Stop Doing Keyword SEO: The Entity Strategy Getting AI Overviews, Bill Hartzer

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The Agency Insider Show

Navneet Kaushal

76 episodes

2 days ago

Welcome to The Agency Insider Podcast, hosted by Navneet Kaushal, CEO of PageTraffic. Explore insider tips, strategies, and stories from the digital marketing and agency world. Each episode features conversations with industry leaders, successful entrepreneurs, and innovative thinkers, offering valuable insights and practical advice on SEO, marketing, and business growth. Whether you're an aspiring entrepreneur, seasoned marketer, or agency professional, tune in to elevate your skills and achieve success in the dynamic digital landscape.

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Stop Doing Keyword SEO: The Entity Strategy Getting AI Overviews, Bill Hartzer

The Agency Insider Show

1 hour 8 minutes 55 seconds

4 months ago

Stop Doing Keyword SEO: The Entity Strategy Getting AI Overviews, Bill Hartzer

Get Your Free SEO Audit and 30 mins consultation at https://www.pagetraffic.com/request-quote.phpAre you still stuck on outdated keyword SEO strategies? It's time to upgrade your approach and dive into the world of entity SEO—the game-changing method for driving organic traffic and dominating AI overviews! In this episode of the Agency Insider Show, host Navneet Kaushal sits down with SEO legend Bill Hartzer to uncover the secrets behind entity-based SEO and why it's the future of search engine rankings.Get ready to explore step-by-step insights on building a solid SEO foundation, from crafting well-structured pages to avoiding costly legal pitfalls with domains and trademarks. You'll learn how to optimize your content for entities, protect your website's assets, and even navigate domain strategies that could impact your rankings. Plus, discover the truth about AI's role in evaluating links, domain values, and brand mentions.Whether you're a beginner looking to rank your website #1 or a seasoned pro seeking to drive more organic traffic, this guide is packed with actionable advice tailored for today's SEO landscape. Don't let outdated practices hold you back—unlock the power of entity SEO to stay ahead of the curve.If you're ready to boost your search engine visibility and future-proof your strategies, hit that play button now! Don’t forget to like, subscribe, and share with your SEO or legal team. Together, let’s take your website to the top.#aiseo #googlemybusiness #digitalmarketing #localseostrategy #domainnameagechecker #localseo #keywordresearch #semanticseo #seoentity #contentmarketingCHAPTERS:00:00 - Intro01:24 - How Did Bill Get Into SEO?06:27 - What Technical SEO Principle Hasn't Changed?09:49 - What Are the Legal Issues in SEO: Domains and Trademarks?19:30 - Who Truly Owns the SEO?25:00 - Why Is FTX Suing Neil Patel?33:13 - Why Is Domain Age and History Important for SEO?45:23 - Is an Expired Domain Worth Acquiring for SEO?51:09 - Does Domain Extension Really Matter?57:30 - What Are the Current Trends and Google Updates?01:01:50 - How Do You Implement Entity SEO?01:03:31 - How Will AI Affect Domain Values and Link Profiles?01:07:30 - Closing Off