TellyCast: The content industry podcast

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TellyCast: The content industry podcast

Justin Crosby

238 episodes

3 days ago

This week on TellyCast, Justin Crosby sits down with Taf Makopa, founder of Mako Studios and one of the most exciting new forces in digital production. Taf reveals his first slate of four brand-funded shows with BoohooMan — including Are You Even Real?, a dating series hosted by UK rap icon Chip, and Luke Comes Home, a Luke Littler documentary featuring Angry Ginge. In this candid conversation, Taf unpacks why talent-first formats are the future, how brand-creator partnerships are evolving, a...

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Film Interviews

All content for TellyCast: The content industry podcast is the property of Justin Crosby and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

This week on TellyCast, Justin Crosby sits down with Taf Makopa, founder of Mako Studios and one of the most exciting new forces in digital production. Taf reveals his first slate of four brand-funded shows with BoohooMan — including Are You Even Real?, a dating series hosted by UK rap icon Chip, and Luke Comes Home, a Luke Littler documentary featuring Angry Ginge. In this candid conversation, Taf unpacks why talent-first formats are the future, how brand-creator partnerships are evolving, a...

Show more...

Film Interviews

Episodes (20/238)

TellyCast: The content industry podcast

Inside Latin America’s Unscripted Boom – Live from Conecta

This week on TellyCast, Justin is reporting from Conecta Fiction & Entertainment in Cuenca, Spain — the heart of Hispanic TV content innovation. He’s joined by two of Banijay’s top executives shaping the future of unscripted in Latin America: Frank Scheuermann, Chief Content Officer of Endemol Shine Boomdog, and Marie Leguizamo, Managing Director of Banijay Mexico and US Hispanic. Frank unpacks why long-running formats are dominating in Mexico, the rise of celebrity-led content, and how d...

4 days ago

27 minutes

TellyCast: The content industry podcast

Inside the First TellyCast Digital Video Awards | Highlights, Winners & Red Carpet Reactions

The TellyCast Digital Video Awards have arrived! In this special episode, we bring you all the highlights from the first-ever awards show dedicated to the social video and digital-first industry, held at The Londoner Hotel in London’s Leicester Square. Hosted by Max Fosh, the night celebrated the creators, producers, studios and platforms redefining what video content means in the digital age. Hear from winners including Channel 4.0, Footasylum, Spud Gun Studios, Sidemen Entertainment, and Wo...

1 week ago

29 minutes

TellyCast: The content industry podcast

How Hearst Networks UK Is Building a Scalable Social Video Strategy

Sam Pearson, Digital Commissioning Editor at Hearst Networks UK, joins Justin Crosby to reveal how the broadcaster is reshaping its digital-first strategy across platforms like YouTube, Facebook, TikTok and AVOD. From breakout social formats like History Crush and Unbreakable to monetising archive content and launching purposeful true crime programming, Hearst is evolving with the audience. We go behind the scenes on the company’s commissioning strategy, platform experimentation, and what suc...

2 weeks ago

52 minutes

TellyCast: The content industry podcast

Max Fosh: Building a Creator Business (Without Chasing TV Deals)

He’s the YouTube creator who trained a horse to bet on racing and tricked Heathrow passengers with a fake “Welcome to Luton” sign — now Max Fosh joins TellyCast to reveal how he’s built a global creator business rooted in originality, lean production, and long-form storytelling. In this week’s episode, Max shares the inside story of his rise from Facebook vlogger to international touring comedian and digital video pioneer. He explains how he approaches YouTube strategy, why branded stunts wor...

3 weeks ago

51 minutes

TellyCast: The content industry podcast

Inside MTV’s Digital-First Strategy with Amie Parker-Williams

This week on TellyCast, Justin Crosby is joined by Amie Parker-Williams, Director of Commissioning & Production at MTV Entertainment Group International. Amie shares how MTV and Comedy Central are evolving their commissioning models to embrace a bold digital-first approach. She breaks down how her team balances in-house production with collaborations with indies, the importance of commissioning content that tackles social issues head-on, and why authenticity and flexibility are key ...

1 month ago

26 minutes

TellyCast: The content industry podcast

Rebuilding from the Brink: Danny Fenton on Reinventing Zig Zag and the Future of TV

In this powerful episode of TellyCast, host Justin Crosby sits down with Danny Fenton, CEO and founder of Zig Zag, to discuss the turbulent journey his company has faced over the past 12 months. From insolvency to reinvention, Danny opens up about the personal and professional challenges of leading an independent production company through financial crisis, the impact of industry upheavals, and the lessons he’s learned along the way. Discover how Zig Zag 2.0 is navigating the changing landsca...

1 month ago

43 minutes

TellyCast: The content industry podcast

How to Work with Digital Commissioners and Succeed in Social Video | Live from TellyCast How to Make Money in Digital

Top digital commissioners from MTV, Channel 4, and A+E Networks reveal exactly what they’re looking for - and what they’re not - when commissioning social video content. Recorded live at the TellyCast How to Make Money in Digital event, this expert panel explores How to Work with Digital Commissioners and What They Want. Featuring Amie Parker-Williams (MTV and Comedy Central), Sam Pearson (Hearst Networks), Evie Buckley (Channel 4.0), and Joe Churchill (Channel 4 Branded Entertainment), the s...

1 month ago

39 minutes

TellyCast: The content industry podcast

Inside Channel 4.0: Evie Buckley on Digital Commissioning and Creator Culture

This week on TellyCast, Justin Crosby is joined by Channel 4’s Digital Commissioning Editor and Channel 4.0 lead, Evie Buckley. In a wide-ranging and insightful chat, Evie reveals her latest exclusive digital commissions, shares her evolving commissioning strategy, and explains how data, talent, and creator-first thinking are transforming Channel 4’s approach to digital content. They also explore how traditional producers can break into digital, what makes a pitch stand out, and why cre...

2 months ago

37 minutes

TellyCast: The content industry podcast

The Future of AI in TV Production with Particle 6's Eline Van Der Velden

This week on TellyCast, Justin Crosby is joined by Elene Van der Velden, founder and CEO of Particle 6 – an AI-first production company shaking up the world of digital video. With a background in both physics and performance, Elene shares how her unique career path has shaped Particle 6’s groundbreaking approach to content creation using artificial intelligence. From slashing production costs by 60% to creating AI-generated scripted content and short-form dramas, Eline reveals how she and her...

2 months ago

34 minutes

TellyCast: The content industry podcast

Zoo 55's Martin Trickey

In this episode of TellyCast, Justin Crosby sits down with Martin Trickey, Managing Director of Zoo 55, ITV Studios’ digital-first division. With a career spanning social, gaming, and streaming, Martin shares his insights into how audience behaviour is shifting, what’s driving the rise of FAST channels, and why major studios are fully embracing YouTube. He also reveals Zoo 55’s vision for ITV Studios’ vast content library, how they’re balancing legacy brands with new digital opportunities, an...

3 months ago

39 minutes

TellyCast: The content industry podcast

Dom Joly on 25 Years of Trigger Happy TV

Buy tickets to the TellyCast How to Make Money in Digital event Trigger Happy TV became a cultural phenomenon when it hit screens 25 years ago, introducing a new style of anarchic, surreal hidden-camera comedy that still resonates today. In this special episode of TellyCast, Dom Joly joins Justin Crosby to look back at the madness of making the show, the secrets behind its success, and why you can’t make comedy by committee. With Trigger Happy TV hitting the road for the first time ever, Dom ...

3 months ago

47 minutes

TellyCast: The content industry podcast

ITV Studios London Screenings Special

This week, we get an inside look at ITV Studios’ biggest event of the year at London Screenings, where global buyers gather to shop for the TV hits of the future. In this special episode, Justin speaks to ITV Studios executives Ruth Berry, Julian Bellamy, Cecilie Olsen and Kate Barnes about the company’s latest formats, dramas, and unscripted shows, including high-profile titles like Cold Water, Code of Silence, and The Guest. From the 70th anniversary of ITV to the rise of digital-firs...

3 months ago

1 hour 16 minutes

TellyCast: The content industry podcast

TheSoul Publishing's Victor Potrel

In this episode of TellyCast, host Justin Crosby sits down with Victor Potrol, SVP of Partnerships & Creator Services at TheSoul Publishing, one of the biggest players in digital-first content. With billions of views across YouTube, Facebook, Instagram, and TikTok, TheSoul Publishing has mastered audience engagement at scale. Victor shares insights into the company’s growth strategy, platform adaptability, and monetisation in an evolving digital ecosystem. They discuss the impact of AI on...

3 months ago

43 minutes

TellyCast: The content industry podcast

Is the UK's TV Commissioning System Still Fit for Purpose? | TellyCast Podcast

In this episode of TellyCast, host Justin Crosby dives into one of the biggest debates in the industry—does the UK’s TV commissioning system still work in 2025, or is it time for a major reset? Joining Justin is Ed Sayer, former commissioner-turned-producer, who shares his unique perspective from both sides of the fence. He discusses the challenges producers face, the realities of commissioning, and whether commissioners are unfairly criticised. From the infamous “commissioning hell” to issue...

4 months ago

47 minutes

TellyCast: The content industry podcast

Platforms for Growth; TikTok, Snapchat & Twitch | TellyCast Digital Content Forum

An exclusive look into the latest developments and opportunities on TikTok, Twitch, and Snapchat with this panel discussion from the TellyCast Digital Content Forum, recorded live at BFI Southbank on 7 November 2024. Moderated by Deadline's Stewart Clarke and featuring Ed Lindeman from TikTok, Josh Bloom from Twitch, and Lucy Luke from Snapchat, this session dives into how these platforms are evolving and the strategies media publishers and creators can use to succeed in the digi...

4 months ago

34 minutes

TellyCast: The content industry podcast

Channel 4's Matt Risley | TellyCast podcast

In this episode of TellyCast, Justin Crosby sits down with Matt Risley, Managing Director of 4Studio at Channel 4, to explore the broadcaster’s digital-first strategy. Matt shares insights into how Channel 4 is leveraging platforms like YouTube to reach new audiences, the importance of data-led content strategies, and the evolution of digital originals such as the hit brand 4.0.From balancing brand identity across multiple platforms to the role of social-first commissioning and the monetisati...

4 months ago

29 minutes

TellyCast: The content industry podcast

Sweating the Small (Big!) Stuff - TellyCast Digital Content Forum Panel

Join us for this panel session from the TellyCast Digital Content Forum, titled “Sweating the Small (Big) Stuff ”. Moderated by Annabel McCleod from Love Productions, this session features leading experts in digital content: Anna-Lee Bridgstock from Jungle Creations, Victor Bengtsson from The Sidemen, and Graham Swallow from Little Dot Studios. Together, they discuss how to grow and monetise digital-first content, optimise audience engagement using data and AI, and crack the YouTube al...

5 months ago

27 minutes

TellyCast: The content industry podcast

The Traitors Controversy & AI’s Revolution in TV

In this special two-part episode of TellyCast, we dive into two pivotal discussions shaping the TV industry in 2025. In Part 1, veteran Scottish TV director and Directors UK board member Peter Strachan joins Justin Crosby to uncover the controversy surrounding BBC’s hit show The Traitors. Strachan raises serious concerns about whether the production truly delivers on Ofcom’s out-of-London rules, exploring issues of cultural bias, local talent opportunities, and Scotland’s role in the UK produ...

5 months ago

1 hour 2 minutes

TellyCast: The content industry podcast

TellyCast: Best of 2024 – Iconic Guests, Major Moments & Industry Insights | TellyCast Podcast

In our final episode of the year, join us as we reflect on the best moments of TellyCast in 2024. Featuring exclusive interviews with Guns N’ Roses legend Slash, Joe Sugg, Billy Boyd, Dominic Monaghan, Omid Djalili, Jane Root, Evan Shapiro, Patrick Spence, and many more, this episode takes you behind the scenes of some of the year’s most talked-about productions. From blockbuster TV drama “The Crow Girl” to industry game-changers, discover stories, insights, and the moments that defined the c...

6 months ago

1 hour 24 minutes

TellyCast: The content industry podcast

Why Spain is the New Hotspot for Global Productions: Insights from ICEX and Palma Pictures | TellyCast Podcast

This special Shooting in Spain episode of TellyCast explores why Spain has become one of the most attractive destinations for international audiovisual productions. Justin Crosby is joined by Vanesa Álvarez, Foreign Direct Investment Projects Director at ICEX-Invest in Spain, and Eduardo Rodrigalvarez, Head of Locations & Supervising Location Manager at Palma Pictures. Vanesa shares how initiatives like the “Making It Easy for You” campaign, substantial tax incentives, and Spain’s audiovi...

6 months ago

30 minutes