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Spamming Zero
Flip
67 episodes
8 months ago

Ever slam zero to get past a shitty customer service robot? What’s with that? We’re a couple of outsiders turned insiders relaying findings from the frontlines and unpacking what it all really means. We talk with some of the most brilliant minds across industries to bring listeners insights, laughs, and a whole lot more. 

Flip CEO Brian Schiff and CMO James Gilbert chat with seriously brilliant (and kickass) guest-experts to relay frontline findings around the bridge between tech and the human touch.

From moments of experience that make an impact—across technology, brands, and industries—to the cultural moments that change us as people, no topic is off the table.

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Management
Technology,
Business,
Marketing
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All content for Spamming Zero is the property of Flip and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Ever slam zero to get past a shitty customer service robot? What’s with that? We’re a couple of outsiders turned insiders relaying findings from the frontlines and unpacking what it all really means. We talk with some of the most brilliant minds across industries to bring listeners insights, laughs, and a whole lot more. 

Flip CEO Brian Schiff and CMO James Gilbert chat with seriously brilliant (and kickass) guest-experts to relay frontline findings around the bridge between tech and the human touch.

From moments of experience that make an impact—across technology, brands, and industries—to the cultural moments that change us as people, no topic is off the table.

Show more...
Management
Technology,
Business,
Marketing
Episodes (20/67)
Spamming Zero
Episode 67: Mike Vroom on Balancing AI and Human Touch in Customer Service

We’re hearing a lot these days about finding “that perfect balance” when it comes to AI and humans… and it’s for good reason! We’re at a crossroads of sorts, and it pays to be especially mindful about our strategies moving forward.

It’s something Mike Vroom, Senior Director of Customer Service at UNTUCKIT (and beloved Flip customer ;)) has some great insights around. He shares those - this week, on Flip CX’s Spamming Zero podcast. 

What’s Covered? 

  • The Importance of Human Interaction in the AI Era
  • Potential Pitfalls of Over-relying on AI
  • Finding Balance of Online and Brick-and-Mortar Shopping
  • The Human Element in Customer Service
  • The Need for Human Management in Tech Adoption
  • The Essence of a Brand Beyond Commodities
  • And more 

NOTE: This fantastic conversation will be the last episode of SZ you’ll see for a while, as we’re pausing the show for now. We’ve LOVED being able to bring you weekly insights from the best in the biz, and are looking forward to the possibility of season 2… Stay tuned! 


To check out any and all of our 67 episodes - listen, rate, and subscribe on YouTube,  Casted, Apple Podcast, or Google podcasts.

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2 years ago
26 minutes

Spamming Zero
Episode 66: Zowie's Vision - Transforming Customer Service With AI

AI’s evolution is set to warp speed these days, with piles of possibilities for transforming customer service. The trick? Keeping all those AI trends balanced with the timeless power of the human touch. 

It’s something Maciek Ciolek, CPTO and Co-Founder of Zowie, has some incredible insights around. And he graciously shares them - this week, on Flip CX’s Spamming Zero Podcast. 

What’s Covered?

  • Maciek’s Take on E-Comm’s Growth and Transformation
  • AI's Potential in Personalized Shopping
  • Human Touch: Irreplaceable in E-commerce
  • The Role of AI Beyond Customer Service
  • The Declining Relevance of FAQs
  • The Power of Self-Learning
  • And more 

Ready for more fantastic Spamming Zero conversations ahead? Listen, rate, and subscribe on YouTube,  Casted, Apple Podcast, or Google podcasts.

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2 years ago
25 minutes

Spamming Zero
Episode 65: Zoovu's Vision - Guiding E-Commerce Choices

Gotta’ say - we’re pretty lucky to get to chat with some of the most brilliant folks from around the globe here on Spamming Zero. 

This week, that’s Lamees Butt - SVP of Global Alliances and Channels at Zoovu. She brings some fresh perspective on the keys to success in E-Comm, and we’re super excited to share it with you. 

What’s Covered? 

  • The Power of Connected Customer Experiences
  • E-Commerce Evolution: Beyond B2C
  • AI’s Role in Enhancing Customer Centricity
  • The Challenge of Online Product Selection
  • The Central Role of Emotion in Customer Experience
  • Evolution of AI in Business
  • The Hybrid Shopping Experience
  • And more 

Ready for more fantastic Spamming Zero conversations ahead? Listen, rate, and subscribe on YouTube,  Casted, Apple Podcast, or Google podcasts.

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2 years ago
41 minutes

Spamming Zero
Episode 64: Tailoring Sales Messages - Beyond Copying Success, With Chris Wallace

Truth: Frontline Workers are the heart of an organization. And y’all - they know a thing or two about what your customers are saying. 

So, it makes sense to both listen to them and to focus on helping them succeed in whatever ways possible. Right? 

It’s something that Chris Wallace, Co-Founder + President at InnerView Group, knows a thing or two about. And he graciously shares his insights. This week, on Flip CX’s Spamming Zero podcast. 

What’s Covered? 

  • The importance of storytelling in sales
  • The role of AI in feedback analysis
  • The power of frontline insights 
  • Encouraging innovation among frontline teams 
  • Authentic messaging 
  • And more 

Ready for more fantastic Spamming Zero conversations ahead? Listen, rate, and subscribe on YouTube,  Casted, Apple Podcast, or Google podcasts.

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2 years ago
32 minutes

Spamming Zero
Episode 63: Inside DREAMLABS - A Conversation With Blake Pinsker & Torii Rowe

This week’s ep is all about branding. And, right now there’s no 2 better brains to pick on the subject than Blake Pinsker & Torii Rowe - the power partnership behind DREAMLABS. Take in their top tips - this week, on Flip CX's Spamming Zero podcast.

What’s Covered? 

  • The power of a data-driven partnership
  • A peek into DREAMLABS’ playbook 
  • Helping brands do more with less 
  • AI: The new age copywriter and animator
  • The larger impact of AI on creative processes
  • Shopify's sidekick: A game-changer for E-Commerce?
  • And a whole lot more 


Ready for more fantastic Spamming Zero conversations ahead? Listen, rate, and subscribe on YouTube,  Casted, Apple Podcast, or Google podcasts.

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2 years ago
48 minutes

Spamming Zero
Episode 62: Driving Repeat Purchases - Tapcart's Strategy, With Neal Goyal

Let’s talk retention strategy. When it comes to bringing customers back again (and again and again), what exactly is the secret? 

Neal Goyal, Enterprise Team Lead at Tapcart, has some thoughts on that. And he generously shares them - this week, on Flip CX’s Spamming Zero podcast. 

What’s Covered? 

  • How Tapcart approaches and refines their retention strategy 
  • The essence of community-driven solutions
  • The importance of member interactions over tools
  • The role of good customer experience in establishing a community's foundation
  • The potential pitfalls of new technology
  • The importance of understanding the broader tech ecosystem
  • The need for human management, even with advanced AI tools
  • And more


Ready for more fantastic Spamming Zero conversations ahead? Listen, rate, and subscribe on YouTube,  Casted, Apple Podcast, or Google podcasts.

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2 years ago
52 minutes

Spamming Zero
Episode 61: If You Build It They Will Come - Establishing A Marketplace Presence As An Ecomm Brand

Blink, and the world of E-Comm has evolved. Marketplaces have emerged as a transformative force - something Industry Leader Joanna McKenna has some fantastic insights around. She shares them this week, on Flip CX’s Spamming Zero podcast. 

What’s Covered?

  • The challenges E-Commerce companies face when deciding to branch out into marketplaces
  • The potential of marketplaces in E-Commerce
  • The evolution of E-Commerce and the role of traditional retail
  • The importance of evaluating channel strategy and considering multiple marketplaces to reach a broader consumer base
  • What it takes to stand out in large marketplaces
  • And more 


Ready for more fantastic Spamming Zero conversations ahead? Listen, rate, and subscribe on YouTube,  Casted, Apple Podcast, or Google podcasts.

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2 years ago
43 minutes

Spamming Zero
Episode 60: Bridging the Human-Digital Divide, With PRSONAS' Chuck Rinker

We’re officially at episode 60 of Spamming Zero! (cue the disco ball ;)) 

So, we brought in extra special guest Chuck Rinker of PRSONAS, who dropped incredible insights around some of our favorite topics. Namely:

  • The intersection of human and digital communication
  • The power of emotional connection in brand intimacy
  • Self-expression through avatars
  • And so much more 

Seriously one of our favorite conversations so far, and we’re so flippin’ excited to share it with you. 

Ready for more fantastic Spamming Zero conversations ahead? Listen, rate, and subscribe on YouTube,  Casted, Apple Podcast, or Google podcasts.

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2 years ago
43 minutes

Spamming Zero
Episode 59: The 1st Ever Back To The Customer (B2C) Awards - Why The Flip You Should Nominate

We interrupt your regularly scheduled Spamming Zero content to bring you… something a little different :) 

James Gilbert, podcast host and CMO at Flip CX shares some of the exciting details of the first ever Back To The Customer (B2C) Awards - currently underway.

Hosted by Flip—in partnership with Kustomer and Aircall—these Awards are all about recognizing, celebrating, and rewarding (like…for real) the best of CX in DTC & E-Commerce. Our 6 esteemed Judges will award the best in 3 categories: 

  1. Top CX Leaders 
  2. Frontline MVPs, and 
  3. Best Brands 

It’s free, there’s no limit on how many individuals and brands you can submit, and nominations are being accepted NOW.  So, listen in for details, or just visit https://www.backtothecustomerawards.com to nominate the  incredible CX folks in your network.

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2 years ago
6 minutes

Spamming Zero
Episode 58: Humanizing The Internet With Empathetic AI - A Chat With Siena AI’s Lisa Popovici

When you think of AI, “empathy” might not be the first word that pops into your head. Our guest this week is on a mission to change that. 

Lisa Popovici is Co-founder and CMO at Siena AI, and a huge believer in the combined power of humans and AI. She shares some fantastic insights—and a whole lot of actionable advice—on Episode 58 of Flip CX’s Spamming Zero podcast. 

What’s Covered? 

  • A bit about Lisa’s background 
  • Siena AI’s what, why, and how - in a nutshell 
  • Humanizing the Internet: the 3 innovations brands should be adopting 
  • AI’s role in helping humans reach their potential
  • How Siena AI addresses fear around automation 
  • Flip, Marry, Kill - CX Style
  • A small experience that left a big impression on Lisa
  • And more 

Ready for more fantastic Spamming Zero conversations ahead? Listen, rate, and subscribe on YouTube,  Casted, Apple Podcast, or Google podcasts.

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2 years ago
34 minutes

Spamming Zero
Episode 57: It’s An Art - Leadership & Collaboration, With Inkbox’s Bret Simpson

Successful collaboration can sometimes feel like an impossibility… especially so when there are HUGE changes happening in an organization. 

So, when we come across a leader who’s doing it—and doing it really well—we pick their brain.

Bret Simpson, Director of Strategic Initiatives at Inkbox, is one such person. And we’re so glad he agreed to share his insights this week - on Flip CX’s Spamming Zero podcast. 

What’s Covered? 

  • Bret’s background (including his current guilty pleasure) 
  • High-level POV: How Inkbox approaches collaboration
  • The Andon Cord method & why Bret believes in it 
  • The key to cross-functional communication 
  • Our expert’s outline for their weekly Scrum meeting 
  • Lessons learned in Inkbox’s new collaboration with Walmart 
  • Keeping audience front of mind 
  • Flip, Marry, Kill: E-Comm style
  • An experience that wowed Bret
  • And more 


Ready for more fantastic Spamming Zero conversations ahead? Listen, rate, and subscribe on YouTube,  Casted, Apple Podcast, or Google podcasts.

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2 years ago
54 minutes

Spamming Zero
Episode 56: Evolving Generative AI – The Governance & Ethical Side, With Simplr’s Daniel Rodriguez

The world of Generative AI is crazy exciting—yes— and also… just plain crazy.

SO much evolution happening right now! We’d be pretty surprised if your brand's NOT concerned about the security and ethics around it.

Which is why we’re talking all about it with Daniel Rodriguez, CMO at Simplr and our guest this week. On Flip CX’s Spamming Zero Podcast. 

What’s Covered? 

  • A bit about Simplr
  • The happy medium between AI and human
  • What brands need to be keeping top of mind
  • The 3 must-haves in order to trust the  Generative AI you put in front of customers
  • Some fascinating use cases 
  • Flip, Marry, Kill - CX style
  • The #1 thing to stop doing to your customers
  • And more 

Ready for more fantastic Spamming Zero conversations ahead? Listen, rate, and subscribe on YouTube,  Casted, Apple Podcast, or Google podcasts.

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2 years ago
52 minutes

Spamming Zero
Episode 55: From Skating Pro To CX Star - Princess Polly’s Alex Collis On Creating Spectacular Experiences

What do pro figure-skating and customer experience have in common? A lot, actually. 

Just ask Alex Collis, Senior Director of Operations at Princess Polly - one of the fastest growing E-Comm brands in the world.

Alex has incorporated her unique (and ridiculously impressive) background into her current CX role, and she shares a whole lot of spectacular advice for others in the space. This week, on Flip CX’s Spamming Zero Podcast. 

What’s Covered? 

  • Alex’s background in professional ice-skating & what it’s taught her
  • Challenges in shifting careers + how Alex conquered them 
  • Biggest contributors to Princess Polly’s extraordinary growth 
  • Walking the line between giving your customers what they want & remaining profitable 
  • Alex’s top piece of advice for other E-Comm brands 
  • Flip, Marry, Kill - CX Style 
  • What’s next for Alex? 
  • An experience that floored our guest 
  • And more 

Ready for more fantastic Spamming Zero conversations ahead? Listen, rate, and subscribe on YouTube,  Casted, Apple Podcast, or Google podcasts.

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2 years ago
52 minutes

Spamming Zero
Episode 54: Breaking Down Language Barriers To Create Better Customer Experience, With Connor McComb Of SSENSE

Words matter. 

It's not news to anyone, but our language, our delivery, the tools we use to communicate - all of that has a LOT of power when it comes to building (or destroying) trust with customers. 

It’s something that Connor McComb, Team Leader of CX @ SSENSE, is incredibly passionate about. And he shares some brilliant advice around it - this week, on Flip CX’s Spamming Zero Podcast. 

What’s Covered? 


  • Connor’s background and why he’s so passionate about breaking down language barriers in CX
  • Our expert’s hot take on AI and its role in all this
  • Top 3 mistakes orgs make around language + how to avoid them
  • Best ways to incorporate language consistency across the entire org
  • The gap between the macro and the true human response 
  • Flip, Marry, Kill - the customer experience edition
  • Simplifying language + examples of how SSENSE has succeeded in this 
  • An experience that has stuck with Connor (Hint: He’s also a moonlighting musician)
  • And more


Ready for more fantastic Spamming Zero conversations ahead? Listen, rate, and subscribe on YouTube,  Casted, Apple Podcast, or Google podcasts.

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2 years ago
59 minutes

Spamming Zero
Episode 53: Update Your Email & SMS Playbook With Sendlane’s Jimmy Kim

You pride yourself on keeping up to date with the latest and greatest, so riddle me this: Why are you still using the playbook for Email & SMS from 10-20 years ago? 

It’s a question Sendlane’s CEO & Founder Jimmy Kim is pretty passionate about. And he offers some great advice on how you can implement the best of today’s strategies - this week, on Flip CX’s Spamming Zero Podcast. 

What’s Covered? 

  • Jimmy’s primary source of inspiration 
  • Innovative strategies from some of Sendlane’s customers 
  • Some of the issues with the current approach to Email & SMS 
  • What’s killing your marketing efforts & how you can fix that
  • The evolution of email + how to avoid spam traps and blacklists 
  • Getting rid of the tech stack
  • One of Jimmy’s most memorable brand experiences 
  • And more 


Ready for more fantastic Spamming Zero conversations ahead? Listen, rate, and subscribe on YouTube,  Casted, Apple Podcast, or Google podcasts.

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2 years ago
42 minutes

Spamming Zero
Episode 52: Live Or Let Die - The Role Of The Phone Channel Today With 3Z’s Zach Gentry

Let’s dive right in and address the elephant in the call center… 

Is the phone channel dying? 

Director of CX at 3Z Brands Zach Gentry has mixed thoughts on the subject, and he provides some pretty fantastic food for thought. This week, on Flip CX’s Spamming Zero Podcast. 


What’s Covered? 

  • A bit about Zach’s background in retail
  • Why our expert isn’t a huge fan of the phone 
  • Top suggestions for improving phone as a channel 
  • Predictions on where phone—and automation around it—are headed 
  • Accessibility for all customers 
  • Creating more empathy in your CX 
  • Examples of brands who are balancing their channels beautifully 
  • And more


Ready for more fantastic Spamming Zero conversations ahead? Listen, rate, and subscribe on YouTube,  Casted, Apple Podcast, or Google podcasts.

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2 years ago
46 minutes

Spamming Zero
Episode 51: How To Conquer Communications In Marketing Operations - With Tegrita’s Brandi Starr

There’s no doubt about it… Streamlined, clear, effective communications in Marketing Ops is an ART.

Full stop. 

So, it only made sense that we track down a true artist on the subject to share her brilliant know-how with our listeners.  

Brandi Starr is COO at Tegrita, Podcast Host of Revenue Rehab, an International Best-Selling Author, and our honored guest this week on Spamming Zero. 


What’s Covered?

  • A bit about Brandi’s 23 years in digital marketing 
  • The right infrastructure to successfully communicate with customers 
  • How to tackle the issues when technologies are NOT communicating 
  • Identifying vendors with the right “stickiness”
  • What B2B and DTC can learn from each other
  • VOC & Managing customer expectations in a streamlined journey 
  • Non-negotiable: having cross departmental buy in 
  • How our expert incorporates journey mapping 
  • And more 


Ready for more fantastic Spamming Zero conversations ahead? Listen, rate, and subscribe on YouTube,  Casted, Apple Podcast, or Google podcasts.

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2 years ago
43 minutes

Spamming Zero
Episode 50: That's Hot - Sustainability, Solid CX, & The Future Of Fashion with Yevgeniya (YAY) Yushkova

It’s our 50th episode of Spamming Zero, so we figured we'd make a statement - a fashion statement, that is ;) 

Thrilled to have Yevgeniya (YAY) Yushkova, Founder of Yushkova Design Inc. and guest-host Kristina Keene on to talk top tips for fashion brands, sustainability, longevity, and so much more. This week, on Spamming Zero. 


What’s Covered? 

  • A bit about YAY’s background
  • Fashion brands that are doing phenomenal work today
  • The importance of sustainability (and who is nailing this)
  • The inspiration behind some of YAY’s collections
  • Top tips for E-Commerce brands who want to be timeless
  • Channeling creativity into your CX
  • Providing a more personal touch to the shopping experience 
  • YAY’s thoughts on influencer marketing 
  • And more 


Ready for more fantastic Spamming Zero conversations ahead? Listen, rate, and subscribe on YouTube,  Casted, Apple Podcast, or Google podcasts.

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2 years ago
49 minutes

Spamming Zero
Episode 49: How To Avoid the “One Size Fits All” Mindset, with OneSkin’s Jessica-Rose Garcia

Man, there’s a lot of noise out there right now! When it comes to your CX strategy, it can be overwhelming to know what’s best for YOUR brand - and following the crowd is oh so tempting…

Resist! At least, that’s what OneSkin’s Customer Experience and Support Manager Jessica-Rose Garcia passionately suggests. She joins us to talk CX, automation, employee training, and more. This week, on Flip CX’s Spamming Zero. 


What’s Covered? 

  • A bit about Jessica’s background in CX
  • Her hot take around automation and AI
  • Finding solutions for YOUR org’s particular pain points
  • Our guest’s thoughts re phone as a channel
  • The importance of keeping accessibility in mind 
  • Flip, Marry, Kill - CX style 
  • Personal experiences that have wowed Jessica
  • And more 


Ready for more fantastic Spamming Zero conversations ahead? Listen, rate, and subscribe on YouTube,  Casted, Apple Podcast, or Google podcasts.

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2 years ago
37 minutes

Spamming Zero
Episode 48: Ecomm, Automation, and The World of Music Production - with Darren Vader

Here on Spamming Zero, we’re all about the power of perspective and unique experience. And that’s precisely what you’ll get in this week’s episode, with Darren Vader. 

Not only is Darren Founder of The Christmas Light Emporium (and a master of incorporating automation to streamline his business), but he’s also a music producer with fascinating insights to share. And you might be surprised how very much Ecomm and the world of music production have in common. 


What’s Covered? 

  • Darren’s unique background 
  • Top tips for other small biz Ecomm brands 
  • Advice for those who are hesitant about automation 
  • CX lens: working with music artists with particular tastes 
  • Successfully meshing two worlds - being an artist & working with artists 
  • Songwriting challenges - and who Darren believes are the all-time best 
  • Thoughts on artists like Taylor Swift, Adam Levine, Ryan Tedder, Sharron Vaughn 
  • An Everest experience that changed Darren’s life 
  • And more 


Ready for more fantastic Spamming Zero conversations ahead? Listen, rate, and subscribe on YouTube,  Casted, Apple Podcast, or Google podcasts.

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2 years ago
37 minutes

Spamming Zero

Ever slam zero to get past a shitty customer service robot? What’s with that? We’re a couple of outsiders turned insiders relaying findings from the frontlines and unpacking what it all really means. We talk with some of the most brilliant minds across industries to bring listeners insights, laughs, and a whole lot more. 

Flip CEO Brian Schiff and CMO James Gilbert chat with seriously brilliant (and kickass) guest-experts to relay frontline findings around the bridge between tech and the human touch.

From moments of experience that make an impact—across technology, brands, and industries—to the cultural moments that change us as people, no topic is off the table.