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Beauty Industry Leaders
Audionce
75 episodes
1 day ago
If you’ve ever braced yourself for the dreaded “slow season” in Jan/Feb, this episode is going to completely shift the way you think about bookings, client behaviour, and your business strategy. Today, I’m sitting down with the incredible Bec Barwick - a true veteran of the beauty industry with over 30 years of hands-on experience. Bec has done it all: skin therapist, multi-salon owner, leader of high-performing teams, and now a key educator and industry expert at ZO Skin Health. She even fle...
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Entrepreneurship
Arts,
Education,
Business,
Fashion & Beauty,
Self-Improvement
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If you’ve ever braced yourself for the dreaded “slow season” in Jan/Feb, this episode is going to completely shift the way you think about bookings, client behaviour, and your business strategy. Today, I’m sitting down with the incredible Bec Barwick - a true veteran of the beauty industry with over 30 years of hands-on experience. Bec has done it all: skin therapist, multi-salon owner, leader of high-performing teams, and now a key educator and industry expert at ZO Skin Health. She even fle...
Show more...
Entrepreneurship
Arts,
Education,
Business,
Fashion & Beauty,
Self-Improvement
Episodes (20/75)
Beauty Industry Leaders
Why ‘Slow Season’ Is A Myth - And How To Avoid The Jan/Feb Booking Crash featuring Bec Barwick
If you’ve ever braced yourself for the dreaded “slow season” in Jan/Feb, this episode is going to completely shift the way you think about bookings, client behaviour, and your business strategy. Today, I’m sitting down with the incredible Bec Barwick - a true veteran of the beauty industry with over 30 years of hands-on experience. Bec has done it all: skin therapist, multi-salon owner, leader of high-performing teams, and now a key educator and industry expert at ZO Skin Health. She even fle...
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1 day ago
1 hour 32 minutes

Beauty Industry Leaders
Should You Hire Staff or Rent Out Rooms? Featuring Clarissa Saco
If you’ve ever wondered whether it’s smarter to hire a team or rent out rooms in your salon, this episode is going to give you so much clarity and confidence. Today, I’m sitting down with Clarissa Saco - a cosmetic tattoo artist, mentor, investor, and salon owner who’s built an incredible career in the beauty industry. Clarissa bought her first salon at just 22 years old, and her journey since then has been filled with lessons about growth, resilience, and redefining success on her own terms....
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1 week ago
1 hour 26 minutes

Beauty Industry Leaders
The Truth About Running A Business With ADHD (The Struggles, Strengths + Systems That Save Me)
If you’ve ever felt like your brain just works differently - and that running a business sometimes feels like juggling chaos with creativity - this episode is for you. Today I’m pulling back the curtain on what it’s really like to run a business with ADHD - the challenges, the hidden strengths, and the systems that have completely changed the game for me. I’m sharing: ✨ My ADHD diagnosis journey and what finally made the puzzle pieces click ✨ How ADHD shows up in my daily work habits — from h...
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2 weeks ago
54 minutes

Beauty Industry Leaders
New TGA Rules, Industry Tension & Why Collaboration Matters More Than Ever Featuring Katy Hirst
If you’ve ever felt the growing tension between nurses and skin therapists, or wondered how the new TGA rules are reshaping Australia’s aesthetic landscape, this episode is one you won’t want to miss. I’m sitting down with Katy Hirst, a registered nurse with 18 years of experience (nine of those in cosmetic nursing) and the founder of The Aesthetic Lounge in Cairns. From working in fast-paced chain clinics to building her own boutique business in regional Queensland, Katy shares what it’s rea...
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3 weeks ago
1 hour 50 minutes

Beauty Industry Leaders
This One Strategy Made Me More Sales Than Any Other Tactic
If you’ve ever wondered what really moves the needle in business - beyond the latest marketing hack or viral trend - this episode is for you. I’m diving into the one strategy that’s made me more sales than any other tactic I’ve ever tried: storytelling. In this episode, I’m breaking down how sharing your story (and your clients’ stories) builds connection, trust, and loyalty - the kind that turns followers into real, paying clients. I also catch you up on some of my recent adventures - from a...
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4 weeks ago
30 minutes

Beauty Industry Leaders
How Gloria Hung Built a $400K Beauty Business Before Turning 21
At just 17, Gloria Hung started doing lashes out of her bedroom. Fast forward a few short years, and she’s the founder of Glow Artistry - a thriving Sydney-based salon, product line, and training academy generating over $400K before her 21st birthday. Today I sit down with Gloria to uncover how she built her empire from scratch, the power of finding your niche, and the lessons learned from growing fast in a competitive industry. Gloria shares the real story behind her journey - from underchar...
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1 month ago
58 minutes

Beauty Industry Leaders
Self-Sabotage and the Subconscious Mind - Why You’re Stuck Even When You’re Doing All the Right Things with Jess Martin
From high-powered lawyer to subconscious mind mentor, Jess Martin knows what it’s like to tick all the boxes on paper - and still feel stuck. In this episode, I have a sit down with Jess to explore why success often feels like an uphill battle, even for ambitious, hard-working women. Jess shares how reprogramming the subconscious mind can dissolve self-sabotage patterns, unlock confidence, and create success without burnout. Together, we unpack how beliefs formed in childhood and reinforced o...
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1 month ago
1 hour 28 minutes

Beauty Industry Leaders
From Franchisee to Founder: The Business Lessons They Don’t Teach You With Shamara Jarrett
From working behind the chair to building and selling a multimillion-dollar franchise clinic, Shamara Jarrett’s journey is a testament to resilience, reinvention, and the power of learning from every challenge. I've sat down with Shamara to unpack her 16+ years in the beauty industry - from salons, spas, and body sugaring, to business development, franchising, and now, tech entrepreneurship. Shamara opens up about the highs and lows of her career, including the tough lessons that came with ba...
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1 month ago
1 hour 31 minutes

Beauty Industry Leaders
What People Get Wrong About Home-Based Clinics, and How Halima Proved Them All Wrong
From launching a clinic in her own home to developing innovative products during lockdown, Halima’s journey proves that passion, perseverance, and authenticity can rewrite the rules of the beauty industry. In this episode, I sit down with Halima, founder of Derma Clear Clinic, to explore how she turned challenges into opportunities and built a loyal following by staying true to her values. With over 22 years of experience as a skin therapist and e-commerce entrepreneur, Halima opens up about ...
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1 month ago
1 hour 26 minutes

Beauty Industry Leaders
CEO Series Part 5: Trading Micromanagement for Systems That Scale
If running your beauty business feels like you’re juggling every little detail yourself, this episode is your guide to stepping back, scaling up, and leading with confidence. In Part 5 of our CEO Series, I’m joined once again by Elli from the Beauty Business Society to unpack why micromanagement is holding your growth hostage - and how building smart systems is the key to sustainable success. You’ll hear real client stories from TLB Laser Skin Lashes Clinic and Glow Artistry, who transformed ...
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2 months ago
46 minutes

Beauty Industry Leaders
The Glow-Up No One Saw Coming: Jacob Stella’s Journey from YouTube Teen to Industry Icon
From teenage YouTuber to award-nominated salon owner, Jacob Stella’s story proves that the beauty industry rewards courage, creativity, and consistency. In this episode, I sit down with Jacob to unpack how he went from filming makeup tutorials at 15 to running a thriving brow, lash, and makeup studio that’s a finalist for Salon of the Year 2024. Jacob shares the pivots, lessons, and behind-the-scenes realities that shaped his career - and the unexpected glow-up that no one saw coming. Inside ...
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2 months ago
1 hour 30 minutes

Beauty Industry Leaders
CEO Series Part 4: Master Your Money so Growth Is a Strategy, Not a Guess
If managing money in your beauty business feels more like guesswork than strategy, this episode is your roadmap to turning financial clarity into sustainable growth. In Part 4 of our CEO Series, I’m joined once again by Elli from the Beauty Business Society to tackle the financial foundations every salon owner needs for 2026 and beyond. Together, we get real about why most beauty businesses stumble when it comes to money - and how shifting your mindset (and systems) can transform not just you...
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2 months ago
1 hour

Beauty Industry Leaders
Why Your Facebook Ads Aren’t Working (And What to Do Instead) with Stephanie Mitchell
If you’ve ever poured money into Facebook or Instagram ads only to see little (or no) return, you’re not alone - and you’re definitely not doomed. In this episode, I sit down with Stephanie Mitchell, founder of Sunny Store Marketing and The Ad Lab, to uncover why so many beauty business owners struggle with ads - and what to do instead. Stephanie shares her own journey from traditional marketing into the beauty industry, proving you don’t need to be a beauty professional to understand what ma...
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2 months ago
1 hour 15 minutes

Beauty Industry Leaders
CEO Series Part 3: Maximise Every Minute with a Marketing Funnel That Delivers High-Value Clients & Big Results (Without More Hours Online)
If you’re feeling like your business growth is chained to the hours you spend online, this episode is your wake-up call to a smarter way of scaling. In Part 3 of our CEO Series, I sit down with Elli from the Beauty Business Society to break down the power of a strategic marketing funnel - because more hours on social media is not the solution to more clients. Together, we unpack why so many beauty business owners fall into the trap of chasing likes instead of building a system that turns visi...
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3 months ago
53 minutes

Beauty Industry Leaders
Raising the Standard of the Facial and Facial Massage Industry with The Skinformé Academy by Isabella Loneragan
If you’ve ever felt like your formal beauty training left you unprepared for the real world - this episode is your wake-up call to raise the standard in your career and your client results. Today, I sit down with Isabella Loneragan, internationally recognised dermal therapist, trainer, and Founder of The Dermal Diary, Isabella Loneragan Skin (Sydney and Bowral), Ragan Skin and now the Skinformé Academy. Isabella has spent the last year scaling her business, building an international education...
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3 months ago
1 hour 43 minutes

Beauty Industry Leaders
CEO Series Part 2: Stop Competing on Price & Lead with Value
If you’re tired of discounting your way to burnout, this episode is your roadmap to building a beauty business that thrives on value - not price wars. Today, Elli and I dive deep into the strategies top beauty CEOs are using to stay ahead in 2026 by crafting high-value, irresistible offers that elevate their brand and their income. Spoiler alert: it’s not about running more promos - it’s about leading with purpose, clarity, and strategy. I share my personal evolution from burnout to breakthro...
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3 months ago
1 hour 1 minute

Beauty Industry Leaders
Selling Isn’t Sleazy, You’re Just Doing It Wrong featuring She Sells With Brooke
If the word sales still gives you the ick, then this episode will change that. Today I sit down with Brooke Triplet, founder of She Sells and a global leader in heart-centered sales training. From her early days as a school teacher to scaling a multi-seven-figure sales education brand, Brooke brings the real talk around what it actually takes to sell with confidence - without selling out your values. This is for the beauty pros who are done hiding, second-guessing, or feeling “too much” in th...
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3 months ago
1 hour 17 minutes

Beauty Industry Leaders
CEO Series Part 1: Is Your Current Business Model Scalable?
Learning business in paradise while connecting with like-minded women. Secure your early bird spot for the business retreat in Vietnam 2026. Burnout isn’t a badge of honor - and in 2026, beauty business owners are done building businesses that drain them. Today Elli and I sit down for a candid conversation about what it really takes to scale smart - without sacrificing your sanity. From moving out of side-hustle mode to building a business that supports your actual lifestyle, this epis...
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4 months ago
50 minutes

Beauty Industry Leaders
How a Makeup Artist and Air Force Engineer Revolutionized Wedding Business Systems
Learning business in paradise while connecting with like-minded women. Secure your early bird spot for the business retreat in Vietnam 2026. What happens when a bridal makeup artist and an Air Force engineer team up? A total transformation of how wedding vendors run their businesses. Today I have a sit down with Indi and Heraldo of Studio 85, the power couple behind the world’s #1 ranked Dubsado consultancy for the wedding industry. Indi shares how she went from burnout in a seasonal b...
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4 months ago
1 hour 22 minutes

Beauty Industry Leaders
Burnt Out? Overwhelmed? Here's Why Every Beauty Business Owner Needs a Virtual Assistant
Learning business in paradise while connecting with like-minded women. Secure your early bird spot for the business retreat in Vietnam 2026. 🎉 One year of the Beauty Industry Leaders Podcast – and over 10,000 downloads! We're celebrating big milestones and even bigger lessons. In this episode we reflect on a year of showing up, learning, growing, and building a powerful community of beauty business leaders. From upcoming retreats to behind-the-scenes shifts, let's pull back the curtain...
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4 months ago
40 minutes

Beauty Industry Leaders
If you’ve ever braced yourself for the dreaded “slow season” in Jan/Feb, this episode is going to completely shift the way you think about bookings, client behaviour, and your business strategy. Today, I’m sitting down with the incredible Bec Barwick - a true veteran of the beauty industry with over 30 years of hands-on experience. Bec has done it all: skin therapist, multi-salon owner, leader of high-performing teams, and now a key educator and industry expert at ZO Skin Health. She even fle...