If you’re serious about building a hotel brand that guests remember, rave about, and return to, it starts with an honest look at your current positioning.
👉 Click here to complete a short questionnaire and see if you qualify for a Deep Dive Call: https://hotels.theykmd.com/work-with-me-4289
Waiting for the “perfect time” to market your boutique hotel? That delay is costing you empty rooms, lost revenue, and missed opportunities.
In this episode of The Boutique Hotel Playbook, I break down:
The costly mistake boutique hotels make by waiting for renovations or high season.
Why empty rooms today equal revenue you’ll never get back.
The hidden booking cycles your competitors already understand.
How to market your hotel while you build and create anticipation.
The mindset shift from “hotel operator” to “destination builder.”
If your occupancy is stuck and you’re tired of leaning on OTAs, this episode will show you why waiting is the most expensive choice — and what to do instead.
Stop competing on price. Start building a reputation that keeps you fully booked.
If you’re serious about building a hotel brand that guests remember, rave about, and return to, it starts with an honest look at your current positioning.
👉 Click here to complete a short questionnaire and see if you qualify for a Deep Dive Call: https://hotels.theykmd.com/work-with-me-4289
Most boutique hotels unknowingly hand over their future to Airbnb and other OTAs. It feels safe because the rooms get booked—but here’s the catch: you don’t own the relationship, Airbnb does.
In this episode, we break down:
Why relying on Airbnb quietly kills repeat bookings and loyalty.
The hidden cost of letting platforms own your guest list.
How to stop renting guests and start building a guest community.
Three simple moves to take back control, reduce commissions, and grow direct bookings.
If you’ve ever felt like your hotel’s success is out of your control, this episode will shift your perspective.
Stop letting Airbnb own your guests. Start building loyalty, reputation, and direct bookings that last.
If you’re serious about building a hotel brand that guests remember, rave about, and return to, it starts with an honest look at your current positioning. 👉 Click here to complete a short questionnaire and see if you qualify for a Deep Dive Call: https://hotels.theykmd.com/work-with-me-4289Renovations are stressful, messy, and expensive — but they’re also one of the best marketing opportunities boutique hotels overlook.In this episode, we talk about:Why going silent during renovations is the biggest mistake you can makeThe real consequences of hiding until the “grand reveal”How to document the messy middle in a way that builds trust and excitementFour simple steps to turn your struggles into stories guests want to followIf you’ve ever wondered how to keep your hotel visible and bookable even while under construction, this episode will change the way you think about marketing.
Most boutique hotels don’t mean to, but they’re practically handing guests over to OTAs.
From clunky websites to invisible perks, the wrong moves online can make Expedia and Booking.com look like the smarter, safer choice—even when your property is exactly what the guest wants.
In this episode of Booked Solid: Actionable Insights for Boutique Hotels That Want More Than Just Heads in Beds, you’ll discover:
The website mistakes that make direct bookings harder than OTA bookings
Why guests don’t see any reason to skip OTAs—and how to change that
The branding gap that quietly eats away at trust and profit
Three fixes you can apply right now to shift guests back to booking direct
Because here’s the truth: OTAs aren’t just costing you commissions. They’re taking guest relationships that should belong to you.
So, if you’re ready to make direct booking the obvious choice for your guests, this episode is your starting point.
👉 And remember—this is just one of the strategies inside Booked Solid: Actionable Insights for Boutique Hotels That Want More Than Just Heads in Beds.
Head to the next episode in the series where we’ll dive into another powerful way to increase direct bookings, build loyalty, and position your hotel as a must-visit lifestyle destination.
Because when you connect all these strategies together, you don’t just fill rooms—you stay Booked Solid all year long.
Most boutique hotels aren’t losing ground because of service. They’re losing ground because the market has shifted—and they’re still playing by old rules.
In this episode of Booked Solid: Actionable Insights for Boutique Hotels That Want More Than Just Heads in Beds, I break down why now is the best time to rethink your boutique hotel strategy, and what happens if you don’t.
You’ll discover:
The economic shifts that make waiting a costly mistake
How guest expectations have evolved (and why “good service” is no longer enough)
Why local competition is fiercer than ever, from Airbnbs to new boutique entrants
How to reposition your property as a lifestyle destination guests remember, rave about, and return to
Here’s the truth: standing still isn’t neutral. In today’s market, standing still means falling behind.
If you’re serious about attracting high-value guests, increasing direct bookings, and protecting your margins—it starts with an honest look at your current positioning.
👉 Book your Deep Dive Call here: https://hotels.theykmd.com
On this call, we’ll evaluate your branding, guest journey, and market positioning—and map out how your boutique hotel can thrive in a changing landscape.
Don’t wait. Because the market won’t wait for you.
Most boutique hotels live and die by high season. Rooms are full when tourists flood in, but when they leave? Empty halls, slashed prices, and a scramble to stay afloat.
Here’s the secret: your most loyal guests aren’t always flying in from abroad. They’re right outside your door.
In this episode of Booked Solid: Actionable Insights for Boutique Hotels That Want More Than Just Heads in Beds, you’ll discover:
Why relying only on foreign tourists is the biggest loyalty mistake
How locals can become your year-round, repeat guests
Three proven strategies to attract and retain community loyalty
The shift that transforms your hotel into a true lifestyle destination
If you’ve ever wondered how to escape the feast-or-famine cycle and keep your rooms full during low season, this episode will show you the fix.
Because here’s the truth:
Guests don’t just book a room. They book a feeling—and locals are looking for experiences they can come back to again and again.
If you’re serious about building a hotel brand that guests remember, rave about, and return to, it starts with an honest look at your current positioning.
👉 Click here to complete a short questionnaire and see if you qualify for a Deep Dive Call: https://hotels.theykmd.com
On this call, we’ll evaluate your branding, guest journey, and market positioning — and map out what a specialized plan for your boutique hotel could look like.
Stop competing on price. Start building a reputation that keeps you Booked Solid.
Most boutique hotels don’t struggle to deliver a good stay.
They struggle to create a stay worth talking about.
Here’s the hard truth: satisfaction doesn’t equal referrals. And if your guests aren’t telling anyone about you, you’re leaving your most powerful growth channel untapped.
In this episode of Booked Solid: Actionable Insights for Hotels That Want More Than Just Heads in Beds, you’ll discover:
The three guest experience gaps that silently kill referrals
Why “happy” guests don’t automatically turn into loyal ambassadors
The moments in the guest journey that spark stories instead of silence
Simple shifts you can make to turn satisfied guests into raving fans
If you’ve ever wondered why guests leave saying, “We had a great time,” but never mention your hotel again, this episode gives you the fix.
Because here’s the truth:
Guests don’t share memories of average stays. They share stories that surprise, delight, and feel unforgettable.
If you’re serious about building a hotel brand that guests remember, rave about, and return to, it starts with an honest look at your current positioning.
👉 Click here to complete a short questionnaire and see if you qualify for a Deep Dive Call: https://hotels.theykmd.com
On this call, we’ll evaluate your branding, guest journey, and market positioning — and map out what a specialized plan for your boutique hotel could look like.
Stop competing on price. Start building a reputation that keeps you Booked Solid.
Most boutique hotels don’t lose bookings because of service.
They lose them because of reputation.
When I worked with brands like Apple, Marriott, and Hilton, I discovered something most independents overlook: reputation isn’t built by accident — it’s engineered.
In this episode of Booked Solid: Actionable Insights for Hotels That Want More Than Just Heads in Beds, you’ll discover:
Why reputation is more than reviews (and why reviews alone won’t save you)
The biggest mistakes boutique hotels make that keep them forgettable
How global giants engineer reputation into every guest touchpoint
Three lessons you can apply right now to make your hotel unforgettable
If you’ve ever wondered why guests leave saying “The hotel was nice, but I can’t remember the name,” this episode will show you the fix.
Because here’s the truth:Guests don’t just remember great service — they remember how your hotel made them feel before they even booked.
If you’re serious about building a hotel brand that guests remember, rave about, and return to, it starts with an honest look at your current positioning.
👉 Click here to complete a short questionnaire and see if you qualify for a Deep Dive Call: https://hotels.theykmd.com
On this call, we’ll evaluate your branding, guest journey, and market positioning — and map out what a specialized plan for your boutique hotel could look like.
Stop competing on price. Start building a reputation that keeps you Booked Solid.
