What if you could double your hotel’s efficiency—without adding headcount? In this episode, Michael Bohler, Founder of SUM Hospitality, reveals how he’s transforming independent hotels in Switzerland into high-performing, tech-enabled operations that run smoother, smarter, and more profitably.
This episode is for hotel owners, general managers, and operations leaders looking to modernize their tech stack, reduce manual work, and build more sustainable, year-round business models.
Takeaways:
• Hear how Sun Hospitality uses integrated systems to automate front-office and back-office tasks, freeing staff to focus on guest experience.
• Learn how streamlined tech enables year-round occupancy and better work-life balance for hotel teams in seasonal markets.
• Understand why viewing technology as an investment in profitability not a cost center is key to future growth.
What happens when a 20-hotel operator treats brand data, RMS outputs, and labor costs as one system—and then points AI at it?
Takeaways:
If this playbook sparked ideas for your portfolio, follow Hotel Tech Insider and subscribe for weekly, operator-tested tactics. Share this episode with your revenue and ops leaders, and visit HotelTechReport for the tools and case studies mentioned.
What if your team could double productivity—without adding a single new hire? In this episode, Diego Fernández, CEO of Port Hotels, reveals how his 11-property Spanish hotel group is scaling smarter by automating repetitive work and treating technology as an investment, not a cost.
Takeaways:
Port Hotels even tested service robots—not to replace staff, but to give them back time to connect with guests, showing that smart automation can enhance hospitality rather than depersonalize it.
Subscribe to Hotel Tech Insider for more real-world lessons from forward-thinking hotel leaders like Diego who are redefining what operational excellence looks like in the digital era.
What if you could design the perfect hotel room—not on paper, but by testing it in real life with 200 real guests? In this episode, Asli Kutlucan, CEO of TFE Hotels Europe, reveals how her team built a “lab hotel” in Berlin to reimagine hospitality from the ground up.
This episode is tailored for experienced hoteliers, executives, and owners who want to stay ahead of shifting guest expectations, leverage new technology, and explore strategies that balance innovation with operational efficiency.
Takeaways:
Don’t miss future conversations with the leaders shaping hotel innovation. Subscribe to Hotel Tech Insider, share this episode with your peers, and stay tuned for more strategies to build the next generation of hospitality.
What if you could run a 160-property hotel portfolio without a single traditional front desk? In this episode of Hotel Tech Insider, Julius Ambers, Head of Operations at Numa, reveals how his team is redefining hospitality with technology at its core.
Key Takeaways:
With consumer behavior shifting and traditional hotel models under pressure, this conversation offers a roadmap for future-ready operations.
👉 Subscribe to Hotel Tech Insider on Spotify or Apple Podcasts, and share this episode with a colleague shaping the future of hotel operations.
Can rethinking something as fundamental as market segmentation unlock new performance gains in hotels? Joe Pettigrew, Group Chief Commercial Officer at L+R Hotels—one of the world’s largest privately held hotel investment and operating groups—thinks so.
Takeaways:
• Hear how L+R Hotels is standardizing PMS, RMS, and CRS across 100+ properties to unlock scale, consistency, and better reporting.
• Learn why Pettigrew believes benchmarking intelligence platforms like CoStar, Amadeus, and Lighthouse matter more to revenue success than any single operational system.
• Discover why stablecoins and AI discoverability could reshape payments, loyalty, and how hotels appear in future travel searches—insights most hoteliers aren’t yet preparing for.
While most industry conversations fixate on personalization, Pettigrew argues it’s overrated—with limited returns compared to getting the fundamentals right in segmentation, benchmarking, and tech consolidation.
Don’t miss this rare inside look at how one of the industry’s most sophisticated ownership groups is thinking about technology. Subscribe to Hotel Tech Insider for more conversations with leaders shaping the future of hotels.
What do you get when a 14-property hotel brand rips out its entire legacy tech stack—and lives to tell the tale? In this episode, Josh Edwards, Operating Systems Manager at Penta Hotels, takes us behind the scenes of one of the most ambitious tech overhauls in the European hotel market.
Takeaways:
• Hear how Penta Hotels saved 175,000+ staff hours annually by replacing outdated systems with a next-gen stack—without sacrificing service.
• Learn how to successfully manage change at scale, from piloting PMS platforms to gaining buy-in from skeptical hotel teams.
• Discover why 25% of guests now purchase upsells, and how thoughtful use of automation and kiosks can unlock new revenue without alienating staff or guests.
Penta Hotels isn’t just any brand—it’s a forward-thinking company that dared to question every operational assumption. From payments to POS, CRM to guest messaging, Josh shares the blueprint for future-proofing your tech without losing your brand’s soul. One surprising insight? Automating card payments alone accounted for the majority of the 175K hours saved.
If you’re thinking about upgrading your systems—or questioning whether bold change is worth it—this episode is for you. Subscribe to Hotel Tech Insider for more insider stories from leaders shaping the future of hospitality.
Bob Hotels converted 70% OTA reliance to nearly 50% direct bookings in under a year—partly by using an AI phone agent (GoodCall) to convert phone inquiries into instant SMS-driven bookings.
Can a roadside motel really outperform the compset—and become the #1 value property in an entire city—within a year? In this episode, Janis Krums, Managing Partner at Bob Hotels, reveals how his team transformed a run-down Sleep Inn into a top-rated boutique brand using a fresh tech stack, street-smart branding, and startup-level hustle.
This episode is for experienced hoteliers, GMs, and asset managers looking to revitalize underperforming assets, modernize their tech stack, and rethink guest engagement for today’s traveler—without breaking the bank.
Takeaways:
• How to build a modern tech stack from scratch: Janis walks through the exact vendors and decision-making logic behind Bob Hotels’ PMS, booking engine, CRM, guest messaging, revenue tools, and even an AI-powered phone agent.
• Using social proof and reviews as growth engines: Learn how the team grew to 1,100+ Google reviews with a 4.8-star rating in less than a year—and how that impacted OTAs, pricing, and occupancy.
• Why legacy vendors are getting left behind: Hear Janis’ frank take on why most hotel tech incumbents miss the mark—and why younger, hungrier companies are earning his business.
What can Four Seasons Bora Bora and a New Zealand hostel teach you about building smarter hotel tech stacks? In this episode, Michael Belanger, VP of Commercial Strategy at GCP Hospitality, unpacks the unique challenges—and surprising advantages—of managing one of the most diverse hotel portfolios in the world.
Takeaways:
• Learn why small and independent hotels are often more agile than global brands when it comes to adopting new technology.
• Get insider strategies for tech stack decisions across both luxury resorts and hostels—including tools like Mews, Triptease, and SiteMinder.
• Discover how GCP is rethinking the role of CRM vs PMS—and why that shift could unlock the next era of personalization and profitability.
Don’t miss an episode—subscribe now to Hotel Tech Insider for more real-world strategies from the industry’s top leaders and innovators.
How can hostels balance cutting-edge technology with the irreplaceable value of human interaction? In this episode, Peter Zilke, COO of Safestay Hostels, reveals the secrets behind creating a vibrant community experience while leveraging innovative tech solutions.
Key Takeaways:
What if a humanoid robot could revolutionize the way your hotel operates? In this episode, Filip Linek, the innovative owner of two family-oriented hotels in the Czech Republic, shares how he's leveraging AI technology to enhance guest experiences and streamline operations.
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How can a hotel chain with over 5,700 properties transform its tech support into a human-centered experience? In this episode, Tariq Valani, Global SVP of Support Services at Accor, reveals the innovative strategies that are reshaping the way hotel technology is delivered and supported.
Key Takeaways:
How can leveraging technology transform the guest experience and streamline hotel operations? In this episode, Jose Suarez, the IT Director for The Capital Hotel Group, reveals how his team is redefining the hospitality landscape through innovative tech solutions.
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How can a hotel chain leverage cutting-edge technology to redefine revenue management and enhance guest experience? In this episode, Fernando Vives, Chief Commercial Officer at Minor Hotels, reveals the transformative strategies that are setting his organization apart in the competitive hospitality landscape.
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What if embracing digital transformation could unlock new revenue streams for your hotel? In this episode, Jason Jackson, Vice President of Operational Strategy and Integration at Schulte Hospitality, reveals how innovative technology is reshaping the hospitality landscape.
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How can technology enhance the human touch in hospitality without losing the essence of personal connection? In this episode, Scot Hopps, Senior Vice President of Operations at Lark Hotels, reveals the delicate balance between leveraging technology and maintaining genuine guest interactions.
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How can technology enhance genuine human connection in hospitality? In this episode, William Costley, COO of Time Hotels, reveals how the right tech stack can empower teams to deliver exceptional guest experiences while maintaining a strong service culture.
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Is your hotel technology stuck in the past? In this episode, Matthijs Welle, founder and CEO of Mews, reveals how innovative property management systems can revolutionize the guest experience and streamline operations.
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How can luxury hotels redefine the guest experience by transforming check-in and check-out into a more personalized journey? In this episode, Kris Leszczynski, Group GM at London based Edwardian Hotels, reveals innovative strategies that blend technology with exceptional service.
Key Takeaways:
How can a hotel brand leverage technology to enhance guest experience while maintaining a personal touch? In this episode, Stuart Godwin, Managing Director of Lamington Group, reveals the innovative strategies that have helped his company achieve over 50% direct bookings.
Key Takeaways:
Don’t miss out on future episodes filled with expert insights—subscribe today and share this episode with fellow hoteliers looking to elevate their technology game.
