Alissa To’omata is a visionary leader in fitness media, blending movement, creativity, and empowerment to inspire the next generation of fitness professionals. With over two decades in the industry, she played a pivotal role in launching Zumba in Australia, danced with Madonna, and redefined group fitness through innovative strength, HIIT, Pilates, and dance programs. As the former Chief of Group Programming at Crunch Fitness Australia for 14 years, Alissa has shaped the fitness landscape, re...
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