Marketing a law firm isn’t the same as marketing any other business. The rules are different, the timelines are longer, and the strategies that work in retail or tech often flop in law. That’s why Catherine invited Tifiny Swedensky, CEO of Sharp Cookie, onto The Happy Lawyer Podcast. Sharp Cookie specializes in helping law firms cut through the noise and get real results. In this conversation, Tifiny shares her no-nonsense approach to building visibility, attracting the right clients, and inv...