Most coaches hit a wall with content creation, not because they lack ideas, but because they've lost sight of why they started. In this episode, Darren opens up about his current content burnout, and he and Dustin share their 4-step recovery plan to reignite your passion and create content that actually serves your audience. If you've ever stared at a blank screen wondering what to say next, this episode is your roadmap back to purposeful content creation.
➡️ FREE CONTENT CLARITY AUDIT https://link.1898creative.com/widget/bookings/1898-creative/audit
🔑 KEY TAKEAWAYS:⚡️ Why content burnout happens to even the most successful creators⚡️ The 4-step recovery plan: Revisit your why, create more/consume less, lean on community, repurpose content⚡️ How to break the comparison trap that kills creativity⚡️ The difference between serving your audience vs serving the algorithm⚡️ Why your voice matters more than you think
💼 CONNECT WITH US:Website: https://1898creative.comDarren's Instagram: HERE Dustin's Instagram: HERE
If this episode helped you, please:👍 Give it a thumbs up💬 Share your biggest takeaway in the comments🔔 Subscribe for weekly content strategy insights📲 Share with a fellow entrepreneur who needs to hear this
You started your coaching business to make an impact and have more time with family. But somehow you're spending more hours creating content than actually coaching clients. Every Sunday night, you plan with good intentions, but by Wednesday, you've fallen behind again. Sound familiar?In this episode, Darren and Dustin share three proven frameworks that help busy coaches (and parentpreneurs) go from content chaos to content confidence without sacrificing family time or sanity. From the Weekly Big Three system to the Four-Hour Content Strategy, these aren't just theories—they're battle-tested by real coaches dealing with real life.➡️ FREE CONTENT CLARITY AUDIT https://link.1898creative.com/widget/bookings/1898-creative/audit🔑 KEY TAKEAWAYS:⚡️ The Weekly Big Three: How to focus on what matters most each week⚡️ The One-Place Rule: Why your brain isn't a filing cabinet and how to fix it⚡️ The Four-Hour Content System: Create a month's worth of content in one focused session⚡️ Why writing things down is directly connected to your memory⚡️ How to set up systems that work even when life gets chaotic⚡️ The 23-minute cost of context switching and how to avoid it💼 CONNECT WITH US:Website: https://1898creative.comDarren's Instagram: https://www.instagram.com/darrenandrewcooperDustin's Instagram: https://www.instagram.com/dustinpeadDustin's Podcast: Creativity Made EasyIf this episode helped you, please:👍 Give it a thumbs up💬 Share your biggest takeaway in the comments🔔 Subscribe for weekly content strategy insights📲 Share with a fellow entrepreneur who needs to hear this
Most coaches are fighting algorithms on social media, hoping their content gets seen. But there's one platform where algorithms don't exist: audio podcasting. In this episode, Darren and Dustin reveal why podcasting is the secret weapon for building authority and share their three-step framework to launch your podcast this week. From minimal equipment setups to your first five episode ideas, this is your complete guide to podcasting as a coach.➡️ FREE CONTENT CLARITY AUDIT https://link.1898creative.com/widget/bookings/1898-creative/audit🔑 KEY TAKEAWAYS:⚡️ "Podcasting skirts around the algorithm. When someone subscribes to your audio podcast, it directly pings their phone with no gatekeeping."⚡️ "Authority is built in a conversational way. Podcasts allow people in like sitting around a coffee table"⚡️ "Your clients are already consuming podcasts. They will find you if you show up consistently"⚡️ "Spend 15-20% of your time working ON your business for an 80% return on investment"⚡️ "You're building a content library that will last beyond what you're doing - think long game, not follower counts"💼 CONNECT WITH US:Website: https://1898creative.comDarren's Instagram: https://www.instagram.com/darrenandrewcooperDustin's Instagram: https://www.instagram.com/dustinpeadIf this episode helped you, please:👍 Give it a thumbs up💬 Share your biggest takeaway in the comments🔔 Subscribe for weekly content strategy insights📲 Share with a fellow entrepreneur who needs to hear this
In this deeply personal episode, Darren opens up about his recent mental health struggles as a business owner, and he and Dustin share practical tools every entrepreneur needs to protect their mental wellness while building their business.
This isn't just another business strategy episode; it's a candid conversation about the mental and emotional challenges that come with entrepreneurship, and the practical tools that can help you not just survive, but thrive.
Connect with us:🌐 Website: 1898creative.com📧 Email: info@1898creative.com
If you're struggling today, remember: asking for help isn't giving up, it's refusing to give up.
#MentalHealth #BusinessOwner #Entrepreneurship #CoachingWithContent
Feeling lost about what videos to create for your coaching business? Stop guessing! Darren and Dustin reveal the exact 4 pillar videos that form the foundation of every successful coach's content strategy.
WHAT YOU'LL LEARN:
This isn't about creating more content, it's about creating the RIGHT content that works for you 24/7 while you focus on what you do best: coaching.
FEATURED RESOURCE: Content Clarity Audit
CONNECT WITH US:Website: https://1898creative.comDarren's Instagram: @darrenandrewcooper Dustin's Instagram: @dustinpead
YOUR CHALLENGE: Pick one of these 4 videos to create this week. Script it out, grab your phone, and make it happen!
#VideoStrategy #CoachingBusiness #ContentCreation #AuthorityBuilding
Your brand story video might be the most important piece of content you ever create as a coach or consultant. But most coaches make critical mistakes that turn their story into a boring "me, me, me" fest that viewers quickly tune out.
In this episode, Darren Cooper and Dustin Pead reveal the 4 deadly mistakes killing your brand story videos and share a simple 4-step framework that creates content that actually connects and converts.
🌐 Website: https://1898creative.com📧 Email: info@1898creative.com📱 Instagram: https://www.instagram.com/darrenandrewcooper🎧 Full Episodes: Available on all podcast platforms
Remember: You are an artist, and you need to do the hard work of bringing your art out into the world. Create your brand story video and watch how it transforms your coaching business.
#CoachingWithContent #BrandStoryVideo #VideoMarketing #ContentStrategy
If you're creating content that doesn't convert to conversations, this episode is for you! Darren and Dustin break down how to create an "Authority Video" that positions you as an expert and naturally books discovery calls without feeling salesy or sleazy.
Need help creating your Authority Video? Let's talk! Reach out at 1898creative.com.
Website: 1898creative.comInstagram: @darrenandrewcooperEmail: info@1898creative.com
#CoachingContent #AuthorityBuilding #ContentStrategy #DiscoveryCalls
The secret to consistent content isn't working harder, it's working smarter with a system that transforms ONE piece of content into MULTIPLE assets that work for you 24/7.
If you've ever felt overwhelmed by content creation or struggled to stay consistent, this episode provides the exact framework you need to simplify your process and amplify your reach.
Apply for a FREE Content Clarity Audit HERE
Learn more at 1898creative.com
Follow us on Instagram: @darrenandrewcooper
Subscribe on YouTube: youtube.com/@darrenandrewcooper
#ContentStrategy #CoachingBusiness #RepurposeContent #BatchContent
In this first official episode of Coaching With Content, Darren Cooper and creative consultant Dustin Pead break down the three essential reasons why video content isn't just nice to have, it's a necessity for coaches and consultants who want to build authority and grow their business.
WHAT YOU'LL LEARN:
If you're tired of inconsistent content creation or unsure what to say on camera, this episode gives you a clear roadmap to get started—even if you've been putting it off because of perfectionism or uncertainty.
🔗 WEBSITE: https://1898creative.com📱 INSTAGRAM: @DarrenAndrewCooper🎥 YOUTUBE: Coaching With Content Podcast
Release Date: 05/06/2025
#VideoStrategy #CoachingBusiness #ContentSystem #AuthorityBuilding
In this premiere episode of Coaching With Content, Darren Cooper (founder of 1898 Creative) introduces a podcast specifically designed for coaches and consultants who want to do more than just "create content," they want to actually coach through their content.
WHAT YOU'LL LEARN:
This is not about going viral or chasing trends. It's about creating a sustainable content system that builds authority and creates true connections with your audience.
🔗 WEBSITE: https://1898creative.com
📱 INSTAGRAM: @DarrenAndrewCooper
🎥 YOUTUBE: Coaching With Content Podcast
Release Date: 04/29/2025
#ContentStrategy #CoachingBusiness #AuthorityBuilding #VideoMarketing