In this episode of Be the Hero of Your Brand, Ben and Rachael dive into the art of time-blocking to streamline podcast production, balance growth expectations, and build sustainable engagement with an audience. They explore insights from their own experiences and discuss the advantages of gradual, authentic audience growth over the desire for viral success. By honing in on evergreen strategies and planning future content with intent, they illustrate the power of consistency in creating valuable, long-term content. Additionally, they touch on building a team and outsourcing effectively to grow your brand sustainably.