Roger Ehrenberg is the Co-founder of Game Changers Ventures and IA Ventures.
We talk about the current Seed stage venture environment, what he learned investing in sports teams, how COVID changed sports, what he’s investing in today, characteristics of the top founders, advice for emerging managers, and his real estate and consumer brand projects in Detroit.
Thank you to Michael Kim, Jon Oberheide, Jesse Beyroutey, James Fitzgerald, Dan Feder, Sarah Smith, Marc Weisser, and Charles Hudson for help brainstorming topics for the conversation.
Thank you to Hanover Park for supporting this episode. Upgrade to an AI-native fund admin at https://www.hanoverpark.com/Turner
Timestamps:
3:45 Current Seed stage market
7:17 Starting Game Changers to invest in sports
12:25 Investing in the Miami Marlins
16:45 Investment opportunities in sports
18:21 Tomorrow Golf League
23:54 Investing in sports teams
25:50 Business models in sports
27:12 Importance of real estate development, gambling
32:53 How COVID changed sports
38:41 Clippers experimenting with cheap tickets & concessions
41:51 Opportunities monetizing super fans
46:51 Sports as an investable venture asset
53:24 Great founders find big TAMs
56:31 The desire to win
58:09 Sending letters to break into Wall Street from Michigan
1:02:38 Raising IA Ventures Fund 1 in 2009
1:07:58 Advice for emerging managers
1:13:18 The Trade Desk’s three bridge rounds
1:18:03 Lessons on recycling capital
1:20:16 What it’s like working with your kids
1:24:53 Brand Detroit
1:29:14 Being world class at multiple disciplines
Referenced
Game Changers Ventures: https://gamechangers.vc
IA Ventures: https://www.iaventures.com
Eberg Capital: https://www.ebergcapital.com
TGL Golf: https://tglgolf.com
Brand Detroit: https://www.branddetroit.com
Follow Roger
Twitter: https://x.com/infoarbitrage
LinkedIn: https://www.linkedin.com/in/rehrenberg
Follow Turner
Twitter: https://twitter.com/TurnerNovak
LinkedIn: https://www.linkedin.com/in/turnernovak
Subscribe to my newsletter to get every episode + the transcript in your inbox every week: https://www.thespl.it/
Daksh Gupta is the Co-founder and CEO of Greptile, the AI code reviewer that understands your entire code base.
Greptile just closed a $25M Series A led by Eric Vishria at Benchmark, and we get into their long and winding journey to build one of the fastest growing AI companies.
Thanks to Suds at SF1 for helping brainstorm topics for the conversation.
Thank you to Numeral and Hanover Park for sponsoring this episode.
Numeral: The end-to-end platform for sales tax and compliance. Try it here: https://bit.ly/NumeralThePeel
Hanover Park: Modern, AI-native fund admin at https://www.hanoverpark.com/Turner
Timestamps:
(3:15) Evolution of AI coding + code review
(11:23) Coding will never be fully automated
(18:07) Why you need a separate code reviewer
(24:34) How eng teams adopting AI is changing
(27:37) Why LLM costs will come down
(31:54) Pricing AI products
(35:27) Getting your team to adopt AI
(38:17) How Daksh started the 996 discourse
(42:10) Recruiting is a funnel, open roles are a product
(49:19) Making an energy drink for programmers
(51:19) Brainstorming marketing stunts
(57:22) Don’t do hype marketing too early
(59:41) Starting a band, hitting #14 on Spotify
(1:06:35) Evolution of the startup meta
(1:12:39) Starting Greptile in class at Georgia Tech
(1:19:18) Moving to SF, getting into YC
(1:23:44) Pivoting from codebase chat to code review
(1:27:09) Crazy growth and mimetic desire
(1:29:47) Pricing AI software
(1:34:44) How to market developer tools
(1:39:46) Greptile's fundraising journey
(1:42:57) Why YC is worth the 7% dilution
(1:46:39) Treat fundraising like dating
Referenced
Greptile: https://www.greptile.com/
Careers at Greptile: https://www.greptile.com/careers
Monetizing Innovation: https://www.amazon.com/Monetizing-Innovation-Companies-Design-Product/dp/1119240867
Greptile Work Culture: https://www.greptile.com/blog/work-culture
Episode with Adit @ Reducto: https://youtu.be/h98dLRJFHMM
Follow Daksh
Twitter: https://x.com/dakshgup
LinkedIn: https://www.linkedin.com/in/dakshg/
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Adit Abraham is the Co-founder and CEO of Reducto. Reducto’s product takes PDFs and physical documents, and extracts all the data, just like a human would if they were reading it.
At the time of recording, they’ve processed over 1 billion pages, grew 6x over the past five months, and are fresh off a $75 million Series B led by a16z. And Adit told me they’ve only burned $1 million of capital so far to get here.
And the craziest part, Adit told me they’ve only burned $1 million of capital so far to get here.
Anyone building an AI product probably sees Reducto as essential infrastructure. Our conversation gets into how they built the best product in the space, landing a Fortune 10 customer as a two-person startup, getting to $1 million in ARR within a few months, lessons doing founder led sales to over $5 million in ARR, and what the future of PDF’s, and human / computer data looks like.
Thank you to Liz Wessel at First Round, Chetan Puttagunta at Benchmark, and Adel Wu at Reducto for helping brainstorm topics for Adit.
Thank you to Numeral and Hanover Park for sponsoring this episode.
Numeral: The end-to-end platform for sales tax and compliance. Try it here: https://bit.ly/NumeralThePeel
Hanover Park: Modern, AI-native fund admin at https://www.hanoverpark.com/Turner
Timestamps:
(3:35) Reading unstructured human data
(10:44) Growing 5x in four moths
(12:38) Insurance, healthcare, legal, logistics
(19:13) Where LLM’s still struggle
(28:23) Starting Reducto from a blog post during YC
(32:01) Landing a Fortune 10 customer with two people
(35:48) Limiting the product and growth early on
(40:57) Getting an MIT professor fired
(43:50) How to avoid pivot hell
(49:00) $108M from First Round, Benchmark, a16z
(51:48) Chetan convincing them to raise a Series A
(55:50) Raising a Series B in 48 hours
(59:36) Redeye flight to hire the 1st AI researcher
(1:05:42) Lessons hitting $5m ARR with founder-led sales
(1:13:09) Staying on top of changes in AI models
Referenced:
https://reducto.ai
https://reducto.ai/careers
Follow Adit
Twitter: https://x.com/aditabrm
LinkedIn: https://www.linkedin.com/in/aditabraham
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Erik Bernhardsson is the Co-founder and CEO of Modal, building high-performance AI infrastructure.
We talk about building what is essentially a new cloud provider, created from the ground up, optimized for AI. We also talk about what actually happened with the great GPU shortage, how Modal fixes the inference problem in AI, and why he thinks AI will lead to 10x more developers.
He also shares lessons on culture from joining Spotify as the 40th employee, treating hiring like a prediction problem, what most people get wrong working with early customers, why more people should start companies in their 30’s and 40’s, and reflections on fundraising in a hot market.
Thank you to Tim Chen at Essence Venture Capital and Erik’s Co-founder Akshat for their help brainstorming topics for this conversation.
Thank you to Meow and Hanover Park for supporting this episode.
Meow: Get free bookkeeping for your startup at https://www.meow.com
Hanover Park: Modern, AI-native fund admin at https://www.hanoverpark.com/Turner
Timestamps:
(4:26) Modal: AI-native infrastructure
(9:02) Why its so hard to get GPU’s
(15:00) Hitting PMF with AI generated media
(20:37) Competing in IOI competitions
(23:09) 40th employee at Spotify
(27:17) Lessons from Spotify
(31:17) Starting Better[dot]com
(34:05) Treating hiring like a prediction problem
(36:12) Erik’s favorite interview question
(39:07) Sales + common design partner mistakes
(42:02) Startups should solve hard problems
(44:05) Evolution of Modal’s product over time
(50:15) Rise in importance of inference in AI
(52:07) AI development post-GPU scarcity
(58:51) Building a brand in dev tools
(1:04:31) Fundraising from Seed to Series B
(1:07:42) More 30+ year old’s should start companies
(1:10:00) Reducing developer tax, increasing productivity
(1:20:37) Why Erik’s bullish and bearish on AI
(1:26:17) Bubbles, downsides to inappropriate valuations
(1:34:58) High CO2 levels make you dumb
(1:37:38) Difference between US and European startups
Referenced
Modal: https://modal.com
Careers at Modal: https://jobs.ashbyhq.com/modal
Suno: https://suno.com
Planet Scale: https://planetscale.com
How to hire smarter than the market: https://erikbern.com/2020/01/13/how-to-hire-smarter-than-the-market-a-toy-model
Interviewing is a noisy prediction problem: https://erikbern.com/2018/05/02/interviewing-is-a-noisy-prediction-problem
Cloud in 2030: https://erikbern.com/2021/11/30/storm-in-the-stratosphere-how-the-cloud-will-be-reshuffled
Follow Erik
Twitter: https://x.com/bernhardsson
LinkedIn: https://www.linkedin.com/in/erikbern
Follow Turner
Twitter: https://twitter.com/TurnerNovak
LinkedIn: https://www.linkedin.com/in/turnernovak
Subscribe to my newsletter to get every episode + the transcript in your inbox every week: https://www.thespl.it/
Austin Petersmith is the Co-founder and CEO of Howie, the AI secretary.
We talk about why AI assistants are so hard to build, why they decided to build Howie super narrow, and everything that went into their brand, name, and viral launch.
Thank you to Adam D’Augelli, Sophia Amoruso and Alex Cohen for help brainstorming topics for the conversation.
Thank you to Hanover Park for supporting this episode. Try the modern, AI-native fund admin at https://www.hanoverpark.com/Turner
Timestamps:
(3:35) Howie: The AI Secretary
(6:08) Why AI assistants are so hard to build
(16:19) Why Howie started in email
(20:49) Adding a human in the loop
(30:48) AI software vs AI-powered humans
(36:21) How a meme inspired Howie
(39:29) Inside the making of Howie’s launch video
(44:15) Howie’s viral launch video + Discussion
(53:47) Designing the brand
(1:01:37) Long-term opportunity and roadmap
(1:07:53) Working for Jason Calacanis
(1:12:00) Jason's media lessons
(1:16:51) Getting Howie's first users
(1:19:35) Pitch deck strategy that raised $6m
(1:24:09) The mistake of optimizing for growth too soon
(1:29:48) Building an AI company outside of SF
(1:33:13) Being Superhuman’s 1st customer, Mercury’s 3rd
Referenced
Try Howie: https://howie.com/
Jobs at Howie: https://app.dover.com/jobs/howie
Howie Dewitt Meme: https://knowyourmeme.com/memes/howie-dewitt
NewKid: https://newkid.services/
Follow Austin
Twitter: https://x.com/awwstn
LinkedIn: https://www.linkedin.com/in/awwstn
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LinkedIn: https://www.linkedin.com/in/turnernovak
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Chris Frantz is the Co-founder and CEO of Loops, the email platform for software companies.
We get into why sending emails is still a big problem, his hilariously simple framework for building products, getting in to YC with a last minute application, and why they skipped raising a Series A.
We also talk through Chris decade of working in marketing, like when to lean into PLG vs Sales vs hype led growth, early stunts they did to get their first users, why they do no marketing now, and why Loops’ customer support team is all engineers.
Thanks to Ramp for supporting this episode. It's the corporate card and expense management platform used by over 40,000 companies, like Shopify, CBRE and Stripe. Time is money. Save both with Ramp. Get $250 for signing-up here: https://ramp.com/ThePeel
Try Hanover Park - the modern, AI-native fund admin https://www.hanoverpark.com/Turner
Timestamps:
(4:37) Email for software companies
(8:28) Why email is a big deal
(14:05) The future of email
(17:00) Product vs Sales vs Hype led growth
(24:33) Coming up with the idea for Loops
(29:36) Building one of the first GPT wrappers in 2020
(34:34) Lessons selling his first company
(37:13) Doing their YC app in 10 minutes
(40:53) Avoiding VC’s who add value
(46:58) Skipping a Series A
(51:37) Building in stealth for 18 months
(53:21) Marketing stunts to get the first waitlist sign-ups
(58:44) Four step cadence of building Loops
(1:01:58) Personally onboarding every new customer
(1:04:03) Balancing 996 with family
(1:11:11) Cleaning wasp nests with a shop vac
Referenced
Loops: https://loops.so
Careers at Loops: https://loops.so/careers
Curiosity: https://curiositystream.com
Snazzy AI / Unbounce: https://unbounce.com/product/smart-copy
Atlas customer support: https://atlas.so
Follow Chris
Twitter: https://x.com/frantzfries
LinkedIn: https://www.linkedin.com/in/ctfrantz
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LinkedIn: https://www.linkedin.com/in/turnernovak
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Dan Gray is the Head of Insights at Equidam.
If you’re a tech and investing nerd like us, you’ll love this conversation. We cover everything Dan’s learned reading dozens of academic research papers on startups and venture capital, debunking many popular narratives of the industry.
We talk about the dangers of pre-mature startup scaling, the importance of origination stage investing, the concept of startup catering and why so many startups look the same, and the role of mega funds play in the ecosystem.
We also discuss what the data says about concentration vs diversification, what VC’s get wrong about pattern matching, and why pivoting is more valuable than you think
Thanks to Ramp for supporting this episode. It's the corporate card and expense management platform used by over 40,000 companies, like Shopify, CBRE and Stripe. Time is money. Save both with Ramp. Get $250 for signing-up here: https://ramp.com/ThePeel
Try Harmonic - The startup discovery engine https://harmonic.ai/turner
Timestamps:
(6:43) What’s the required rate of return in VC?
(9:29) Venture capital needs new definitions
(16:10) QSBS
(18:23) Are we in an AI bubble?
(24:07) Re-branding early and late stage venture
(28:25) We need more origination stage capital
(40:05) Survivorship bias in emerging manager outperformance
(42:57) Incentives driving larger fund sizes
(48:10) Raising overvalued rounds re-risks a startup
(52:08) Startup catering: why all startups look alike
(58:42) Are VC mega funds still an experiment?
(1:08:06) Late stage VC is competing with PE
(1:13:42) a16z’s Fund 1 strategy
(1:18:18) How diversified should VC funds be?
(1:25:06) Performance of Generalist vs Specialist firms
(1:30:35) How to value a startup
(1:40:58) Why VC firm location correlates to returns, but startup location does not
(1:44:05) Founder background doesn’t predict success
(1:48:27) Startups with one pivot are most successful
(1:50:24) Premature scaling kills 70% of startups
(1:54:47) Does mega fund model work for origination investing?
(1:56:15) Value of Twitter and writing online
Referenced Research Papers
Venture Predation: https://papers.ssrn.com/sol3/papers.cfm?abstract_id=4437360
Process Alpha: https://angelspan.com/process-alpha-how-to-construct-and-manage-optimized-venture-portfolios-joe-milam-journal-of-portfolio-management-august-2022/
The Sunk Cost Fallacy in VC: https://www.sciencedirect.com/science/article/pii/S0929119924000518
Predictably Bad Investments in VC: https://papers.ssrn.com/sol3/papers.cfm?abstract_id=4135861
Premature Scaling: https://innovationfootprints.com/wp-content/uploads/2015/07/startup-genome-report-extra-on-premature-scaling.pdf
Referenced Books
The Otherland Tetrology: https://www.goodreads.com/series/43762-otherland
Permutation City: https://www.goodreads.com/book/show/156784.Permutation_City?from_search=true&from_srp=true&qid=lf7FuUR9se&rank=1
Necromancer: https://www.goodreads.com/book/show/6088007-neuromancer?ref=nav_sb_ss_1_29
Other Referenced Items
QSBS changes: https://www.dwt.com/blogs/startup-law-blog/2025/07/qsbs-big-beautiful-bill-tax-code-upgrades
Mega funds and the great re-risking: https://nextview.vc/blog/megafunds-and-the-great-re-risking/
Rex Woodbury’s post on hot companies: https://www.digitalnative.tech/p/the-taxi-cab-theory-of-venture-capital
The VC Performance Paradox: https://www.linkedin.com/pulse/performance-paradox-venture-capital-dan-gray-2fqre
Prior episodes mentioned
Dan Feder: https://youtu.be/_Ou6D9PLSBI
Michael Dempsey: https://youtu.be/UzSbG6DL8CM
Solugen: https://youtu.be/ofkNiB2nI3Q
Follow Dan
Twitter: https://x.com/credistick
Blog: https://credistick.com
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LinkedIn: https://www.linkedin.com/in/turnernovak
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Dan Feder is the Senior Managing Director of Investments at the University of Michigan’s $18 billion endowment.Our two hour conversation talks through the past, present, and future of all things venture capital, and investing more broadly.Dan lays out the case for why most institutional investors should change how they approach asset allocation, why risk and uncertainty are not the same, the importance of relevance and independent thinking, advice for fund managers raising from institutional LP’s, the trend of VC’s rolling up services businesses, and what he learned from beating Lance Armstrong in a race.Thanks to Chris Douvos @ Ahoy Capital and Adam Kurkiewicz at WashU for their brainstorming topics for Dan!Special thanks to Ramp for supporting this episode. It's the corporate card and expense management platform used by over 40,000 companies, like Shopify, CBRE and Stripe. Time is money. Save both with Ramp. Get $250 for signing-up here: https://ramp.com/ThePeelTry Hanover Park - the modern, AI-native fund admin https://www.hanoverpark.com/TurnerTimestamps:(5:50) Beating Lance Armstrong in a race(8:05) “The will to win is nothing without the will to prepare”(10:39) Why investors need to re-think asset allocation(22:31) Difference between risk and uncertainty(29:26) How endowments work(33:12) Endowment portfolio construction(40:47) From law, to industrial buyouts, to venture(49:13) Narrowing scope to increase returns(54:54) Why career planning as an LP is hard(58:24) VC in 00’s(1:08:18) Venture vs Adventure Capital(1:15:16) VC’s rolling up legacy industries(1:20:17) Importance of relevance(1:26:25) Traits of the top investors(1:28:25) Importance of trust in institutional LP fundraising(1:32:54) Venture is the most competitive ass class(1:35:37) Why venture firms do not persist over time(1:38:27) How venture will change going forward(1:43:37) The Newman CycleReferencedRisk Uncertainty and Profit by Frank Knight: https://www.amazon.com/Risk-Uncertainty-Profit-Frank-Knight/dp/1614276390Follow DanTwitter: https://x.com/federdanLinkedIn: https://www.linkedin.com/in/danfederFollow TurnerTwitter: https://twitter.com/TurnerNovakLinkedIn: https://www.linkedin.com/in/turnernovakSubscribe to my newsletter to get every episode + the transcript in your inbox every week: https://www.thespl.it/
Eoghan McCabe is the Co-founder and CEO of Intercom, building Fin.ai, the AI customer service company.
This was an extremely candid, two hour conversation going inside every detail of how Intercom was the first late stage software company to successfully re-architect itself to be AI-native.
Intercom just announced they’ve built their own customer service-focused AI models, and Eoghan explains why most software companies will have to do the same.
We also talk through the lessons he learned coming back to run Intercom in 2022 after stepping back in 2020, why many AI companies have strong negative gross margins despite the narrative, how Intercom designed AI’s first outcome-based pricing model, the challenges of buying AI software today, the importance of brand when building new products, and we get in the wayback machine, talking through the pain raising Intercom’s initial million dollar Seed round, and how venture capital has changed since then.
Thank you to Eoghan’s Co-founder Des Traynor for helping me brainstorm topics for the conversation.
Special thanks to Ramp for supporting this episode. It's the corporate card and expense management platform used by over 40,000 companies, like Shopify, CBRE and Stripe. Time is money. Save both with Ramp. Get $250 for signing-up here: https://ramp.com/ThePeel
Timestamps:
(4:18) We’re at peak SaaS
(9:11) Inside early days of Intercom’s turnaround
(16:43) AI will beat humans at everything
(21:17) Making trade-offs building AI products
(24:25) Why Intercom trained their own AI models
(28:33) Lessons from returning as CEO
(34:19) Overcoming initial AI skepticism in 2022
(40:02) Creating AI’s first outcome-based pricing
(45:15) Intercom’s best-in-class gross margins
(49:25) Why its so hard to buy AI software today
(51:28) Unpacking AI’s negative gross margins
(58:12) Being perfectly positioned for AI
(1:09:47) Why AI products need their own brand
(1:16:13) Founder CEOs vs Manager CEOs in AI
(1:21:29) AI startup opportunities
(1:24:57) Lessons running a team in Dublin and SF
(1:28:25) How media has changed over time
(1:37:32) Raising Intercom’s first $1 million Seed round
(1:43:53) Why there are so many VC’s
(1:47:38) Advice for investors
Referenced
Intercom: https://www.intercom.com/
Fin: https://fin.ai/
Intercom Careers: https://www.intercom.com/careers
Eoghan’s website: https://eoghanmccabe.com
Intercom’s first pitch deck: https://www.slideshare.net/slideshow/intercompitchdeckpdf/253317574
Follow Eoghan
Twitter: https://x.com/eoghan
LinkedIn: https://www.linkedin.com/in/eoghanmccabe
Follow Turner
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LinkedIn: https://www.linkedin.com/in/turnernovak
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Albert Azout is the Co-founder and Managing Partner of Level Ventures, combining first-principles thinking with state-of-the-art data science to back and build top seed-stage firms and their breakout companies.
Venture investing is hard, and this conversation covers all their research unpacking exactly how to generate alpha.
We also talk about how Level picks and backs emerging venture managers to invest in, and Albert gives a demo of the custom internal software they’ve built.
Thank you to Jake Kupperman, Sasha Kaletsky, Nathan Benaich, Amanda Robson, and Dave Fontenot for helping brainstorm topics for the conversation.
Special thanks to Ramp for supporting this episode. It's the corporate card and expense management platform used by over 40,000 companies, like Shopify, CBRE and Stripe. Time is money. Save both with Ramp. Get $250 for signing-up here: https://ramp.com/ThePeel
Try Hanover Park - the modern, AI-native fund admin https://www.hanoverpark.com/Turner
Timestamps:
(5:01) Top 3 forms of alpha in VC
(10:11) Other ways to generate alpha
(12:47) Avoiding false positives
(17:11) Optimal fund size and portfolio construction
(22:25) The role of Luck
(23:55) Spin-out vs outsider funds
(25:43) Level’s backchannel reference process
(29:29) Finding alpha in Criticality Investing
(34:45) Why capital flows drive all returns
(43:53) Early, consensus investing has the most alpha
(48:46) Networks are more persistent than performance
(52:03) The strongest and weakest networks
(58:41) Demo of Level’s internal software
(1:04:48) Building a Fund of Funds around their data
(1:10:01) Ideal LP GP relationship
(1:12:39) Benchmarks are relative
(1:15:39) VC funds using AI
(1:17:43) How venture will change in the next 10 years
Referenced
Level Ventures: https://levelvc.com/
Level’s Research Papers: https://levelvc.com/research/
Follow Albert
LinkedIn: https://www.linkedin.com/in/albertazout/
Newsletter: https://albertazout.substack.com/
Follow Turner
Twitter: https://twitter.com/TurnerNovak
LinkedIn: https://www.linkedin.com/in/turnernovak
Subscribe to my newsletter to get every episode + the transcript in your inbox every week: https://www.thespl.it/
Will O’Brien is the Co-founder of Ulysses, building autonomous, low cost robots for the ocean.
Will considers the ocean humanity’s next great frontier. It makes up over $2.5 trillion of economic activity, considering things like fishing, aquaculture, shipping, mining, communications infrastructure, and defense. Yet we know more about the surface of the moon’s of Saturn than we do the bottom of our own ocean.
We talk about Ulysses first product, restoring plant life in the ocean, their modular autonomous underwater robotics platform, advice for anyone selling to governments, crazy businesses that could eventually evolve in the ocean, and why the way we finance startups needs to change.
Will also loves conspiracy theories, and we talk about some of our favorites, and why he thinks people who believe them could make good startup founders.
Thank you to Will’s brother’s Harry and Jacob O’Brien, and to upcoming guest of the show Eoghan McCabe for helping brainstorm topics for Will.
Special thanks to Ramp for supporting this episode. It's the corporate card and expense management platform used by over 40,000 companies, like Shopify, CBRE and Stripe. Time is money. Save both with Ramp. Get $250 for signing-up here: https://ramp.com/ThePeel
Timestamps:
(4:03) Peace offering of Dubai Chocolate
(5:30) Modern internet theory
(7:40) The ocean is the last frontier
(11:53) Ulysses: read/write layer of the ocean
(13:35) The $2.5 trillion ocean economy
(15:14) Current ocean unit economics
(18:50) Starting with seagrass ecosystem restoration
(24:13) Modular, underwater autonomous robots
(27:31) Starting Ulysses with a group chat
(29:51) Raising a Seed from Lowercarbon with no network off a cold calendar invite
(32:24) Economic use cases for ocean robotics
(36:07) Spiritual energy from the ocean
(42:36) First Ramp podcast ad in Irish
(43:21) Floating cities, sub tours, deep sea mining, iron fertilization
(51:47) $10+ billion in shipwrecked treasure
(53:18 Atlantis is real
(59:46) Craziest alien conspiracy theories
(1:01:28) Sinking the titanic to create the Fed
(1:04:19) Conspiracy theory believers are good founders
(1:07:55) How to sell to the government
(1:13:28) Writing a letter to an Irish billionaire
(1:16:00) Finding meaning after living with Monks in Nepal
(1:27:10) Why financial innovation precludes economic dominance
(1:44:01) The SPV peddler business model
(1:46:35) Should we bring back SPAC’s?
Referenced
Ulysses: https://www.ulysses.eco/
Careers at Ulysses: https://www.ulysses.eco/jobs
The Richat Structure: https://en.wikipedia.org/wiki/Richat_Structure
Jesse Michael’s YouTube: https://www.youtube.com/@JesseMichels
Brad Jacobs: https://en.wikipedia.org/wiki/Brad_Jacobs_(businessman)
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LinkedIn: https://www.linkedin.com/in/will0brien
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Isaac Medeiros is the Founder of Mini Katana and Kanpai Foods.
Isaac’s content gets over 1 billion views per month. Our conversation gets into content strategy from a high level down to tactical decisions, differences between the TikTok and YouTube algorithms, and how AI will impact content creation.
We also get into Isaac’s origin story building consumer brands, why TikTok made food an interesting category for new products, how to get a product into retail stores, and why you shouldn’t sell into retail.
Isaac also shares how tariff’s impacted his company. They became unprofitable overnight, and he had to move his entire supply chain from the US to Mexico in 60 days.
Thank you to Sean Frank @ Ridge and Kevin Espiritu @ Epic Gardening for their help brainstorming topics for Isaac.
Special thanks to Ramp for supporting this episode. It's the corporate card and expense management platform used by over 40,000 companies, like Shopify, CBRE and Stripe. Time is money. Save both with Ramp. Get $250 for signing-up here.
Timestamps:
(3:46) 165 million views in two days
(5:15) Followers don’t matter, build a binge bank
(11:21) How to monetize an audience
(14:36) Identify outliers for content ideas
(17:13) Should founders make their own content?
(19:34) Starting Mini Katana
(23:39) $10m revenue in two years w/ $0 CAC
(25:56) Difference between TikTok and YouTube algorithms
(29:38) When to experiment with a second platform
(32:20) Starting Kanpai, a freeze-dried candy company
(36:54) Why freeze-dried candy wasn’t popular
(38:22) Why you shouldn’t sell in retail
(41:12) Why you should sell in retail
(47:05) Downsides of selling to large retailers
(49:52) Should CPG brands raise money?
(57:59) Moving manufacturing from US to Mexico in 60 days due to tariffs
(1:04:20) Why you don’t want to be first in a category
(1:08:06) Other CPG creators Isaac follows
(1:09:15) Elon Musk, Charlie Munger, Mark Cuban
(1:11:55) Labubu’s
Referenced
Previous episode with Kevin Espiritu
Previous episode with Sean Frank
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Michael Dempsey is the Managing Partner at Compound, a thesis-driven, research-centric investment firm.
We spent two hours talking through the past, present, and future of a bunch of topics in technology and investing.
Michael started investing in AI in 2016. He was the first investor in now-unicorns Runway and Wayve. But he hasn’t done much AI investing over the past few years. We talk about why, how AI will intersect with robotics, the future of things like crypto and synthetic biology, and why so many deep tech companies mess up economic value capture.
We also talk about what it means to be a thesis-driven venture firm, Compound’s research process and how to replicate it, what private and public market investors can learn from each other, advice for anyone starting in venture today, how to build a brand in VC, and why venture firms don’t compound and actually decay over time.
Thank you to Kevin Kwok, Andy Weissman, Cristóbal Valenzuela, Blake Robbins, and Smac at Compound for their help brainstorming topics for this.
Special thanks to Ramp for supporting this episode. It's the corporate card and expense management platform used by over 40,000 companies, like Shopify, CBRE and Stripe. Time is money. Save both with Ramp. Get $250 for signing-up here.
Timestamps:
(4:09) Leading Runway’s Seed in 2018
(10:15) Short-term ARR vs long-term sustainability
(16:20) Compound, a research-centric investment firm
(18:41) Investing in bio, crypto, real-world AI, and healthcare
(23:58) VC firms do not compound, they decay over time
(29:27) How to build a research-focused investment firm
(41:30) Current state of venture slop
(45:43) Building a brand as a VC firm
(52:31) Investing in Wayve in 2016
(58:53) Why deep tech companies screw up economic value capture
(1:04:57) How to approach massive funding rounds
(1:08:36) Should VCs “play the game on the field”?
(1:15:33) Compound is a forecasting firm
(1:21:37) Advice for young people getting into VC
(1:26:48) Public market investors underappreciate narratives
(1:31:20) Michael’s crypto thesis + real use cases
(1:40:07) Why crypto hasn’t seen mass adoption yet
(1:49:00) Humanoid robots won’t work
(1:54:42) Should you make a hyped launch video?
Referenced
Follow Micahel
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Ryan Hoover is the Founder of Product Hunt and Weekend Fund.
Ryan’s probably helped more founders launch their products than anyone else on Earth. We talk about starting Product Hunt as an email list, and he open sources the growth flywheel that propelled it to one of the most important places in technology.
Ryan unpacks how he built and scaled a community around the product, how online communities have changed over time, how we’re thinking about software in the age of AI (tech will change, human behavior won’t), and how status has changed in Silicon Valley.
We also talk about starting Weekend Fund to invest in other founders, his first 400x investment, investing in consumer health, and why he started investing in other funds.
Thanks to Ramp for supporting this episode. It's the corporate card and expense management platform used by over 40,000 companies, like Shopify, CBRE and Stripe. Time is money. Save both with Ramp. Get $250 signing-up here.
Timestamps:
(5:52) Helping founders with software
(15:36) Early ideas for Product Hunt in 2013
(19:14) Starting as a social email list
(26:26) Product Hunt’s growth flywheel
(31:15) AI won’t change human behavior
(34:12) An audience is not a community
(36:42) Why every community needs utility
(38:52) Communities have shifted towards group chats
(40:10) How AI changes building products
(49:35) Importance of craft
(52:30) Starting Weekend Fund, Ryan’s 400x investment
(56:57) Weekend Fund’s software experiments
(59:26) What makes Ryan’s investing unique
(1:02:16) Why Ryan has a small fund
(1:07:41) Peptides, GLP-1’s, Ketamine
(1:18:57) Investing in funds
(1:20:53) Ways LPs can add value for GPs
(1:23:05) How status has changed in Silicon Valley
(1:31:37) Backing founders with secrets, why failing is hard
Referenced
Hooked: How to Build Habit Forming Products
Get Your Wish - Porter Robinson
Silicon Valley’s new status symbols
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Sahill Poddar is the Co-founder and CEO of Parafin, helping marketplaces, vertical SaaS, and point of sale providers offer financial services their merchants.
Sahill and his team have quietly built Parafin to nearly a $100m GAAP revenue run rate in only four years, and they've done it in an industry that's become a Silicon Valley graveyard: SMB lending.
Sahill talks about how they partnered with other marketplaces, vertical SaaS, and point of sale providers to offer financial services to SMBs at scale, landing DoorDash as their first customer before building the product, and advice for technical teams learning enterprise sales.
Sahill's a fascinating founder, as he started his career getting a PhD discovering the Higgs boson particle at CERN’s Large Hadron Collider. We talk about physics, he explains how the Large Hadron Collider works, why physics is just real world machine learning, and all the lessons he learned on the growth teams at Facebook and Robinhood (including the way Robinhood acquired most of its userbase!)
A thank you to Hans Tung at Notable Capital, Nick Shalek at Ribbit, and Mahdi Raza at Pathlight for their help brainstorming topics for the conversation.
Thanks to Ramp for supporting this episode. It's the corporate card and expense management platform used by over 40,000 companies, like Shopify, CBRE and Stripe. Time is money. Save both with Ramp. Get your $250 here.
Timestamps:
(4:06) Lending to SMBs inside marketplaces and platforms
(9:39) Why SMB lending is so hard
(12:50) Three ways AI is changing Fintech
(16:47) Silicon Valley’s graveyard of SMB lenders
(22:44) Getting a PhD in Particle Physics
(26:15) How CERN's Large Hadron Collider works
(31:49) Discovering new dimensions
(34:10) Building billion user data sets at Facebook
(39:53) Working with other physicists at Robinhood
(50:29) Growth lessons from FB + Robinhood
(1:00:57) Starting Parafin, embedded, horizontal SMB lending
(1:06:09) Why credit is the biggest problem for SMBs
(1:10:53) Raising a Seed from Ribbit pre-product
(1:13:25) Landing DoorDash as the first customer
(1:16:51) Mastering B2B sales as a technical founder
(1:22:58) Lessons from Vlad at Robinhood
Referenced
Follow Sahill
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Garrett Lord is the Co-founder and CEO of Handshake, the career and social network for Gen Z, connecting a million employers, 1,600 universities, and 18 million students and alumni.
We talk through the explosive growth in Handshake’s human AI data labeling business, how AI is changing the job market and careers, advice for scaling a three-sided marketplace, and Garrett’s approach to hiring executive-level talent.
We also get into the early days of Handshake, tapping out his dad’s retirement account to fund the first years, driving across the US landing the first customers, sleeping in McDonald’s parking lots, sneaking into careers fairs, and inside Handshake’s first fundraise that took over seven months.
Shoutout to Jeff Richards, James Alcorn, Ilir Sela, and Ben Christensen for helping brainstorm topics for Garrett.
Thanks to Ramp for supporting this episode. It's the corporate card and expense management platform used by over 40,000 companies, like Shopify, CBRE and Stripe. Time is money. Save both with Ramp. Get your $250 here.
Timestamps:
(3:44) More Gen Z than LinkedIn
(7:11) Helping frontier labs label AI data
(14:43) Masters and PhD students flock to Handshake
(16:52) Why Handshake will win in AI data labeling
(19:24) Growing to $250m+ Revenue
(21:56) KPIs in recruiting marketplace
(24:45) How AI will change careers
(33:57) How to build a Seal Team Six AI team
(37:06) Interning at Los Alamos
(40:00) Breaking into Silicon Valley from Michigan
(44:19) Helping friends get jobs at Palantir
(48:13) Driving across the US sleeping in McDonald’s parking lots
(54:52) Funding early days with his dad’s retirement account
(57:37) Handwriting letters to get the first six customers
(1:03:06) Early product failures and iterations
(1:11:01) Fundraising, crashing on couches for seven months
(1:17:07) Finally closing a Seed round
(1:20:05) Moving from Michigan to SF with no money
(1:23:38) Importance of sequencing new features
(1:29:10) Handshake’s exec recruiting process
(1:32:01) Building a company with your best friends
Referenced
Try Handshake
Careers at Handshake
Peter Thiel Startup School
Paul Graham’s blog
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Jake Cooper is the Founder of Railway.
This conversation explores how AI accelerates the need for strong backend infrastructure, when to build vs buy in AI software, and why there are only two moats: solving hard problems and doing hard things.
We also unpack Railway’s bold product bets, like enabling creators to earn revenue with backend templates, building their own data centers, and not building their own AI models.
Jake also talks about their four week new hire onboarding, how they build a problem roadmap, why operators should be managers, and why you should almost never work weekends.
Thank you to Angelo Saraceno @ Railway and Erica Brescia Bacon @ Redpoint for help brainstorming topics for the conversation.
Thanks to Ramp for supporting this episode. It's the corporate card and expense management platform used by over 40,000 companies, like Shopify, CBRE and Stripe. Time is money. Save both with Ramp. Get your $250 here.
Timestamps:
(3:33) Solving the hardest problems in dev tools
(8:16) Starting with the hardest thing
(11:18) How AI accelerated the need for Railway
(12:50) Importance of backend in AI-native software
(16:52) Jake’s angel fundraise strategy
(20:51) Resisting AI for so long
(25:32) Using AI to get leverage
(29:57) Build vs buy in AI software
(33:22) When Jake knew Railway was working
(34:27) Creating infrastructure templates
(38:04) Building data centers and a cloud service
(40:27) Two moats: Hard problems and hard things
(46:25) Hitting 8-figures in revenue
(48:47) Railway’s four week onboarding
(54:25) Building a problem roadmap
(56:16) You can’t set your own culture
(1:01:58) Railway’s viral “How We Work” post
(1:08:39) Using Discord instead of Slack
(1:11:25) How hypergrowth companies mess up org design
(1:14:03) Why you shouldn’t work weekends
(1:19:45) Not betting big on AI models
(1:21:53) Lessons from Zuck, Martin Scorsese
Referenced
Careers at Railway
How We Work Volume 1
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Today’s guest is Matt Mullenweg, Co-founder of WordPress, which powers over 43% of all websites on the internet, and founder of Automattic.
Our conversation explores the 2000’s internet, the early days of Automattic, and the decisions and philosophies that set them up for success 20 years later.
We talk open source software, why Matt’s such a big proponent of it, how Automattic built its business model as one of the first SaaS companies (that now owns companies like Tumblr and WooCommerce), and how AI is changing engineering.
Matt also shares how to build a community around your product, “Conscious Capitalism”, what he learned running one of the first distributed teams, and lessons on optimism from Walt Disney.
Thanks to Ramp for supporting this episode. It's the corporate card and expense management platform used by over 40,000 companies, like Shopify, CBRE and Stripe. Time is money. Save both with Ramp. Get your $250 here.
Timestamps:
(3:48) WordPress: Powering 43% of the internet
(8:30) Outcompeting Reid Hoffman’s startup in the early days
(14:03) Why open source wins over the long-term
(16:21) Business models in open source
(21:12) Starting Automattic in 2005, one of the first SaaS companies
(28:45) Spending most of Automattic’s Seed round on servers
(33:36) How to use Community + Word of Mouth for early growth
(38:38) Matt’s current situation with WP Engine
(43:30) How to give back in open source
(53:55) Best practices from 20 years of a remote company
(59:59) Lessons on optimism from Walt Disney
(1:12:33) How AI is changing coding
(1:16:09) How Automattic created an internal employee secondary market
(1:23:51) How open source increases longevity
(1:26:08) Matt’s favorite classical thinkers
Referenced:
Matt’s Blog
Bay Lights in SF
Matt's favorite quote from Rudy Francisco
Maintenance by Stuart Brand
We are as Gods by Stuart Brand
Marginal Revolution by Tyler Cohen
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Grant Lee is the Co-founder & CEO of Gamma, building instant PowerPoints, presentations, and websites with AI.
As someone who’s made a lot of decks, its refreshing how Gamma thinks about slides starting with the words and narrative, using AI to build the design around the story.
Gamma has put up impressive metrics, growing from zero to $50 million in ARR and 50 million users with only 30 employees. They’ve also had zero employee attrition, and a negative lifetime burn rate, with more cash in the bank than they’ve raised.
We talk about building a horizontal product instead of for a specific vertical, why Grant likes hiring generalist’s, how a quarter of the team is designers, why they’ve never raised large funding rounds, and how they run the company with an efficient team while not subscribing to 996 working hours.
Grant also shares how Gamma rebuilt their entire product to be AI-native in the months after ChatGPT launched, and how every department at Gamma uses AI internally.
Thanks to Anamitra and Gaurav at Afore, Shiyan @ Hustle Fund, Evan @ South Park Commons, and Vas @ Accel for helping brainstorm topics for Grant.
Special thanks to presenting sponsor of The Peel, Ramp.
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Timestamps:
(3:46) Gamma: The anti-Powerpoint
(5:56) How to be efficient with a small team
(7:58) Importance of full-stack generalists
(12:15) How to hire problem solvers
(15:57) Changing slides from designs to narratives
(20:13) Gamma’s freemium AI business model
(22:36) Ignoring conventional wisdom with a horizontal product
(28:47) Why Gamma started with Slides
(32:21) Raising a Pre-Seed for a horizontal product
(38:25) Why Gamma avoided hyped funding rounds
(40:57) How fundraising impacts recruiting
(43:40) Liquidation preferences and employee equity
(47:08) Gamma’s zero employee attrition
(49:54) Working in-person during COVID
(52:15) Using waitlists to batch new user cohorts
(56:08) Re-building the product to be AI-native
(58:17) How to improve your onboarding
(1:00:46) Benefitting from AI models getting better
(1:05:10) Growing from 60k to 50 million users
(1:07:30) How to stand out as an AI company
(1:09:23) Creating a Gamma API
(1:11:37) How Gamma uses AI internally
(1:15:06) Why Gamma doesn’t do 996 working hours
(1:19:54) 4-month product sprints
(1:22:16) Parenting hacks: sleep, exercise, nutrition
(1:24:26) Brand and community lessons from Nike and Apple
Referenced
Careers at Gamma
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Ryan Sachtjen is the Co-founder and CEO of Threeflow, building software for employee benefits brokers and insurance carriers.
Our conversation starts with a deep dive into the nearly $2 trillion dollar employee benefits market, including the structural issues that actually give the smallest companies the most leverage.
We also talk about insurance more broadly, AI opportunities in insurance, lessons from kickstarting a marketplace doing nearly $3B in volume, and the time his wife got cancer two months after closing his seed round, and how his co-founders adjusted to support him
Timestamps:
(3:57) Threeflow: B2B benefits marketplace
(5:50) How the benefits industry works
(9:20) The importance of brokers in insurance
(12:32) Benefits broker software stack
(15:36) How to make money in employee benefits
(21:11) Ways to compete in insurance
(26:34) How AI is changing insurance
(31:01) What its like to be an insurance broker
(35:37) Starting ThreeFlow in 2016 pre-LLMs
(40:13) The 128 day walk through Europe before Threeflow
(44:47) When his wife was diagnosed with breast cancer
(50:23) Advice for founders on surviving large personal events
(52:46) Threeflow’s unorthodox Seed round
(59:46) How to vet your investors
(1:04:14) Why insurance brokers exist
(1:05:08) How to build a marketplace on top of Vertical SaaS
(1:10:53) Choosing a marketplace entry point
(1:15:05) $2.5B in premium volume on Threeflow workflows
(1:26:39) Importance of supply side volume in a marketplace
(1:31:21) Fundraising without a formal process
(1:33:03) Hiring for “just get stuff done”
(1:36:22) AI opportunities in insurance
(1:41:05) Building software in insurance
(1:44:56) Tactics for running a distributed team
(1:49:04) How to create your own playbooks
Referenced
Try Threeflow
Careers at Threeflow
Follow Ryan
LinkedIn: https://www.linkedin.com/in/ryansachtjen/
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