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Nurse Recruitment Secrets
Nurse Recruitment Experts (formerly Applichat Healthcare)
46 episodes
1 week ago
This podcast will help amplify your nurse hiring. Learn creative nurse recruitment strategies, best practices, and insight from industry experts. Boost applications, hires, and retention. Learn the Nurse Recruitment Secrets.
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All content for Nurse Recruitment Secrets is the property of Nurse Recruitment Experts (formerly Applichat Healthcare) and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
This podcast will help amplify your nurse hiring. Learn creative nurse recruitment strategies, best practices, and insight from industry experts. Boost applications, hires, and retention. Learn the Nurse Recruitment Secrets.
Show more...
Business
Episodes (20/46)
Nurse Recruitment Secrets
The "Big Beautiful Bill" and its Effects on Nurse Recruitment

President Trump’s “Big Beautiful Bill” - just passed - will change healthcare funding. Nurse recruitment won’t be spared. Join us to uncover how cuts, new investments, and policy shifts will reshape nurse recruiting strategies, staffing budgets, and nurse retention strategies nationwide. We’ll analyze real-world impacts, predict where nurse recruitment will thrive or struggle, and equip you with smart tactics to stay ahead.Learn. Analyze. Adapt. Don’t let this legislative wave catch your organization off guard! Learn how to adapt your nurse recruitment strategies on this webinar.

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4 months ago
17 minutes 27 seconds

Nurse Recruitment Secrets
5 ACTUAL AI Use Cases For Nurse Recruiters

Nurse recruitment is more competitive than ever. But the right AI tools can help you move faster, connect more deeply, and spend less time on admin.


Join Adam and Marbella the dog for this practical webinar on AI tools that empower nurse recruiters. We’ll cover how leading organizations are using AI to:

  • Streamline candidate sourcing and follow-ups

  • Personalize outreach at scale

  • Pinpoint top-performing job boards and channels

  • Benchmark compensation and boost offer acceptance

  • Save recruiter time while improving candidate experience


Whether you’re with a health system, staffing agency, or public sector program, you’ll leave this session with practical tools and strategies to recruit more effectively, while keeping the human touch at the center.


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4 months ago
27 minutes 47 seconds

Nurse Recruitment Secrets
Why Great Physician Recruitment Starts With Engagement

Today we’re digging into a topic that’s more urgent than ever: physician recruitment. But not the ‘post a job and hope for the best’ kind. We’re talking about real, intentional engagement, what actually draws physicians in before they ever click apply.

Because here’s the reality: 84% of physicians say they’re open to new opportunities, but only 11% are actively job hunting. That gap is where engagement matters.

Adam is joined by Kevin Kirkpatrick, Founder and Chief Talent Strategist of Avery Professional Group.

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5 months ago
30 minutes 56 seconds

Nurse Recruitment Secrets
CMS Changed the Rules. CNA Recruitment and Retention Just Got Harder

What do over 65 healthcare organizations, unions, and hospitals want CMS to know about the nursing home workforce crisis? In this episode of Nurse Recruitment Experts, Adam breaks down the key public comments on the proposed 2026 Medicare Skilled Nursing Facility (SNF) payment rule — and what they mean for Certified Nursing Assistants (CNAs), nurses, and the people trying to hire them.

We unpack 5 urgent takeaways about wages, staffing data, equity, and the growing disconnect between frontline care and federal policy. Listen in if you CNA Recruitment and Retention is important to you.

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5 months ago
17 minutes 37 seconds

Nurse Recruitment Secrets
Season 2 Announcement!

We’re back! Nurse Recruitment Experts returns for Season 2 — and this time, we’re going deeper.

In this short episode Adam shares what’s coming up this season: fresh data, frontline insights, and real-world strategies to help healthcare leaders recruit and retain the nursing staff they need.

Expect bold questions, honest answers, and a clear-eyed look at what it really takes to build a resilient nurse workforce in 2025 and beyond in:

  • AI implementation
  • Repsonding to government policy and funding changes
  • Nurse recruitment and retention strategies
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5 months ago
7 minutes 6 seconds

Nurse Recruitment Secrets
Growing A Healthcare Provider's Social Media Presence By 500%...Organically!

Most healthcare employers think that their online presence requires paid ads or expensive campaigns. Ange Cruz, incoming Director of Marketing at NRX, thinks differently. Ange led a digital transformation for Praxis Care, an international charity serving 1,400 people with intellectual/developmental disabilities. She, and her team, increased social media followers significantly over 3 years—without competitions or paid followers. Results included: +5000% Youtube subscribers +300% Instagram followers +600% Facebook followers She also helped ELG, a multi-lingual pediatric and family therapy provider, grow its digital presence through multi-lingual content.

Together, we cover:

  • Proven strategies to grow social media without a paid budget.
  • The power of consistent content creation.
  • How to create a multilingual digital strategy.
  • Actionable tips for boosting your healthcare organization's online presence.

FInd out more about Nurse Recruitment Experts’ non-job board sourcing methods! https://nurserecruitmentx.com/

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1 year ago
32 minutes 33 seconds

Nurse Recruitment Secrets
Does this AI interview nurses better than humans?

Sam is an AI smart voice solution that talks to job candidates in real time, on the phone. It collects information, screens, provides assessments, and gives you instant reports and job match scores. It's founder thinks it could interview nurses better than most recruiters. Let's put that to the test. Max Armbruster is CEO of Talkpush, a recruitment automation company. Oh this special webinar, he demonstrate how Sam works, and demonstrates emerging AI in healthcare recruitment.


Watch this conversation on YouTube at: https://www.youtube.com/watch?v=XqIZBTQAi-E

And find out more about Nurse Recruitment Experts’ non-job board sourcing methods! https://nurserecruitmentx.com/

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1 year ago
32 minutes 11 seconds

Nurse Recruitment Secrets
How ChristianaCare Expanded Virtual Nursing To 41% Of Beds To Lower Burnout

Over the past two years, ChristianaCare, based in Newark, Delaware, has increased the application of virtual nursing to 41% of its beds without hiring additional staff members.
The initial implementation of virtual nursing occurred in September 2022. By June 2023, the approach was operational in 17 units, encompassing 510 beds across ChristianaCare’s campuses in Newark and Wilmington, Delaware. By September 2024, the organization aims to integrate around 400 additional beds into the virtual nursing program, extending to various departments such as medical and surgical units, cardiac step-downs, oncology, and women's health and pediatrics.
Is ChristianaCare establishing a new model to combat the nursing shortage?
Join Adam Chambers, President of Nurse Recruitment Experts, as he analyzes how ChristianaCare did it, the pros and cons of the virtual approach, and how this technology could affect the nurse recruitment space.

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1 year ago
25 minutes 41 seconds

Nurse Recruitment Secrets
CNO Cuts Premium Labor By 48% And Helps Achieve A $100m Financial Turnaround

Most hospitals have accepted that extortionate labor costs and depressed margins are here to stay. Dr Vi-Anne Antrum, CNO of Cone Health, thinks otherwise. In collaboration with other Executives, she contributed to a $100m financial turnaround in Cone's 2023 fiscal year. Dr Antrum's achievements include a reduction in premium labor costs of 48% and shift incentives by almost 50% working with a cross-functional team. This episode covers: • Fundamentals to revenue growth and cost reduction. • Creative hiring strategies. • Why a focus on retention is as important as hiring. • How to focus on metrics that matter. • Dr Antrum's priorities for the year ahead.

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1 year ago
45 minutes 41 seconds

Nurse Recruitment Secrets
VP of Talent Acquisition Increased Hiring By 41% In 2023, Saved $14m+

In early 2023, Susan Burke was handed a goal to help reduce costs by hiring 320 RNs for Oregon-based PeaceHealth. While she and her team were able to increase their hiring by 41% and save the organization at least $14m+, there were also a number of valuable lessons along the way.


We’ll talk:

  • Tactics employed and lessons learned.
  • The process of transitioning to a revised goal (business consulting)
  • The impact of internal transfers (into and out of the location)
  • Full attrition
  • Retention strategies
  • Holistic workforce strategies.
  • Where the system is now.
  • Plans for 2024.

Watch this conversation on YouTube at

And find out more about Nurse Recruitment Experts’ non-job board sourcing methods! https://nurserecruitmentx.com/

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1 year ago
54 minutes 18 seconds

Nurse Recruitment Secrets
5 Lessons After Spending $1m On Nurse Recruitment Advertising

"If we hadn't spent all that money on Indeed I'd be a millionaire" Sharon said, taking a swig of the $12 Bogle Chardonnay.

It's not easy being a (laid off) hospital CHRO these days. Less when increased staffing costs dragged your employer into the red 4 consecutive quarters.

Healthcare Recruitment teams have a rough relationship with advertising. You don't have an in-house expert on staff; everyone ends up fishing in the same pond, using the same suppliers.

But I think it's time we celebrate the results over high price points. Effective nurse recruitment ads have the potential to generate a consistent flow of qualified candidates.

And they don't need to all come from Indeed or LinkedIn. I've identified $1m of our spend on nurse recruitment advertising. In the podcast I'll share our learnings:

• Offer, audience, message: there are but 3 content considerations

• Create a strategy, standard operating procedures, and specialized resources

• Best way to manage relationships with job boards, e.g. Indeed

• Engaging respondees: making money go beyond the first interaction

• Value category diversification over channel


Watch this conversation on YouTube at https://www.youtube.com/watch?v=AtkXZRM_llQ&ab_channel=NurseRecruitmentExperts

And find out more about Nurse Recruitment Experts’ non-job board sourcing methods! https://nurserecruitmentx.com/



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1 year ago
19 minutes 30 seconds

Nurse Recruitment Secrets
How To Recruit Nurses On A Budget: 3 Low Cost Strategies

Hospitals’ total costs rose by an average of 17.5% from 2019-2022. Labor spend rocketed even higher. Welcome to the era of tight margins in healthcare.

It's pertinent to ask, therefore, how to recruit nurses on budget? I've got a 3 low-cost strategies for you:

(1) Use data to optimize what you have.

(2) Maximize efficiency in your organization structure and team.

(3) Get clear on your identity, values, and culture.

Everyone loves a bargain. I think you'll enjoy these tips to enhance your nursing recruitment strategies, without breaking the bank.

Watch this conversation on YouTube at https://www.youtube.com/watch?v=hBIDRY0XhI4


And find out more about Nurse Recruitment Experts’ non-job board sourcing methods! https://nurserecruitmentx.com/ 



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1 year ago
16 minutes 21 seconds

Nurse Recruitment Secrets
International RN Hiring: Mukul Bakhshi, Chief Global Affairs Officer, CGFNS

Need nurses? The world's your oyster. The Bureau of Labor Statistics projects that there will be 203,200 openings for registered nurses each year through 2031, which includes nurse retirements and workforce exits.

Many healthcare leaders are building and enhancing their candidate pipeline in another way: international nurse recruitment. It's an area that can baffle some facilities, intersecting cultures, government policy, immigration trends, and local know-how.

So we're excited to be joined by Mukul Bakhshi, Chief Global Affairs Officer at CGFNS International, the world’s largest credentials evaluation organization for the nursing & allied health professions since 1977.

CGFNS helps foreign-educated healthcare professionals live and work in their country of choice by assessing and validating their academic and professional credentials.

Mukul's varied position includes managing relationships with government stakeholders, NGOs, and recruiters. He has previously served as Co-Interim CEO and Chief of Strategy and Government Affairs.

Together, we cover:

🔴 Market trends: Why do nurses come, and how can we attract more? The potential of internationally educated nurses: To what extent can they solve the nursing shortage? What are the shortcomings?

🔴 Advice on getting started for facilities: Should they use agencies or try going direct? What are the immigration procedures?

🔴 Ongoing challenges to recruiting international nurses: What are the barriers? New Green cards are currently frozen, why and for how long? Creating a great in-house welcome: How to retain international nurses?

🔴 Preparing nurses for credentialing: What's required of international candidates?

🔴 Emerging technologies improving the process: What should facilities keep an eye on?

Watch this webinar on video and find out more about Nurse Recruitment Experts’ non-job board sourcing methods: https://nurserecruitmentx.com/

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1 year ago
32 minutes 27 seconds

Nurse Recruitment Secrets
Chat GPT For Nurse Recruiting: 3 Uses

Generative AI is here to stay. It's the ability to create text or image content with a few prompts. For example - "write a job ad for this description, make it exciting and disruptive".

Chat GPT (and tools that integrate with it) presents an exciting opportunity to improve your nurse job advertisements, communicate with candidates, and improve interview show-ups.


Watch this conversation on YouTube at https://www.youtube.com/watch?v=ySemELmDvwA.


And find out more about Nurse Recruitment Experts’ non-job board sourcing methods! https://nurserecruitmentx.com/



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1 year ago
18 minutes 19 seconds

Nurse Recruitment Secrets
3 Experts Share Their Top Nurse Retention Strategies

Is the retention of skilled nurses on your mind? In today's dynamic healthcare environment, retention is more than a necessity - it's a strategic imperative. Recognizing the challenges nurses face and addressing them head-on is the key to building a resilient and committed nursing workforce.

On this episode, three nurse recruitment experts discuss the nurse retention strategies that have worked for them, and strategies they’re focusing on now and for the coming year.

Our speakers on this episode are:

  • Whitney Floyd, Regional Talent Engagement Manager, PAM Health
  • Molly Weaver, Founder of Sunflower Talent Strategies
  • Patrick Thiele, Chief Revenue Officer, Nurse Recruitment Experts

Listen in as we explore this critical issue and share steps you can take to reduce attrition and keep more of your nurses in your organization.

And:

  • As discussed in this episode, our "21 Cutting-Edge Nurse Recruitment Strategies 2023" blog post is here: https://nurserecruitmentx.com/blog/nurse-recruitment-strategies/
  • Learn more about Nurse Recruitment Experts’ boutique nurse recruitment service and non-job board sourcing methods at https://nurserecruitmentx.com/
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2 years ago
50 minutes 21 seconds

Nurse Recruitment Secrets
5 Pillars Of People Management With Jeff Lackey

Are you ready to gain valuable insights and 'light bulb' moments from over 40 interviews on leadership?

In this episode we interview Jeff Lackey, host of the "Growing Your Business With People" podcast. Jeff - former VP of TA at CVS Health shares his 5 key pillars on leading successful teams, as shared by his podcast guests.

Whether you're leading a hospital HR department, looking to optimize operations, or searching for strategies to boost retention and recruitment, this episode is tailored just for you.

Our healthcare-focused episode touches upon building and leading departments and teams, saving costs by optimizing internal operations and bringing processes in-house, choosing and getting the most out of vendors, retention strategies, and recruitment marketing know how.

Listen and embark on a journey of healthcare leadership excellence.

Learn more about Nurse Recruitment Experts’ boutique nurse recruitment service and non-job board sourcing methods at https://nurserecruitmentx.com/

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2 years ago
44 minutes 38 seconds

Nurse Recruitment Secrets
Nurse Recruitment Strategies For 2024 With Jennifer Di Sanza & Cynthia Johnson, McLaren Healthcare

Summer's over and ghouls are popping up in gardens across the country. As time passes quickly, it's essential for nurse recruitment teams to look ahead to 2024.

This episode covers the favored approaches to 2024 being implemented by leaders from 13-hospital, Michigan-based health system McLaren Healthcare.

Jennifer DiSanza, Talent Acquisition Director, and Cynthia Johnson, Recruitment Manager, share their insights, best practices, and real-world success stories, ensuring you're well-equipped to overcome the challenges of nurse recruitment in 2024 and beyond.


Learn more about Nurse Recruitment Experts’ non-job board sourcing methods at https://nurserecruitmentx.com/

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2 years ago
23 minutes 22 seconds

Nurse Recruitment Secrets
Thriving Through Healthcare Layoffs: Insights from Iqbal Atcha

Healthcare layoffs and reduction in force (RIF) announcements are popping up regularly. In fact, reports show that this continues to trend upward in 2023. These cuts have had a profound impact on frontline healthcare providers as well as the nurse Talent Acquisition and HR teams that remain. How can these employees continue to thrive in the midst of such changes?

On this podcast, we discuss this issue with our guest Iqbal Atcha. With nearly 30 years experience in healthcare and TA, Iqbal shares his observations and advice as a Career Consultant with Atcha International Consulting, host of The Healthcare and Higher Podcast, and President Elect of the National Association for Health Care Recruitment (NAHCR).

Hear our conversation with Iqbal about:
- The upward trend of layoffs/RIFs in healthcare.
- The impact these cuts have on the healthcare providers and nurse/healthcare TA teams who are left behind.
- Ideas for how to move forward in your role following cuts within your organization.
- How to find inspiration and stay grounded during turbulent times.


Watch this webinar on video and find out more about Nurse Recruitment Experts’ (NRX) non-job board sourcing methods at: https://nurserecruitmentx.com/podcast/thriving-through-healthcare-layoffs/

Check out NRX's “Nurse Retention Report 2023”: https://nurserecruitmentx.com/nurse-retention-report/

Search for Iqbal's "Healthcare and Higher" podcast on your app of choice or visit https://atchainternational.com/podcast-healthcare-and-higher/



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2 years ago
47 minutes 7 seconds

Nurse Recruitment Secrets
Nurse Recruitment Best Practices With Brandi Vines

Brandi Vines returns to share more of her creative nurse recruitment and retention strategies.

Brandi is a healthcare staffing heavyweight. She has over 15 years of leadership experience in the nation's largest providers of nurse staffing agencies, including Cross Country and AMN. Most recently Vice President at HealthTrust (HCA subsidiary), she was responsible for managing $100m+ revenue.

Listen in as Brandi and Adam discuss:

- Brandi's fundamental nurse recruitment practices.
- Her approach to sourcing nurses for hard (and even harder) to-fill positions.
- Brandi's advice to interview for success.
- Motivational guidance to elevate your career in nurse recruitment.
- Insights into the world of nurse staffing, and how you should interact with it.

Find out more about Nurse Recruitment Experts’ non-job board sourcing methods! Visit: https://nurserecruitmentx.com/

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2 years ago
29 minutes 58 seconds

Nurse Recruitment Secrets
Nurse Staffing Hacks With Brandi Vines

Most recently Vice President at HealthTrust (HCA Subsidiary), Brandi is a leading executive in Healthcare Staffing. She has over 15 years leadership in the nation's largest providers of Nurse staffing.

Listen in to hear Brandi's creative nurse recruitment and retention strategies.

You can also watch this conversation on YouTube at https://www.youtube.com/live/RJ9td0Q5eHQ?si=jpxmEU0EqaBqt17_

And find out more about Nurse Recruitment Experts’ non-job board sourcing methods! Visit https://nurserecruitmentx.com/

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2 years ago
16 minutes 57 seconds

Nurse Recruitment Secrets
This podcast will help amplify your nurse hiring. Learn creative nurse recruitment strategies, best practices, and insight from industry experts. Boost applications, hires, and retention. Learn the Nurse Recruitment Secrets.