Adster Podcast

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Adster Podcast

Adster

3 episodes

3 weeks ago

Adster Podcast Episode 3 is here! In this episode, we sit down with Sam Bell, Managing Director for America at Adster, to talk about the evolving landscape of AdTech, programmatic advertising, and publisher monetization strategies. Key Talking Points: ✅ Sam’s 25+ years in AdTech – from Nielsen to innovative startups ✅ The rise of programmatic advertising and its impact on publishers ✅ Challenges publishers face in scaling monetization & navigating walled gardens ✅ The role of AI, machine ...

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Technology

Episodes (3/3)

Adster Podcast

From Nielsen to Adster: Sam Bell on the Biggest Shifts in Digital Advertising - Adster Podcast

1 month ago

27 minutes

Adster Podcast

More Ads, More Money? Not Always. The Smart Way to Monetize - Adster Podcast

🚀 What does it take to build a high-scale, low-latency ad tech platform? In this episode of the Adster Podcast, host Girish Vishwanath sits down with Ketan Chandak, (Co-founder & CPTO) of Adster, to break down the engineering challenges, AI-powered optimizations, and strategic decision-making that go into monetizing publishers efficiently. 💡 What You’ll Learn in This Episode: Ketan’s journey from Truecaller & Twitter to co-founding AdsterThe engineering challenges of ad tech, from cos...

1 month ago

29 minutes

Adster Podcast

Solving the Ad Monetization Puzzle for Publishers - Adster Podcast

In this premiere episode, Girish Vishwanath (Co-Founder and CBO) and Rajiv Kumaar (Co-Founder and CEO) sit down to explore the adtech landscape, the problems publishers face, and how Adster is revolutionizing ad monetization. 🔍 What’s Inside This Episode? ✅ The origin story of Adster and how their experience at DailyHunt & Truecaller inspired this journey. ✅ The inefficiencies in ad monetization and how Adster's meta-mediation solution helps publishers optimize revenues. ✅ The difference...

2 months ago

31 minutes