In this episode, Isabella Sanchez Castañeda helps Neha work through what to do when your old podcast no longer reflects who you are or how you serve. They talk about what changed in Neha’s life and business, how to bring more clarity and strategy into a podcast refresh, and the emotional blocks that can come up when you’ve outgrown your past content.
If your show once felt aligned but now feels disconnected from your voice, your values, or your vision, this conversation will help you get clarity on what’s next—and how to make your podcast reflect who you are today.
👥 Learn more about the Long Form Lab: https://isamediainc.com/lab
✅ Feeling misaligned with your old content doesn’t mean you failed—it means you’ve evolved.
✅ Your solo episodes don’t need to replicate 1:1 client conversations. They need to translate them.
✅ Over-explaining often comes from school trauma, not from a lack of knowledge.
✅ Specific scenarios (like a client who feels successful but empty) make better podcast topics than vague ideas.
✅ Your old podcast feed can be restarted or refreshed—choose what aligns with where you’re going, not where you’ve been.
🎧 Grab the free Call to Action Guide: isamediainc.kit.com/ctaguide🧠 Want a podcast audit like this? Check out The Long Form Lab: isamediainc.com/lab
In this episode, Isabella Sanchez Castañeda audits the first five podcast episodes of a messaging coach who’s ready to move from “just hitting record” to creating strategic content that actually supports her offers.
You’ll hear:
Why your podcast needs examples, not just concepts
How to structure your episodes like a sales page
What makes a CTA feel natural instead of salesy
How to stop worrying about “giving too much away”
Colleen's podcast: https://selfishlyexpressed.substack.com/profile/posts
Andrea (@soulfulbizcoachandrea) is a business coach for virtual assistants and online business manager with over 80 podcast episodes under her belt. She’s consistent and she’s clear on her audience. But her show isn’t bringing in the number of clients she knows it could which is why she joins us today.
In this live strategy audit, we unpack why her podcast hasn’t become a reliable lead generator yet.
You’ll hear:
The real reason consistent content still doesn’t convert
What makes a podcast episode land emotionally (and what makes it fall flat)
How to make calls to action that feel aligned and get results
Specific episode ideas that build trust and trigger belief shifts
If you’re a coach or service provider using content to attract clients, this episode will help you turn effort into outcomes.
Want custom support for your podcast or YouTube channel? 🔗 Learn more about The Long-Form Lab:
https://isamediainc.com/lab
🧠 Ready to use this process for your own content?Join The Long Form Lab for monthly 1:1 strategy, unlimited content reviews, and a content system designed to grow your impact. https://www.isamediainc.com/labIn this behind-the-scenes look at a live workshop from The Long Form Lab, you'll learn how to use the Four Levers Framework to go from scattered ideas to standout episodes your audience actually wants.Whether you're a coach, creator, or expert with a message, this framework helps you:Clarify who you're talking toUnderstand what they truly wantUncover what's holding them backDeliver a powerful shift they’ll rememberYou'll see real examples—from a faith-based creator to a mental health pro—and how they turn one episode idea into a series that connects and converts.
I spent over 100 hours scrolling in just one month — even while telling myself I had no time to create content. That all changed when I started using The Brick — a physical device that helps me block distractions, cut screen time, and reclaim my focus without relying on willpower.In this episode, I’m sharing:✔️ The wake-up moment that made me rethink my phone habits✔️ Why traditional screen time limits didn’t work for me✔️ How the Brick works and how I set it up✔️ What’s already changed in my mindset, creativity, and mornings✔️ My goal to cut my screen time in half — and how you can too🔗 Try The Brick for yourself here (affiliate link):👉 https://www.getbrick.app/ISABELLA61808 💬 What’s your relationship with your phone like? Are you using it to numb, avoid, or just pass time? Drop a comment or DM me @isamediainc — let’s hold each other accountable.🧠 Less scrolling. More creating. Let’s do this.Disclaimer: This video contains affiliate links. If you purchase through these links, I may earn a small commission at no additional cost to you. I only share products I genuinely use and believe in.
✅ Learn more about the Long-Form Lab: https://www.skool.com/the-long-form-l... You’ve been told “practice makes perfect,” but what if that’s exactly why your content isn’t improving?In this episode, Isabella Sanchez Castañeda breaks down why content creators and entrepreneurs often get stuck repeating the same actions without seeing better results — and how deliberate practice is the key to real growth.You’ll learn:Why your content strategy might be plateauing (even if you’re showing up every week)The difference between deliberate vs. naive practice in content creationHow to use focused, skill-specific reps to improve storytelling, video quality, and marketingReal-world examples from Issa Rae, Alex Hormozi, and Peyton Manning that prove this worksHow to apply deliberate practice in your business with real feedback and intentional focusThis episode is for content creators, entrepreneurs, and business owners who are done staying busy and ready to get better on purpose.
You know your podcast has potential—but when it’s time to promote a new episode, you freeze. You hesitate. You post once (maybe)… and then move on.
Sound familiar?
In this episode, we’re digging into the real reasons you’re avoiding promotion—and how to change that so your show actually gets heard.
We’ll cover:
✓ Why you keep skipping promo even when you know you "should"
✓ The deeper mindset blocks that are stopping you from sharing
✓ What to do when you’re not proud of the episode
✓ How to build confidence that your content is worth promoting
✓ A client example that shows how everything shifted once we solved this
If you’re tired of creating episodes that no one hears, this one’s for you.
🎙️ Want support creating episodes you're proud to promote—and a plan to actually do it?
Check out The Long-Form Lab → https://www.isamediainc.com/lab
➡️ Get better results from your YouTube and Podcast: https://www.isamediainc.com/lab
You’re showing up, giving value, and sharing what you know — but no one’s booking.
If your smart, educational content isn’t converting, this video will show you why.
Learn how to shift from “how-to” episodes to emotionally anchored content that makes your audience feel seen and ready to say yes.
If you’re tired of walking out of events with a stack of business cards and no real follow-up, this is for you. Traditional networking, like collecting cards and sending cold emails, can be a lot of work without much return.
But what if you could stand out, follow up with real value, and stay top of mind—without demanding time on people’s calendars?
Key Highlights:
Learn more about the Long-Form Lab https://isamediainc.thrivecart.com/long-form-lab/
You know your stuff. But when you hit record, you feel awkward, monotone, or unsure. And that lack of energy? Your audience feels it.
Your energy is contagious. If you want people to watch, engage, and trust you, you need to bring the right conviction to your content.
Today, I want to walk you through how the conviction and energy that you bring to your content can change the way your audience receives it and share how you can bring more energy to your delivery—even if you think what you do is “boring.”
💡 In this video, I’ll teach you:
✔️ Why energy & confidence make or break your content
✔️ How your conviction builds or destroys trust
✔️ Simple shifts to make your delivery more engaging
🔗 Need more support? The Long-Form Lab has a full workshop on this—join here: https://isamediainc.thrivecart.com/long-form-lab/
Do you really need to have a microphone in your cover art? How much text do you need to include? Should you have a photo of yourself on there or not?
In this episode, I walk through the major do's and don'ts of podcast cover art for small business owners. I've created over a dozen cover arts for a range of niches and am bringing you the best tips from that experience and industry standard.
See some of our podcast designs on the Isa Media Inc home page: https://www.isamediainc.com/
Want to get started on developing your profitable podcast strategy? Book a call with Isa Media Inc here.
In this episode, Danielle R. Harris shares what it was like to finally launch her podcast after procrastinating on it for over 4 years. She talks about her experience working with Isa Media Inc on her podcast's strategy, scripting, and recording. She shares how Marketing That Works has opened up new opportunities and increased engagement with her audience. Tune in to learn how you can do the same!
Listen to Marketing That Works with Danielle R Harris.
Want to get started on developing your podcast scripts and recordings? Book a call with Isa Media Inc here.
Are you putting tons of effort into your podcast, but struggling to see a clear return on investment? If you're only looking at downloads or listener numbers, you're missing the bigger picture.
In this episode, host Isabella Sanchez Castaneda shares 3 powerful data collection tools and tactics that will help you truly measure your podcast's ROI beyond just vanity metrics like downloads.
Isabella explains why implementing all 3 of these methods is crucial for getting a complete picture of your podcast's performance and impact on your business goals.
You'll learn:
Want to get started on developing your profitable podcast strategy? Book a call with Isa Media Inc here.
There are so many tools, software, and websites for podcasts out there, how do you know which ones are worth it and which ones are too much? That definitely depends on your situation, but if you're curious about the software Isa Media Inc. uses as a podcast agency, this episode is for you.
Software mentioned:
Airtable: https://airtable.com/invite/r/rfGxSTZ2
Google Suite
Garage Band
Adobe Suite
Canva Pro
Spotify For Podcasters
Want to get started on developing your profitable podcast strategy? Book a call with Isa Media Inc here.
** Affiliate disclaimer: Some of the links included here are afflilate links. Isa Media Inc may earn a small commission on sign-ups or purchases made via these links. We would never promote tools we didn't love, so feel free to still use them without going through our links!
In this episode, Morgan Reid shares how she started her podcast, The A Little Mental Podcast, with Isa Media Inc.'s Hands-Off Production package. She came in wanting to talk about mental health on her podcast, but that was a huge undertaking. Our work together required her to focus on one aspect for her first 12 episodes so she could give the topic the nuance it deserves.
Morgan also discusses her experience doing in-person recordings with Isa Media Inc. and how the clips from her podcast helped her be more consistent than ever on social media.
Check out The A Little Mental Podcast here
Want more information on Hands-Off Production? CLICK HERE
When you first launch your podcast, no one knows you have one! You have to make new listeners aware by bringing it up as often as you can and in a variety of places.
Instagram stories can be a fantastic place to promote. It's easy to build up excitement around your episode and get people over to the episode.
So in today's episode, Isabella Sanchez Castañeda walks you through how to promote your podcast episodes on stories.
Want to get started on developing your profitable podcast strategy? Book a call with Isa Media Inc here.
Your previous clients can be some of the absolute best guests on your podcast - if you do it right, those episodes will make you the most money. Adding these case-study-style episodes can help you showcase how powerful it is to work with you.
So today, I'm going to share with you the tips I give my clients for their case study episodes so you can apply them to your business' podcast strategy.
You will learn:
Want to get started on developing your profitable podcast strategy? Book a call with Isa Media Inc here.
In 2018, I started working at a bilingual TV news station covering the Vatican, the Catholic Church, and Rome. It was my first time doing any voiceover work, and I had A LOT to learn. So, in this episode, I focus on the three big recording lessons I learned from doing voiceovers for a TV station in Rome covering the Vatican.
You'll learn:
Want to book a recording day with the Isa Media Inc team so you don't have to make the same mistakes? Book a call with me here to talk about Hands-Off Production.
What if you could have podcast scripts that showcase your brand and speak to your ideal clients without having to prepare them yourself?
In this episode, I will share with you how I go about scripting your episodes. We will dive into how I get to know you and your brand, how I make your episode resonate with your audience, and how I make it sound just like you.
Want to the Isa Media Inc team to script and produce your episodes? Book a call with me here to talk about Hands-Off Production.
This episode is filled with reflections on my journey toward 100 episodes and a profitable podcast. I started this show as essentially an audio journal with little focus and, over time, decided that I wanted this to be a sales-focused show that positioned me as a go-to expert. So, in today's episode, I cover the three shifts I had to make in my podcast before I could see the results I truly wanted.
You'll hear:
Work with Isa Media Inc:
Get started with Podcast Sales Strategy and Hands-Off Production by Booking a call with me here to talk about how Podcast Sales Strategy and Hands-Off Production can work for your business and podcast.
Join the Email list to learn how to get even more visible: https://isamediainc.ck.page/ltb