In this episode of the Grow Business Podcast, Cory Mosley and Lon Graham continue the conversation on closing the year with intention—this time focusing on how Q4 strategy sets the stage for a record-breaking 2026.
From rethinking your offers to retooling your team, they break down the exact plays that business owners can run right now to build traction before the new year hits.
They dive into:
Performing a practical year-end SWOT
Updating your Ideal Customer Profile for 2026
Streamlining operations and automation before January
Refreshing brand messaging to match your growth goals
Building a simple January Launch Plan that delivers
Whether you're behind on planning or ready to scale, this episode delivers the blueprint to turn Q4 into your launchpad.
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In this episode of the Grow Business Podcast, Cory Mosley and Lon Graham explore how entrepreneurs can shift their Q4 mindset to finish the year strong—and start 2026 with serious momentum.
While many wind down, this conversation is for those ready to gear up. With real talk and practical strategies, they challenge business owners to close strong instead of coasting.
Inside the episode, they discuss how to:
Use the “Stop, Start, Continue” framework for performance review
Audit your Q4 marketing to re-engage dormant customers
Launch a 72-hour revenue sprint before year-end
Maximize sales without burning out your team
Use Q4 planning to create a competitive advantage for January
This is a must-listen for entrepreneurs who want to lead, not lag, into the new year.
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In this episode of the Grow Business Podcast, Cory Mosley and Lon Graham dive into how entrepreneurs can embrace their value and maximize summer business opportunities.
Drawing from real-world experience—including Cory’s journey from speaking for free to commanding high-value engagements—they break down what it takes to grow with intention.
As summer ramps up, it’s the perfect time for small business owners to:
Whether you’re in retail, service, or hospitality, these practical strategies will help you stand out during one of the most critical seasons of the year.
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In the latest episode of the Grow Business Podcast, Cory Mosley and Lon Graham break down how Google’s latest AI innovations are reshaping search, content, and customer engagement for small businesses.
Learn what conversational search means for your content strategy, why optimizing your Google Business Profile is critical, and how tools like schema markup and E-E-A-T signals can boost your visibility.
Get practical, future-ready advice to help your business grow in an AI-first world.
Takeaways:
Shift to conversational, value-driven content
Boost local SEO with accurate profiles and schema markup
Use video, FAQs, and customer reviews to build trust
Optimize for Google’s evolving AI search landscape
Perfect for entrepreneurs and marketers navigating the digital future.
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In this episode of the Grow Business Podcast, hosts Cory Mosley and Lon Graham explore what it really takes to hire sales professionals who fuel business growth. They challenge the idea that raw talent is enough, instead emphasizing the critical role of interpersonal skills and team compatibility.
From common hiring mistakes—like choosing charisma over capability—to strategies like mock sales pitches and personality assessments, Cory and Lon outline a smarter, more structured hiring process. They also introduce the idea of a "try before you buy" model to see candidates in action before making long-term commitments.
To wrap up, they encourage listeners to check out the Position for Growth course, a practical resource designed to tackle common sales hiring pitfalls and help businesses build stronger sales teams.
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Tune in for practical strategies, sharp insights, and a few laughs along the way—all to help you grow smarter, not just bigger.
In this engaging and insightful episode, hosts Cory Mosley and Lon Graham explore the common trap of over-investing in technology without a clear strategy.
With humor and relatable personal stories—including a memorable mix-up involving hash browns and complicated scheduling systems—they illustrate how technology, when misaligned with business goals, can create more problems than it solves.
The hosts challenge business owners to think critically about every tech decision, encouraging a focus on efficiency, customer experience, and return on investment. They introduce a practical decision-making filter to help entrepreneurs avoid shiny object syndrome and make smarter, more impactful technology choices.
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Tune in for practical strategies, sharp insights, and a few laughs along the way—all to help you grow smarter, not just bigger.
Join us on this episode of The Grow Business Podcast as hosts Cory Mosley and Lon Graham explore the powerful role mindset plays in driving business growth. Discover how your own habits might be holding you back—and learn actionable strategies to break through these barriers.
From overcomplicated approval processes to the fear of delegation, we unpack common leadership pitfalls and share insights to help you build a mindset focused on growth and productivity. Tune in and transform the way you tackle business challenges!
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On this episode of The Business Growth Podcast, hosts Cory Mosley and Lon Graham unpack the mindset behind getting what you want—simply by asking.
From negotiating perks to leading teams with respect and clarity, they share personal stories and practical insights on creating a results-driven culture.
With humor and real-life examples, they explore the power of proactive communication, scheduled check-ins, creative incentives, and treating team members—employees or freelancers—as true partners.
This conversation is a masterclass in leadership, team empowerment, and driving business outcomes through trust and transparency.
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Tune in for practical strategies, sharp insights, and a few laughs along the way—all to help you grow smarter, not just bigger.
In this episode of The Grow Business Podcast, Cory Mosley and Lon Graham dive into the art and strategy of launching new products or services. With a balance of humor, real-life stories, and expert insights, they explore how businesses can introduce offerings that truly connect with customers.
The hosts emphasize starting with the customer's problem, involving the team without losing decisive leadership, and creating buzz that converts curiosity into sales. From internal excitement to external impact, this episode is a must-listen for business owners looking to launch smarter and grow stronger.
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🎧 Tune in for practical strategies, sharp insights, and a few laughs along the way—all to help you grow smarter, not just bigger.
In this dynamic episode of The Grow Business Podcast, hosts Cory Mosley and Lon Graham blend lively conversation with powerful business insights to help service-based entrepreneurs build more predictable revenue.
After kicking things off with light-hearted commentary on golf at The Masters and Tiger Woods’ return, the duo dives into real-world strategies to navigate seasonality, improve cash flow, and enhance client engagement.
They explore how packaging services using pre-sales and subscription models can create urgency, increase perceived value, and stabilize income.
Drawing from examples like Starbucks’ pre-loaded cards and virtual training platforms, they show how even small businesses can adopt big-brand tactics.
The hosts also introduce the concept of “done with you” service models, discuss how to archive client data for long-term value, and float ideas for platforms that connect clients with trusted service providers.
Whether you're a solo entrepreneur or managing a growing team, this episode is packed with actionable advice to elevate your business operations.
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In this dynamic episode of the Grow Business Podcast, Cory Mosley and Lon Graham tackle the challenges of navigating a volatile economy with both strategy and humor—kicking off with a lighthearted story from a wrestling tournament before diving into the serious business of growth in uncertain times.
The episode centers on helping business leaders thrive amidst economic turbulence, tariffs, and shifting consumer behavior. Cory emphasizes the importance of staying informed without becoming overwhelmed, urging listeners to adopt a mindset of preparation over panic.
The conversation explores Cory’s five principles of business growth—mindset, sales, marketing, operations, and people—and how each one must adapt in a price-sensitive and rapidly changing market.
Main Takeaways:
The hosts introduce the idea of a Resilience Scorecard, encouraging businesses to assess their pricing flexibility, revenue sources, team adaptability, and contingency planning. It’s a proactive approach that isn’t just for crisis mode—but a blueprint for long-term growth and stability.
Above all, Cory and Lon remind listeners to filter the noise, stay curious, and lead with clarity—because in uncertain times, clear communication and strong leadership are more powerful than ever.
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🎧 Tune in for practical strategies, sharp insights, and a few laughs along the way—all to help you grow smarter, not just bigger.
In this episode of the Grow Business Podcast, Cory Mosley and Lon Graham dive into the critical role of mindset in business success. They break down the five pillars of growth—mindset, sales, marketing, operations, and people—and emphasize how each contributes to long-term achievement.
The conversation explores chronotypes and how understanding your natural productivity rhythms can improve efficiency. Rather than following generic advice, Cory and Lon encourage listeners to build personalized routines that align with their energy levels.
They also discuss mental nutrition—the importance of filtering out negativity and replacing it with positive inputs that drive success. A key theme is future-self thinking—making decisions today as if you’ve already reached your goals.
Additionally, the episode highlights the power of focus, explaining that dwelling on problems only creates more problems, while focusing on possibilities leads to solutions. They share insights on how negative influences can hinder team performance, citing research showing that a single toxic individual can reduce a group’s productivity by 40%.
The takeaway? Surround yourself with growth-minded individuals and aim for progress over perfection—because striving for excellence is more valuable than chasing unattainable perfection.
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In this insightful episode of the Grow Business Podcast, hosts Cory Mosley and Lon Graham dive into the critical role of innovation in driving business success.
They explore how outdated technology, shifting customer expectations, and stagnant growth signal the need for change—and why failing to evolve can leave businesses behind.
The discussion covers real-world examples, including the decline of brands like Sears and Kmart, to highlight the dangers of ignoring innovation.
The hosts break down the five pillars of business growth—mindset, sales, marketing, operations, and people—and how strategic innovation in these areas can propel companies forward.
They also tackle the impact of technology on customer and employee experience, emphasizing how outdated systems, like dot matrix printers, create inefficiencies that hurt satisfaction and productivity.
Employee engagement is another focal point, as they reveal how high turnover and low motivation often indicate deeper business issues.
To help businesses navigate innovation effectively, they introduce the concept of an "innovation filter"—a checklist to evaluate new ideas and ensure they align with long-term goals.
The episode wraps up with actionable insights on how to embrace innovation strategically, avoid chasing trends without purpose, and create a sustainable competitive advantage.
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Want to ensure your business stays ahead of the curve? Tune in now for expert insights on how to innovate with purpose and drive lasting success! 🎧🚀
In this insightful episode of the Grow Business Podcast, hosts Cory Mosley and Lon Graham tackle the challenges of cost-cutting while maintaining business growth and stability.
They discuss the risks of slashing marketing budgets, laying off key employees, and delaying technology upgrades—all of which can have long-term negative impacts.
The conversation also explores how a business’s physical appearance affects customer perception, using real-world examples like a run-down Wendy’s to highlight the importance of timely renovations.
Cory and Lon share practical strategies for smart cost-cutting, such as eliminating unnecessary expenses, leveraging automation, renegotiating vendor contracts, optimizing space, and refining product offerings to focus on what drives profitability.
They wrap up with actionable insights to help business owners make strategic spending decisions that support long-term success, even in uncertain economic conditions.
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Want to ensure your cost-cutting decisions drive growth rather than setbacks? Tune in now for expert insights and actionable strategies to keep your business thriving!
In this episode of the Grow Business Podcast, Cory Mosley and Lon Graham dive into the evolving landscape of marketing and customer engagement.
They discuss how businesses can adapt to shifting consumer preferences, from tech-savvy younger audiences to the surprising effectiveness of traditional marketing methods like direct mail.
Plus, they reflect on their journey to 100 episodes and share insights on refining your messaging to stand out in a competitive market.
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Tune in Now! Don’t miss this insightful discussion on refining your marketing strategy and maximizing your business growth.
In this episode of the Grow Business Podcast, Cory Mosley and Lon Graham dive into one of the most overlooked yet critical aspects of sales—follow-up strategies. If you’re still relying on the tired “just checking in” approach, it’s time for an upgrade!
From leveraging multiple communication channels like SMS and social media to using CRM automation and creative tactics (like a two-cent PayPal message), this episode is packed with practical advice to help you close more deals without sounding desperate.
Key Takeaways:
✅ Why most follow-ups fail (and how to fix them)
✅ The power of timing and frequency in engagement
✅ How to structure follow-ups to nurture warm leads
✅ The role of CRM & automation in streamlining sales
✅ Creative outreach strategies that grab attention
✅ Mindset shifts to follow up with confidence (not fear)
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🔹Hosted by: Cory Mosley, Business Growth Strategist
🔹Co-Hosted by: Lon Graham, Sales Expert
🔹Produced by: Willie H.
Join Cory and Lon as they mix business insights, sales wisdom, and lively banter—plus a special tribute to a mentor who shaped Cory’s journey.
Whether you’re an entrepreneur, sales pro, or business leader, this episode is packed with actionable tips to help you level up your follow-up.
🎧 Listen now and start converting more leads today!
Welcome to an electrifying episode of The Grow Business Podcast with Cory Mosley and Lon Graham! Today, we’re diving deep into the power of branding and rebranding—why it’s essential, when to consider it, and how it can transform your business.
From outdated brand identities to the risks of AI-driven content dilution, this episode is packed with insights, humor, and expert strategies to help your business stand out.
Whether you're looking to refresh your brand, realign with your audience, or break away from the competition, this discussion will equip you with the tools to enhance your digital presence and drive growth.
Main Takeaways:
✅ Recognizing the right time to rebrand—when your business has evolved, your message is unclear, or you’re blending in with competitors.
✅ Maintaining a strong brand identity across all digital platforms to build trust and recognition.
✅ Balancing AI with authenticity—using technology while keeping your unique brand voice intact.
✅ Rebranding as a momentum builder—more than just a new logo, it’s a chance to refresh your business and attract ideal clients.
✅ Strategic rebranding for market expansion, improved positioning, and stronger customer loyalty.
✅ Adapting to industry trends—how modern branding strategies can keep your business competitive and relevant.
Credits:
Hosted by: Cory Mosley, Business Growth Strategist
Co-Hosted by: Lon Graham, Sales Expert
Produced by: Willie H.
🎧 Tune in now! Don’t miss this powerful conversation on building a brand that not only stands out but thrives in a changing marketplace.
Join host Cory Mosley and co-host Lon Graham for a lively and insightful episode of the Grow Business Podcast. Packed with practical wisdom and plenty of laughs, this episode is a must-listen for business owners looking to overcome common growth challenges.
Cory and Lon break down the essentials of keeping up with your evolving customers, crafting a standout value proposition, and avoiding the trap of outdated marketing tactics.
Their candid conversation and sharp business insights will challenge you to rethink your approach to growth and help you sharpen your marketing strategy.
Main Takeaways:
✅ Regularly review and update your Ideal Customer Profile (ICP) to reflect changes in customer needs and behavior.
✅ Develop a clear, differentiated value proposition that answers the critical question: “Why should customers choose you over the competition?”
✅ Identify and address marketing blind spots—such as outdated strategies or misaligned messaging—that can slow your growth.
✅ Go beyond basic demographics; consider psychographics and problem-solving when shaping your marketing approach.
✅ Avoid spreading your marketing efforts too thin across every platform. Focus on the channels that genuinely reach and resonate with your ideal audience.
Credits:
Hosted by: Cory Mosley, Business Growth Strategist
Co-Hosted by: Lon Graham, Sales Expert
Produced by: Willie H.
Tune in for a mix of personal insights, real-world business strategies, and the tools you need to build a stronger, more successful team!
In this dynamic episode of the Grow Business Podcast, Cory Mosley and Lon Graham take listeners on a journey from personal music tastes to the critical decisions that shape a thriving business.
While sharing candid anecdotes and leadership insights, they explore the challenges of managing team dynamics, recognizing when a "high performer" may actually be a liability, and the importance of making tough calls for long-term success.
Through the lens of Cory’s five pillars of business growth—Mindset, Sales, Marketing, Operations, and People—this episode provides actionable strategies for fostering a strong, aligned team and scaling a business effectively.
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Tune in for a mix of personal insights, real-world business strategies, and the tools you need to build a stronger, more successful team!
Get ready for a lively, insight-packed episode of the Grow Business Podcast with hosts Cory Mosley and Lon Graham. From hilarious banter about Equalizer 3 to real talk on sales, AI, and digital strategy, this episode blends entertainment with powerful business insights.
Discover why AI should enhance—not replace—personal connections, how to choose the right platforms for your business, and why short-form video and voice search are game-changers. Whether you're a local pet store diving into TikTok or a service provider navigating SEO and customer reviews, this episode delivers real-world strategies to help you grow.
Main Takeaways:
✅ AI & Personalization: Use AI as a tool, but keep human connection at the core of your business interactions.
✅ Smart Social Strategy: Master one platform before expanding—quality trumps quantity.
✅ Short-Form Video Power: Leverage reels, TikToks, and YouTube Shorts to boost engagement.
✅ Voice Search Optimization: Adapt your business for smart speakers and virtual assistants.
✅ Social Proof Matters: Customer reviews and online reputation can make or break trust.
✅ Interactive Content Wins: Polls, quizzes, and engagement tools help foster deeper customer connections.
Credits:
Hosted by: Cory Mosley, Business Growth Strategist
Co-Hosted by: Lon Graham, Sales Expert
Produced by: Willie H.
🎧 Tune in now! Learn how to balance AI, technology, and authentic engagement to drive sustainable business growth.