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The Peel with Turner Novak
Turner Novak
117 episodes
3 days ago
Exploring the world’s greatest startup stories. Get a behind the scenes look into the founding stories of your favorite companies. Learn how the industries they operate in actually work, and learn playbooks and tactics you can use to launch and scale your own business.
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Technology
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All content for The Peel with Turner Novak is the property of Turner Novak and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Exploring the world’s greatest startup stories. Get a behind the scenes look into the founding stories of your favorite companies. Learn how the industries they operate in actually work, and learn playbooks and tactics you can use to launch and scale your own business.
Show more...
Technology
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Ryan Hoover on Growth Flywheels, Building Communities, Helping Founders, LP Investing
The Peel with Turner Novak
1 hour 38 minutes 21 seconds
3 months ago
Ryan Hoover on Growth Flywheels, Building Communities, Helping Founders, LP Investing

Subscribe to my newsletter to get every episode + the transcript in your inbox every week.


Ryan Hoover is the Founder of Product Hunt and Weekend Fund.


Ryan’s probably helped more founders launch their products than anyone else on Earth. We talk about starting Product Hunt as an email list, and he open sources the growth flywheel that propelled it to one of the most important places in technology.


Ryan unpacks how he built and scaled a community around the product, how online communities have changed over time, how we’re thinking about software in the age of AI (tech will change, human behavior won’t), and how status has changed in Silicon Valley.


We also talk about starting Weekend Fund to invest in other founders, his first 400x investment, investing in consumer health, and why he started investing in other funds.


Thanks to Ramp for supporting this episode. It's the corporate card and expense management platform used by over 40,000 companies, like Shopify, CBRE and Stripe. Time is money. Save both with Ramp. Get $250 signing-up here.



Timestamps:

(5:52) Helping founders with software

(15:36) Early ideas for Product Hunt in 2013

(19:14) Starting as a social email list

(26:26) Product Hunt’s growth flywheel

(31:15) AI won’t change human behavior

(34:12) An audience is not a community

(36:42) Why every community needs utility

(38:52) Communities have shifted towards group chats

(40:10) How AI changes building products

(49:35) Importance of craft

(52:30) Starting Weekend Fund, Ryan’s 400x investment

(56:57) Weekend Fund’s software experiments

(59:26) What makes Ryan’s investing unique

(1:02:16) Why Ryan has a small fund

(1:07:41) Peptides, GLP-1’s, Ketamine

(1:18:57) Investing in funds

(1:20:53) Ways LPs can add value for GPs

(1:23:05) How status has changed in Silicon Valley

(1:31:37) Backing founders with secrets, why failing is hard



Referenced

Weekend Fund

Product Hunt

Wayve self-driving cars

The community trap

Hooked: How to Build Habit Forming Products

Get Your Wish - Porter Robinson

Social Utilities

Silicon Valley’s new status symbols

Selfish Investing



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Subscribe to my newsletter to get every episode + the transcript in your inbox every week.

The Peel with Turner Novak
Exploring the world’s greatest startup stories. Get a behind the scenes look into the founding stories of your favorite companies. Learn how the industries they operate in actually work, and learn playbooks and tactics you can use to launch and scale your own business.