Location: United States
Through the World Wide Marketers series: Yee Xuen will be joining along with Nigel Thomas...
The CEO of Alpha Inbound & podcast host of Ecom Alphas to dive into his viral LinkedIn post in scaling DTC brands:
https://www.linkedin.com/posts/nigelthomas-ai_weve-boiled-down-dtc-growth-into-an-exact-activity-7051622898771361792-3vIS/
Nigel's 7 Steps To Create High Performing Content
https://www.linkedin.com/posts/nigelthomas-ai_my-agency-has-created-over-9000-ads-here-activity-7079526387061051392-DFFU
Nigel's profile:
https://www.linkedin.com/in/nigelthomas-ai/
Nigel's Podcast:
https://open.spotify.com/show/6NCDMsTcNwrQf11khYjarG?si=dcd47716b0ca4e4d&nd=1
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Worldwide Marketers was born with a simple idea:
By interviewing marketers from all around the world...
They can share their local insights into the market and help my fellow listeners out there to better understand the market through the locals.
What's the best way for me to build an ecom sales page?
In comes Landing Page Anatomy, a series where I will breakdown great websites into separate moving parts!
For this episode, we will be looking at iRestore, a hair restoration DTC brand that seeks to convince consumers to buy the product!
Here's my resource: https://docs.google.com/presentation/d/18mih9v7y3PCNVqo_x-wcwe5JFIu1u7q33Rtjz4h1_VE/edit?usp=sharing
Landing Page Link: https://lp.hoox.co/irestore-landing-page-project-11-07-22-hoox/
What's the best way for me to create a pre-selling page for my product? In comes Landing Page Anatomy, a series where I will break down great websites into separate moving parts!
For this episode, we will be looking at Keeps, a haircare e-com brand that explains how they are helping men to keep their hair!
Here's my resource: https://docs.google.com/presentation/d/1rNkKlxslgEW9oCnU37aLKegTeHsN9SLPj5V-kPHwgso/edit?usp=sharing
Landing Page Link: https://try.keeps.com/keep-your-hair-fb-50
Location: United States
Marketers are preaching performance creatives are the new way to go.
But, behind the ever-changing performance creatives..
Consumer psychology will always remain the same.
Through the World Wide Marketers series: Yee Xuen will be joining along with Sarah Levinger...
Creative strategist / Performance Creative Consultant from HG Performance Strategy to dive into the different ways to dissect underlying emotions from testimonials and using it to target our ideal demographic!
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Worldwide Marketers was born with a simple idea: 1 Episode, 1 Local Market Insight
By interviewing marketers from all around the world...
They can share their local insights into the market and help my fellow listeners out there to better understand the market through the locals.
What's the best way for me to explain benefits of my products?
In comes Landing Page Anatomy, a series where I will break down great websites into separate moving parts!
For this episode, we will be looking at Kachava, a superfood e-commerce business that explains its benefits to users!
Here's my resource:
https://docs.google.com/presentation/d/1gxiQLa2127iCBaEQO_CJfogMdiSn-d8B_L6Sb4om4dQ/edit?usp=sharing
Landing Page Link: https://www.kachava.com/pages/benefits
Ever wonder what are the elements you need to have an effective landing page? In comes Landing Page Anatomy, a series where I will break down great websites into separate moving parts!
For this episode, we will be looking at Magic Spoon, a cereal e-commerce business that has launched a pre-sale landing page!
Here's my resource: https://docs.google.com/presentation/d/1kD-HbVSbmWhYbhXiMXCBjWwVfFs_et3MC9E2TdEcAfE/edit?usp=sharing
Landing Page Link: https://get.magicspoon.com/miss-cereal-2/z.html
Ever wonder what are the elements you need to have an effective landing page?
In comes Landing Page Anatomy, a series where I will break down great websites into separate moving parts!
For this episode, we will be looking at Blissy, a pillowcase e-commerce business that mimics online publications to promote their content!
Here's my resource: https://docs.google.com/presentation/d/1iNZHtBYSU8uFnDpfod68INciojqnAo6FMOaNa6rFFwo/edit?usp=sharing
Landing Page Link: https://info.blissy.co/my-perfect-gift-2
Location: United Kingdom
It's common knowledge for marketers to do testing.
But the question is, what's the framework that we can use to test our ideas/angles/concepts effectively?
Through the World Wide Marketers series: Yee Xuen will be joining along with Michael Taylor...
Author of Marketing Memetics, LinkedIn Marketing Instructor, and Co-Founder Of Ladder.io to dive into the way to test big ideas all the way down to the nitty-gritty details!
Here's the link to properly test our ideas:
https://app.vexpower.com/sim/we've-got-too-many-test-ideas/
If you are looking to checkout his Marketing Memetics book...
Here's the link: https://marketingmemetics.com/
Marketing Memetics is focusing on the topic of how evolutionary biology can be applied to creative strategy!
(P.S. this is not the meme you are probably thinking about, so give it a crack yourself to see how it goes!)
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Worldwide Marketers was born with a simple idea: 1 Episode, 1 Local Market Insight
By interviewing marketers from all around the world...
They can share their local insights into the market and help my fellow listeners out there to better understand the market through the locals.
Wouldn't it be cool if our brand is featured on a news article?
Guess what? You can be the master of your own destiny!
In comes Landing Page Anatomy, a series where I will break down great websites into separate moving parts!
For this episode, we will be looking at Blissy, a DTC brand that seeks to build social proof with their news article style landing page!
Here's my resource: https://docs.google.com/presentation/d/1iNZHtBYSU8uFnDpfod68INciojqnAo6FMOaNa6rFFwo/edit?usp=sharing
Landing Page Link: https://info.blissy.co/my-perfect-gift-2
P.S. If you are looking for some last-minute BFCM tips, this is something you don't want to miss out on
Ever wonder what are the elements you need to have an effective landing page?
In comes Landing Page Anatomy, a series where I will break down great websites into separate moving parts!
For this episode, we will be looking at Obvi, a collagen supplement DTC brand that seeks to drive upsells with their black Friday bundle offer
Here's my resource: https://docs.google.com/presentation/d/1F7I3KvELjNpQyyFcEmxHdoaK9EjE2ZG3UpLoWnVTSE4/edit?usp=sharing
Landing Page Link: https://myobvi.com/pages/black-friday-bundler
P.S. If you are looking for some last-minute BFCM tips, this is something you don't want to miss out on!
Ever wonder what are the elements you need to have an effective landing page?
In comes Landing Page Anatomy, a series where I will breakdown great websites into separate moving parts!
For this episode, we will be looking at Athletic Greens, a high quality supplement DTC brand that uses various social proof, X reasons why and educational methods to create the best user experience!
Here's my resource: https://docs.google.com/presentation/d/1pii4jnLCb-3nDU4NDQPhWCr4fxSFKzSjlo3Euf9V7to/edit?usp=sharing
Landing Page Link: https://athleticgreens.com/campaign/d35ct-offer-immunity/en?fbclid=IwAR2gbXlA8PiKhD-ooIvYWO8-J7vhzHyTviFmjlHa8Jg_92nU2RM9KkqFdxY&product=travel-packs
Ever wonder what are the elements you need to have an effective landing page?
In comes Landing Page Anatomy, a series where I will breakdown great websites into separate moving parts!
For this episode, we will be looking at Jones Road Beauty, a beauty brand that sells an all-in-one makeup product by using a quiz landing page!
Here's my resource: https://docs.google.com/presentation/d/1fqzorDDLpzxfvqm6LWG9WAGGgD-VuOJi6mg1pp8QCME/edit?usp=sharing
Landing Page Link: https://jonesroadbeauty.com/pages/miracle-balm-trojan-horse-quiz
Ever wonder what are the elements you need to have an effective landing page?
In comes Landing Page Anatomy, a series where I will breakdown great websites into separate moving parts!
For this episode, we will be looking at Butcherbox, a high quality meat subscription service that partners with Hoox, a great landing page agency from the legend Nik Sharma to create the best user experience!
Here's my resource:
https://docs.google.com/presentation/d/1SqH9PAJMKuUnhKXCMLfxzbpw-gRJPABQHquH-SkFF7A/edit?usp=sharing
Landing Page Link: https://lp.hoox.co/butcherbox-landing-page/
Location: Slovenia
As the creative component plays a heavy emphasis into what makes an ad stand out, demand for creative strategists are on the rise.
What is a creative strategist?
How is the day to day activity as an creative strategist entails?
What are the popular creative trends to try out for your business?
Through the World Wide Marketers series: Yee Xuen will be joining along with Anze Markovic...
The King of Performance Creatives that seeks to provide creative content that just converts!
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Worldwide Marketers was born with a simple idea: 1 Episode, 1 Local Market Insight
By interviewing marketers from all around the world...
They can share their local insights into the market and help my fellow listeners out there to better understand the market through the locals.
Location: USA
Facebook ads are the most commonly used form of social media advertising in the world.
How do Facebook Ads work?
What makes it different than platforms like Google Ads?
Why is it not for everyone?
Through the World Wide Marketers series: Yee Xuen will be joining along with Charles Tichenor IV (a.k.a The FB Disrupter) ...
Top 100 FB Ads Expert In the US that has helped FB to beta test new ad formats (e.g. Lead Generation forms)
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Worldwide Marketers was born with a simple idea: 1 Episode, 1 Local Market Insight
By interviewing marketers from all around the world...
They can share their local insights into the market and help my fellow listeners out there to better understand the market through the locals.
Location: India
India is set to become the 2nd largest digital population in the world by 2030 followed by china. Curious to know about the marketing agency space in India, you would not want to miss this out! Through the World Wide Marketers series: Yee Xuen will be joining along with Siddhant Aneja...
A performance marketing agency founder to share his struggles and successes in breaking into the India digital marketing space!
----- Worldwide Marketers was born with a simple idea: 1 Episode, 1 Local Market Insight By interviewing marketers from all around the world... They can share their local insights into the market and help my fellow listeners out there to better understand the market through the locals.
Location: India
India is set to become the 2nd largest digital population in the world by 2030 followed by china.
Curious to know about the DTC space in India,
you would not want to miss this out!
Through the World Wide Marketers series:
Yee Xuen will be joining along with Siddhant Aneja...
A serial E-commerce entrepreneur to share his struggles and successes in breaking into the online Watch Market in India.
His Brands are:
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Worldwide Marketers was born with a simple idea:
1 Episode, 1 Local Market Insight
By interviewing marketers from all around the world...
They can share their local insights into the market and help my fellow listeners out there to better understand the market through the locals.
It had all started as a shower thought:
"Wouldn't it be cool if there is a podcast that can feature marketers from all over the world?"
In comes the "World Wide Marketer" Series...
A series filled with authentic and meaningful conversations with marketers from all over the world!
Hope you enjoy!
How do we determine the performance of our messaging ads and user engagement? In comes "Metric Made Simple", a series where we will dive into different marketing metrics used by our fellow marketers around the world. For this episode, we would be having "Block Rate"!
Definition: Block Rate measures the % of people who blocked our page after the have messaged us
To see the carousel version, visit my Linkedin Post (link in the description below)!
Linkedin Post: https://www.linkedin.com/posts/yeexuenhong_what-is-watch-through-rate-activity-6912674946288631808-msxv #digitalmarketing #metrics #marketing #jargonbuster #advertising #metricsmadesimple #messagingadtips #blockrate #marketingmadesimple #digitalmarketinglife #facebookjail ##facebookads
How do we determine the performance of our audio ads? In comes "Metric Made Simple", a series where we will dive into different marketing metrics used by our fellow marketers around the world. For this episode, we would be having "Audio Completion Rate"!
Definition: Audio Completion Rate measures the % of times where the audio ad is being played to completion!
To see the carousel version, visit my Linkedin Post (link in the description below)!
Linkedin Post: https://www.linkedin.com/posts/yeexuenhong_what-is-watch-through-rate-activity-6912674946288631808-msxv
#digitalmarketing #metrics #marketing #jargonbuster #advertising #metricsmadesimple #audioadtips #audiocompletionrate #marketingmadesimple #digitalmarketinglife #spotify ##spotiifyads