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The Lifestyle Accountant Show
Lifestyle Accountant
25 episodes
8 months ago
The podcast that helps today’s accounting firm leaders build successful businesses while living healthy, happy lives.
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Management
Business
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All content for The Lifestyle Accountant Show is the property of Lifestyle Accountant and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The podcast that helps today’s accounting firm leaders build successful businesses while living healthy, happy lives.
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Management
Business
Episodes (20/25)
The Lifestyle Accountant Show
S3 Ep16 - Selling A Bookkeeping Firm with Leigh Cummings
This week we have Leigh Cummings on the show sharing her story about selling her bookkeeping firm. She had been running it for almost 20 years, described it as her baby having nurtured, built and grown it from the ground up. We hear how Leigh made the decision to sell, how she navigated the process with her broker, lawyer, weighing up the different offers, all the way through the transition and what she’s doing now post sale.    In particular, this episode explores: [10:40] Leigh’s background and how you first started exploring the idea of selling her business [16:10] Speaking with your broker, how did they go about the valuation for the business [19:10] What did the marketing piece look like for you in selling the business? [20:00] How many offers were received and how did you go about deciding which offer to take? [24:40] Deal details - cash payment, retention clauses [28:08] The challenges of staying on and working in the business after sale during the transition period [30:40] How did you broach the conversation with your team and at what point did you tell them? [32:40] Deciding between buyers and offers [34:40] Learnings from working with the broker and lawyer [36:30] Any other lessons for other bookkeepers or accountants from your sale process [37:50] What did you do in the post sale phase?  [43:30]  Negotiating the contract, non-competes and restrictions   Leigh is a business consultant with over 20 years’ experience and is also a Registered BAS Agent with a Certificate IV in Accounting. Her logical approach combined with the ability to embrace and create change has been the foundation of her successful career. Leigh is skilled at identifying organisational requirements and implementing cloud solutions to enhance business efficiencies. After 19 years of building a profitable bookkeeping business, she sold to focus on her passion of improving business performance. Whether this is an ear of support, cashflow management or implementing systems to improve the overall running of the business it is what she loves to do.   You can connect with Leigh on Linkedin, and get more information about her work on the Mint Dynamics website, or on Facebook or Instagram.   This episode of the podcast is brought to you by sponsors: Teamup
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1 year ago
52 minutes 56 seconds

The Lifestyle Accountant Show
S3 Ep15 - Acquiring A Niche CPA Firm with Rachel Fisch
This week’s episode features a fantastic acquisition story of a CPA firm in the Real Estate niche with guest, Rachel Fisch. Following the successful acquisition of RealtyTax, Rachel went on to scale her time down in the business to be able to take on a role as GM of Dext.  Rachel has over 25 years of experience in bookkeeping and accounting. She previously served as National Bookkeeping Lead for Deloitte, was the Accountants Group Leader for Sage, and led growth at a US based firm including the acquisition of two accounting firms. Rachel is known as an accounting technology expert and advocate in North America; for predicting where the market is heading. She takes a strategic approach to accounting software and applications, and understands how to position their features for a global market. In particular, this episode explores: [11:40] Rachel’s background and overview [12:40] How acquiring RealtyTax came about, decision making process [18:01] What did the deal process look like, pricing & structure [25:35] What did the firm look like in terms of team members at the time of acquisition, did team members and co-founders stay on afterwards [28:50] What are the lessons learned from that deal process [32:30] Once you were handed the keys to the business, what were some of the key things you did in the first 60 days  [36:36] What is the core tech stack for the firm [37:40] As owner of the firm, the challenge of being accountable to deliver what has been sold to the clients - do you try to add value or simplify [46:00] Transitioning clients between tech platforms, their response [47:50] The story of starting a new role at Dext while still running the firm, how that came about and how to get the firm ready for that to happen [58:10] How to navigate removing yourself from client facing work and transitioning clients over to your team after they have already built a relationship with you [1:04:00] Get in touch with Rachel   You can connect with Rachel on Linkedin, and get more information about her work via websites at RealtyTax and Amalgam8. This episode of the podcast is brought to you by sponsors: Teamup: Hire top Filipino accountants without ongoing BPO fees.    The Lifestyle Accountant Show is a podcast that helps today’s accounting firm leaders build successful businesses while living healthy, happy lives hosted by
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1 year ago
1 hour 7 minutes 14 seconds

The Lifestyle Accountant Show
S3 Ep14 - A Sea Change and Downsizing From 800 Clients To 30 with Electra Frost, The Crypto Accountant
This week’s guest is Electra Frost who has scaled an accounting firm and sold it down again, in the process moving out of the city and getting to spend more time on the things she’s interested in: blockchain, crypto and Web3.Electra Frost is a public accountant specializing in accounting systems, processes, and tax planning for SME businesses and start-ups. As a co-founder of an Australian charity focused on technology adaptation for those most at risk of falling behind, she encourages accountants to study and apply Bitcoin and open blockchain technologies. With 16 years of continuous innovation within her own practice, Frost is now not only at the forefront of merging decentralization technologies with accounting but also pivoting her practice to ElectraFi, with services to help accountants navigate their clients' transitions into digital asset business models.    In this episode, we cover: [10:36] Why Electra decided to start her own firm [13:35] What did the transition look like for her team and clients when she moved out of the city? [23:40] How did she go about repricing clients? [30:30] Selling down from 800 to 30 clients and what that process was like - the broker, finding buyers, negotiation strategies, retention clauses [36:10] After selling and freeing up more time, beginning of Electrifi in the blockchain space [41:20] If a business comes to you needing crypto accounting expertise, what does that engagement look like? [48:30] Crypto software for accountants [51:50] Planning for a successful trade show - designing a booth, budgets, swag and timelines   You can connect with Electra on Linkedin or via her website.   This episode of the podcast is brought to you by sponsors: Teamup: Hire top Filipino accountants without ongoing BPO fees.    The Lifestyle Accountant Show is a podcast that helps today’s accounting firm leaders build successful businesses while living healthy, happy lives hosted by Meryl Johnston.  For more information or to get in touch with us, head over to our website lifestyleaccountant.co.
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1 year ago
1 hour 1 minute 48 seconds

The Lifestyle Accountant Show
S3 Ep13 - M&A Lessons from an Accounting Firm Broker of 20 Years with Brannon Poe
Our guest this week is Brannon Poe, the founder of Poe Group Advisors (PGA) who are brokers in the accounting firm space to talk all things M&A - from trends, to things that have gone wrong and everything in between.   Brannon has been brokering accounting firms for two decades and has grown to a team of 20 people, having helped facilitate hundreds of deals all over the US and Canada. PGA helps firm owners buy, sell and grow their business and have thousands of qualified buyers in their database. Brannon is a thought leader and author of several books in the accounting space as well as the Accounting Practice Academy.   We cover: [11:40] What does a business broker or CPA Intermediary in the accounting space like Brannon, really do? [15:10] How do you find firms that are on the acquisition side? [16:42] How did you get started as a business broker and what does your firm look like now? [20:50] What are some of the trends in deals that you are seeing so far in 2024? Increase in private equity buyers [25:32] In private equity deals, how are they being structured? Valuations, deal terms [28:25] Outside of private equity, what other trends are you seeing in 2024? [30:19] Are you seeing an increase in ageing accounting firm owners that are looking to exit and retire in the next 10 years? “The silver tsunami” [31:52] Have you ever sold a firm where the seller isn’t really motivated to sell? [35:10] What happens when there are multiple partners and a couple want to sell but one doesn’t want to and slows the deal down? [37:00] A story of a husband & wife team that sold to a brother & sister team [39:50] Listed a multi-franchise firm that went wrong at the last minute, were there any red flags present earlier in the process? [41:48] What’s the worst employee issue that you’ve seen come up in a deal? [45:08] What’s the smoothest deal you’ve seen? [46:35] What’s the most frustrating part of deal making? [50:35] Any potentially dirty tactics that sellers should look out for? [51:56] Helpful resources - “How to prepare your CPA practice for sale”, “How to scale your cloud accounting practice” if you are looking to sell one day, “how to take an unplugged vacation” for firm owners - find them here   You can connect with Brannon on Linkedin or via the Poe Group Advisors w...
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1 year ago
55 minutes 14 seconds

The Lifestyle Accountant Show
S3 Ep12 - Your Network Is Your Net Worth for Accounting Firm Owners
As an accounting firm owner, why is building your network so important? On this episode we hear from host Meryl Johnston as well as past guests to hear stories and strategies of how they have networked to get clients, attract team members, business partners both online and in person.In particular, we cover: [2:11] How Meryl managed to sell part of her business in 3 months utilising her network alone [7:02] Networking differently to attract clients vs business partners vs team members [12:41] Networking as an introvert [15:00] A brief masterclass from Tyler Caskey on networking authentically [19:14] Why every accountant should be posting online to create serendipity with Jason Staats [22:57] Strategic preparation for a conference to maximise networking opportunities [28:07] Can networking be outsourced? [30:07] How would Meryl approach networking if she was to start a new accounting firm today? [33:08] Linkedin strategy for networking [37:02] CRM for networking and tracking tools - are they useful?   You can connect with Jason Staats on Linkedin or Twitter and Tyler Caskey on LinkedIn or via the Bean Counters Website.   This episode of the podcast is brought to you by our sponsor, Teamup: Hire top Filipino accountants without ongoing BPO fees.   The Lifestyle Accountant Show is a podcast that helps today’s accounting firm leaders build successful businesses while living healthy, happy lives hosted by Meryl Johnston.  For more information or to get in touch with us, head over to our website lifestyleaccountant.co.
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1 year ago
41 minutes 41 seconds

The Lifestyle Accountant Show
S3 Ep11 - Online Courses and Community for Accounting Firms with Jaclyn Anku
Our guest this week is Jaclyn Anku, here to talk all things online courses, education and community for accounting firms. We cover: [20:17] Jaclyn’s intro and backstory [32:29] The opportunity for accounting firms to add education and community revenue streams  [38:20] Should the ‘expert’ also create the course content or should you split this role? [39:55] How to get started creating educational content. What should you start with? [45:46] Why Intuit is investing in partner training for CAS (Client Advisory Services) [50:49] Is Community Building a top of funnel activity to drive leads or is it a retention strategy to build relationships with clients       Jaclyn is small business and accounting community enthusiast who has spent more than 10 years developing scalable, compelling initiatives at leading SaaS companies, honing her ability to drive a dual bottom line. When she’s not busy creating programs that educate, motivate, and break the mold, you can find Jaclyn around the Bay Area with her husband and two beautiful girls. You can connect with Jaclyn on Linkedin.   This episode of the podcast is brought to you by Teamup: Hire top Filipino accountants without ongoing BPO fees.   The Lifestyle Accountant Show is a podcast that helps today’s accounting firm leaders build successful businesses while living healthy, happy lives hosted by Meryl Johnston.  For more information or to get in touch with us, head over to our website lifestyleaccountant.co.
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1 year ago
1 hour 25 seconds

The Lifestyle Accountant Show
S3 Ep10 - Why Every Accounting Firm Owner Should Be A Great Public Speaker
This episode is about public speaking:  how to do it better and why it is an essential skill for every accounting firm owner.  Why? Because Speaking comes back to effective communication. It's about storytelling, persuasion, getting people on board, creating community and understanding. Whether you are wanting to get more clients, lead your team, recruit staff or find a new business partner, guaranteed public speaking in some way shape or form will play a role in achieving that goal. Meryl chats to multiple guests on the topic over this episode including past guests Tyler Caskey and Heather Smith, as well as Producer of The Lifestyle Accountant Show and keynote speaker, Eleanor Carey. We cover: Why public speaking is such an essential skill for accounting firm owners Opportunities to gain from speaking What are the different types of public speaking How to be an amazing panel moderator How to prepare for a keynote or presentation What are the different ways you can practice your communication skills via public speaking   You can connect with Heather Smith on LinkedIn or Twitter, Tyler Caskey on LinkedIn or via the Bean Counters Website and Eleanor Carey on her website or via the show.   This episode of the podcast is brought to you by sponsors: Teamup: Hire top Filipino accountants without ongoing BPO fees.  Fathom: All-in-one reporting, analysis & forecasting. Brieff: Structure advisory. Highlight your value.   The Lifestyle Accountant Show is a podcast that helps today’s accounting firm leaders build successful businesses while living healthy, happy lives hosted by Meryl Johnston.  For more information or to get in touch with us, head over to our website lifestyleaccountant.co.
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1 year ago
47 minutes 3 seconds

The Lifestyle Accountant Show
S3 Ep9 - Tech Stacks for Accounting and Bookkeeping Firms with Amy Holdsworth
Our guest this week is Amy Holdsworth, who is the founder of Clarity Street to talk all things Tech Stacks for Accounting and Bookkeeping Firms. Amy started Clarity Street over six years ago after having the realisation that none of the individual software providers in the ecosystem had the time or the knowledge of how all of the cloud apps should be set up, to provide an efficient client lifecycle with clean dataflows between apps.  Clarity Street is on a mission to help the industry understand how and what software connects to each other and what mindset, processes and procedures need to be changed, to achieve success.  We cover: [11:50] Intro and backstory on Amy and Clarity Street [16:00] Case Study 1: Accounting firm doing $2m in revenue - Practice Management, Document Management and Engagement [20:05] What is Document Management?  [26:41] Case Study 2: Tax Firm doing $500k in revenue - Microsoft vs Google [33:22] Case Study 3: Bookkeeping Practice - sole practitioner & contractors [40:20] Case Study 4: An Accountant about to start their own firm [45:16] Tech stack considerations when scaling a firm to $10m   You can connect with Amy on Linkedin and find out more on the Clarity Street website.   This episode of the podcast is brought to you by sponsors:Teamup: Hire top Filipino accountants without ongoing BPO fees. Fathom: All-in-one reporting, analysis & forecasting.Brieff: Structure advisory. Highlight your value.   The Lifestyle Accountant Show is a podcast that helps today’s accounting firm leaders build successful businesses while living healthy, happy lives hosted by Meryl Johnston.  For more information or to get in touch with us, head over to our website lifestyleaccountant.co.
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1 year ago
52 minutes 40 seconds

The Lifestyle Accountant Show
S3 Ep8 - Business Partnerships, Buy In Price & Salary Transparency with Tyler Caskey
In this episode I’m talking with Tyler Caskey from the Bean Counters about Business Partnerships, Buy In Price and Salary Transparency.  Tyler is an experienced CFO and Accounting Partner with a demonstrated track record improving or maintaining high performance Finance and IT functions. Tyler was previously on the show talking about why he turned down a Director role at a Big4 firm to start his own firm. As well as being an experienced CFO and Accounting Partner, Tyler’s also a great leader and communicator and someone who is living a full life. In particular, we deep dive: [17:41] Business partners [31:25] What financial metrics to share with your team (how transparent to be) [38:04] Executive assistant [41:12] Time and materials billing You can connect with Tyler on LinkedIn or via the Bean Counters Website   This episode of the podcast is brought to you by sponsors: Teamup: Hire top Filipino accountants without ongoing BPO fees.  Fathom: All-in-one reporting, analysis & forecasting. Brieff: Structure advisory. Highlight your value.   The Lifestyle Accountant Show is a podcast that helps today’s accounting firm leaders build successful businesses while living healthy, happy lives hosted by Meryl Johnston.  For more information or to get in touch with us, head over to our website lifestyleaccountant.co.
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1 year ago
51 minutes 54 seconds

The Lifestyle Accountant Show
S3 Ep7 - Myths and Mistakes of Hiring Direct in the Philippines with Isaac Smith
This episode has Isaac Smith join us to talk about the benefits of building an offshore team in the Philippines direct rather than via a managed service provider or BPO.  He also breaks down the key steps to get started with the ‘direct’ model and we also talk about why it is a myth that hiring direct is non-compliant. Isaac Smith is the founder of TeamUp which helps accounting firms hire direct in the Philippines. If you’re a regular listener of the show you’ll know that TeamUp is a regular sponsor. This episode covers: [06:04] Unpacking the myth that hiring direct in the Philippines is non-compliant [12:30] The pros and cons of hiring direct vs going through a BPO [16.45] Salary expectations in real numbers [26:15] Common mistakes when hiring direct [28:30] What does the recruitment process look like [35:00] 3 ways to manage computers with offshore staff [40:19] Onboarding and how to build strong relationships with new staff remotely [44:39] Fostering happy staff and a positive workplace culture You can find out more about TeamUp here and connect with Isaac on LinkedIn. This episode of the podcast is brought to you by sponsors: Teamup: Hire top Filipino accountants without ongoing BPO fees.  Fathom: All-in-one reporting, analysis & forecasting. Brieff: Structure advisory. Highlight your value.   The Lifestyle Accountant Show is a podcast that helps today’s accounting firm leaders build successful businesses while living healthy, happy lives hosted by Meryl Johnston.  If you enjoyed this podcast please leave us a rating or review by heading over to ratethispodcast.com/lifestyleaccountant and  simply select your preferred streaming platform For more information or to get in touch with us, head over to our website lifestyleaccountant.co.
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1 year ago
55 minutes 10 seconds

The Lifestyle Accountant Show
S3 Ep6 - Running A Firm and Living A Life That Aligns With Your Values with Yarty Kim
Yarty Kim and his wife made the difficult decision to pause growth at their bookkeeping and tax firm A4E so they could focus on family.   Yarty Kim is the Founder of Growthier, Co-founder of A4E (bookkeeping and tax services company), and Co-founder of FP&HEY after starting his career originally at a Fortune 100 company.    In this episode we cover:   [11:54] The reasoning behind choosing to take a sabbatical over an accounting role at Amazon [20:23] How and why they made the tough decision to pause growth at their firm [23:08] Navigating parenting with two ambitious working parents  [26:48] Tracking time to assess whether he is spending time on what he most values and re-prioritise [37:27] How to relax when you also have a burning ambition to be successful You can connect with Yarty at FP&Hey or on LinkedIn. This episode of the podcast is brought to you by sponsors: Teamup: Hire top Filipino accountants without ongoing BPO fees.  Fathom: All-in-one reporting, analysis & forecasting. Brieff: Structure advisory. Highlight your value. The Lifestyle Accountant Show is a podcast that helps today’s accounting firm leaders build successful businesses while living healthy, happy lives hosted by Meryl Johnston.    If you enjoyed this podcast please leave us a rating or review by heading over to ratethispodcast.com/lifestyleaccountant and  simply select your preferred streaming platform For more information or to get in touch with us, head over to our website lifestyleaccountant.co.
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1 year ago
48 minutes 40 seconds

The Lifestyle Accountant Show
S3 Ep5 - The GrowthMD Strategy That Has Clients Happily Waiting Months To Be Onboarded with Kelly Chard
On today's episode, I'm talking to Kelly Chard who is the founder of GrowthMD, an accounting firm providing specialised services to medical practices.   Earlier in the year I heard Kelly speak about how GrowthMD uses a waiting list strategy and only runs ‘client intakes’ for new clients at certain times of the year and I knew I had to have her on the podcast to talk about it.   Waiting lists are the topic for today's episode. We cover: [3:50] Studying the CA program, working and bringing up 3 kids  [16:28] The pros and cons of listing a minimum fee on the website [19:35] Why you should ask leads ‘What would you love your accountant to do for you? [23:05] How to avoid giving free advice during the discovery process [29:08] Whether to send proposals via email or go through them on a call  [31:27] How to keep clients ‘warm’ if they are waiting 3-4 months to be onboarded [35:50] The impact on workflow and capacity planning after implementing a waitlist   You can connect with Kelly at GrowthMD or on LinkedIn.   This episode of the podcast is brought to you by sponsors: Teamup: Hire top Filipino accountants without ongoing BPO fees.  TaxValet: Sales Tax Done for You Liveflow: Advanced financial reporting on autopilot   The Lifestyle Accountant Show is a podcast that helps today’s accounting firm leaders build successful businesses while living healthy, happy lives hosted by Meryl Johnston.  For more information or to get in touch with us, head over to our website lifestyleaccountant.co. If you are loving the podcast, please leave us a review. It’s quick and easy, just head to RateThisPodcast.com/lifestyleaccountant.
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1 year ago
45 minutes 20 seconds

The Lifestyle Accountant Show
S3 Ep 4 - Why Connected Accounting Runs Cybersecurity In House with Nicole Meloni
Today’s guest is Nicole Meloni from Connected Accounting. She’s generally not client-facing but runs all of the other areas to make sure the firm is running smoothly.   She recently ran a cyber security project which included cancelling their contract with an IT-managed service provider and bringing it in-house.   Having some kind of data breach at a firm would be terrible. I see it as one of the major risks in our industry and something that we should all be thinking about.   We cover" [05:19] Why they chose to run a cyber security project instead of other projects and what the deliverables were [08:14] Problems with using password managers [14:50] A better way to handle 2FA with team members across timezones  [21:16] Risks associated with AI in our practice management tools  [22:22] Getting the team onboard with changes to IT policies  [24:36] The pros and cons of client portals. [29:19] Nicole’s favourite cyber security tools Tools mentioned: Spanning: Google Workspace backup Webroot: antivirus 1password: password management  Content Snare: client onboarding Rewind: QBO backup Nord layer: VPN You can connect with her on LinkedIn. This episode of the podcast is brought to you by sponsors  Teamup: Hire top Filipino accountants without ongoing BPO fees.  TaxValet: Sales Tax Done for You Liveflow: Advanced financial reporting on autopilot   The Lifestyle Accountant Show is a podcast that helps today’s accounting firm leaders build successful businesses while living healthy, happy lives hosted by Meryl Johnston
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1 year ago
40 minutes 39 seconds

The Lifestyle Accountant Show
S3 Ep 3 - Running a CFO firm in 3 days a week with Luke Templin
Today we’re talking with Luke Templin a CFO with a number of different businesses on the go. Luke runs a CFO firm called A2 advisers, a software product called FinDaily and two newsletters. He also spends most Fridays doing something in the outdoors with friends. Usually golf or fly fishing.   Prior to building his own firm, Luke has grown three CAS/coaching lines into over six figures, including  top-100 regional firm.     We cover: [08:58] Is it the outsourced CFO’s role to hold the bookkeeping team accountable? [12:46] Blocking off Fridays to do something outdoors with friends - usually golf!  [14:09] The risk of attaching your identity to being a business owner [14:53] Only taking on eight CFO clients at a time [15:34] Anchoring CFO pricing to improvements in net profit [18:03] Charging for an initial assessment or Financial Health Check [19:31] Building a writing habit of 15 minutes per day and data-driven writing  [22:17] The pros and cons of scaling the CFO business, the software product or the newsletters [38:09]  Capturing ideas for articles using a system like Building a Second Brain     You can connect with him on LinkedIn, Twitter of the A2Advisers website.   This episode of the podcast is brought to you by sponsors  Teamup: Hire top Filipino accountants without ongoing BPO fees.  TaxValet: Sales Tax Done for You Liveflow: Advanced financial reporting on autopilot   The Lifestyle Accountant Show is a podcast that helps today’s accounting firm leaders build successful businesses while living healthy, happy lives hosted by Meryl Johnston.  For more information or to get in touch with us, head over to our website lifestyleaccountant.co
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1 year ago
46 minutes 11 seconds

The Lifestyle Accountant Show
S3 Ep 2 - Managing Underperforming Team Members and Other Leadership Lessons with Rob Pillans
Today’s guest is Rob Pillans. He spent 10 years as an accountant at PcW and held leadership roles at several accounting firms including the GM role at Pitcher Partners in Sydney.   For the last 7 years, Rob has been running Planet Consulting which helps owners and managers run better acounting firms.   Today we’re focusing on leadership and management skills. We’re working through a series of challenging situations a new manager could face and discussing how to approach them.     We cover: [09:20] Encouraging accounting firm owners to focus on strategy and act more like typical shareholders  [12:45] Why accountants often do a bad job of project management and how to improve this [20:16] How to handle an underperforming team member [26:18] The problem with KPIs at accounting firms and why they aren’t incentivising managers to spend time training their teams  [28:35] Dealing with ‘constant’ interruptions as a new manager [33:26] Creating an equitable workload amongst your team while balancing the needs of different individuals.  [40:02] Managing up: Working effectively with a disorganised boss  [45:44] Negotiating salaries with team members   You can connect with him on LinkedIn of the Planet Consulting website. This episode of the podcast is brought to you by sponsors  Teamup: Hire top Filipino accountants without ongoing BPO fees.  TaxValet: Sales Tax Done for You Liveflow: Advanced financial reporting on autopilot   The Lifestyle Accountant Show is a podcast that helps today’s accounting firm leaders build successful businesses while living healthy, happy lives hosted by Meryl Johnston.  For more information or to get in touch with us, head over to our website lifestyleaccountant.co.
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1 year ago
55 minutes 57 seconds

The Lifestyle Accountant Show
S3 Ep 1 - From 0-60 staff in 5 years with Alex Oxford from TaxValet
Today I’m talking with Alex Oxford, CMI from TaxValet.   Alex is the founder and former CEO of TaxValet. These days he serves as their Visionary and Community Ambassador.   TaxValet is a bootstrapped sales tax services company with no investors or debt, which has scaled to about sixty employees.    Today we cover:   [04:41] From product marketing at a sales tax software company to starting a sales tax firm [11:38] Hiring his mum as Employee #1 [25:51] How to attract talented people when you can’t pay market-rate salaries [31:25] Why putting a 6 month freeze on taking new clients helped them to grow [33:22] How TaxValet structures their Org Chart with 60 staff. Hint: it’s not like a typical accounting firm and there are no ‘partners’.  [39:00] Rating clients as easy, medium, or hard in the sales process and using this as a factor in allocating their onboarding start date [47:05] How Alex stepped out of the CEO role  [51:29] Getting comfortable with team members giving advice in a high risk area like sales tax.   Here are a few parts of the conversation that stood out to me. Alex started the business because he kept hearing about the problem. When he was working at the sales tax companies, customers wanted someone to take care of the full process end to end. But the software companies didn’t want to do that which creates an opportunity for.   I also loved hearing about how Alex structures his team. He doesn’t have ‘sales tax partners’ who are providing high-level advice for an expensive hourly rate. He’s broken down the process into lots of different parts from sales, to onboarding, 5 people doing sales tax registration opening and closing.   We didn’t have a chance to get into Alex’s life outside of work. But he’s a great example of the Lifestyle part of the Lifestyle Accountant. He’s built an incredible company while managing complex health issues and finding time to travel and have adventures.   You can connect with him on LinkedIn or via the TaxValet website.  This episode of the podcast is brought to you by sponsors  Teamup: Hire top Filipino accountants without ongoing BPO fees.  TaxValet: Sales Tax Done for You Liveflow: Advanced financial reporting on...
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1 year ago
56 minutes 5 seconds

The Lifestyle Accountant Show
S2 Ep 10 - Exit strategy: Selling a bookkeeping business with Kelly Berger
Kelly Berger sold her bookkeeping business a few months ago.   In this episode she breaks down the process for us and shares some mistakes to watch out for in acquiring or selling a firm.   We discuss:   [09:55] The pros and cons of working with a broker [13:06] Vetting the acquirers: what Kelly was looking for [16:48] Why the first deal fell through [17:52] A clever way to structure the retention clause [21:08] Vendor financing and why Kelly decided against it [25:12] How Kelly selected the successful acquirer [27:20] When to tell your staff the firm is being acquired [31:39] What life is like now a few months after the acquisition   Kelly Berger is a management accountant and BAS agent and the driving force behind Bookkeepers Support. A group that provides training and mentoring to bookkeepers.   Kelly recently sold her bookkeeping practice Business Simplicity and is now focusing her energy on Bookkeepers Support.   You can connect with her on LinkedIn or via the Bookkeepers Support website.   This episode of the podcast is brought to you by sponsors TaxValet: Sales Tax Done For You Electrafi:  Blockchain Training and Consulting for Accountants Teamup: Hire top Filipino accountants without ongoing BPO fees. The Lifestyle Accountant Show is a podcast that helps today’s accounting firm leaders build successful businesses while living healthy, happy lives hosted by Meryl Johnston. For more information or to get in touch with us, head over to our website lifestyleaccountant.co
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2 years ago
39 minutes 37 seconds

The Lifestyle Accountant Show
S2 Ep 9 - Turning Down a Big4 Director Role and Growing His Own Firm with Tyler Caskey
In this episode I’m talking with Tyler Caskey from the Bean Counters. Tyler is an experienced CFO and Accounting Partner with a demonstrated track record improving or maintaining high performance Finance and IT functions.  He’s known for installing the Day 1 month-end reporting methodology.  We’re discussing why Tyler turned down a director role at a Big4 Firm and a partnership opportunity at a mid-tier firm and ultimately started his own firm. We cover: [8:39] How Senior CFO roles compared to director roles at the Big4 [10:02] A partnership opportunity at a mid-tier firm and weighing up the pros and cons [16:31] Why Tyler doesn’t use fixed fee or value based pricing and prefers billing based on time [19:51] The lifestyle benefits from running his own firm  [22:31] Tips for building high performing teams  [24:02] Why Tyler doesn’t want to grow revenue    Here are a few parts of the conversation that stood out to me.   Tyler doesn’t believe in regret, but he does think about whether he made the jump from Big4 to commerce too early. Becoming a partner at a Big4 firm could have been amazing. As someone who was not interested in that path at all, it was interesting hearing that perspective from Tyler. I enjoyed hearing about Tyler’s schedule and how he prioritises mornings, but he’s also fine working hours to accommodate his international clients.  I also enjoyed the story of his boss who wouldn’t allow him to go part-time You can connect with him on LinkedIn or via the Bean Counters Website This episode of the podcast is brought to you by sponsors  TaxValet: Sales Tax Done For You Electrafi:  Blockchain Training and Consulting for Accountants Teamup: Hire top Filipino accountants without ongoing BPO fees.  The Lifestyle Accountant Show is a podcast that helps today’s accounting firm leaders build successful businesses while living healthy, happy lives hosted by Meryl Johnston.  For more i...
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2 years ago
36 minutes 12 seconds

The Lifestyle Accountant Show
S2 Ep 8: Lessons from 3 Bookkeeping Firm Acquisitions with Sarah Parkinson
In this episode, Sarah Parkinson walks us through three different acquisitions she’s made.    We discuss: [07:02] The story of Sarah’s buying into a bookkeeping firm  [10:00] - why Sarah became interested in acquisitions  [14:35] A breakdown of the 1st acquisition - buying a book of fees from Bean Ninjas  [22:00] Why Sarah believes a retention clause is critical and how to negotiate it with the seller [28:14] Acquisition No 2 and the pros and cons of buying through a broker [38:34] Transitioning clients and an unexpected factor that can make the transition difficult  [47:29] Acquisition No 3 and lessons from three very different acquisitions  Sarah Parkinson the owner of Diverse Business Consultant, a remote 25-person bookkeeping firm based in Australia.   Sarah lives on a farm with her husband and three children and their closest town has a population of 100 people.   Diverse won Xero’s Australian Bookkeeping Firm of the Year award for FY23. You can connect with her on LinkedIn or via the Diverse Business Consultants website.   This episode of the podcast is brought to you by sponsors  TaxValet: Sales Tax Done For You Electrafi:  Blockchain Training and Consulting for Accountants Teamup: Hire top Filipino accountants without ongoing BPO fees.  The Lifestyle Accountant Show is a podcast that helps today’s accounting firm leaders build successful businesses while living healthy, happy lives hosted by Meryl Johnston.  For more information or to get in touch with us, head over to our website lifestyleaccountant.co
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2 years ago
59 minutes 57 seconds

The Lifestyle Accountant Show
S2 Ep 7: Jason Andrew: Acquisition opportunities
In this episode, we hear from Jason Andrew about acquisition opportunities in the accounting space.    We cover a range of topics including:   [03:58] The Arbor group's strategy to partner with accounting firms    [08:52] - how would a bookkeeping or accounting firm owner benefit from selling down a 40-60% stake in their firm?   [16:10] - how Jason would finance these deals    [20:10] Jason and his business partner Rohan also have a VC fund. Accounting firms  don’t fit the brief of a typical VC investment. Jason explains how these acquisitions sit in the overall strategy of Arbor group.   [22:37] The way Brett Kelly of Kelly Group typically structures his accounting firm acquisitions   [25:29] Is it better to increase the revenue of your accounting firm via acquisitions or via sales and marketing? "Jason Andrew is a chartered accountant and founder of the Arbor Group - a holdco of financial services business ranging from accounting and tax services, funds management and corporate advisory. His personal mission and passion is to improve the financial literacy of entrepreneurs and executives and change the current worldview of the accounting profession." You can connect with him on LinkedIn or Twitter.  This episode of the podcast is brought to you by sponsors  TaxValet: Sales Tax Done For You Electrafi:  Blockchain Training and Consulting for Accountants Teamup: Hire top Filipino accountants without ongoing BPO fees.  The Lifestyle Accountant Show is a podcast that helps today’s accounting firm leaders build successful businesses while living healthy, happy lives hosted by Meryl Johnston.  For more information or to get in touch with us, head over to our website lifestyleaccountant.co
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2 years ago
31 minutes 44 seconds

The Lifestyle Accountant Show
The podcast that helps today’s accounting firm leaders build successful businesses while living healthy, happy lives.