Ever wonder what are the elements you need to have an effective landing page?   

In comes Landing Page Anatomy, a series where I will break down great websites into separate moving parts!       

For this episode, we will be looking at Obvi, a collagen supplement DTC brand that seeks to drive upsells with their black Friday bundle offer

Here's my resource: https://docs.google.com/presentation/d/1F7I3KvELjNpQyyFcEmxHdoaK9EjE2ZG3UpLoWnVTSE4/edit?usp=sharing

Landing Page Link:  https://myobvi.com/pages/black-friday-bundler

P.S. If you are looking for some last-minute BFCM tips, this is something you don't want to miss out on!