If you’re serious about building a hotel brand that guests remember, rave about, and return to, it starts with an honest look at your current positioning.
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Most boutique hotels unknowingly hand over their future to Airbnb and other OTAs. It feels safe because the rooms get booked—but here’s the catch: you don’t own the relationship, Airbnb does.
In this episode, we break down:
Why relying on Airbnb quietly kills repeat bookings and loyalty.
The hidden cost of letting platforms own your guest list.
How to stop renting guests and start building a guest community.
Three simple moves to take back control, reduce commissions, and grow direct bookings.
If you’ve ever felt like your hotel’s success is out of your control, this episode will shift your perspective.
Stop letting Airbnb own your guests. Start building loyalty, reputation, and direct bookings that last.
