This week’s TellyCast comes from Lisbon and the 2025 Web Summit, featuring three standout conversations from the frontline of social video. Engineering superstar and YouTube icon Colin Furze joins the show fresh from his packed session to discuss two decades of building one of the world’s biggest creator channels, the near-mythical underground tunnel project, his relationship with TV, and how he keeps millions of viewers hooked. Ahmed Fayed from Dose of Society shares the journey behind the f...
All content for TellyCast: The content industry podcast is the property of Justin Crosby and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
This week’s TellyCast comes from Lisbon and the 2025 Web Summit, featuring three standout conversations from the frontline of social video. Engineering superstar and YouTube icon Colin Furze joins the show fresh from his packed session to discuss two decades of building one of the world’s biggest creator channels, the near-mythical underground tunnel project, his relationship with TV, and how he keeps millions of viewers hooked. Ahmed Fayed from Dose of Society shares the journey behind the f...
5 Things Every Content Producer Needs To Know About Brand-funded Content
TellyCast: The content industry podcast
48 minutes
2 months ago
5 Things Every Content Producer Needs To Know About Brand-funded Content
Branded entertainment is booming - but how can producers really work with brands? In this TellyCast episode, Justin Crosby talks to brand funded content specialist Charlie Read, founder of Upstream, about the five things every content producer needs to know about brand-funded content. From understanding business outcomes and audience insight to building IP with brands, learning their language, and shifting from interruption to engagement, this episode is a practical guide to the fast-growing ...
TellyCast: The content industry podcast
This week’s TellyCast comes from Lisbon and the 2025 Web Summit, featuring three standout conversations from the frontline of social video. Engineering superstar and YouTube icon Colin Furze joins the show fresh from his packed session to discuss two decades of building one of the world’s biggest creator channels, the near-mythical underground tunnel project, his relationship with TV, and how he keeps millions of viewers hooked. Ahmed Fayed from Dose of Society shares the journey behind the f...
