In this episode of the Grow Business Podcast, Cory Mosley and Lon Graham dive into the evolving landscape of marketing and customer engagement.

They discuss how businesses can adapt to shifting consumer preferences, from tech-savvy younger audiences to the surprising effectiveness of traditional marketing methods like direct mail.

Plus, they reflect on their journey to 100 episodes and share insights on refining your messaging to stand out in a competitive market.

Key Takeaways Include:

• Why adaptability is key to connecting with modern consumers and staying ahead of trends.

• How generational differences impact communication preferences—and what that means for your marketing strategy.

• The unexpected power of direct mail and how it can cut through digital noise.
• The importance of a clear, compelling unique selling proposition (USP) to attract your ideal customer.
• How strong brand messaging ensures your business stands out and drives customer engagement.

Credits:

• Hosted by: Cory Mosley, Business Growth Strategist

• Co-Hosted by: Lon Graham, Sales Expert

• Produced by: Willie H.

Tune in Now! Don’t miss this insightful discussion on refining your marketing strategy and maximizing your business growth.

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