise48equity.com to learn more. #RealEstateInvesting #TrumpTaxBill #BonusDepreciation #1031Exchange #SALTCap #PassiveIncome #MultifamilyInvesting #Rise48Equity #RealEstateTaxTips #FinancialFreedom #InvestmentStrategy #WhatKeepsYouAwakeTV

Zack Haptonstall went from delivering medical gear and working hospice marketing to building a $2.4 billion real estate empire—without a mentor, wealthy family, or industry background. In this episode of What Keeps You Awake.tv, Zack shares how he quit his job cold turkey, risked it all, and scaled Rise48 Equity to over 10,000 multifamily units across Phoenix, Dallas, and North Carolina. 💡 Topics covered: The burnout that led to 4:30 AM discipline How Zack funded his first 36-unit deal solo Vertical integration: construction, HVAC & property management Strategic plays during the 2022–25 interest rate crunch What’s next: AI, prefab housing, and becoming “bigger than Blackstone” 🎧 Hosted by David Hooser 🔗 Watch now to get behind the mindset of a next-gen real estate mogul. #RealEstateInvesting #EntrepreneurStory #Multifamily #Rise48 #ZackHaptonstall #PassiveIncome #FinancialFreedom #StartupJourney #FromZeroToBillion #WealthBuilding #CommercialRealEstate #WhatKeepsYouAwakeTV #BusinessPodcast

In this compelling episode of What Keeps You Awake.TV, host David Hooser sits down with Todd Spitzer, the founder and CEO of ION Jets, to uncover the true story behind building one of the most trusted names in private aviation. From firefighting to flight brokering, Todd shares how he transitioned from first responder to successful entrepreneur. Discover how ION Jets offers last-minute global travel to celebrities, high-net-worth individuals, and corporate executives—while blending cutting-edge tech with a personal touch. Todd opens up about: The challenges of running a luxury travel business in uncertain economies How ION Jets built a 5,000-aircraft global network The surprising truth about COVID’s impact on private aviation The role of AI, client stewardship, and personalized service The rise of membership models and empty leg flights Why human relationships still matter in a tech-driven world If you've ever wondered what it takes to succeed in elite travel—or you're curious about private jet access without owning a jet—this is a must-watch. 🔗 Learn more: https://www.ionjets.com 📧 Inquiries or educational chats about aviation: info@ionjets.com #PrivateJet #Entrepreneurship #BusinessTravel #LuxuryTravel #StartupStory #AviationBusiness #EmptyLegFlights #JetBroker #IONJets #ToddSpitzer #WhatKeepsYouAwake #BusinessAviation #PrivateAviation #TravelTech #HighNetWorth

Would you move cross-country to launch a clean beauty brand no one had heard of yet? That’s exactly what Amy Blake and William Johner, co-founders of Sugar Sugar, did. What started as a niche hair removal solution turned into a booming clean beauty franchise that’s disrupting the waxing industry coast to coast. In this episode of WhatKeepsYouAwake.TV, host David Hooser dives deep into: 🚀 How they scaled from one studio to 10+ franchise locations 🧴 Why sugaring beats waxing (and what makes their formula so unique) 💡 Their journey from tech and aesthetics to thriving entrepreneurs 📈 How they support new franchisees with ops, marketing, and Sugar Sugar University ✨ Whether you're curious about clean beauty, franchising, or founder stories — this episode delivers the goods. 👉 Visit mysugarsugar.com to learn more or book a service. 👍 Like this episode? Hit SUBSCRIBE and share with a future founder or beauty entrepreneur. #CleanBeauty #Sugaring #FranchiseSuccess #BeautyBusiness #EntrepreneurLife #NaturalSkincare #WaxingAlternative #FemaleFounders #HairRemoval #SugarSugar #StartupToSuccess #WhatKeepsYouAwakeTV

How do you turn a bold idea into a thriving business? In this episode of What Keeps You Awake.TV, host David Hooser sits down with Jennifer Rizzo, founder of Earth Sugar Energy Bars, recently named Best Hiking Bar by Phoenix Magazine. Jennifer shares her inspiring journey—leaving New Jersey with a one‑way ticket to Arizona, starting out under the Cottage Pantry Act, and growing her small kitchen experiment into a brand loved across farmers markets, coffee shops, and wholesale accounts nationwide. You’ll hear powerful insights on: ✅ Taking risks and starting a business in a new city ✅ Scaling from farmers markets to wholesale success ✅ Building relationships that fuel growth ✅ How positivity and hustle drive long‑term results 🌟 Try Earth Sugar Energy Bars: https://www.lovearthsugar.com 📧 Connect with Jennifer: jennifer@lovearthsugar.com 👍 If you enjoyed this episode, like, subscribe, and share with fellow entrepreneurs! 💬 Drop a comment: What dream business are you building right now? #Entrepreneurship #SmallBusinessSuccess #EarthSugar #EnergyBars #FarmersMarket #BusinessGrowth #ArizonaStartups #FoodBusiness #HikingSnacks #WhatKeepsYouAwakeTV #StartupStory #HealthySnacks

How do you turn a passion for the arts into a thriving business? In this episode of WhatKeepsYouAwake.tv, host David Hooser sits down with Anna Marie Castaneda — a Valley native, accomplished entertainer, and mentor — to explore the late‑night thoughts and early‑morning hustle behind building a life in performing arts and production. 🎭 From modeling and theater to teaching and producing 💡 How Arizona’s growing film scene is opening new doors 💪 Why resilience, relationships, and relentless learning fuel every entrepreneur Anna shares candid stories about her time in L.A., teaching the next generation at Glowframe Initiative, and pitching projects to major studios — all while balancing family and business. 👉 If this inspired you, hit LIKE, SUBSCRIBE, and share with someone chasing their creative dreams. Watch, learn, and keep going — your next big yes might be just around the corner. #WhatKeepsYouAwake #AnnaMarieCastana #EntrepreneurLife #PerformingArts #EntertainmentBusiness #GlowframeInitiative #ArizonaFilm #CreativeHustle #StageToStudio #SmallBusinessJourney #ArtistLife #FilmProduction

Are you waiting until you’re hurt to take care of your health? In this episode of WhatKeepsYouAwake.tv, host David Hooser sits down with Dr. Eric Bloom, founder of Unwind Wellness, to reveal cutting‑edge preventive health strategies that go far beyond traditional physical therapy. 💡 Discover how red light therapy, PEMF (pulsed electromagnetic field), and exercise with oxygen can help you recover faster, feel better, and keep building your business without burnout. ✅ Learn how to choose the right devices (without overpaying) ✅ Hear why “wellness is medicine” — and how you can start at home ✅ Get practical nutrition tips and stress‑saving habits 👉 Visit LetsGoUnwind.com to explore resources and book appointments. 💬 Like this episode? Drop your questions in the comments, hit LIKE, and SUBSCRIBE so you don’t miss future interviews designed to help you stay sharp and healthy. #RedLightTherapy #WellnessForEntrepreneurs #PEMF #PreventiveHealth #UnwindWellness #BloomPerformance #EntrepreneurLife #StayHealthy #BusinessSuccess #WhatKeepsYouAwake #LongevityHacks #HealthTech