In this fresh episode of Be the Hero of Your Brand, Rachael and Ben Bryant plonk themselves down in their newly re-jigged studio lounge (yes, the one with the sofa bed they're still not allowed to nap on) and get stuck into something close to home: how to actually use your podcast to show up on LinkedIn.They’re not talking theory here—they’re sharing what actually works. From why LinkedIn's still a bit of a hidden gem for podcasters, to how video, captions, comments, and live streams can be used to grow your visibility and turn listeners into leads. They dig into storytelling, repurposing content, and the art of not sounding like a pushy plonker when you promote yourself.It’s a chat full of practical stuff, plenty of laughs, and a healthy reminder that using your voice—and your face—on LinkedIn can position you as the go-to in your niche. Plus, they name-drop some legends and shout out a few favourite shows.
In this vibrant behind-the-scenes update, Ben and Rachael take us on a whirlwind tour of their recent adventures – from flopped first attempts to flourishing podcast strategy. Broadcasting from the Funny Women event, they reveal how their own trial-and-error journey led to building a business that helps others create magnetic video podcasts and compelling event content. Packed with insight, humour, and heaps of practical advice, this episode is a love letter to creative chaos, confident communication, and becoming the hero of your own brand.
Start your video podcast from concept to release in 30 days https://www.yourvideoteam.co.uk/
In this special solo episode of Be the Hero of Your Brand, Ben Bryant steps in while Rachael is away to answer audience questions. Covering everything from keeping solo video content engaging to mic placement and storytelling, Ben shares practical tips for video creation, podcasting, and overcoming on-camera nerves. He also shares a personal embarrassing moment and reflects on working with Rachael as a business partner. This episode is packed with valuable insights for business owners and content creators looking to enhance their video presence.
In this dynamic episode of Be the Hero of Your Brand, Ben and Rachael discuss the power of mobile podcasting at conferences, sharing their experiences creating pop-up podcast studios at events. They highlight how these setups provide attendees with unique opportunities to share their stories and generate valuable, shareable content. The episode also features Parker’s interview with illustrator and 3D animator Shanel Richardson, who shares her creative projects, including 13th-century belt buckles and animation for a strawberry farm. The hosts close with a discussion on the best ways to create engaging shorts from podcast episodes for maximum retention and reach.
In this episode of Be the Hero of Your Brand, Rachael and Ben Bryant discuss overcoming barriers to launching a podcast, the power of video podcasting, and the impact of sponsorships. They dive into podcast industry statistics, including its rapid growth and monetization potential. Guest Sam “Fuzz” Fuszard from Fuzzy Logic shares insights into video production, web design, and creative branding. The episode also includes a fun, lighthearted segment with Parker, who interviews Sam “Fuzz” Fuszard from Fuzzy Logic about his work and superpower choices.
Get your Video Podcast Checklist: https://shorturl.at/prRyEStart Your Video Podcast with Your Video Team: https://shorturl.at/QOx4Z
Check out the Good Stuff Group https://www.thegoodstuffgroup.co.uk/Ben and Rachael discuss the importance of structured podcasting while maintaining an engaging and adaptable format. They introduce new podcast features, including audience Q&A and "Parker’s Interviews," where guests explain their businesses in simple terms. They also share exciting news about their new studio space and dive deep into the power of short-form content (shorts, reels, and TikToks) for podcast promotion. The episode concludes with practical strategies for repurposing podcast content to maximise reach and engagement.00:00 – Intro: A New Podcast Structure01:06 – Send Us Your Questions!04:46 – Big News: Your Video Team’s New Studio!07:31 – Why Short-Form Content is Key to Podcast Growth15:21 – How to Post Shorts Strategically (Don’t Make This Mistake!)19:51 – Repurposing Podcast Content for Maximum Reach22:01 – Parker’s Interviews with Special Guest: Helen from The Marketing Meetup26:01 – How to Get Featured on Our Podcast27:31 – Free Resource: Create Your Podcast Checklist! https://shorturl.at/prRyE27:52 – Final Thoughts & Outro
📍 Book a free 30-minute consultation – yourvideoteam.co.uk📍 Check out our Content Blueprint strategy in action!In this episode of Be the Hero of Your Brand, Ben and Rachael Bryant discuss why a podcast—especially a video podcast—is an essential marketing tool in 2025. They share insights from their own journey, including lessons from a failed first podcast, and highlight the benefits of video content for building relationships, authority, and audience trust. They also explore how video podcasts outperform traditional content in engagement, advertising effectiveness, and long-term brand growth.Show NotesEpisode Title: Why Your Brand Needs a Video Podcast in 2025Hosts: Ben & Rachael BryantTopics Covered:🔸 Why video podcasts are a powerful tool for business growth🔸 The shift in content consumption habits and why video dominates🔸 The role of trust and authenticity in building an audience🔸 The surprising effectiveness of podcast call-to-actions🔸 Monetising your podcast through sponsorships and partnerships🔸 The Content Blueprint strategy: Repurposing a single episode into 50+ content pieces🔸 How to get started with a video podcast
Get your video podcast started today!!! https://www.yourvideoteam.co.uk/ In the first episode of 2025, Ben and Rachael Bryant reflect on their mindset shifts, lessons from 2024, and how they’re approaching the new year. They discuss the balance between personal and professional life, setting actionable goals over resolutions, and their plans for growing “Your Video Team.” The couple shares humorous anecdotes, including a family bread-baking mishap and a car breakdown adventure in London, emphasising how these experiences shape their approach to business and life integration. With an ambitious year ahead, the duo lays the foundation for what promises to be a dynamic 2025. 00:00 - Intro: Welcome to 2025 01:00 - Why Resolutions Don’t Work 03:30 - Lessons from 2024 06:30 - Work-Life Integration vs. Balance 10:45 - Family Adventures & Funny Moments 15:00 - The Power of Coaching 19:30 - London Car Breakdown 23:00 - Big Plans for 2025 27:00 - Actionable Manifesting 29:30 - Outro & Next Week’s Teaser
In this episode, Ben and Rachael Bryant recap a busy month of video production projects, including managing a complex live-streamed conference at Canterbury Cathedral Lodge and setting up a new podcast for Never Mind the Box Office. They delve into the logistics of handling professional events, the benefits of video podcasting, and how businesses can start creating impactful videos on a budget. The duo also share insights on staying creative, optimising workflows, and the importance of focusing on formats over fleeting trends.
Ben and Rachael explore how small businesses can position themselves for success by adopting enterprise-level systems, processes, and mindsets. They emphasise the importance of acting “as if” you are already the business you want to become, integrating SOPs (Standard Operating Procedures), outsourcing tasks, and manifesting growth through actionable strategies. Drawing from their personal journey and humorous anecdotes, they provide insights into levelling up your business operations while maintaining passion and balance. 00:00:00 Be the Hero of Your Brand 00:03:33 Pizza Hut's systems and processes 00:07:41 What is essential to help make your business grow? 00:13:37 How to start a conversation with a customer 00:18:05 How to start a business with a small budget 00:23:49 Video Podcasts 00:27:37 Video Podcast Producers: Outourcing to grow 00:31:15 In summary, we would suggest
In this episode of Be the Hero of Your Brand, Ben and Rachael Bryant discuss the evolution of their video podcast, offering insights into the challenges and opportunities that come with creating and maintaining a podcast. They touch on audience feedback, making changes, incorporating new features, and staying true to their brand identity. Additionally, they introduce the exciting idea of having their 10-year-old son, Parker, interview businesses as part of a new feature.
Ready to build a podcast team that powers your brand? Head to https://www.yourvideoteam.co.uk/heroic-video-podcasting-1 to learn how we can help you create a standout video podcast! 🚀 In this episode, we dive into the essentials of assembling a successful podcast team—from VAs to videographers to content writers. Learn which roles make the biggest impact and how to make your podcast a powerful marketing tool.
In this episode of Be the Hero of Your Brand, Ben and Rachael dive into the art of time-blocking to streamline podcast production, balance growth expectations, and build sustainable engagement with an audience. They explore insights from their own experiences and discuss the advantages of gradual, authentic audience growth over the desire for viral success. By honing in on evergreen strategies and planning future content with intent, they illustrate the power of consistency in creating valuable, long-term content. Additionally, they touch on building a team and outsourcing effectively to grow your brand sustainably.
In this lively episode of “Be the Hero of Your Brand,” hosts Ben and Rachael reflect on their recent experience speaking at ZC Live, a significant event in the social media and branding sphere. The episode captures their pre- and post-stage thoughts, audience interactions, and the flexibility of their portable podcast studio. They share anecdotes from the event, discuss overcoming public speaking nerves, and the importance of authenticity in presentations.
Introduction: Recap of their ZC Live experience, including speaking nerves and audience engagement.
Main Discussion: Details on the setup and execution of their portable podcast studio, the dynamics of the event, and key highlights from their talk.
Guest Interactions: Insights into conversations with other exhibitors and attendees.
Reflections: Ben and Rachael discuss the impact of their appearance on the brand and future plans.
Closing Thoughts: The hosts wrap up with plans for upcoming episodes and a humorous sign-off.
1 Day a month for 1 Year of Marketing!!!! https://www.yourvideoteam.co.uk/heroi... In this episode of Be the Hero of Your Brand, Ben and Rachael dive into the power of authentic storytelling in building meaningful connections with your audience. Learn how sharing your personal truth can strengthen your brand and create lasting relationships. 00:00 Be The Hero Of Your Brand: Introduction 05:02 Why Storytelling is Important for Your Brand’s Success 09:06 A Lesson from Queen Bee: Authentic Storytelling in Business 16:23 Podcast Marketing: The Foundation of a Strong Business Strategy 20:38 Simon Squibb’s Entrepreneurial Wisdom 26:28 Get Your First Loyal 100 Followers: Lessons in Building Engagement 29:46 A Clap to You: Community Shout-Outs
In this episode:
Join Ben and Rachael Bryant as they dive into the importance of discovering and expressing your brand voice. From personal stories to practical branding tips, this episode will guide you on becoming the hero of your own brand.
Chapters:
00:00:00 – Be the Hero of Your Brand
Ben and Rachael introduce the episode and discuss how becoming the hero of your brand can transform your business.
00:05:29 – Rachel on Her Superhero Dress
Rachael shares a personal story about how her superhero dress helped her overcome nerves and step into a confident brand persona.
00:08:59 – Rosie Ramsay on Her Atomicon Experience
They reflect on how embracing different aspects of your brand identity can lead to unique personal and business growth.
00:13:44 – Social Media Marketing: Can You Put the Same Message Across?
Ben and Rachael explore whether you can share the same message across all platforms and how to tweak your brand voice for different social channels.
00:18:32 – Brand Voice vs Message
A deep dive into the difference between brand voice and brand messaging, and why understanding both is crucial for authentic branding.
00:24:02 – Vocational Voice Brand
They wrap up with insights on how to build a brand voice that resonates with both your business values and your industry’s unique requirements.
Mentioned Links:
Create Your Own Podcast for Your Business
Ready to take the next step and start your own business podcast? Check out our Podcast Creation Service and let us help you amplify your brand voice!
Podcast Description:
Ready to make your brand unforgettable? In this episode of Be the Hero of Your Brand, we dive deep into what truly makes a brand stand out. Discover how to go beyond logos and colors to create an authentic, engaging, and emotionally resonant brand that captures your audience’s attention. Get insider tips on connecting with your audience, crafting compelling messages, and using video to bring your brand to life.
00:00:00 – Welcome to Be the Hero of Your Brand
Rachel and Ben kick things off with a warm welcome and an introduction to today’s topic: creating a brand that truly resonates.
00:04:49 – The Lego Blueprint: Building Blocks of a Brand
Explore the concept of building a brand from the ground up, using Lego as a playful metaphor for creating a solid foundation.
00:10:33 – Writing with Dyslexia: Challenges and Insights
Rachel shares her personal experience with dyslexia and how it shapes her approach to writing and communicating her brand’s message.
00:13:37 – Know Your Audience: Understanding Emotional Connections
Learn why knowing your audience’s emotional state and pain points is crucial to making your brand relatable and impactful.
00:20:26 – Crafting a Message That Resonates with Your Fans
Ben and Rachel discuss how to create messages that speak directly to your audience’s hearts and minds.
00:25:19 – Elevator Encounters: Navigating Overthinking on Camera
Join an insightful discussion on overcoming overthinking when presenting on camera, featuring tips for delivering your message with confidence.
00:31:27 – Managing Expectations and Embracing Limitations
Rachel and Ben explain why it’s essential to set clear expectations with clients and embrace the limitations that come with the creative process.
00:36:46 – Your Brand Is Everywhere: Making Every Interaction Count
Discover why every interaction is an opportunity to reinforce your brand identity and leave a lasting impression.
For more information on how to make video podcasting the cornerstone of your brand strategy, check out our Heroic Video Podcasting Services.
Show Notes:
In the first episode of "Be the Hero of Your Brand," Ben and Rachael, the husband-and-wife team behind Your Video Team, dive into why they’ve started the podcast. They introduce their vision of exploring personal and business brand development, using their love of superhero stories as a thematic guide. Throughout the episode, they candidly discuss their struggles with launching their own podcast despite being experienced content creators. They aim to help listeners at different stages of their branding journey by sharing insights and lessons learned from industry experts, business coaches, and successful brands. Listeners are encouraged to engage, ask questions, and contribute their own stories.
Show Notes:
Take a look in to what we are doing at Your Video Team with our latest trailer for Be the Hero of Your Brand!