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The Agency Insider Show
Navneet Kaushal
75 episodes
3 days ago
Welcome to The Agency Insider Podcast, hosted by Navneet Kaushal, CEO of PageTraffic. Explore insider tips, strategies, and stories from the digital marketing and agency world. Each episode features conversations with industry leaders, successful entrepreneurs, and innovative thinkers, offering valuable insights and practical advice on SEO, marketing, and business growth. Whether you're an aspiring entrepreneur, seasoned marketer, or agency professional, tune in to elevate your skills and achieve success in the dynamic digital landscape.
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All content for The Agency Insider Show is the property of Navneet Kaushal and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Welcome to The Agency Insider Podcast, hosted by Navneet Kaushal, CEO of PageTraffic. Explore insider tips, strategies, and stories from the digital marketing and agency world. Each episode features conversations with industry leaders, successful entrepreneurs, and innovative thinkers, offering valuable insights and practical advice on SEO, marketing, and business growth. Whether you're an aspiring entrepreneur, seasoned marketer, or agency professional, tune in to elevate your skills and achieve success in the dynamic digital landscape.
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Marketing
Business
Episodes (20/75)
The Agency Insider Show
Master Agency Acquisitions: Tips for High ROI Deals with Mushfiq Sarker

Get Your Free SEO Audit and 30 mins consultation at https://www.pagetraffic.com/request-quote.phpUnlock the secrets to "Master Agency Acquisitions: Tips for High ROI Deals" in this power-packed episode of the Agency Insider Show! 🚀 Join Navneet Kaushal and expert entrepreneur Mushfiq Sarker as they share actionable strategies on acquiring agencies, optimizing operations, and achieving record-breaking ROI. From building and flipping websites to scaling full-service agencies, Mushfiq shares his insights on sourcing agency acquisitions, handling due diligence, and boosting profitability. What makes an agency a good investment in today's market? How can you optimize operations and team structures to maximize revenue? What are the hidden opportunities for agency owners to grow and scale their businesses? Get the answers to these vital questions and more!Whether you're an agency owner seeking to optimize your business or an aspiring entrepreneur looking to dive into acquisitions, this episode is your ultimate guide to creating profitable businesses. Learn how to avoid common pitfalls, leverage SEO strategies, and position your agency for success in the digital era.👉 Don't miss these invaluable insights—subscribe now, leave a review, and empower your agency journey! Ready to take your agency to the next level? Watch the full video and discover the blueprint for building smart agencies that stand the test of time.#agencyprofitabilityanalysis #agencyprofitabilityanalysis #digitalmarketingstrategies #digitalmarketingacquisitions #agencyacquisitionstrategies#agencyvaluation #buyingagencies #seostrategies #highroideals #agencyinvestmentstrategiesCHAPTERS:00:00 - Intro01:34 - What inspired your journey in agency acquisitions?07:12 - What makes an agency a good acquisition target today?11:27 - Where do you find and source your team?14:25 - How do you identify potential agency acquisitions?19:17 - What key metrics do you evaluate before signing an LOI?21:59 - How should you handle agency valuation?24:57 - What advice do you have for first-time agency acquirers?29:22 - Is a fire sale imminent in the agency market?32:50 - Should you add services when acquiring agencies?36:00 - How do you assess team strength during due diligence?37:55 - Do you plan to sell the agencies you acquire?38:54 - How to prepare your agency for a successful exit?42:04 - What metrics are crucial during due diligence?45:50 - Why conduct a technical SEO audit before acquisition?46:48 - What lessons did you learn from a deal that went wrong?47:58 - How do you optimize post-acquisition performance?51:13 - What are the top strategies for improving profitability quickly?53:15 - How to implement a standardized framework across acquisitions?54:40 - Is the agency acquisition market becoming commoditized?57:35 - What niches should you watch for in 2026?59:39 - What skills do future agency owners need to master?01:01:38 - How do you balance diversification and focus in your portfolio?01:02:57 - Lightning Round01:04:38 - What are your last words of wisdom?

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3 days ago
1 hour 4 minutes 47 seconds

The Agency Insider Show
Why AI Agents Will Kill Traditional SEO (And What's Next) - Duane Forrester

Get Your Free SEO Audit and 30 mins consultation at https://www.pagetraffic.com/request-quote.phpAre AI agents the future of search? Will traditional SEO become obsolete? In this game-changing episode, we dive deep into why AI agents are set to revolutionize the SEO landscape and what it means for businesses. Discover how AI-powered platforms are reshaping search engine rankings, the role of content in this new era, and why traditional SEO strategies still matter—but with a major twist.Our special guest, digital transformation expert Duane Forrester, shares his 30+ years of insights, including the evolution of search from Bing Webmaster Tools to today’s AI-driven platforms. Learn how to adapt your SEO strategies for AI, rank your website #1, and drive more organic traffic by understanding the impact of AI and agentic workflows.Are you ready to future-proof your marketing approach and dominate the next wave of search innovation? Watch now to explore the tools, tactics, and mindset shifts needed to stay ahead of this industry transformation.Don’t wait—join the conversation and take control of your search strategy today!#aiseotrends #futureofseo #seostrategies #seoandai #aiandseo #traditionalseo #aiagentsseo #aisearch #marketingtrends #aiagentsCHAPTERS:00:00 - Intro01:31 - How Has Search Evolved Over Time?05:42 - Will AI Agents Replace Traditional Websites?14:46 - What Can We Learn from the Early Days of SEO?24:57 - What Are the Biggest Misconceptions About AI Search?28:30 - Will AI Search Completely Replace Traditional Results?37:38 - What Do Businesses Gain or Lose from AI-Powered Search?41:09 - What Is the New Design Language for AI Search?43:00 - Are SEOs Being Prepared for the Future of Search?46:25 - How Should Agencies Rethink Hiring and Training for Future Marketing Roles?51:40 - How Can AI Be Used in Hiring Processes?57:10 - How Can AI Improve Management Practices?01:01:09 - What Are Trust Signals in the Age of AI?01:03:36 - What New Business Models Are Emerging from Agent-Driven Discovery?01:05:25 - How Can You Start Experimenting with Agent-Driven Workflows?01:09:44 - What Is Your Favorite LLM Right Now?01:10:12 - What Book or Resource Should Every Marketer or SEO Read?01:10:55 - What Resources Are Available for Learning About AI?01:12:00 - End of the Show

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1 week ago
1 hour 12 minutes 49 seconds

The Agency Insider Show
The Death of Affiliate Marketing (And What's Replacing It) with Jamie I.F

Get Your Free SEO Audit and 30 mins consultation at https://www.pagetraffic.com/request-quote.phpIs affiliate marketing truly dead? Or is it evolving into something bigger and more creative? In this episode of the Agency Insider Show, we uncover the real story behind "The Death of Affiliate Marketing (And What's Replacing It)." Jamie I.F, an affiliate marketing expert who scaled revenue by an incredible 45x in under a year, joins us to share his game-changing strategies.From understanding the role of AI and digital PR in SEO rankings to exploring why blue link publishers are struggling, this video covers everything you need to stay ahead. Discover how to build smarter affiliate programs, leverage influencer partnerships, and master the art of attention-grabbing strategies. We also dive into the future of search engine rankings, the shift toward AI-driven visibility, and why high-ticket enterprise sales are the key to thriving in the new landscape.Whether you're a seasoned marketer or just starting out, this video provides practical steps to drive more organic traffic, build authority, and achieve a #1 ranking in the ever-changing digital world. Ready to future-proof your strategies and grow like never before?Hit play now and learn how affiliate marketing is evolving—and how you can stay on top of the game. Don’t forget to like, subscribe, and comment with your biggest takeaway!#seooptimization #seostrategies #aiimpactseo #aiseofuture #contentcreation #seostrategies #seostrategies #futureofseo #digitalmarketingstrategies #digitalmarketingstrategiesCHAPTERS:00:00 - Intro01:49 - Evolution from Affiliate Sites to SaaS: How Did the Transition Happen?04:02 - What Motivated You to Build Endorsly: What Inspired Your Journey?06:40 - Partnership Over Traffic: Why is Collaboration Key?10:20 - Does Digital PR Play a Role in Affiliate Recruitment: How Important is PR?13:35 - How is AI Changing Affiliate Marketing Visibility: What Are the Impacts?16:01 - Have You Noticed Affiliate Links Being Mentioned Inside AI Tools: What Trends Are Emerging?17:27 - What Practical Steps Can Affiliates Take to Improve Their AI Driven Visibility: How Can You Optimize?22:04 - Reddit and Alternative Channels for Growth: What Platforms Should You Explore?24:10 - Other Community Driven Platforms: Which Ones Are Worth Considering?26:55 - Do Old Reddit Shortcuts Still Work: Are They Still Effective?29:24 - Future of SEO: What Should We Expect?31:21 - How to Survive in the Future: What Strategies Will Help?34:36 - What Are You Doing Beyond Endorsly: What’s Next for You?37:46 - Rapid Fire: Quick Insights and Tips38:57 - Outro

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2 weeks ago
39 minutes 32 seconds

The Agency Insider Show
Are You an SEO or an AI Discovery Consultant? Future of Agency Work with Killian Dunne, Telepathic

Are you ready to future-proof your SEO strategies and rank your website number 1? In this episode of the Agency Insider Show, we explore the game-changing intersection of SEO and AI with Killian Dunne, Founder of Telepathic. Together, we tackle burning questions like: Will SEO survive the rise of AI-native search engines? How should agencies adapt to become AI discovery consultants? And what does the future hold for search engine rankings?Discover a step-by-step guide to navigating AI tools, creating content that drives more organic traffic, and ensuring your brand achieves a #1 ranking in search. Learn how AI is reshaping search behavior, why factual accuracy and entity clarity are critical, and practical tips to stay ahead of the AI curve. Whether you're a seasoned expert or just starting out, this is your ultimate guide to mastering SEO and building visibility in an AI-driven world.Don't miss actionable insights, inspiring stories, and cutting-edge strategies that will empower you to optimize, innovate, and thrive in the evolving digital landscape. Subscribe now, and let’s future-proof your brand together!#aiandseo #seofuture #llmsimpact #KillianDunne #digitalmarketingstrategies #marketingtechnology #seotrends #llmsandseo #llmsinseo #seofuture #seostrategyCHAPTERS:00:00 - Intro01:22 - What is Killian Dunne's Journey?03:18 - What is Telepathic Technology?04:09 - What are the Challenges of Being a Solo Founder?05:05 - Will SEO Survive the Rise of AI Search Engines?06:42 - What is the Role of Branding in an AI-Driven World?07:51 - How Should Agencies Rethink Strategies for AI Search?08:52 - Should Agencies Become AI Discovery Consultants?09:54 - What Surprised You Most About SEO and LLMs?11:23 - How Does LLM Decide What to Surface?13:38 - Embeddings vs Keyword-Based Retrieval: What's the Difference?16:40 - Why Does Factual Accuracy Matter in AI?19:50 - What is it Like Moving from Europe to the US as a Founder?23:15 - How Does Fundraising Differ Between the US and Europe?25:25 - What Advice Do You Have for Aspiring Startups?29:35 - What Does Telepathy Offer?32:17 - How Can You Discover New Insights?35:35 - How to Create Content from a Prompt?40:14 - How is Content Created from Prompts?42:20 - How Does OpenAI's Follow-Up Questions Feature Work?45:30 - How Does the Reddit Section Function?48:25 - How Does the Reporting Section Operate?49:34 - What New Features Are Coming Soon?50:24 - What is the Biggest Misconception About AI?50:40 - What are the Top Resources for Learning AI-Driven SEO?50:55 - If You Could Automate One Task Forever, What Would It Be?51:09 - Who is the Most Inspiring Founder You've Met in San Francisco?51:34 - What is Tom Charman's Company Doing?52:06 - Outro

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3 weeks ago
52 minutes 33 seconds

The Agency Insider Show
AI Visibility Secrets: How to Get Your Brand Recommended by ChatGPT, Gemini & AI Models | Nik Ranger

Unlock the secrets to getting your brand recommended by AI models like ChatGPT, Gemini, and more! In this step-by-step guide, we dive into cutting-edge SEO strategies, revealing how to rank your website number 1, drive more organic traffic, and achieve a #1 ranking in AI-driven search results. Whether you're an SEO beginner or a seasoned expert, this video is packed with actionable insights tailored for the evolving landscape of AI-powered search.Discover how traditional SEO influences AI, the difference between grounded and ungrounded queries, and the power of query fan-out research. Learn practical techniques to improve topical authority, influence AI models, and make your brand the go-to recommendation in search engine rankings. We also discuss how to measure AI visibility and track performance with advanced tools and methodologies.If you're ready to future-proof your strategies, dominate search engines, and stand out in the AI era, this video is your ultimate guide. Stay ahead of the curve and transform the way your brand appears online. Hit play now, and don’t forget to subscribe for more expert insights on SEO and AI!#queryfanout #aivisibility #aiseo #seostrategies #seostrategies#seoandai #aimodels #groundedqueries #seotrends #aivisibilityCHAPTERS:00:00 - Intro02:00 - Civil Engineer to AI Expert Journey05:08 - Excitement About Search Changes08:21 - SEO Industry and AI Discoveries11:03 - Current Impact of AI12:45 - AI Understanding of Queries18:15 - Brand to Entity Concept22:29 - How AI Ranking Works26:38 - Query Fanout Research28:56 - Search Volume Prediction Techniques31:10 - Demand Estimation for Queries35:58 - Tree Walker Analysis Insights42:54 - Influence of Grounded Queries45:04 - Building Effective Content50:27 - Hacking AI Models for Brand Recommendations54:44 - Measuring LLM Traffic and Visibility58:18 - Rapid Fire Q&A1:03:14 - End of the Show

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1 month ago
1 hour 3 minutes 48 seconds

The Agency Insider Show
AI Overviews Are Killing SEO (But Here's the Loophole)

Are AI overviews killing SEO? Not entirely—there’s a loophole, and we’re breaking it down in this episode of the *Agency Insider Podcast*!

Join host Navneet Kaushal as he interviews Samy Thuillier, a leading SEO consultant and fractional CMO, who shares his expert insights on navigating the evolving SEO landscape .

Whether you’re struggling to rank your website #1, drive more organic traffic, or align SEO with broader KPIs like lifetime value and brand equity, this episode is packed with actionable advice.Discover how to adapt your SEO strategies for AI, leverage evergreen principles, and optimize for AI-driven search algorithms like Google’s post-2023 updates. Samy also discusses scaling ecommerce SEO, the power of content-led link building with platforms like Reddit, and how agencies can integrate paid ads with SEO to achieve a #1 ranking. Plus, get a step-by-step guide to using AI tools for smarter outreach, content planning, and programmatic SEO.If you’re ready to stay ahead of the SEO curve and future-proof your strategies, this is the episode you don’t want to miss! Want to transform your SEO game and grow your business? Subscribe now and tune in to the *Agency Insider Podcast* for expert advice and industry secrets!#seoprinciples #seostrategies #seoprinciples #seostrategies #aiinseo #seostrategies #fractionalcmo #linkbuildingtechniques #organictrafficgrowth #ecommerceseotipsCHAPTERS:00:00 - Intro01:30 - Transitioning from SEO Specialist to Fractional CMO04:45 - SEO Executor vs Strategic Marketing Advisor: What's the Mindset Shift?06:56 - How to Manage Multiple Brands Without Burning Out?09:14 - Aligning SEO with Broader KPIs: How to Measure LTV & Brand Equity?13:05 - What are the Impacts of Post-2023 Google Algorithm Changes?15:48 - What is the One Non-Negotiable SEO Principle for 2025?16:48 - Will AI Overviews Kill Long-Tail SEO Strategies?18:42 - How is Reddit a Goldmine for Link Building Opportunities?21:04 - What is the 80/20 Rule of E-commerce SEO?23:58 - On-Page SEO: How to Optimize Category vs Product Pages?26:46 - How to Integrate Paid Ads and SEO Strategy for E-commerce Clients?29:37 - What Tools or Dashboards Provide Real-Time SEO Feedback?31:30 - Is AI-Generated Content Still Viable in 2025 or More Risk Than Reward?33:35 - How Should Agencies Adapt Their Services in the Age of AI and LLMs?37:01 - Do You Use AI Tools for Link Prospecting, Outreach, or Content Planning?38:42 - Quick Fire Round42:15 - Outro

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1 month ago
42 minutes 25 seconds

The Agency Insider Show
Stop Wasting Money on AI Content: Do This Instead with Eric Enge

Stop wasting money on AI content that doesn’t deliver results! Learn the smarter way to leverage AI for SEO and rank your website number 1 . In this must-watch episode of the Agency Insider Show, host Navneet Kaushal sits down with SEO veteran Eric Enge to unveil a step-by-step guide for mastering SEO strategies and driving more organic traffic in the age of AI. Are you making the biggest mistakes with generative AI? How can you optimize for LLMs and achieve a #1 ranking on Google and AI-driven search platforms? What role do embeddings and query fan-outs play in boosting search engine rankings? This video answers these critical questions while providing actionable insights for agencies, business owners, and marketers looking to stay ahead of the curve.Discover how to shift your mindset, structure winning strategies, and create AI-powered content that converts. Whether you’re a beginner or an experienced SEO practitioner, this guide will help you future-proof your content, improve visibility, and outpace your competition.Ready to transform your SEO game and drive real results? Hit play now and take the first step toward dominating search! Keep building, keep learning, and keep leading.#aivideo #aivideogenerator #aiautomation #ainews #machinelearning#googleanalytics #seofullcourse #digitalmarketing #seo #searchengineoptimizationCHAPTERS:00:00 - Intro01:44 - What is Your Entrepreneur Story?06:38 - What is the Biggest Change in Strategy?07:45 - How is the AI Revolution Impacting SEO?12:41 - How Can You Optimize for LLMs?14:55 - What are Embeddings in SEO?17:34 - How Does Google Use Embeddings for Relevance?21:01 - What is Personalization in Content?23:28 - How Can You Use Embeddings to Determine Relevance?24:37 - Are We Experiencing a Fundamental Shift in Content Discovery?29:13 - What is Query Fan Out?32:12 - What is Generative Engine Optimization (GEO)?36:00 - What Should Agencies Do Right Now?40:49 - What is the Content Generation Process?45:11 - How Can You Restructure Existing Content?48:42 - What Did Case Study 1 Reveal?52:28 - What Did Case Study 2 Show?54:50 - How to Build Citations for LLM?01:01:27 - How Will AI Change Search in the Next 2 Years?01:03:21 - Will LLMs Impact Local SEO?01:06:13 - What are the Top 3 AI Tools Every SEO Agency Should Use?01:07:44 - What Capabilities Should Agencies Build to Stay Competitive?01:08:15 - How Would You Structure an Agency Differently Today?01:09:22 - What Projects are You Working on at Pilot Holdings?01:10:20 - What are Your Last Thoughts?01:10:39 - OUTRO

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1 month ago
1 hour 10 minutes 54 seconds

The Agency Insider Show
From Homeless to $100M SEO Empire: Harry Sanders' Blueprint

What does it take to go from being homeless to building a $100M SEO empire? In this episode, Harry Sanders, founder of StudioHawk, shares his incredible journey and proven blueprint for success. Discover how he turned adversity into opportunity, scaled an international SEO agency, and leveraged innovative strategies to rank websites #1 and drive more organic traffic. Curious about the future of SEO in an AI-driven world? Wondering how to scale your agency, keep clients happy, and achieve a #1 ranking even as search engine algorithms evolve? Harry answers it all—revealing the secrets behind StudioHawk's rise as one of the largest specialist SEO agencies, the role of AI in reshaping SEO strategies, and how to stay ahead of the curve in 2024 and beyond.Whether you're an aspiring entrepreneur, an experienced agency owner, or someone looking to boost their website’s visibility, this step-by-step guide provides actionable insights to rank your website number 1, improve your search engine rankings, and build a sustainable digital presence. Ready to transform your business and stay ahead of SEO trends? Hit play now and start your journey to achieving success in the ever-changing world of SEO!#aivideo #googlesearchconsole #machinelearning #digitalmarketing #aitoolsforcontentcreation#makemoneyonline #howtomakemoneyonline #leadgeneration #digitalproducts #digitalmarketingCHAPTERS:00:00 - What is the Purpose of This Episode?01:40 - What Lies Behind the Headlines of SEO?05:20 - How to Overcome Moments of Doubt in Your SEO Journey?08:12 - What Makes a Specialist SEO Agency Stand Out?09:38 - How Can You Recharge and Stay Creative in SEO?11:28 - What Are the Key Steps in Scaling an SEO Agency?13:18 - How Do You Keep Clients Happy and Satisfied?16:35 - How to Maintain Culture While Scaling Your Agency?17:43 - What is the Toughest Challenge in Growth for Agencies?20:23 - When Did You Realize You Were in the Big Leagues of SEO?22:02 - How Do You Keep Innovation Alive in Your Agency?23:35 - What Systems and Rituals Help Focus Your Team on Improvement?27:22 - When Did You Recognize the Need for a Training Department?29:30 - What is Your Onboarding Process for New Hires?33:05 - How Do You Identify and Support Raw Talent in SEO?36:35 - How is AI Transforming SEO Practices?43:36 - Should Agencies Invest in Building Proprietary AI Tools?45:14 - How Will AI Change SEO Reporting in the Future?47:34 - How Can Agencies Future-Proof Themselves in SEO?48:18 - What Are the Biggest Misconceptions Clients Have About SEO in 2025?49:06 - Why is Storytelling and PR Important for SEO Success?50:44 - How to Ensure SEO Delivers Real Business Impact?51:36 - What is the Future of SEO Agencies?53:03 - What Should Agency Founders Start Doing Today?56:38 - Where Can You Learn and Get Inspired in SEO?57:47 - Why Should You Niche Down in Your SEO Services?59:06 - What Are the Key Takeaways from This Episode?

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1 month ago
59 minutes 19 seconds

The Agency Insider Show
Inside ChatGPT's Algorithm: Why Some Sites Get Cited 32.9% More with Josh Blyskal

Discover the secrets behind ChatGPT's algorithm and learn why some websites get cited 32.9% more in answer engines. In this video, we explore how to rank your website number 1 and adapt your AI SEO strategies to thrive in the evolving world of AI-driven search. Why do listicles dominate AI citations? How can brands optimize for intents rather than traditional keywords? What does it take to drive more organic traffic and achieve a #1 ranking on platforms like ChatGPT, Google AI, and Perplexity?

Join host Navneet Kaushal and AEO expert John Blyskal as they break down actionable steps, including schema markup, semantic chunking, and leveraging commercial landing pages for maximum visibility. Whether you're a beginner or an advanced marketer, this step-by-step guide is packed with proven strategies to enhance your search engine rankings and future-proof your content.


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2 months ago
59 minutes 54 seconds

The Agency Insider Show
The Local Search AI Crocodile Effect (And What It Means for Agencies) with Andrew Holland

Explore "The Local Search AI Crocodile Effect (And What It Means for Agencies)" in this must-watch episode! Are your local search strategies ready ? Discover how AI is reshaping local SEO, the surprising insights behind the "crocodile effect," and what it means for agencies tackling search engine rankings today. Learn step-by-step tips to rank your website number 1 and drive more organic traffic with actionable SEO strategies for both small businesses and enterprises. From AI-powered tools and advanced local SEO tactics to Reddit marketing and building community engagement, this deep dive with expert Andrew Shortland reveals how to achieve measurable results and navigate the evolving search landscape. Whether you're an agency owner or a business looking to optimize your local presence, this guide is packed with proven strategies to stay ahead.Ready to transform your local SEO game? Watch now and unlock the keys to achieving a #1 ranking in search results!#ai #marketingagainstthegrain #digitalmarketing #machinelearning #reddit #ai #artificialintelligence #localseo #seo

CHAPTERS:00:00 - What sparked Andrew's journey in the industry?01:19 - How did Andrew start his career at NBC?03:00 - What led to Andrew's first big contract?06:10 - How did Andrew pivot after getting fired?11:11 - What strategies helped Local SEO Guide scale?13:16 - Why do agencies struggle to retain clients?15:17 - How can agencies expand beyond local SEO services?17:25 - What internal productivity tools are essential for success?20:01 - What are advanced tactics for optimizing Google My Business?27:30 - What challenges do multi-location businesses face?32:44 - How can you effectively verify Service Area Businesses (SABs)?35:31 - What role do citations play in local SEO?37:24 - How do backlinks influence your CID?38:10 - How is local SEO evolving in the AI era?46:00 - What impact does Reddit have on local SEO strategies?58:20 - How does Facebook affect local SEO efforts?58:52 - How do you discuss ROI with clients?1:00:53 - How should service offers be structured for clients?1:06:11 - What challenges do agencies face when reselling local SEO?1:11:10 - What are effective link building strategies for local businesses?1:13:41 - What key advice should agencies remember for local business services?1:14:41 - What are the key takeaways from this episode?

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2 months ago
1 hour 15 minutes 11 seconds

The Agency Insider Show
Can SEO Still Thrive in the AI Era? Find Out How!

Is SEO still relevant in the AI era? Can you rank your website #1 in search engine results with the rise of AI? In this video, we dive into winning SEO strategies for 2025 and beyond, unveiling how businesses can thrive in a world where AI models like ChatGPT and LLMs shape content discovery. Learn the secrets to driving more organic traffic, achieving a #1 ranking, and adapting your SEO game to multi-channel platforms.Join Navneet Kaushal and Jairo from Organic Hackers as they explore step-by-step guides to boost your search engine rankings, uncover the importance of LLM search optimization, and share insights into leveraging structured data, fresh content, and brand authority. Whether you're a beginner or an advanced marketer, these actionable tips will help you future-proof your SEO strategy and dominate organic traffic.Want to unlock your website's true potential? Watch now and discover how to transform your SEO approach for 2025 and keep your business ahead of the curve. Don't forget to like, subscribe, and share your thoughts in the comments below!#affiliatemarketing #leadgeneration #makemoneyonline #hubspot #aiCHAPTERS:00:00 - Intro01:29 - How did you transition from engineering to SEO and AI for global brands?03:45 - What is the impact of AI models on brand achievements today?06:47 - What excites you most about the future of search technology?11:20 - What is LLM Search Optimization and why is it crucial for businesses?14:26 - What are the key ranking factors for LLMs?17:29 - How can content be restructured for optimal LLM performance?21:05 - What is the role of structured data and schema markup in LLMs?24:28 - Which content formats excel in AI search results?27:35 - How can you generate innovative content ideas?29:50 - What strategies can influence GPT-3's outputs?35:00 - How can you achieve ranking in just 24 hours?38:03 - In what ways does LinkedIn influence Google rankings?43:35 - What is the EAT hack and how can LinkedIn enhance your SEO?45:21 - How is technical SEO evolving in the AI era?49:00 - What are Core Web Vitals and why do they matter?50:54 - How does technical SEO for LLMs differ from traditional search engines?54:00 - Why is structured data important for SEO?57:05 - Is 99.9% of SEO content just commodity?1:00:10 - What are your rapid-fire answers to SEO questions?1:03:04 - What are your final thoughts at the end of the podcast?

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2 months ago
1 hour 3 minutes 39 seconds

The Agency Insider Show
Why Brand Mentions Beat Links + The Death of Keyword Content, Andrew Holland Reveals All

Get Your Free SEO Audit and 30 mins consultation at https://www.pagetraffic.com/request-quote.phpAre you ready to revolutionize your AI SEO strategy? 🚀 In this episode, Andrew Holland, SEO mastermind and author of *The Value of SEO*, shares why **brand mentions beat links** and how the shift away from keyword-stuffed content is reshaping search engine rankings. Learn how to leverage AI, GEO (Generative Engine Optimization), and cutting-edge **SEO strategies ** to drive more organic traffic and achieve a #1 ranking.From his incredible journey as a former police detective to becoming a leading voice in SEO, Andrew reveals the game-changing importance of building a strong digital presence, creating innovative content, and showcasing brand expertise. Discover how focusing on attributes like E-E-A-T (Experience, Expertise, Authority, Trust) and embracing AI-driven tools can help you rank your website number 1, even in a rapidly evolving digital landscape.💡 Questions explored in this episode:- Why are **brand mentions** the secret to SEO success?- How can you adapt to the death of traditional keyword content?- What strategies can future-proof your SEO efforts in the age of AI?- How should agencies and brands rethink their approach to organic traffic and rankings?Whether you're a beginner or a seasoned pro, this deep dive into the future of SEO will leave you inspired and equipped with actionable steps to dominate search engine rankings in 2024 and beyond.🔥 Ready to take your SEO to the next level? Watch now and start driving more organic traffic today! Don’t forget to like, comment, and subscribe for more expert insights.#seo #chatgpt #ai #googlesearchgenerativeexperience #machinelearning #leadgeneration #digitalmarketing #socialmediamarketing #emailmarketing #marketinganalyticsCHAPTERS:00:00 - Intro01:55 - How did your police background prepare you for SEO?09:02 - How did you grow your agency?11:36 - What was the most transformative learning in the last 3 years?12:40 - What really moves the SEO needle?16:30 - What is the true value of SEO?21:55 - How to explain SEO to non-technical stakeholders?24:25 - How to adapt SEO strategies for AI?29:40 - Brand mentions vs traditional link building: What's the difference?32:15 - How should agencies restructure their service offerings?34:26 - What are practical steps for agencies to prepare for the shift?39:24 - Will AI personalization make small brands more competitive?41:48 - What is EAT in the AI Era?44:20 - What is the EAD Audit Process?47:04 - Why do brands underplay their achievements?50:17 - Digital PR vs Traditional Link Building: Which is better?56:24 - What are Authorship Profiles?58:17 - How important is Personal Branding in SEO?59:55 - Attributes vs Rankings: What's more important?1:02:08 - What skill should new SEOs master first?1:04:00 - Rapid fire questions: What do you need to know?1:05:14 - Where will SEO be in the next 5 years?

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2 months ago
1 hour 7 minutes 10 seconds

The Agency Insider Show
From 4 Days to 20 Minutes: How Andrea Volpini is Automating Agency SEO with AI Agents

Get Your Free SEO Audit and 30 mins consultation at https://www.pagetraffic.com/request-quote.php
Discover how Andrea Volpini is revolutionizing SEO with AI agents, transforming tasks that took 4 days into just 20 minutes! In this step-by-step guide, Andrea shares expert insights on automating agency SEO workflows, using semantic SEO strategies, and building knowledge graphs to rank your website number 1 on search engines. Learn how to drive more organic traffic, optimize your content for AI-driven search, and achieve a #1 rankings
This video is packed with actionable SEO strategies for agencies and brands, from leveraging structured data to creating personalized AI models tailored to your workflow. Whether you're new to SEO or looking to future-proof your approach, you'll gain valuable tips to improve search engine rankings and maximize your website's visibility.
Ready to transform your SEO game and build a future-ready brand? Watch now and start implementing these cutting-edge techniques today! Keep optimizing, keep learning, and take your rankings to the next level.
#ai #seo #digitalmarketing #datavisualization #aisearch #semantictechnology #googleknowledgepanel #agenticai
CHAPTERS:
00:00 - Intro
01:25 - Spark of Obsession with Structured Data
02:59 - Defining Semantic SEO
04:56 - Importance of Entity-Based SEO
07:24 - Building Your Own Knowledge Graph
09:40 - Role of WordLift in SEO
10:55 - Understanding Agentic SEO
13:16 - Mastering Prompts for SEO Success
15:02 - Creating AI Agents for Workflow
19:40 - Structured Data's Impact on EAT
22:55 - Common EAT Signal Mistakes
26:55 - YouTube as a Semantic Branding Platform
27:48 - Applying Semantic SEO to YouTube
32:00 - AI and Human Workflow Design for Agencies
36:00 - Agency Advice for SEO
37:40 - Future Trends in SEO
42:35 - Overview of WordLift
43:35 - Andrea's Future Projects
45:50 - Trusted LLMs by Andrea
48:30 - Differentiating Your LLM
49:15 - Finding Andrea’s Work
50:00 - Outro
Discover a major shift in SEO! This video emphasizes focusing on quality over just content with new ai seo strategies. Learn how AI tools can speed up SEO audits and change optimization approaches, helping you with search engine ranking and to increase organic traffic. #aiseo #seostrategies #digitalmarketing

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2 months ago
50 minutes 29 seconds

The Agency Insider Show
From Clicks to Trust: The Future of SEO Revealed with Eric Van Buskirk

Get Your Free SEO Audit and 30 mins consultation at https://www.pagetraffic.com/request-quote.php🚀 In this episode of the Agency Insider Show, we dive deep into "From Clicks to Trust: The Future of SEO Revealed" with SEO expert Eric Van Buskirk. Discover how AI, user behavior, and trust signals are reshaping search engine rankings and learn actionable strategies to rank your website #1 in this evolving landscape.We explore: 💡 How AI overviews are transforming search results—are you ready to adapt? 💡 The shift from clicks to trust—why branding matters more than ever. 💡 Data-driven insights on user behavior, UX, and SEO strategies for AI💡 Eric’s groundbreaking studies with platforms like SEMrush, Ahrefs, and BuzzSumo. 💡 Practical tips to drive more organic traffic and future-proof your content. Whether you're a beginner or an advanced SEO professional, this video is packed with proven strategies to help you achieve a #1 ranking and dominate search engine rankings. Learn how to optimize your content for both AI overviews and traditional search while staying ahead of the game. Ready to take your SEO to the next level? Hit play now and unlock the tools you need to drive visibility, enhance your brand, and rank higher on Google! #leadgeneration #digitalmarketing #socialmediamarketing #emailmarketing #marketinganalytics#ai #digitalmarketing #whatisgooglesge #seooptimization #googlesearchgenerativeexperienceCHAPTERS:00:00 - Intro01:21 - What Inspired Eric’s Journey in SEO?05:56 - How Does Big Data Relate to User Behavior?08:32 - What Are the Surprising Findings from SEO Data Studies?10:36 - How Does Google Evaluate Content Quality?12:33 - What Surprised You Most in the Google AI Overview User Study?16:14 - What Are Actionable Insights for Optimizing for AI and Traditional Search?18:21 - How Did You Choose Which SERP Features to Track?22:15 - How Can AIU Research Improve Your SEO Strategy?25:38 - What’s the Difference Between Dwell Time and Scroll Depth?28:14 - How Do Visual Features Impact User Behavior?30:24 - What’s the Relationship Between Click-Through Rate and Scroll Depth?32:50 - How Reliable Is Clickstream Data for SEO Analysis?35:47 - What Should Be Included in Your SEO Toolkit?37:57 - Why Is Data Visualization Important for SEO?39:50 - How Do UX Signals Compare to Backlinks?42:50 - How Should Agencies Rethink Content Placement Strategies?44:10 - How Can You Future-Proof Your SEO Services?46:00 - What Are the Overlooked Metrics in Search Performance Analysis?47:20 - What Quality Signals Affect Rankings and User Trust?48:40 - What Lessons Have You Learned from Growing Clickstream?51:14 - How Can You Attract and Retain Top Tier SEO Talent?56:12 - What Role Does Storytelling Play in Data-Driven Client Reporting?57:45 - Where Can You Find Eric Van Buskirk Online?

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3 months ago
59 minutes 6 seconds

The Agency Insider Show
From Hating Google Ads to $600/Day: Tim Sutton's Accidental Agency Success

Get Your Free SEO Audit and 30 mins consultation at https://www.pagetraffic.com/request-quote.phpFrom hating Google Ads to making $600/day, Tim Sutton shares his incredible journey to accidental agency success! 🚀 In this must-watch episode, Tim reveals how a reluctant experiment with Google Ads transformed into a thriving agency, Launchpresso. Learn how he went from skepticism to scaling remote PPC campaigns, driving eCommerce growth, and leveraging cutting-edge AI tools to stay ahead.We cover everything from advanced Performance Max strategies for Shopify, avoiding costly ad mistakes, and mastering multitouch attribution, to tips for structuring campaigns and building a high-performing remote team. Curious about the future of PPC or how to use YouTube for brand success in 2025? Find out Tim’s secrets, practical tools, and best-kept strategies.Ready to optimize your ad game and scale like a pro? Hit play now, and don’t forget to subscribe for more inspiring insights and actionable tips! 🎯#howtomakemoneyonline #makemoneyonline #benheathgoogleads #digitalmarketing #remotejobs #affiliatemarketing #makemoneyonline #digitalmarketing #aitoolsforbusiness #googleadscourseCHAPTERS:00:00 - Intro01:29 - How did accidental agency growth happen?08:48 - What is Advanced Performance Max for Shopify growth?12:04 - How can you layer audience signals to avoid wasted ad spend?14:05 - What creative testing systems are effective for Shopify clients?16:23 - Which ad channels have the lowest cost per click?18:29 - How do you decide to split by product margin or funnel stage?20:40 - What common mistakes do Shopify store owners make with Performance Max?23:10 - What is multi-touch attribution, and why is it important?29:56 - What is the future of remote PPC agencies?33:16 - What tech stack is essential outside of AI?37:03 - What is the biggest challenge in managing a remote team?40:09 - What do brands get wrong about YouTube ads?43:56 - What successful YouTube campaign structure have you found?45:24 - End of the show

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3 months ago
46 minutes 3 seconds

The Agency Insider Show
Programmatic SEO Secrets: Boost Traffic Fast with Vahe Arabian

Get Your Free SEO Audit and 30 mins consultation at https://www.pagetraffic.com/request-quote.php

Ready to unlock the secrets to programmatic SEO and boost your website traffic fast in 2025? 🚀 Whether you're an agency, publisher, or entrepreneur, this video is packed with actionable strategies to help you rank your website number 1 and drive more organic traffic.

Join Navneet Kaushal and special guest Vahe Arabian, founder of State of Digital Publishing, as they break down step-by-step how programmatic SEO works, why it's a game-changer for publishers, and how you can scale your content for maximum impact. You'll learn practical tips to achieve a #1 ranking, build engaging content clusters, and stay ahead in the ever-evolving world of SEO.

Discover the latest SEO strategies for 2025 and beyond, including audience development, content velocity, and leveraging automation tools like Python and Airtable. Plus, get insider insights on avoiding common mistakes and using AI responsibly to complement your SEO efforts.


Don’t miss this opportunity to future-proof your digital presence and dominate search engine rankings. Hit play now and take your SEO game to the next level! 🔥#seo #digitalmarketing #keywordresearch #contentwriting #saasmarketing #programmaticseo #seoautomation #aiseo

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3 months ago
43 minutes 58 seconds

The Agency Insider Show
Discovery Optimization: Is SEO Evolving Beyond Google with Alex Moss

Get Your Free SEO Audit and 30 mins consultation at https://www.pagetraffic.com/request-quote.phpWhat’s next for SEO in the age of AI? 🤖 Discover how to rank your website number 1 and stay ahead of the curve with actionable SEO strategies! In this insightful episode of the Agency Insider Show, Navneet Kaushal sits down with Alex Moss, principal SEO at Yoast and cofounder of Firecast, to explore how AI is revolutionizing search engine rankings and reshaping digital marketing.From understanding discovery engines to creating cross-platform content that drives organic traffic, Alex shares a step-by-step guide on adapting your SEO approach to thrive in an AI-driven world. Should agencies rely on plugins for strategy? Why is WordPress still the best CMS for SEO? How can you prepare for AI-generated answers replacing traditional Blue Links? Get answers to these critical questions and learn how to achieve a #1 ranking while building trust and credibility in your brand.Whether you're an SEO pro or a beginner, this video is packed with practical tips to help you future-proof your strategy, improve visibility, and navigate the evolving landscape of search. Don’t miss these expert insights to optimize smarter, not harder.Ready to take your SEO game to the next level? Watch now and start implementing these proven techniques today! Keep optimizing! 🚀#ai #seo #digitalmarketing #generativeengineoptimization #aiseo #digitalmarketing #thefutureofsearch #digitalmarketingtutorialforbeginners #yoastseo CHAPTERS:00:00 - Intro01:28 - What has been your journey in SEO?03:50 - How has SEO evolved over the years?07:36 - Is SEO transforming into discovery optimization?10:11 - Why is multichannel content the future?12:08 - What would you name your agency today?13:38 - How can you create cross-platform discoverable content?16:02 - What role do AI workflows play in SEO?18:59 - Which tasks should AI automate and which should humans lead?21:19 - How can SEOs prepare for the rise of AI?26:03 - How does WordPress compare to other CMSs?29:12 - Why shouldn’t plugins dictate your SEO strategy?30:57 - What is the importance of schema and credibility signals?39:41 - How can you future-proof your SEO for 2025 and beyond?43:15 - Will SEO jobs undergo reinvention?44:55 - What advice can you give agencies struggling to prove SEO ROI?47:10 - Where can you find Alex online?48:15 - Closing

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3 months ago
48 minutes 29 seconds

The Agency Insider Show
Stop These SEO Tactics Hurting Your Growth - Jeff Collins

Get Your Free SEO Audit and 30 mins consultation at https://www.pagetraffic.com/request-quote.php


Stop using outdated SEO tactics that are hurting your business’s growth! 📉 In this step-by-step guide, Jeff Collins, founder of SEO Study Spot, reveals the critical SEO strategies, that can help you drive more organic traffic, rank your website number 1, and achieve long-term success in search engine rankings. Whether you're running an agency, managing a website, or just starting, this video is packed with actionable insights to transform your SEO game.


Discover why blasting out content isn’t always the answer, the importance of building trust with your audience, and how to focus on strategies that truly move the needle. Learn the difference between growth-driving and growth-hindering tactics, the impact of AI on SEO in 2025, and how to align your content with evolving user intent. Jeff also shares his unconventional approach, including why canceling SEO deliverables in the first month can lead to better results.This podcast is perfect for beginners and seasoned professionals looking to refine their SEO efforts, drive more organic traffic, and future-proof their strategy. Stay ahead of the game and take the first step to achieving a #1 ranking today. Enjoyed this video? Subscribe for more expert tips and share your thoughts in the comments!

Let’s grow together. 🚀#aiseo #leadgeneration #contentmarketing #emailmarketing #digitalmarketing #localseo #keywordresearch #ecommerceseo #b2bmarketing #digitalmarketing


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4 months ago
33 minutes 46 seconds

The Agency Insider Show
Stop Doing Keyword SEO: The Entity Strategy Getting AI Overviews, Bill Hartzer

Get Your Free SEO Audit and 30 mins consultation at https://www.pagetraffic.com/request-quote.phpAre you still stuck on outdated keyword SEO strategies? It's time to upgrade your approach and dive into the world of entity SEO—the game-changing method for driving organic traffic and dominating AI overviews! In this episode of the Agency Insider Show, host Navneet Kaushal sits down with SEO legend Bill Hartzer to uncover the secrets behind entity-based SEO and why it's the future of search engine rankings.Get ready to explore step-by-step insights on building a solid SEO foundation, from crafting well-structured pages to avoiding costly legal pitfalls with domains and trademarks. You'll learn how to optimize your content for entities, protect your website's assets, and even navigate domain strategies that could impact your rankings. Plus, discover the truth about AI's role in evaluating links, domain values, and brand mentions.Whether you're a beginner looking to rank your website #1 or a seasoned pro seeking to drive more organic traffic, this guide is packed with actionable advice tailored for today's SEO landscape. Don't let outdated practices hold you back—unlock the power of entity SEO to stay ahead of the curve.If you're ready to boost your search engine visibility and future-proof your strategies, hit that play button now! Don’t forget to like, subscribe, and share with your SEO or legal team. Together, let’s take your website to the top.#aiseo #googlemybusiness #digitalmarketing #localseostrategy #domainnameagechecker #localseo #keywordresearch #semanticseo #seoentity #contentmarketingCHAPTERS:00:00 - Intro01:24 - How Did Bill Get Into SEO?06:27 - What Technical SEO Principle Hasn't Changed?09:49 - What Are the Legal Issues in SEO: Domains and Trademarks?19:30 - Who Truly Owns the SEO?25:00 - Why Is FTX Suing Neil Patel?33:13 - Why Is Domain Age and History Important for SEO?45:23 - Is an Expired Domain Worth Acquiring for SEO?51:09 - Does Domain Extension Really Matter?57:30 - What Are the Current Trends and Google Updates?01:01:50 - How Do You Implement Entity SEO?01:03:31 - How Will AI Affect Domain Values and Link Profiles?01:07:30 - Closing Off

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4 months ago
1 hour 8 minutes 55 seconds

The Agency Insider Show
SEO Pioneer Bruce Clay: 'Your Website Will Be Useless in 2 Years'

Get Your Free SEO Audit and 30 mins consultation at https://www.pagetraffic.com/request-quote.phpDiscover the secrets to rank your website number 1 with Bruce Clay, the father of SEO himself! In this episode, Bruce Clay dives into nearly three decades of groundbreaking SEO strategies, sharing how he shaped the industry since founding Bruce Clay Inc. in 1996. Learn the exact steps Fortune 500 companies and small businesses alike use to drive more organic traffic, dominate search engine rankings, and stay ahead in an ever-changing digital landscape.What inspired Bruce to launch his SEO journey before Google even existed? What are the biggest mistakes businesses still make in SEO, and how do you avoid them? How is AI transforming the future of SEO, and what skills will you need to thrive in 2025 and beyond? From actionable tactics to strategic insights, this video is packed with knowledge to help you achieve a #1 ranking and future-proof your digital presence.Don’t miss Bruce’s expert tips, including his unique approach to SER visibility, why content is king, and how to integrate AI tools effectively. Whether you're a beginner or an experienced marketer, this step-by-step guide will help you maximize your SEO efforts and adapt to the latest trends.Ready to take your SEO game to the next level? Watch now and unlock the keys to driving traffic, boosting visibility, and making your website an unstoppable force online. Subscribe, share, and leave a comment with your thoughts or questions! Let’s build your path to SEO success together.#seoagency #performancemarketing #digitalproducts #emailmarketing #leadgeneration #aiseo #semrushtutorial #keywordresearch #seoai #digitalmarketingCHAPTERS:00:00 - Intro00:42 - What inspired the launch of Bruce Clay Inc?05:48 - How did you navigate an emerging industry?15:56 - What common SEO mistakes persist today?21:00 - How has the SEO industry changed in 30 years?27:54 - How is AI impacting SEO today?35:27 - How does AI affect content quality and rankings?41:26 - Will AI take jobs away from writers?47:21 - What should SEOs do to adapt to changes?55:00 - Why hire a true SEO expert over journalists or AI specialists?59:50 - How do you stay ahead in the SEO field?1:00:55 - What is an underrated SEO tool?1:03:50 - What future skills will every SEO need?1:07:50 - What is the most important mindset for marketers?1:12:20 - What’s next for Bruce Clay Inc?1:15:11 - What’s the upcoming Certification Release about?1:15:17 - Outro

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4 months ago
1 hour 16 minutes 13 seconds

The Agency Insider Show
Welcome to The Agency Insider Podcast, hosted by Navneet Kaushal, CEO of PageTraffic. Explore insider tips, strategies, and stories from the digital marketing and agency world. Each episode features conversations with industry leaders, successful entrepreneurs, and innovative thinkers, offering valuable insights and practical advice on SEO, marketing, and business growth. Whether you're an aspiring entrepreneur, seasoned marketer, or agency professional, tune in to elevate your skills and achieve success in the dynamic digital landscape.