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The Business Besties Club Podcast
Katie Clayton
5 episodes
5 days ago
Welcome to The Business Besties Club Podcast! The go-to space for ambitious small business owners and entrepreneurs who want real talk, practical strategies, and a whole lot of support. Hosted by Katie Clayton, marketing consultant and your new business bestie, this podcast is all about having honest, unfiltered conversations about building, marketing, and growing a business. There is no fluff or jargon, just real stories, actionable advice, and a big dose of encouragement.
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Marketing
Business
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All content for The Business Besties Club Podcast is the property of Katie Clayton and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Welcome to The Business Besties Club Podcast! The go-to space for ambitious small business owners and entrepreneurs who want real talk, practical strategies, and a whole lot of support. Hosted by Katie Clayton, marketing consultant and your new business bestie, this podcast is all about having honest, unfiltered conversations about building, marketing, and growing a business. There is no fluff or jargon, just real stories, actionable advice, and a big dose of encouragement.
Show more...
Marketing
Business
Episodes (5/5)
The Business Besties Club Podcast
Episode 5: From Kitchen to CEO - How Tom Shepherd Built a Michelin-Starred Brand

Welcome back to The Business Besties Club Podcast - the go-to space for ambitious business owners who want real talk, practical strategies, and a whole lot of support.

In this packed episode, host Katie Clayton sits down with Michelin-starred chef and entrepreneur, Tom Shepherd, for an unforgettable conversation about ambition, resilience, and what it really takes to turn your passion into a thriving business.

Tom, the award-winning owner of Upstairs by Tom Shepherd, Staffordshire’s first and only Michelin-starred restaurant, shares his journey from life as an employed chef to taking the leap and building his own restaurant and brand from the ground up.

Along the way, he opens up about the highs and lows of entrepreneurship - from cooking his famous Cow Pie for Prince William, to being welcomed into James Martin’s family, hosting his own restaurant at Royal Ascot, and even the moment he made an incredible £46,000 in just 30 minutes when Upstairs bookings first opened.

It’s an incredible story of courage, creativity, and belief, and a reminder that success doesn’t come without risk, heart, and a few wild adventures along the way.

🎧 Tune in for a powerful episode full of inspiration, honest insights, and behind-the-scenes stories from one of the UK’s most exciting culinary talents - who, at such a young age, is only just getting started!

Connect with Katie on Instagram: @katieclaytonmarketing

Connect with Tom on Instagram: @cheftomshepherd

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1 week ago
1 hour 39 minutes 31 seconds

The Business Besties Club Podcast
Episode 4: Empowering Women Through Fitness and Community with FloFit

Welcome back to The Business Besties Club: the podcast where real, unfiltered conversations meet business strategy and inspiration.

In this uplifting episode of The Business Besties Club, host Katie Clayton chats with Florence Moore, founder of FloFit, about the power of authenticity, empowerment, and community in women’s health and wellness.

Flo shares her journey from personal transformation to building a thriving fitness and wellness brand that celebrates compassion over competition. Together, they explore the realities of motherhood, entrepreneurship, and finding balance between business, family, and self-care.

This episode is for every woman who’s ever felt the pressure to do it all. It is an important reminder that true wellness starts with connection, confidence, and being unapologetically yourself.

🎧 Tune in for an honest conversation about empowerment, motherhood, and the strength found in community.

Connect with Katie on Instagram: @katieclaytonmarketing

Connect with Flo on Instagram: @flofit_healthandwellness

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1 month ago
1 hour 18 minutes 50 seconds

The Business Besties Club Podcast
Episode 3: Big Brand Brilliance with Pete Markey - Lessons for Small Businesses

Welcome back to The Business Besties Club: the podcast where real, unfiltered conversations meet business strategy and inspiration.

What can small businesses learn from a five-time Marketer of the Year who’s led some of the UK’s most iconic brands?

In this inspiring episode of The Business Besties Club, Katie sits down with Pete Markey, former Chief Marketing Officer at Boots, with an impressive career spanning senior leadership roles at TSB, Aviva, the Post Office, and beyond.

Pete has been recognised repeatedly as one of the UK’s top marketing leaders, but what sets him apart is his down-to-earth approach, passion for mentorship, and belief that marketing should make a real difference—not just for brands, but for people.

We dive into:

How Pete worked his way up from the ground floor to CMO

The timeless marketing principles every business (big or small) should master

Building confidence and strategy when you’re growing your brand

Why leadership and diversity matter more than ever in business today

Whether you’re a start-up founder, a growing small business, or just love honest conversations about leadership and marketing, this episode is packed with wisdom, humour, and practical advice you can put into action today.

Hit play to hear what big-brand brilliance can teach small business owners—and why marketing success starts with knowing your customer and believing in yourself.

Connect with Pete:

Instagram: petemarkeycmo

TikTok: pete.markey.cmo

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3 months ago
45 minutes 26 seconds

The Business Besties Club Podcast
Episode 2: From Trade Shows to Transformation - A Mother Daughter Journey in the Giftware Industry

Welcome back to The Business Besties Club: the podcast where real, unfiltered conversations meet business strategy and inspiration.


In this episode, Katie sits down with the amazing mother-daughter duo, Sarah and Lois Hobbs, to chat all things business, family, and navigating challenges with heart. Together, they run a thriving business in the giftware industry, and their journey is nothing short of inspiring.


Sarah shares how she started in giftware back in 2001 and how self-employment gave her the freedom and flexibility she craved. Lois opens up about the power of an ADHD and dyslexia diagnosis, and how understanding her learning style changed everything.


They dive into:

- What it’s really like running a family business

- How the pandemic changed buying habits and shaped their strategy

- The power of authenticity in sales and client relationships

- Navigating learning differences in life and business

- Why trade shows still matter, and how they build trust


If you value genuine connections, family support, and honest conversations about self-employment and personal growth, this episode is for you. So grab your favourite drink, hit play, and join the club, because every entrepreneur needs a business bestie!


Connect with Katie: @katieclaytonmarketing

Connect with Sarah and Lois: @hobbsagencies

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5 months ago
1 hour 16 minutes 16 seconds

The Business Besties Club Podcast
Episode 1: From Nurse to CEO - Danielle’s Journey to Building an Aesthetics Empire

Welcome to the very first episode of The Business Besties Club: the podcast where real, unfiltered conversations meet business strategy and inspiration.

In this episode, Katie sits down with the incredible Danielle, founder of Dermatouch Aesthetics, a clinic that’s all about enhancing natural beauty and helping clients feel their absolute best.

Danielle’s journey is one of resilience, heart, and hustle. From navigating university and an unexpected pregnancy to balancing motherhood with nurse training, Danielle has faced it all and come out stronger. Now, she’s built a thriving aesthetics business doing what she loves.

They chat about:

  • Her bold leap from nursing to full-time entrepreneurship

  • The realities of starting a business while raising a family

  • Why passion and persistence matter more than a perfect plan

If you're a small business owner, side hustler, or dream chaser, you’re going to love this one. So grab your coffee, hit play, and join the club. Because every entrepreneur needs a business bestie!


Connect with Danielle: @dermatouch.aesthetics
Connect with Katie: @katieclaytonmarketing

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6 months ago
48 minutes 59 seconds

The Business Besties Club Podcast
Welcome to The Business Besties Club Podcast! The go-to space for ambitious small business owners and entrepreneurs who want real talk, practical strategies, and a whole lot of support. Hosted by Katie Clayton, marketing consultant and your new business bestie, this podcast is all about having honest, unfiltered conversations about building, marketing, and growing a business. There is no fluff or jargon, just real stories, actionable advice, and a big dose of encouragement.