In this episode, Chris Do speaks with Ranbir Arora about reaching product–market fit without lighting the budget on fire. They explore One Day’s “university for entrepreneurs,” how the mentor-led model works in practice, and why its accredited MBA is earned by building a real business—not cranking out essays. They also cover how to start by finding a real, painful problem, prove demand before building, and work through seven types of pivots—problem, solution, customer, price, funnel, channel, messaging—from biggest to smallest to diagnose what’s stuck. Listeners walk away with clear litmus tests and simple experiments to move faster and stop guessing. Timestamps: (00:00) Intro(14:40) Fully accredited MBA path.(15:32) Partner details & rigor.(20:33) Find deep customer pain.(20:57) Validate demand before MVP.(31:12) Quality and mentor capacity.(32:15) How mentors scale time.(33:42) Training, benchmarks, oversight.(38:47) Team, pedagogy, advisory board.(41:49) The seven pivot classes.(44:25) Funnels and channel swaps.(45:01) Messaging tweaks to break even. Check out today's guest, Ranbir Arora: Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/ranbir_arora/?hl=en LinkedIn:⁠⁠⁠⁠⁠⁠⁠ ⁠https://uk.linkedin.com/in/ranbir-arora-39219a37 Website: https://www.oneday.org/uk Check out The Futur: Website: ⁠⁠⁠https://www.thefutur.com/⁠⁠⁠ Courses: ⁠⁠⁠⁠⁠⁠⁠https://www.thefutur.com/shop⁠⁠⁠⁠⁠⁠⁠ Linkedin: ⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/company/the-futur/⁠⁠⁠⁠⁠⁠⁠ Podcasts: ⁠⁠⁠⁠⁠⁠⁠https://thefutur.com/podcast⁠⁠⁠⁠⁠⁠⁠ Instagram: ⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/thefuturishere/⁠⁠⁠⁠⁠⁠⁠ Facebook: ⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/theFuturisHere/⁠⁠⁠⁠⁠⁠⁠ Twitter: ⁠⁠⁠⁠⁠⁠⁠https://x.com/thefuturishere⁠⁠⁠⁠⁠⁠⁠ TikTok: ⁠⁠⁠⁠⁠⁠⁠https://www.tiktok.com/@thefuturishere⁠⁠⁠⁠⁠⁠⁠ Youtube:⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/thefuturishere⁠⁠⁠⁠⁠⁠⁠ Check out Chris Do: Website: ⁠⁠⁠⁠⁠⁠⁠https://zaap.bio/thechrisdo⁠⁠⁠⁠⁠⁠⁠ LinkedIn:⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/thechrisdo/⁠⁠⁠⁠⁠⁠⁠ Facebook:⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/BizOfDesign⁠⁠⁠⁠⁠⁠⁠ Instagram:⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/thechrisdo/⁠⁠⁠⁠⁠⁠⁠ Twitter:⁠⁠⁠⁠⁠⁠⁠https://x.com/thechrisdo⁠⁠⁠⁠⁠⁠⁠ TikTok:⁠⁠⁠⁠⁠⁠⁠https://www.tiktok.com/@thechrisdo⁠⁠⁠⁠⁠⁠⁠ Threads:⁠⁠⁠⁠⁠⁠⁠https://www.threads.net/@thechrisdo⁠⁠⁠⁠⁠⁠⁠ Zaap: ⁠⁠⁠⁠⁠⁠⁠https://zaap.bio/thechrisdo⁠⁠⁠⁠⁠⁠⁠ Clubhouse:⁠⁠⁠⁠⁠⁠⁠https://www.clubhouse.com/@thechrisdo⁠⁠⁠⁠⁠⁠⁠ Behance: ⁠⁠⁠⁠⁠⁠https://www.behance.net/chrisdo⁠⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

Why do clients hesitate even when they’ve already agreed on price? In this short solo episode, Chris Do breaks down the hidden reasons deals stall—and what you can do about it. You’ll learn how to ask better questions, prove you’re listening, avoid oversharing, and keep calls tight and focused. Chris also shares subtle ways to earn trust, build rapport, and guide conversations without forcing them. If you’ve ever lost a deal after you thought it was in the bag, this episode will show you why—and how to fix it. Timestamps: (00:00) Intro (01:15) Ask deeper, smarter questions (02:46) Show prospects you listened (03:26) Avoid oversharing, build trust (04:40) Respect time, guide conversations (07:13) Note-taking builds client confidence (09:04) Power of thoughtful pauses Check out The Futur: Website: ⁠⁠https://www.thefutur.com/⁠⁠ Courses: ⁠⁠⁠⁠⁠⁠https://www.thefutur.com/shop⁠⁠⁠⁠⁠⁠ Linkedin: ⁠⁠⁠⁠⁠⁠https://www.linkedin.com/company/the-futur/⁠⁠⁠⁠⁠⁠ Podcasts: ⁠⁠⁠⁠⁠⁠https://thefutur.com/podcast⁠⁠⁠⁠⁠⁠ Instagram: ⁠⁠⁠⁠⁠⁠https://www.instagram.com/thefuturishere/⁠⁠⁠⁠⁠⁠ Facebook: ⁠⁠⁠⁠⁠⁠https://www.facebook.com/theFuturisHere/⁠⁠⁠⁠⁠⁠ Twitter: ⁠⁠⁠⁠⁠⁠https://x.com/thefuturishere⁠⁠⁠⁠⁠⁠ TikTok: ⁠⁠⁠⁠⁠⁠https://www.tiktok.com/@thefuturishere⁠⁠⁠⁠⁠⁠ Youtube:⁠⁠⁠⁠⁠⁠https://www.youtube.com/thefuturishere⁠⁠⁠⁠⁠⁠ Check out Chris Do: Website: ⁠⁠⁠⁠⁠⁠https://zaap.bio/thechrisdo⁠⁠⁠⁠⁠⁠ LinkedIn:⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/thechrisdo/⁠⁠⁠⁠⁠⁠ Facebook:⁠⁠⁠⁠⁠⁠https://www.facebook.com/BizOfDesign⁠⁠⁠⁠⁠⁠ Instagram:⁠⁠⁠⁠⁠⁠https://www.instagram.com/thechrisdo/⁠⁠⁠⁠⁠⁠ Twitter:⁠⁠⁠⁠⁠⁠https://x.com/thechrisdo⁠⁠⁠⁠⁠⁠ TikTok:⁠⁠⁠⁠⁠⁠https://www.tiktok.com/@thechrisdo⁠⁠⁠⁠⁠⁠ Threads:⁠⁠⁠⁠⁠⁠https://www.threads.net/@thechrisdo⁠⁠⁠⁠⁠⁠ Zaap: ⁠⁠⁠⁠⁠⁠https://zaap.bio/thechrisdo⁠⁠⁠⁠⁠⁠ Clubhouse:⁠⁠⁠⁠⁠⁠https://www.clubhouse.com/@thechrisdo⁠⁠⁠⁠⁠⁠ Behance: ⁠⁠⁠⁠⁠https://www.behance.net/chrisdo⁠⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

What makes a boss “bad”—and why do so many talented people end up working for them? Author and marketing executive Mita Malick joins Chris Do to share the stories behind her new book, The Devil Emails at Midnight, including how childhood bullying shaped her empathy and her mission to create healthier workplaces. Together, they break down 13 toxic boss archetypes, the hidden triggers that turn well-meaning leaders into bad ones, and how creatives can spot red flags before it’s too late. Whether you’re navigating a tough client, rebuilding a team, or learning how not to repeat the mistakes of past managers, this episode gives you practical tools and a fresh perspective on what better leadership really looks like. Timestamps: (00:00) – Intro (01:30) – Culture starts at home (03:25) – Driveway hate graffiti story (06:10) – Principal’s office, suspension fallout (09:33) – Book genesis: bad bosses (11:44) – The midnight-email manager problem (12:20) – Micromanagers, disengaged leadership explained (14:50) – Who this book helps (15:43) – Medusa: public team humiliation (20:17) – Toxic environments feel like “home” (24:50) – Friend’s mirror moment at work (33:28) – Grief chapter: losing dad (36:11) – Exit interview: “I cried” (38:08) – The Napper archetype explained (42:13) – Performance Improvement Plan explained (46:57) – Thirteen boss archetypes list (48:15) – Where to buy the book (49:09) – Connect with Mita Malick Check out today's guest, Mita Mallick: Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/mita_mallick13/?hl=en LinkedIn:⁠⁠⁠⁠⁠ https://www.linkedin.com/in/mita-mallick-2b165822 Website: https://www.mitamallick.com/ Check out The Futur: Website: ⁠https://www.thefutur.com/⁠ Courses: ⁠⁠⁠⁠⁠https://www.thefutur.com/shop⁠⁠⁠⁠⁠ Linkedin: ⁠⁠⁠⁠⁠https://www.linkedin.com/company/the-futur/⁠⁠⁠⁠⁠ Podcasts: ⁠⁠⁠⁠⁠https://thefutur.com/podcast⁠⁠⁠⁠⁠ Instagram: ⁠⁠⁠⁠⁠https://www.instagram.com/thefuturishere/⁠⁠⁠⁠⁠ Facebook: ⁠⁠⁠⁠⁠https://www.facebook.com/theFuturisHere/⁠⁠⁠⁠⁠ Twitter: ⁠⁠⁠⁠⁠https://x.com/thefuturishere⁠⁠⁠⁠⁠ TikTok: ⁠⁠⁠⁠⁠https://www.tiktok.com/@thefuturishere⁠⁠⁠⁠⁠ Youtube:⁠⁠⁠⁠⁠https://www.youtube.com/thefuturishere⁠⁠⁠⁠⁠ Check out Chris Do: Website: ⁠⁠⁠⁠⁠https://zaap.bio/thechrisdo⁠⁠⁠⁠⁠ LinkedIn:⁠⁠⁠⁠⁠https://www.linkedin.com/in/thechrisdo/⁠⁠⁠⁠⁠ Facebook:⁠⁠⁠⁠⁠https://www.facebook.com/BizOfDesign⁠⁠⁠⁠⁠ Instagram:⁠⁠⁠⁠⁠https://www.instagram.com/thechrisdo/⁠⁠⁠⁠⁠ Twitter:⁠⁠⁠⁠⁠https://x.com/thechrisdo⁠⁠⁠⁠⁠ TikTok:⁠⁠⁠⁠⁠https://www.tiktok.com/@thechrisdo⁠⁠⁠⁠⁠ Threads:⁠⁠⁠⁠⁠https://www.threads.net/@thechrisdo⁠⁠⁠⁠⁠ Zaap: ⁠⁠⁠⁠⁠https://zaap.bio/thechrisdo⁠⁠⁠⁠⁠ Clubhouse:⁠⁠⁠⁠⁠https://www.clubhouse.com/@thechrisdo⁠⁠⁠⁠⁠ Behance: ⁠⁠⁠⁠https://www.behance.net/chrisdo⁠⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

Retail isn’t dead—it’s transforming. Laura Marrero, Partner and Strategy Director at Gensler, reveals why the best brands are rethinking stores as experiences, not just points of sale. We explore the “PhD” of retail—Physical, Human, Digital—and why the future is less about malls and more about destinations that build belonging. From Westfield Century City to the rise of retailtainment, Laura explains how to design spaces that people actually want to visit. Timestamps: (00:00) – Intro (02:15) – Laura Marrero’s career path (05:42) – Why retail is transforming (09:18) – Flagships, inline, and pop-ups (12:56) – The PhD of retail (16:33) – How people choose locations (20:11) – Destination retail vs. convenience (24:07) – Case study: Century City mall (28:52) – Lifestyle experiences that work (33:15) – The parking problem explained (36:44) – Retailtainment and social connection (40:12) – Scarcity, drops, and belonging (44:20) – Closing thoughts and key takeaways Check out today's guest, Lara Marrero: Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/getlara/?hl=en LinkedIn:⁠⁠⁠⁠ https://uk.linkedin.com/in/laramarrero Check out The Futur: Website: https://www.thefutur.com/ Courses: ⁠⁠⁠⁠https://www.thefutur.com/shop⁠⁠⁠⁠ Linkedin: ⁠⁠⁠⁠https://www.linkedin.com/company/the-futur/⁠⁠⁠⁠ Podcasts: ⁠⁠⁠⁠https://thefutur.com/podcast⁠⁠⁠⁠ Instagram: ⁠⁠⁠⁠https://www.instagram.com/thefuturishere/⁠⁠⁠⁠ Facebook: ⁠⁠⁠⁠https://www.facebook.com/theFuturisHere/⁠⁠⁠⁠ Twitter: ⁠⁠⁠⁠https://x.com/thefuturishere⁠⁠⁠⁠ TikTok: ⁠⁠⁠⁠https://www.tiktok.com/@thefuturishere⁠⁠⁠⁠ Youtube:⁠⁠⁠⁠https://www.youtube.com/thefuturishere⁠⁠⁠⁠ Check out Chris Do: Website: ⁠⁠⁠⁠https://zaap.bio/thechrisdo⁠⁠⁠⁠ LinkedIn:⁠⁠⁠⁠https://www.linkedin.com/in/thechrisdo/⁠⁠⁠⁠ Facebook:⁠⁠⁠⁠https://www.facebook.com/BizOfDesign⁠⁠⁠⁠ Instagram:⁠⁠⁠⁠https://www.instagram.com/thechrisdo/⁠⁠⁠⁠ Twitter:⁠⁠⁠⁠https://x.com/thechrisdo⁠⁠⁠⁠ TikTok:⁠⁠⁠⁠https://www.tiktok.com/@thechrisdo⁠⁠⁠⁠ Threads:⁠⁠⁠⁠https://www.threads.net/@thechrisdo⁠⁠⁠⁠ Zaap: ⁠⁠⁠⁠https://zaap.bio/thechrisdo⁠⁠⁠⁠ Clubhouse:⁠⁠⁠⁠https://www.clubhouse.com/@thechrisdo⁠⁠⁠⁠ Behance: ⁠⁠⁠https://www.behance.net/chrisdo⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

Most creatives avoid building a personal brand because it feels like chasing clout. But in this conversation, Chris Do and Matt Essam flip the script: personal branding isn’t about being famous—it’s about being findable, credible, and trusted at scale. You’ll learn why “attention without influence” is meaningless, how the Know–Like–Trust framework still rules, and why your reputation is the most powerful marketing asset you’ll ever own. Chris and Matt break down the grind behind visibility—from networking events to LinkedIn strategy—and how to borrow credibility the right way. Timestamps: (00:00) – Intro (03:41) – Pre-social networking tactics explained. (04:54) – LinkedIn replaces networking events. (07:22) – Social proof builds reputation. (09:00) – Attention without influence is useless. (11:24) – Know Like Trust framework. (12:35) – Be findable, get discovered. (18:46) – Personal brand force multiplier. (20:14) – Spotlight your real substance. (33:55) – Branding compels, marketing repels. (37:14) – Old-school grind before brand. (38:34) – Privilege, purpose, greater impact. (41:59) – Great content makes them ask. (50:48) – Format, subject, delivery triad. (52:03) – Personal brand beyond fame. (53:23) – Homework: define core subjects. Check out today's guest, Matt Essam: Instagram: ⁠⁠⁠⁠⁠https://www.instagram.com/matt_essam/?hl=en LinkedIn:⁠⁠⁠ https://uk.linkedin.com/in/mattessam Website: https://www.mattessam.co.uk/ Check out The Futur: Website: https://www.thefutur.com/ Courses: ⁠⁠⁠https://www.thefutur.com/shop⁠⁠⁠ Linkedin: ⁠⁠⁠https://www.linkedin.com/company/the-futur/⁠⁠⁠ Podcasts: ⁠⁠⁠https://thefutur.com/podcast⁠⁠⁠ Instagram: ⁠⁠⁠https://www.instagram.com/thefuturishere/⁠⁠⁠ Facebook: ⁠⁠⁠https://www.facebook.com/theFuturisHere/⁠⁠⁠ Twitter: ⁠⁠⁠https://x.com/thefuturishere⁠⁠⁠ TikTok: ⁠⁠⁠https://www.tiktok.com/@thefuturishere⁠⁠⁠ Youtube:⁠⁠⁠https://www.youtube.com/thefuturishere⁠⁠⁠ Check out Chris Do: Website: ⁠⁠⁠https://zaap.bio/thechrisdo⁠⁠⁠ LinkedIn:⁠⁠⁠https://www.linkedin.com/in/thechrisdo/⁠⁠⁠ Facebook:⁠⁠⁠https://www.facebook.com/BizOfDesign⁠⁠⁠ Instagram:⁠⁠⁠https://www.instagram.com/thechrisdo/⁠⁠⁠ Twitter:⁠⁠⁠https://x.com/thechrisdo⁠⁠⁠ TikTok:⁠⁠⁠https://www.tiktok.com/@thechrisdo⁠⁠⁠ Threads:⁠⁠⁠https://www.threads.net/@thechrisdo⁠⁠⁠ Zaap: ⁠⁠⁠https://zaap.bio/thechrisdo⁠⁠⁠ Clubhouse:⁠⁠⁠https://www.clubhouse.com/@thechrisdo⁠⁠⁠ Behance: ⁠⁠https://www.behance.net/chrisdo⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

Chris Do sits down with strategist and partnership builder Priscilla Lau to talk about the business of relationships. From her early days at Google and YouTube to launching Representation Matters, Priscilla shares how she helps creators and brands build partnerships that grow both revenue and community. They cover the creator economy, selling without sleaze, the “zone of genius,” and why identity and style matter in business. This episode is packed with insight for anyone wanting to level up their creative career while staying true to themselves. Timestamps: (00:00) Intro (03:05) Google/YouTube partnerships origin story (07:06) Asian American identity journey (09:02) Learning sales; 70% close (15:02) Style permission and fit (19:47) “Clothes are tools” framework (21:04) Travel uniform: layers, pockets (23:15) Style as social icebreaker (28:31) Defining your zone of genius (44:31) Legacy, parenting, purpose, service (49:00) Caltrain joy; closing reflections Hey listeners!   Here is a savings opportunity for the AIGA Design Conference in October.  Use code: 25DCTHEFUTUR15 for a 15% discount on your ticket.  ⁠https://www.aiga.org/design/aiga-design-conference⁠ Check out today's guest, Priscilla Lau: Instagram: ⁠⁠https://www.instagram.com/priscillaylau/?hl=en LinkedIn:⁠⁠ https://www.linkedin.com/in/priscillalau Check out The Futur: Website: https://www.thefutur.com/ Courses: ⁠⁠https://www.thefutur.com/shop⁠⁠ Linkedin: ⁠⁠https://www.linkedin.com/company/the-futur/⁠⁠ Podcasts: ⁠⁠https://thefutur.com/podcast⁠⁠ Instagram: ⁠⁠https://www.instagram.com/thefuturishere/⁠⁠ Facebook: ⁠⁠https://www.facebook.com/theFuturisHere/⁠⁠ Twitter: ⁠⁠https://x.com/thefuturishere⁠⁠ TikTok: ⁠⁠https://www.tiktok.com/@thefuturishere⁠⁠ Youtube:⁠⁠https://www.youtube.com/thefuturishere⁠⁠ Check out Chris Do: Website: ⁠⁠https://zaap.bio/thechrisdo⁠⁠ LinkedIn:⁠⁠https://www.linkedin.com/in/thechrisdo/⁠⁠ Facebook:⁠⁠https://www.facebook.com/BizOfDesign⁠⁠ Instagram:⁠⁠https://www.instagram.com/thechrisdo/⁠⁠ Twitter:⁠⁠https://x.com/thechrisdo⁠⁠ TikTok:⁠⁠https://www.tiktok.com/@thechrisdo⁠⁠ Threads:⁠⁠https://www.threads.net/@thechrisdo⁠⁠ Zaap: ⁠⁠https://zaap.bio/thechrisdo⁠⁠ Clubhouse:⁠⁠https://www.clubhouse.com/@thechrisdo⁠⁠ Behance: ⁠https://www.behance.net/chrisdo⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

What if the secret to standing out on LinkedIn isn’t posting more—but mastering comments? In this episode, Chris Do talks with copywriter and creative strategist Jasmin Alic about building influence, writing with rhythm, and showing up with consistency. From his early days as a rapper to becoming one of LinkedIn’s most engaging voices, Jasmin breaks down how creators can use discipline, habits, and authentic interaction to earn visibility and trust online. Timestamps: (00:00) Intro (02:05) Power of LinkedIn comments (05:10) From rap career to copywriting (10:15) Why posting daily is overrated (18:20) Engagement as habit, not job (26:00) Mastering LinkedIn algorithm timing (37:20) Finding content ideas in comments (48:15) Building trust and real community (01:01:10) Balancing business and family life (01:15:30) Discipline, mindset, and consistency (01:37:50) Rap, rhythm, and persuasive writing (01:49:10) Final reflections and key takeaways Hey listeners!   Here is a savings opportunity for the AIGA Design Conference in October.  Use code: 25DCTHEFUTUR15 for a 15% discount on your ticket.  https://www.aiga.org/design/aiga-design-conference Check out today's guest, Jasmin Alic: Website: ⁠https://www.hey-jay.com/⁠ Jasmin Alic LinkedIn:⁠https://www.linkedin.com/in/alicjasmin/?originalSubdomain=ba Check out The Futur: Website: https://www.thefutur.com/ Courses: ⁠https://www.thefutur.com/shop⁠ Linkedin: ⁠https://www.linkedin.com/company/the-futur/⁠ Podcasts: ⁠https://thefutur.com/podcast⁠ Instagram: ⁠https://www.instagram.com/thefuturishere/⁠ Facebook: ⁠https://www.facebook.com/theFuturisHere/⁠ Twitter: ⁠https://x.com/thefuturishere⁠ TikTok: ⁠https://www.tiktok.com/@thefuturishere⁠ Youtube:⁠https://www.youtube.com/thefuturishere⁠ Check out Chris Do: Website: ⁠https://zaap.bio/thechrisdo⁠ LinkedIn:⁠https://www.linkedin.com/in/thechrisdo/⁠ Facebook:⁠https://www.facebook.com/BizOfDesign⁠ Instagram:⁠https://www.instagram.com/thechrisdo/⁠ Twitter:⁠https://x.com/thechrisdo⁠ TikTok:⁠https://www.tiktok.com/@thechrisdo⁠ Threads:⁠https://www.threads.net/@thechrisdo⁠ Zaap: ⁠https://zaap.bio/thechrisdo⁠ Clubhouse:⁠https://www.clubhouse.com/@thechrisdo⁠ Behance: https://www.behance.net/chrisdo Learn more about your ad choices. Visit ⁠podcastchoices.com/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices

What’s the real cost of internet fame? In this episode, Chris and Jodie Cook break down the hidden pressures of building a big online audience—relentless DMs, parasocial fans, and the constant demand for time and attention. You’ll learn how to set boundaries, use automation to manage inbox overload, and price coaching calls in a way that protects your energy while increasing client results. Jodie also shares the challenges of authenticity online, the perks (and pitfalls) of recognition, and why clear systems are key to thriving in the spotlight. This is a must-listen for creators, founders, and coaches who want to grow without burning out. Timestamps (00:00) — Cost of Internet Fame 02:46) — Managing Social Media DMs (05:22) — DM Automation Tools (09:16) — Coaching Call Pricing (14:20) — Client Prep Questions (22:19) — Parasocial Fan Boundaries (31:46) — Benefits of Recognition (37:28) — Online Authenticity vs Persona (44:01) — Dark Side of Fame (48:27) — Fake Net Worth Sites (50:43) — Final Episode Takeaways Check out today's guest, Jodie Cook: LinkedIn: https://www.linkedin.com/in/jodie-cook/ YouTube: https://www.youtube.com/@Jodie_Cook Websites: ⁠⁠⁠https://jodiecook.com⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠https://coachvox.ai⁠⁠⁠ Check out The Futur: Website: ⁠https://www.thefutur.com/⁠ Courses: ⁠https://www.thefutur.com/shop⁠ Linkedin: ⁠https://www.linkedin.com/company/the-futur/⁠ Podcasts: ⁠https://thefutur.com/podcast⁠ Instagram: ⁠https://www.instagram.com/thefuturishere/⁠ Facebook: ⁠https://www.facebook.com/theFuturisHere/⁠ Twitter: ⁠https://x.com/thefuturishere⁠ TikTok: ⁠https://www.tiktok.com/@thefuturishere⁠ Youtube:⁠https://www.youtube.com/thefuturishere⁠ Check out Chris Do: Website: ⁠https://zaap.bio/thechrisdo⁠ LinkedIn:⁠https://www.linkedin.com/in/thechrisdo/⁠ Facebook:⁠https://www.facebook.com/BizOfDesign⁠ Instagram:⁠https://www.instagram.com/thechrisdo/⁠ Twitter:⁠https://x.com/thechrisdo⁠ TikTok:⁠https://www.tiktok.com/@thechrisdo⁠ Threads:⁠https://www.threads.net/@thechrisdo⁠ Zaap: ⁠https://zaap.bio/thechrisdo⁠ Clubhouse:⁠https://www.clubhouse.com/@thechrisdo⁠ Behance: ⁠https://www.behance.net/chrisdo Learn more about your ad choices. Visit megaphone.fm/adchoices

From Atlanta studios to Hollywood sets to inventing new technology, Troy Plota has built a career on persistence and reinvention. In this conversation with Chris Do, he shares how he went from organizing model books to shooting celebrities, the $35K day that changed everything, and the app that transformed still photos into living motion. But the story doesn’t stop there. Troy opens up about clients who refused to pay, platforms that exploited his work, and why he believes DAOs could finally give artists ownership and fair compensation. If you’ve ever wondered what it takes to build, lose, and rebuild again in the creative industry, this episode is for you. Timestamps: (00:00) – Intro (03:29) – Shooting Mariah Carey and Usher (05:00) – Fashion “testing” explained (09:37) – $250 shoots to $35K payday (11:12) – Free work lands a big client (13:33) – Catalog jobs and cashflow struggles (15:58) – Tony Braxton photos used without pay (20:21) – Playboy shoots: nine lights, full precision (22:16) – Investor backs out of VR startup (23:54) – Beta launch earns $230K (24:37) – App turns stills into motion (26:54) – Slammed-fist meeting with acquirers (38:21) – Platforms profit while creators don’t (45:50) – Where to Learn More Check Out Today's Guest, Troy Plota: Website: https://troyplota.com Plotaverse (his app/platform): https://plotaverse.com X (Twitter): @troyplota Instagram: @Plotagraph Check out The Futur: Website: https://www.thefutur.com/ Courses: https://www.thefutur.com/shop LinkedIn: https://www.linkedin.com/company/the-futur/ Podcasts: https://thefutur.com/podcast Instagram: https://www.instagram.com/thefuturishere/ Facebook: https://www.facebook.com/theFuturisHere/ Twitter/X: https://x.com/thefuturishere TikTok: https://www.tiktok.com/@thefuturishere YouTube: https://www.youtube.com/thefuturishere Check out Chris Do: Website: https://zaap.bio/thechrisdo LinkedIn: https://www.linkedin.com/in/thechrisdo/ Facebook: https://www.facebook.com/BizOfDesign Instagram: https://www.instagram.com/thechrisdo/ Twitter/X: https://x.com/thechrisdo TikTok: https://www.tiktok.com/@thechrisdo Threads: https://www.threads.net/@thechrisdo Behance: https://www.behance.net/chrisdo Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, Chris Do reunites with Allan Dib, bestselling author of The One Page Marketing Plan and Lean Marketing, to break down timeless marketing truths in a noisy AI-driven world. Using his playful “wedding episode” framework—something old, something new, something borrowed, something blue—Allan shares why fundamentals never go out of style, how AI is an Iron Man suit (not a replacement), why creativity and identity are the ultimate differentiators, and how to use simple human touches to cut through digital clutter. They explore the real challenges creators face today: obscurity vs. theft, average messaging vs. standout authenticity, and why giving away your best ideas often creates the greatest opportunities. Along the way, Allan introduces lean marketing principles, the barbell strategy, and the concept of “positive externalities” that make your marketing valuable—even to those who never buy. Timestamps: (00:00) Intro & The Wedding Episode Setup (01:19) Something Old — Fundamentals in an AI-Obsessed World (04:42) AI as the Iron Man Suit (10:10) Composer vs. Conductor: The Creative Advantage (11:44) Obscurity vs. Theft in the Creator Economy (13:52) Give Away 99% of Your Best Stuff (15:31) Standing Out: Analog & Pattern Interrupts (19:19) Marketing That Creates Positive Externalities (21:32) Brandwidth: Why 47 Minutes Builds Trust (23:19) Something Borrowed — The Barbell Strategy (44:44) Something Blue — Future-Proofing Your Marketing Check out today’s guest, Allan Dib: Website: https://successwise.com/ The One Page Marketing Plan: https://www.amazon.com/dp/1941142990 Lean Marketing: https://www.amazon.com/dp/0648780745 LinkedIn: https://www.linkedin.com/in/allandib/ Twitter/X: https://x.com/allandib Check out The Futur: Website: https://www.thefutur.com/ Courses: https://www.thefutur.com/shop LinkedIn: https://www.linkedin.com/company/the-futur/ Podcasts: https://thefutur.com/podcast Instagram: https://www.instagram.com/thefuturishere/ Facebook: https://www.facebook.com/theFuturisHere/ Twitter/X: https://x.com/thefuturishere TikTok: https://www.tiktok.com/@thefuturishere YouTube: https://www.youtube.com/thefuturishere Check out Chris Do: Website: https://zaap.bio/thechrisdo LinkedIn: https://www.linkedin.com/in/thechrisdo/ Facebook: https://www.facebook.com/BizOfDesign Instagram: https://www.instagram.com/thechrisdo/ Twitter/X: https://x.com/thechrisdo TikTok: https://www.tiktok.com/@thechrisdo Threads: https://www.threads.net/@thechrisdo Behance: https://www.behance.net/chrisdo Learn more about your ad choices. Visit megaphone.fm/adchoices

⁠Register for AdobeMax⁠ using the code FUTUR25 for $400 off a full pass.  See you there! In this episode, Chris Do sits down with designer, filmmaker, and creative entrepreneur Stan Nwaeze to unpack the story of how he built himself—from growing up with scarcity in Nigeria to crafting a career rooted in vision, values, and relentless curiosity. Stan traces his path from teaching himself HTML and design, to shifting into branding and UI/UX, and finally to discovering filmmaking as the medium that allows him to bring all his skills together. He opens up about building authority by sharing what he knows online, landing global clients through consistency, and why documenting your process can be more powerful than waiting to be “discovered.” Chris and Stan also dive into the bigger themes of faith, identity, and authenticity in the creator economy: why who you are comes before what you do, how to balance free work with strategic marketing, and what it takes to stand out in a noisy world shaped by AI tools and endless competition. Along the way, Stan shares the frameworks behind his content creation—hooks, sound design, B-roll, and storytelling—that keep people engaged and opportunities flowing. Whether you’re an emerging creative, a freelancer trying to break through, or a seasoned pro wondering how to reinvent yourself, this episode is a candid roadmap for resilience, creativity, and leading with identity. Timestamps: (00:15) From Scarcity to Vision: Stan’s Early Journey(02:00) Choosing Design over Development(04:00) Finding Filmmaking and Storytelling(07:00) Sharing What You Know & Creating Your Stage(10:20) Building Credibility and Authority in a Crowded Space(15:00) Free Work, Marketing, and Playing the Long Game(20:30) Hooks, Sound, and Storytelling in Content Creation(29:00) Standing Out with Identity and Authenticity(35:00) Lessons on Faith, Resilience, and Creative Growth Check out today's guest, Stan Nwaeze: Instagram: https://www.instagram.com/stan_nwaeze/ YouTube: https://youtube.com/@stannwaeze1219?si=vPP5SXclma4EBUj2 Twitter/X: https://x.com/stan_nwaeze LinkedIn: https://www.linkedin.com/in/stan-nwaeze-0798a6105?utm_source=share&utm_campaign=share_via&utm_content=profile&utm_medium=ios_app ⁠⁠⁠⁠⁠⁠⁠Check out The Futur: Website: ⁠⁠⁠⁠https://www.thefutur.com/⁠⁠⁠⁠ Courses: ⁠⁠⁠⁠https://www.thefutur.com/shop⁠⁠⁠⁠ Linkedin: ⁠⁠⁠⁠https://www.linkedin.com/company/the-futur/⁠⁠⁠⁠ Podcasts: ⁠⁠⁠⁠https://thefutur.com/podcast⁠⁠⁠⁠ Instagram: ⁠⁠⁠⁠https://www.instagram.com/thefuturishere/⁠⁠⁠⁠ Facebook: ⁠⁠⁠⁠https://www.facebook.com/theFuturisHere/⁠⁠⁠⁠ Twitter: ⁠⁠⁠⁠https://x.com/thefuturishere⁠⁠⁠⁠ TikTok: ⁠⁠⁠⁠https://www.tiktok.com/@thefuturishere⁠⁠⁠⁠ Youtube:⁠⁠⁠⁠https://www.youtube.com/thefuturishere⁠⁠⁠⁠ Check out Chris Do: Website: ⁠⁠⁠⁠https://zaap.bio/thechrisdo⁠⁠⁠⁠ LinkedIn:⁠⁠⁠⁠https://www.linkedin.com/in/thechrisdo/⁠⁠⁠⁠ Facebook:⁠⁠⁠⁠https://www.facebook.com/BizOfDesign⁠⁠⁠⁠ Instagram:⁠⁠⁠⁠https://www.instagram.com/thechrisdo/⁠⁠⁠⁠ Twitter:⁠⁠⁠⁠https://x.com/thechrisdo⁠⁠⁠⁠ TikTok:⁠⁠⁠⁠https://www.tiktok.com/@thechrisdo⁠⁠⁠⁠ Threads:⁠⁠⁠⁠https://www.threads.net/@thechrisdo⁠⁠⁠⁠ Zaap: ⁠⁠⁠⁠https://zaap.bio/thechrisdo⁠⁠⁠⁠ Clubhouse:⁠⁠⁠⁠https://www.clubhouse.com/@thechrisdo⁠⁠⁠⁠ Behance: ⁠⁠⁠⁠https://www.behance.net/chrisdo Learn more about your ad choices. Visit megaphone.fm/adchoices

Why do we care so much about what other people think? In this candid and thought-provoking conversation, Chris Do and Jodie Cook unpack the roots of identity, judgment, and self-worth. From school systems that condition conformity, to the subtle ways parents shape our sense of pride and achievement, Chris and Jodie explore how external validation can quietly dictate our happiness. They discuss the difference between praise and gratitude, the trap of living for weekends, and how to cultivate the courage to stand in your own truth—unapologetically. What You’ll Learn in This Episode: Why schools and early environments push us toward conformity How parental expectations shape identity and self-worth The difference between praise and gratitude in relationships and leadership Why living for the weekend signals deeper misalignment How judgment (of others and self) creates separation Practical ways to stop caring about others’ opinions and focus on your own path Timestamps (00:00) Caring about others’ opinions (07:29) Pride vs. gratitude (14:00) Parents, school, and conditioning (24:48) Clearing the record (35:30) Trusting instincts (45:00) Entrepreneurship & comparison (55:00) Criticism & resilience (1:05:00) Work, identity & fulfillment (1:15:00) Owning your story (1:27:30) Closing reflections Check out today's guest, Jodie Cook: LinkedIn: https://www.linkedin.com/in/jodie-cook/ YouTube: https://www.youtube.com/@Jodie_Cook Websites: ⁠⁠https://jodiecook.com⁠⁠⁠⁠⁠ ⁠https://coachvox.ai⁠⁠ Check out The Futur: Website: ⁠https://www.thefutur.com/⁠ Courses: ⁠https://www.thefutur.com/shop⁠ Linkedin: ⁠https://www.linkedin.com/company/the-futur/⁠ Podcasts: ⁠https://thefutur.com/podcast⁠ Instagram: ⁠https://www.instagram.com/thefuturishere/⁠ Facebook: ⁠https://www.facebook.com/theFuturisHere/⁠ Twitter: ⁠https://x.com/thefuturishere⁠ TikTok: ⁠https://www.tiktok.com/@thefuturishere⁠ Youtube:⁠https://www.youtube.com/thefuturishere⁠ Check out Chris Do: Website: ⁠https://zaap.bio/thechrisdo⁠ LinkedIn:⁠https://www.linkedin.com/in/thechrisdo/⁠ Facebook:⁠https://www.facebook.com/BizOfDesign⁠ Instagram:⁠https://www.instagram.com/thechrisdo/⁠ Twitter:⁠https://x.com/thechrisdo⁠ TikTok:⁠https://www.tiktok.com/@thechrisdo⁠ Threads:⁠https://www.threads.net/@thechrisdo⁠ Zaap: ⁠https://zaap.bio/thechrisdo⁠ Clubhouse:⁠https://www.clubhouse.com/@thechrisdo⁠ Behance: ⁠https://www.behance.net/chrisdo Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, Chris Do sits down with CPA, creator, and entrepreneur Hector Garcia to unpack how he’s blended accounting, content, and community into a career that defies categories. From building his bookkeeping firm out of Florida to becoming one of the most influential voices in the QuickBooks world, Hector shares how documenting his learning journey on YouTube turned into a thriving practice, new ventures, and over 300,000 subscribers. He opens up about selling his firm, founding a software company, and running a conference for accountants—all while wrestling with how to market without losing authenticity. Chris and Hector also explore the deeper themes of relationship-building, generosity, and long-term thinking: why showing up, serving without expectation, and creating value is the real engine behind sustainable business. Along the way, Hector breaks down his multiple income streams, the lessons learned from navigating YouTube’s algorithm, and how to turn community into opportunity. Whether you’re building a brand, teaching what you know, or trying to balance craft with commerce, this episode is a roadmap for reinvention, resilience, and staying relevant in the creator economy. Timestamps: (00:15) From Venezuela to Florida: Hector’s Early Journey (03:00) Becoming “the QuickBooks Guy” on YouTube (10:20) Selling the Firm and Building New Ventures (15:00) The Power of Generosity and Relationship-Driven Business (20:30) Revenue Streams: YouTube, Affiliates, Software, and Consulting (28:00) The Challenges of Marketing Without Losing Focus (35:40) Community, Loyalty, and Playing the Long Game (44:00) Lessons on Creativity, Commerce, and Staying Relevant Check out today's guest, Hector Garcia: Hector's Website: https://hectorgarcia.com/ Hector's YouTube: https://www.youtube.com/c/HectorGarciaCPA/ Hector's LinkedIn: https://www.linkedin.com/in/hectormgarciacpa/ ⁠⁠⁠⁠⁠Check out The Futur: Website: ⁠⁠⁠https://www.thefutur.com/⁠⁠⁠ Courses: ⁠⁠⁠https://www.thefutur.com/shop⁠⁠⁠ Linkedin: ⁠⁠⁠https://www.linkedin.com/company/the-futur/⁠⁠⁠ Podcasts: ⁠⁠⁠https://thefutur.com/podcast⁠⁠⁠ Instagram: ⁠⁠⁠https://www.instagram.com/thefuturishere/⁠⁠⁠ Facebook: ⁠⁠⁠https://www.facebook.com/theFuturisHere/⁠⁠⁠ Twitter: ⁠⁠⁠https://x.com/thefuturishere⁠⁠⁠ TikTok: ⁠⁠⁠https://www.tiktok.com/@thefuturishere⁠⁠⁠ Youtube:⁠⁠⁠https://www.youtube.com/thefuturishere⁠⁠⁠ Check out Chris Do: Website: ⁠⁠⁠https://zaap.bio/thechrisdo⁠⁠⁠ LinkedIn:⁠⁠⁠https://www.linkedin.com/in/thechrisdo/⁠⁠⁠ Facebook:⁠⁠⁠https://www.facebook.com/BizOfDesign⁠⁠⁠ Instagram:⁠⁠⁠https://www.instagram.com/thechrisdo/⁠⁠⁠ Twitter:⁠⁠⁠https://x.com/thechrisdo⁠⁠⁠ TikTok:⁠⁠⁠https://www.tiktok.com/@thechrisdo⁠⁠⁠ Threads:⁠⁠⁠https://www.threads.net/@thechrisdo⁠⁠⁠ Zaap: ⁠⁠⁠https://zaap.bio/thechrisdo⁠⁠⁠ Clubhouse:⁠⁠⁠https://www.clubhouse.com/@thechrisdo⁠⁠⁠ Behance: ⁠⁠⁠https://www.behance.net/chrisdo Learn more about your ad choices. Visit megaphone.fm/adchoices

What if your brand could capture attention like a Hollywood blockbuster? In this episode of The Futur Podcast, Chris Do sits down with Greg Logan—founder of Narrativity and author of Creating a Blockbuster Brand—to unpack how the world’s most successful movies can teach us how to tell unforgettable brand stories. Greg explains why the Hero’s Journey works every time, how to define your brand’s quest, and why storytelling—not facts—drives human decision-making. He also shares his four-day process for helping companies transform from forgettable to unforgettable. Whether you’re a creative entrepreneur, marketer, or business leader, you’ll walk away with practical storytelling frameworks that help you stand out, connect emotionally, and build a brand people love. What you’ll learn in this episode: Greg Logan’s 3 rules of storytelling How Hollywood formulas apply to brand storytelling Why stories are more persuasive and memorable than facts The Hero’s Journey explained (and how to adapt it for business) How to avoid the “we’re amazing” trap in branding Defining your brand’s quest and why it matters Greg’s collaborative process for crafting blockbuster brands in just 4 days Timestamps (0:00) Three Rules of Storytelling (1:05) Greg Logan’s Background & Narrativity (2:28) What Hollywood Teaches About Branding (5:03) The Hero’s Journey Explained (7:35) Why Humans Are Wired for Stories (10:20) Why Brands Misuse Storytelling (12:28) Hollywood Formulas Applied to Business (14:35) Why Founders Struggle with Their Own Story (15:56) Greg’s Four-Day Branding Process (16:36) Defining a Brand Quest (17:52) Real Brand Quest Examples (19:34) Emotional Clarity vs Jargon (20:26) Chris Do’s Quest Example with Greg (23:21) Helping Creative Entrepreneurs Create Their Future (29:45) Genre, Enemy, and Superpower in Branding (33:10) Building Stories Collaboratively with Clients (38:00) Quests That Resonate with Audiences (44:00) Chris Do’s Brand Quest Reframed (49:10) Final Takeaways: Turning Brands into Blockbusters Learn more about your ad choices. Visit megaphone.fm/adchoices

Register for AdobeMax using the code FUTUR25 for $400 off a full pass.  See you there! In this episode, Chris Do sits down with brand strategist and storyteller Sun Yi to unpack the truth behind internet personas, the realities of creative entrepreneurship, and how storytelling unlocks influence. From building his agency out of a New York apartment (and sleeping in the office) to helping others reframe their own narratives, Sun shares the pivotal moments that shaped his career—including how his wife Gigi helped turn a struggling business into a thriving one. They explore the tension between craft and commerce, emotional thinking vs. structure, and what it really takes to raise your prices, trust your gut, and teach others to say “I never thought of it that way.” Whether you're building a brand, running a creative business, or trying to find your voice online, this episode is a masterclass in owning your story—on and off camera. Timestamps: (00:15) Internet Personas vs. Real Life: Who Is the Real Sun Yi? (03:00) From Freelance to American Red Cross: Building an Agency from Scratch (10:50) The Gigi Effect: How Business (and Marriage) Saved the Company (22:00) Leadership, Loyalty, and Letting Go in Business (30:20) Why Sun Doesn’t See Himself as Creative—and Why That’s His Superpower (38:05) The Mechanics of Storytelling: How to Make People Say “I Never Thought of It That Way” (44:00) Myth-Truth Sandwiches, Logic Traps, and Reframing Beliefs (47:20) Da Vinci, Multidisciplinary Thinking, and Finding Your Niche Check out today's guest, Sun Yi: Sun's Instagram: https://www.instagram.com/sun.yi/ Sun's YouTube: https://youtube.com/c/sunYiCo/ ⁠⁠⁠Check out The Futur: Website: ⁠⁠https://www.thefutur.com/⁠⁠ Courses: ⁠⁠https://www.thefutur.com/shop⁠⁠ Linkedin: ⁠⁠https://www.linkedin.com/company/the-futur/⁠⁠ Podcasts: ⁠⁠https://thefutur.com/podcast⁠⁠ Instagram: ⁠⁠https://www.instagram.com/thefuturishere/⁠⁠ Facebook: ⁠⁠https://www.facebook.com/theFuturisHere/⁠⁠ Twitter: ⁠⁠https://x.com/thefuturishere⁠⁠ TikTok: ⁠⁠https://www.tiktok.com/@thefuturishere⁠⁠ Youtube:⁠⁠https://www.youtube.com/thefuturishere⁠⁠ Check out Chris Do: Website: ⁠⁠https://zaap.bio/thechrisdo⁠⁠ LinkedIn:⁠⁠https://www.linkedin.com/in/thechrisdo/⁠⁠ Facebook:⁠⁠https://www.facebook.com/BizOfDesign⁠⁠ Instagram:⁠⁠https://www.instagram.com/thechrisdo/⁠⁠ Twitter:⁠⁠https://x.com/thechrisdo⁠⁠ TikTok:⁠⁠https://www.tiktok.com/@thechrisdo⁠⁠ Threads:⁠⁠https://www.threads.net/@thechrisdo⁠⁠ Zaap: ⁠⁠https://zaap.bio/thechrisdo⁠⁠ Clubhouse:⁠⁠https://www.clubhouse.com/@thechrisdo⁠⁠ Behance: ⁠⁠https://www.behance.net/chrisdo Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, I sit down with Jodie Cook—entrepreneur, author, and powerlifter—for an unfiltered conversation on building an agency that fits the life you want to live. From rabbits, deer, and elephants to whales and dolphins, we unpack how to categorize clients, know which ones to pursue, and why chasing the wrong type can leave your business overrun, exhausted, or stuck. Timestamps: (0:00) Intro (1:46) What Are Deer Clients (3:29) Cost of Too Many Smalls (5:04) Landing Big Brand Whales (6:34) When Big Clients Overwhelm (8:52) Whales vs Third-Bid Time Wasters (10:48) Dolphin Clients Explained (12:37) Client Budgets & Competition (14:17) Moving Up to Bigger Accounts (16:02) Jumbo Smalls Drain Resources (17:32) Revenue vs Profit Truth (19:19) Avoiding Shiny Object Syndrome (20:51) Chasing Big Clients Anyway (22:59) Creative Agency Lessons (36:27) Power of Niching Down (38:15) Mid-Sized Clients’ Sweet Spot Check out today's guest, Jodie Cook: LinkedIn: https://www.linkedin.com/in/jodie-cook/ YouTube: https://www.youtube.com/@Jodie_Cook Websites: ⁠https://jodiecook.com⁠⁠ https://coachvox.ai⁠ Check out The Futur: Website: ⁠https://www.thefutur.com/⁠ Courses: ⁠https://www.thefutur.com/shop⁠ Linkedin: ⁠https://www.linkedin.com/company/the-futur/⁠ Podcasts: ⁠https://thefutur.com/podcast⁠ Instagram: ⁠https://www.instagram.com/thefuturishere/⁠ Facebook: ⁠https://www.facebook.com/theFuturisHere/⁠ Twitter: ⁠https://x.com/thefuturishere⁠ TikTok: ⁠https://www.tiktok.com/@thefuturishere⁠ Youtube:⁠https://www.youtube.com/thefuturishere⁠ Check out Chris Do: Website: ⁠https://zaap.bio/thechrisdo⁠ LinkedIn:⁠https://www.linkedin.com/in/thechrisdo/⁠ Facebook:⁠https://www.facebook.com/BizOfDesign⁠ Instagram:⁠https://www.instagram.com/thechrisdo/⁠ Twitter:⁠https://x.com/thechrisdo⁠ TikTok:⁠https://www.tiktok.com/@thechrisdo⁠ Threads:⁠https://www.threads.net/@thechrisdo⁠ Zaap: ⁠https://zaap.bio/thechrisdo⁠ Clubhouse:⁠https://www.clubhouse.com/@thechrisdo⁠ Behance: ⁠https://www.behance.net/chrisdo

In this analog-meets-now episode, Chris sits down with legendary publisher Marvin Scott Jarrett and visionary designer Chris Ashworth to revisit the bold, rebellious energy of the 90s print scene—and why it still matters in today’s algorithmic world. From their game-changing days at Ray Gun to their latest creative collaborations, the trio unpacks how embracing imperfection, trusting your eye, and responding to constraints can unlock true creative breakthroughs. They explore the tension between ego and vision, the power of physical media, and whether AI can ever really replicate soul. This is a conversation about art, anarchy, and finding flow—no matter the tools. Timestamps: (00:13) The Legacy of Ray Gun and Reuniting After 15 Years (03:00) The Birth of Marvin Magazine and Celebrating Music’s Old & New Guard (06:13) Experimental Design, Mini Posters & the Evolution of Ashworth’s Process (09:21) Creating Without Repetition: Rules, Response, and Visual Chaos (14:36) David Carson, Bowie, and the Fax Heard ’Round the Design World (23:08) AI, Flow State, and Why Soul Still Matters in Creative Work Check out today's guests, Marvin Jarrett Scott & Chris Ashworth: Marvin's Instagram: https://www.instagram.com/marvinjarrett/ Chris' Instagram: https://www.instagram.com/ashworthchris/ ⁠Check out The Futur: Website: ⁠https://www.thefutur.com/⁠ Courses: ⁠https://www.thefutur.com/shop⁠ Linkedin: ⁠https://www.linkedin.com/company/the-futur/⁠ Podcasts: ⁠https://thefutur.com/podcast⁠ Instagram: ⁠https://www.instagram.com/thefuturishere/⁠ Facebook: ⁠https://www.facebook.com/theFuturisHere/⁠ Twitter: ⁠https://x.com/thefuturishere⁠ TikTok: ⁠https://www.tiktok.com/@thefuturishere⁠ Youtube:⁠https://www.youtube.com/thefuturishere⁠ Check out Chris Do: Website: ⁠https://zaap.bio/thechrisdo⁠ LinkedIn:⁠https://www.linkedin.com/in/thechrisdo/⁠ Facebook:⁠https://www.facebook.com/BizOfDesign⁠ Instagram:⁠https://www.instagram.com/thechrisdo/⁠ Twitter:⁠https://x.com/thechrisdo⁠ TikTok:⁠https://www.tiktok.com/@thechrisdo⁠ Threads:⁠https://www.threads.net/@thechrisdo⁠ Zaap: ⁠https://zaap.bio/thechrisdo⁠ Clubhouse:⁠https://www.clubhouse.com/@thechrisdo⁠ Behance: ⁠https://www.behance.net/chrisdo

We all know we should tell better stories—but how do you do it when you’re creating business content, not writing a novel? In this solo episode, Chris Do breaks down the YOU + POV framework for storytelling, showing creators, entrepreneurs, and thought leaders how to share stories that make their content unforgettable. You’ll learn: Why story is the “operating system” of the human mind The 3 stories everyone should master: origin, inciting incident, defining moment How to find the stories only you can tell Why your point of view (POV) is the real key to building authority If you’ve ever felt like your content blends into the noise, this episode will teach you how to share stories that connect—and why they’ll make your brand stand out. Timestamps (00:00) – Why Storytelling Is the “Operating System” of the Human Mind (00:57) – Building a Personal Brand That Attracts Opportunities (01:40) – Finding “You”: The Hardest Step in Storytelling (04:00) – Your Vibe Attracts Your Tribe: Matching Style to Audience (05:00) – Discovering Your Backstory & Cultural Currency (06:05) – The Inciting Incident: The Moment Your World Changes (07:00) – The Defining Moment: Becoming Who You’re Meant to Be (08:11) – Star Wars, Spider-Man, and the Power of Classic Story Arcs (12:03) – Building Content Around Your Unique YOU + POV (13:38) – Why Contrarian Perspectives Make Your Stories Memorable

In this episode, Chris sits down with legendary CEO and leadership thinker Dr. Klaus Kleinfeld for a deep dive into the hidden engine behind long-term success: energy. From running global companies like Siemens and Alcoa to mentoring the next generation of leaders, Klaus shares why burnout is not a badge of honor—and how purpose, mindset, and daily habits are the real levers of performance. This conversation is a masterclass on managing your inner game so you can lead with clarity, stamina, and conviction, no matter the chaos around you. Whether you’re a founder on the brink, a high-achiever running out of steam, or simply someone who wants to lead better and live fuller—this episode is your blueprint. Timestamps: (00:04) – From Siemens to Startups: Klaus’s Career Journey (03:50) – Burnout in Founders & Why Energy Is Everything (15:22) – The Inner Game vs. The Outer Game of Leadership (28:40) – The Purpose Principle: “Love It, Change It, or Leave It” (37:15) – Culture, Respect, and Leading Across Borders (45:09) – Sleep, Breathwork & Physical Hacks for High Energy Check out Klaus Kleinfield: Klaus' LinkedIn: https://www.linkedin.com/in/klauskleinfeld/ Klaus' Website: http://leading-to-thrive.com/ Check out Chris Do: Website: ⁠https://zaap.bio/thechrisdo⁠ LinkedIn:⁠https://www.linkedin.com/in/thechrisdo/⁠ Facebook:⁠https://www.facebook.com/BizOfDesign⁠ Instagram:⁠https://www.instagram.com/thechrisdo/⁠ Twitter:⁠https://x.com/thechrisdo⁠ TikTok:⁠https://www.tiktok.com/@thechrisdo⁠ Threads:⁠https://www.threads.net/@thechrisdo⁠ Zaap: ⁠https://zaap.bio/thechrisdo⁠ Clubhouse:⁠https://www.clubhouse.com/@thechrisdo⁠ Behance: ⁠https://www.behance.net/chrisdo⁠ Check out The Futur: Website: ⁠https://www.thefutur.com/⁠ Courses: ⁠https://www.thefutur.com/shop⁠ Linkedin: ⁠https://www.linkedin.com/company/the-futur/⁠ Podcasts: ⁠https://thefutur.com/podcast⁠ Instagram: ⁠https://www.instagram.com/thefuturishere/⁠ Facebook: ⁠https://www.facebook.com/theFuturisHere/⁠ Twitter: ⁠https://x.com/thefuturishere⁠ TikTok: ⁠https://www.tiktok.com/@thefuturishere⁠ Youtube:⁠https://www.youtube.com/thefuturishere⁠

We want to hear from you. If you're open to a quick chat with our producer or any of the other options, it only takes a few seconds to sign up: https://forms.gle/Enzzpq5FCVQKbHV9A Ever feel like you're doing your team's work for them? In this episode, Chris Do reveals the powerful leadership philosophy of “intentional incompetence”—a counterintuitive but highly effective way to empower creative teams, avoid burnout, and build real autonomy. You’ll learn why micromanagement kills creativity, how to lead without hovering, and the systems Chris uses to help his team take ownership while still delivering top-tier results. If you’re struggling to balance quality control with team growth, this episode is your blueprint. Timestamps: (00:00) – Why “being bad” at your job is a power move (00:42) – The 2 leadership styles that fail (01:55) – How to lead with trust and systems (03:12) – When to intervene (and when not to) (04:15) – Final thoughts on team growth & autonomy Check out The Futur: Website: ⁠https://www.thefutur.com/⁠ Courses: ⁠https://www.thefutur.com/shop⁠ Linkedin: ⁠https://www.linkedin.com/company/the-futur/⁠ Podcasts: ⁠https://thefutur.com/podcast⁠ Instagram: ⁠https://www.instagram.com/thefuturishere/⁠ Facebook: ⁠https://www.facebook.com/theFuturisHere/⁠ Twitter: ⁠https://x.com/thefuturishere⁠ TikTok: ⁠https://www.tiktok.com/@thefuturishere⁠ Youtube:⁠https://www.youtube.com/thefuturishere⁠ Check out Chris Do: Website: ⁠https://zaap.bio/thechrisdo⁠ LinkedIn:⁠https://www.linkedin.com/in/thechrisdo/⁠ Facebook:⁠https://www.facebook.com/BizOfDesign⁠ Instagram:⁠https://www.instagram.com/thechrisdo/⁠ Twitter:⁠https://x.com/thechrisdo⁠ TikTok:⁠https://www.tiktok.com/@thechrisdo⁠ Threads:⁠https://www.threads.net/@thechrisdo⁠ Zaap: ⁠https://zaap.bio/thechrisdo⁠ Clubhouse:⁠https://www.clubhouse.com/@thechrisdo⁠ Behance: ⁠https://www.behance.net/chrisdo⁠