What is the number one reason stopping most business owners from pressing record on a video camera?! Worrying too much what other people are going to say about them! Especially their peers. So here are my 5 top tips (+1 bonus tip) on how to be far more confident on camera, and create the kind of content that people really do care about and engage with. TIP 1: TUNE INTO YOUR PURPOSE · Reverse engineer what you are trying to say in your video. · &nb...

It’s probably not two topics that you would put together, but there are so many correlations between all the lessons I learned preparing and competing at my recent body building bikini competition vs what it takes to run, market and brand your business! It was one of the best experiences of my life and while many people think they couldn’t do it, you’d be surprised what you are truly capable of when you just do it one day at a time. The biggest take home for me from my recent bodybuilding co...

Here is a slightly different kind of video/podcast today for Connected and Confident! If you have ever doubted yourself, or wanted to deeply challenge yourself, and you wanted to get to know yourself better and understand what you are made of… then you might really enjoy this! As some of you might know if you follow my social channels, in October 2022 I competed in the ICN Body Building Competition in the Over 50’s Bikini Competition! What you won’t know is that I kept a video diary for the l...

‘REINVENTION AND RELAUNCHING – FINDING YOURSELF WHEN YOU DIDN’T KNOW YOU WERE LOST!’ I’ve been MIA for the past little while, (my last podcast was almost 18 months ago!) and I mainly think that was because I have gone on a really deep personal development journey in myself, and I really needed to step back for a while. I have been very committed to my personal growth over the years, but it really escalated 5 and a half years ago when my husband suddenly died, and in particular when I got into...

Today I had the pleasure of chatting with the wonderful Greg Smith from Admins The Answer. He runs an incredible company that offers Admin services specifically to the trade industry in all aspects such as quoting, invoicing and booking appointments. It’s one thing to have a business that you know does good work… it’s another completely different story when you are able to share with your audience how your business actually changes the lives of your customers…. For the better! And you market ...

Well this episode is certainly me letting my guard down and getting super honest and personal about this next stage of my life as I turn 50! I’m not sure where the time all went, because I sure don’t feel 50, but… on the event of the big milestone birthday it was great to reflect and share some of my feelings around it, and in particular about rediscovering my connection with myself. I think most of us can relate if we’ve spent the past few decades as a partner, a business owner, a high achi...

Is marketing just like dating?! Last Friday night I was part of a panel that spoke at a singles discussion forum called ‘Love and Learn’ with Visions in Style. And I thought I was a little unqualified to be on the panel until I realised that life is just about creating quality relationships, establishing connection and getting your message across by whatever means you feel comfortable. And that is what I do every day with my clients. Helping them develop relationships with their audiences and...

In this episode we speak with Justine Watt, Clinical Hypnotherapist and Energy Healer from New Leaf Healing, about energy healing and what it actually is, and more importantly how you can adopt some of these practices in order to get more connected with yourself, the people in your life and with your audience. What does an energy healer do? “An energy healer works with another person’s energy with the intention of helping their energy to be bright, clear and clean.” Justine Watt In ...

“Once you are more connected to yourself, everything in your life will run smoother, from the way you run your business, to your everyday life and family.” Melissa J Scott If you want to be successful in today’s business world, achieve your goals and have an impact on the world around you, it is vitally important that you learn to connect with yourself first and know who you are. When I first have a client come into the office we sit down and I ask them the big questions, who are ...

Recently we spoke with Karyn Battersby who is a Human Behaviour Specialist, regarding one of our favourite topics – self love. So many people think they know what it means, but as is so often the case, it’s much bigger than you realise! Karyn and I met quite a few years ago at a business event and she has also been a personal councillor for me during certain periods of my life and I honestly believe there is no one greater to talk about the topic of self love then Karyn. So what is self lov...

“A Marketing Strategy is the difference between a business that really succeeds and a business that just gets the same results year after year”. Melissa J Scott Have things changed drastically for your business and you want to improve your online game, but not sure how? Although this topic is not as exciting as others, having a solid marketing strategy and plan in place is where you will get the most traction for your business, and can and will make all the difference between grow...

“If you can create an opportunity through a strategic alliance or collaboration and link your brand to a much bigger brand then yours, then that is an exciting opportunity to escalate your business 10 x even or 100 x… just by piggy backing off someone else’s database.” Melissa J Scott Do you have a clear process for attracting strategic alliances or collaborations as part of your marketing method for your business? And no, when I talk about strategic alliances, I am not talking about th...

“Find your voice and speak up with confidence, conviction and sincerity. Know who you are and the value you project out to the world. When you know this… then you can do anything!” Melissa J Scott I know, some people get frustrated with the phrase “find your authentic voice”… but I so relate to it! Because I literally DID lose my voice for about a DECADE, and the side effects of deep rooted self-limiting beliefs was that my normal speaking voice became a raspy, husky, scratchy thing tha...

“95% MORE OF YOUR MESSAGE IS ABSORBED AND TAKEN IN BY YOUR AUDIENCE WHEN YOU USE VIDEO.” Melissa J Scott Are you being held back by self-limiting beliefs? Is the thought of pressing that little red record button on your video camera and going live or posting out your video to the world filling you with nerves and dread?! In this podcast episode I discuss WHY you should be doing video, and HOW to do it. When I say how, I am not just talking about what equipment you need, because really, we can...

“You could be doing more business with the target audience that you want, not just speaking to a whole lot of people who are actually wrong for you.” Melissa J Scott Do you understand your WHY, WHO your perfect client is and what PAIN they are in? Customising your marketing message to reach THEM is how you stand out from the clutter that is modern day online marketing. It really blows me away how many people don’t know their WHY in their business. It is so important that you under...

Today’s guest is Phil Lee, who we met in Episode 14 when he shared his wisdom around sales mastery. What you probably don’t know about Phil however is that while he has excelled in pretty much all areas of his life and from the outside looking in, is a very successful guy. He went through a period 4 years ago where he knew that something was missing and he sought to find that elusive happiness, joy and peace that so many people yearn for but don’t ever expect to truly find. He explains...

“What you fear you attract, what you desire you repel.” - Melissa J Scott Do you doubt yourself often? Are you fearful when it comes to pushing yourself to achieve the things you want? You’re not alone. Why can some people grow their business to multi million $ and others are scratching around barely able to make a living?! It often comes down to mindset and self belief. And it's crazy when you scratch the surface of what is really holding us back... quite often it's something we're car...

What's your relationship with money? How do you wake up every morning thinking about it? We all deserve to be our very best and not be held back by blocks that are firmly in place in our subconscious. Whether it’s our finances, marketing our businesses or showing up authentically in personal branding, it’s amazing our how self-limiting beliefs can really hold us back if we are unaware of them. My guest is Michael de Haan from Care to Grow. He has worked in the financial advice industry for ...

Pressured by trying to achieve sales? Are your methods just not working anymore? In a quickly changing world, connection is crucial for success. This is success in life, relationships and business. People love to buy, but they hate 'being sold to', so it's time to drop the outdated, flashy sales approach and really connect to your customers, solve their problems and communicate their truth. This week’s guest is Phil Lee. He is a sales trainer, expert coach and in demand speaker on the subje...

Customer service is often ignored by a lot of businesses, but without having repeat customers, we won’t survive. The more we become online focused, the more we want human connection. This is why customer service is so crucial and shouldn’t be overlooked. A business needs to understand and focus on the customer’s journey. Connect with them, don’t try to hard sell, it simply will not work. “89% of consumers have switched to doing business with a competitor following a poor custo...