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What My Best Friend Does
Bayo Adeoshun
111 episodes
2 months ago

Inspiring listeners to take actions and find their dream careers through conversations with guests.

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All content for What My Best Friend Does is the property of Bayo Adeoshun and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Inspiring listeners to take actions and find their dream careers through conversations with guests.

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Careers
Business
Episodes (20/111)
What My Best Friend Does
Personal Finance for Beginners: Money Management Tips From Gabriel Nussbaum
2 months ago

What My Best Friend Does
The Ugly Truth About Record Deals: Breaking Down the Music Business | AdeJosh
2 months ago

What My Best Friend Does
Making a Living From Football Content Creation: Hard Truths with Cameron Corp
2 months ago

What My Best Friend Does
Why Most Startups Fail (& How The Sole Supplier Survived) | George Sullivan Interview
3 months ago

What My Best Friend Does
Creating Viral Food Content: Lessons from Catherine Whild’s Success on TikTok & Instagram
3 months ago

What My Best Friend Does
The Truth About TikTok Growth: Hacks, Mistakes & Mindset | Johnny Kay Part 2
3 months ago

What My Best Friend Does
Escaping the Cycle: Lamar Russell’s Story of Faith, Mentorship, and Community Impact
3 months ago

What My Best Friend Does
How to Leave a Six-Figure Legacy (Even If You’re Not Rich!) | Ayo Noble
3 months ago

What My Best Friend Does
Best Advice for Aspiring Presenters and Content Creators in 2025 | Kelvyn Quagraine
4 months ago

What My Best Friend Does
Inside The Creator Economy With Jake Lee: The True Value of Engagement and Community
4 months ago

What My Best Friend Does
Behind the Scenes of The Apprentice: Secrets The BBC WON'T Show You!
4 months ago

What My Best Friend Does
Social Media EXPERT: Master Social Media Growth With These Habits | Ali Soufan

EP75 - Today I'm joined by social media expert Ali as he shares the habits you need if you want to grow your social media and make money from content.


Timestamps:

0:00 - Intro

4:20 - I started making content during lockdown

7:45 - There's a pattern to making VIRAL videos

20:30 - I felt SO free after leaving my job

27:20 - My videos snowballed because of THIS strategy!

31:20 - You need to CONSUME as much as you CREATE

35:30 - If you want to make money from content, DO THIS immediately!

41:08 - The most important factor for creating a great hook

48:06 - This is why Ashton Hall is BLOWING UP!

54:29 - Platforms are evolving to become search-first

56:41 - Why clients come inbound pre-sold

59:36 - The hardest part of marketing for clients

1:08:37 - Not everyone is my client

1:13:48 - If you're delusional enough, you can achieve anything


FOLLOW US! ►

WMBFD Instgram

WMBFD Tiktok

LinkedIn


Guest:

Ali's Instagram

Ali's LinkedIn


For more quality content, make sure to hit FOLLOW.

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6 months ago
1 hour 20 minutes 47 seconds

What My Best Friend Does
Rent To Rent Expert: How I Started In Property With Almost NO Money Down | Nicole Klutse

EP73: In todays episode I'm joined by rent to rent expert Nicole as she shares how to get started in the property industry with almost no money down, what makes a good rent to rent property, common mistakes to avoid with rent to rent and SO much more!


Timestamps:0:00 - Intro5:40 - Why Nicole restarted university after 2 years of study16:02 - Life as an investment banker

23:16 - Why Nicole chose rent to rent over traditional property rentals

24:50 - Rent to rent explained

27:52 - Common mistakes people make when getting into rent to rent36:33 - The most challenging aspect of rent to rent!

43:50 - The truth about running a business that no one tells you

47:07 - Mentors save you SO much time! 52:15 - EVERYONE should do therapy!

58:03 - Quick fire rent to rent questions with Nicole!

59:25 - Nicole Advice to younger selfFOLLOW US! ►

Instagram

TikTok

LinkedIn

Guest:

https://www.instagram.com/d.nics/

https://www.linkedin.com/in/nicole-klutse

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7 months ago
1 hour 55 seconds

What My Best Friend Does
The Health Expert: THIS Is How You Proactively Take Control Of Your Health | Jeffrey Boadi

EP 72 - Jeffrey Boadi is a health and wellness expert who has amassed millions of views and hundreds of thousands of followers across social media by sharing healthy plant based recipes and lifestyle tips. In todays episode Jeffrey highlights the steps you can take to proactively focus on health and give yourself the best chance of being healthy and mobile in later life.Timestamps:0:00 - Intro4:48 - The decision to go plant-based10:58 - The scary links between diet and disease15:29 - The importance of blood tests23:32 - Difference between being a vegan and vegetarian24:33 - Does being a vegan make you healthy?28:50 - 7 Key food groups for a plant based diet

32:21 - The TRUTH about frozen fruit! 35:40 - Nutrients most people lack in their diet41:05 - Fermented foods are fantastic!

44:12 - The key to affordable healthy eating48:50 - Is all desert bad?55:52 - Biggest misconception about plant based diet1:01:37 - Easy ingredients to make a nutritious plant based bowl

1:05:57 - Why strength training leads to anti-ageing!

1:13:47 - One of the biggest keys to improving health outcomes

FOLLOW US! ►InstagramTiktokLinkedInGuest: Jeffrey InstagramLearn more about Jeffrey on his website 🔔 Turn on notifications to stay updated with new uploads

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7 months ago
1 hour 18 minutes 39 seconds

What My Best Friend Does
Creative Director REVEALS How To Earn £100k+ As A Creative | Gordon Reid

EP 71 - Gordon Reid is the founder of creative agency Middle Boop. In today’s conversation we talk about his journey through various creative roles, from graphic designer, to illustrator, creative director and more.


Timestamps:

0:00 - Intro

9:39 - The biggest lesson University Taught Gordon

16:30 - How Gordon Got His First Design Job

22:32 - Creative Way To Open Doors And Meet Contacts

28:33 - The Reality of Working As A Creative In Advertising

33:03 - Working On Some AMAZING Projects!

36:48 - How Work Impacted Gordons Mental Health

44:34 - Advice To Get Started In Advertising

51:22 - Starting Middle Boop 2.0

56:21 - Advice For Starting An Agency

1:01:46 - Doing This UNLOCKED So Much Business

1:08:48 - Raising Money For Charity Via 'The Weird World Cup'

1:15:01 - How To Get Speaking Gigs As A Creative

1:19:53 - ALWAYS Keep Learning!

1:21:50 - Gordon Advice To Younger Self


FOLLOW US! ►

Instagram

Tiktok

LinkedIn


Guest: Connect with Gordon on LinkedIn here!

You can check out Gordon's business here!


For more quality content, subscribe here ➡  @wmbfdpod  🔔 Turn on notifications to stay updated with new uploads

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7 months ago
1 hour 23 minutes 47 seconds

What My Best Friend Does
How To Become A Published Author | Ore Agbaje-Williams

EP 70 - In todays episode I'm joined by Author Ore, who started her career in publishing before writing her book 'The Three Of Us'.

In today's episode we discuss how to succeed in the publishing industry, the process for getting a book published and how much money you can earn for the various roles in the publishing industry and as an author.

Timestamps:

0:00 - Intro

5:03 - Is university worth it?

12:25 - How Ore landed her first job through Creative Access 22:15 - These are the different jobs you can do in Publishing 33:30 - Day in the life working in a publishing house

39:45 - You have to be willing to sacrifice to succeed

43:15 - I made a HUGE mistake!

46:55 - The importance of a literary agent

51:30 - Ideas can spark from anything!

53:25 - Getting inspiration for her first book and journey to publish

1:01:27 - Book publishing deals explained

1:07:55 - Advice for anyone looking to write their own book

1:09:59 - Ore's metric of success for herself as an author

1:15:22 - How to deal with writers' block

1:16:55 - Quick fire questions with Ore

1:18:43 - Ore advice to younger self

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8 months ago
1 hour 20 minutes 27 seconds

What My Best Friend Does
TV Host Reveals How To THRIVE In Entertainment News | Melissa Nathoo

EP 69 - Melissa Nathoo has interviewed some of the hollywoods biggest actors. In today's episode she shares how you can break into and thrive in entertainment news.She also shares the reality of junkets, red carpets, premiers and SO much more! Timestamps:0:00 - Intro1:41 - Quick fire questions with Melissa 3:20 - Growing up this wasn't a career path7:17 - Broadcast yourself on Youtube! 8:45 - How Melissa landed her first job 18:54 - The reality of interviewing A-List celebrities29:53 - Most challenging moment as a presenter42:25 - The BIGGEST misconception working in showbiz45:00 - Why it's so HARD to break into presenting 49:25 - The TRUTH About red carpet interviews56:45 - The importance of having good relationships1:02:27 - Stop worrying about what others think1:08:25 - Melissa advice to younger selfFOLLOW US! ►https://www.instagram.com/wmbfdpod/https://www.tiktok.com/@wmbfdhttps://www.linkedin.com/in/bayo-adeoshun-32583156/Guest: https://www.instagram.com/melissanathoo/https://www.tiktok.com/@melissanathooFor more quality content, subscribe here ➡  @wmbfdpod  🔔 Turn on notifications to stay updated with new uploads

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8 months ago
1 hour 10 minutes 59 seconds

What My Best Friend Does
How A Ex-Warehouse Worker Built £1.2million Healthy Snack Business | Giuseppe Baidoo

EP 68 - Giuseppe Baidoo is the founder of healthy snack brand Gusto Snacks. In today's episode he shares his entrepreneurial journey, lessons learned from starting multiple businesses, marketing with no budget and so much more!

Giuseppe also discusses his recent VIRAL post on LinkedIn describing how major retailer Holland & Barrett copied his product and what he did in response.Timestamps:0:00 - Intro7:34 - First business attempt with Ooze drinks13:25 - The decision to shut my first business was SO difficult15:31 - Biggest lesson learned from first business failure22:01 - Getting started with Gusto Snacks27:15 - How to give your business partner confidence29:47 - Key initiatives to raise funds for a startup32:25 - How they found the PERFECT healthy snack to sell40:11 - Using customer data to overcome setbacks from supermarkets43:51 - The SAME mistake everyone makes when prospecting (and how to find contacts)

51:56 - How Mr Beast Inspired Marketing Strategy

54:40 - Guerilla marketing Strategies with £0 (and the impact)

1:00:09 - Crazy way Holland & Barrett COPIED our products

1:08:08 - I used their own customers against them!

1:11:12 - I was nervous to post, but the results were CRAZY! 1:15:57 - STOP just reading books, go and DO THINGS!

1:18:05 - Quick fire questions with Giuseppe

1:19:51 - Giuseppe advice to younger self FOLLOW US! ►https://www.instagram.com/wmbfdpod/https://twitter.com/wmbfdpodhttps://www.linkedin.com/in/bayo-adeoshun-32583156/Guest: https://www.linkedin.com/in/giuseppe-baidoo-0b781b112/https://www.instagram.com/giuseppebai/

https://www.instagram.com/gusto.snacks/https://snackgusto.com/ 🔔 Hit FOLLOW to stay updated with new uploads

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8 months ago
1 hour 21 minutes 43 seconds

What My Best Friend Does
GLOBAL BRAND DEALS, TAKING RISKS, CREATING IMPACT BEYOND SPORTS & MORE WITH SPORTS AGENT HUGO JAFARI

EP 67 - Interested in working in sports but not as an athlete, coach, or physio? Hugo Jafari is the founder of Ignite Sports Management, an boutique agency that manages some of the worlds leading athletes including Tom Dean, Max Whitlock, Helen Glover and so many more.

We share how you can break into the world of athlete management, considerations when starting an agency, so inspiration athlete stories and so much more! Timestamps:0:00 - Intro5:55 - NEVER Do This When Starting In Sports Industry

9:14 - The Decision To Work For A Small Or Big Agency

14:18 - You Have To Identify Your Area Of Specialism Early

20:50 - Starting Ignite Sports Management

25:02 - Biggest Challenge Starting An Agency

35:25 - Tom Dean Transcends His Sport

39:11 - Finding The Right Athletes To Represent

49:28 - Is Experience More Important Than A Uni Degree?56:22 - How The Sports Industry Has Evolved Over The Past 12 years

59:58 - Inspirational Emily Campbell Story

1:03:02 - Educating Students On Sports Careers

1:09:15 - You Have To Be BRAVE! 1:13:10 - Quick Fire Questions With Hugo

FOLLOW US! ►https://www.instagram.com/wmbfdpod/https://twitter.com/wmbfdpodhttps://www.linkedin.com/in/bayo-adeoshun-32583156/Guest: https://www.linkedin.com/in/hugo-jafari-093195a2https://www.ignite-sports.co.uk/For more quality content, subscribe here ➡ @wmbfdpod  🔔 Turn on notifications to stay updated with new uploads

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9 months ago
1 hour 16 minutes 12 seconds

What My Best Friend Does
How A Uni Dropout Went To Cannes And Built A Brand Partner Agency | Guerin

EP 66 - Guerin is a brand lead who's marketing stunt with friend Ali, landed them a much coveted ticket at Cannes Lions Festival.

In today's episode, we talk about his journey which includes dropping out of university, leaving home, going to Cannes and how the subsequently changed the trajectory of his lift.

Timestamps: 0:00 - Intro

5:45 - My dad told me to LEAVE the house!

12:38 - I don't NEED external validation

14:28 - Crazy story how Guerin landed his first internship

17:43 - Origins of Ali & Guerin Go To Cannes

23:12 - You have to be bold!

31:18 - This is how you maximise networking opportunities 39:41 - Brands need us more than we need them! 44:20 - Stop waiting for validation!

49:51 - Becoming the youngest speaker in the House of parliament

1:00:58 - If you're ok with where you are, STAY THERE! 1:07:00 - Quick Fire with Guerin FOLLOW US! ► https://www.instagram.com/wmbfdpod/ https://twitter.com/wmbfdpod https://www.linkedin.com/in/bayo-adeoshun-32583156/ Guest: https://www.instagram.com/guerin_luther/https://www.linkedin.com/in/guerin-luther-nimi-1aaa93183/ For more quality content, subscribe here ➡  @wmbfdpod  🔔 Turn on notifications to stay updated with new uploads

Show more...
9 months ago
1 hour 11 minutes 7 seconds

What My Best Friend Does

Inspiring listeners to take actions and find their dream careers through conversations with guests.